themackintoshbuilding.co.uk | Website SEO Review

Response time

0.17 s

File size

121.40 kB

Words

1161

Media files

2

Number of links

27 internal / 17 external

Meta specifications 77% achieved

Title

(Critically important)

The Mackintosh Building - The Mackintosh Building

There are word repetitions in the page title.

The length of the page title is perfect. (456 pixels out of 580 max pixel length)

Meta Title

Meta description

(Critically important)

Our ambition for the future use of the Mackintosh Building places it very firmly at the centre of our ambition for the GSA, so through our people, our education and our research, we will empower change and create impact that is both transformative and collaborative.

The meta description is too long: 1625 pixels from max. 1000 pixels. Optimize description

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://themackintoshbuilding.co.uk/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-gb

Server location: United States of America

The following language is defined by HTML: en-gb

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain name is very long.

The domain is no subdomain.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
robots	index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
description	Our ambition for the future use of the Mackintosh Building places it very firmly at the centre of our ambition for the GSA, so through our people, our education and our research, we will empower change and create impact that is both transformative and collaborative.
generator	Site Kit by Google 1.152.1
application-name
msapplication-TileColor	#000000
msapplication-TileImage	/favicons/mstile-144x144.png
msapplication-square70x70logo	/favicons/mstile-70x70.png
msapplication-square150x150logo	/favicons/mstile-150x150.png
msapplication-wide310x150logo	/favicons/mstile-310x150.png
msapplication-square310x310logo	/favicons/mstile-310x310.png
article:publisher	https://www.facebook.com/glasgowschoolofart
article:modified_time	2024-07-09T08:44:53+00:00
lang	en-gb
twitter:card	summary_large_image
twitter:title	The Mackintosh Building
twitter:description	This Mackintosh Building website has been developed as part of the GSA’s wider redevelopment of its central website, providing an interim home for information and images and details of our governance structure for the rebuilding, links to our community engagement within Garnethill and some archive papers and resources relating to the 2014 and 2018 fires.
twitter:image	https://themackintoshbuilding.co.uk/wp-content/uploads/2023/01/51511187124_b1eb6b80a7_k.jpg
twitter:site	@gsofa
og:locale	en_GB
og:type	website
og:title	The Mackintosh Building
og:description	This Mackintosh Building website has been developed as part of the GSA’s wider redevelopment of its central website, providing an interim home for information and images and details of our governance structure for the rebuilding, links to our community engagement within Garnethill and some archive papers and resources relating to the 2014 and 2018 fires.
og:url	https://themackintoshbuilding.co.uk/
og:site_name	The Mackintosh Building
og:image	https://themackintoshbuilding.co.uk/wp-content/uploads/2023/01/51511187124_b1eb6b80a7_k.jpg
og:image:width	2048
og:image:height	1090
og:image:type	image/jpeg
charset	UTF-8

Page quality 89% achieved

Content

(Critically important)

The average number of words per sentence of 28.18 words is high.

This page contains 1161 words. That's ok.

37.3% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

Words from the H1 heading are used in the page content.

The page contains a listing, which indicates a good text layout.

22 paragraphs were found on this page.

The text content is perfect.

No placeholders texts or images were found.

There are no duplicates on the site.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

Alt text (alternative text) is correctly used on all found images.

Image SEO

There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...loads/2023/01/GSA-logo-mono-inverted.jpg	The Glasgow School of Art
...loads/2023/01/GSA-logo-mono-inverted.jpg	The Glasgow School of Art

Page structure 100% achieved

H1 heading

(Critically important)

The Mackintosh Building

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

The heading structure is perfect.

H1-H6 headings

Heading structure

Heading level	Content
H1	The Mackintosh Building
H2	Timeline

Link structure 88% achieved

Internal links

(Important)

Some anchor texts are used more than once.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 17 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
/		IMG-ALT The Glasgow School of Art
/	Text duplicate	IMG-ALT The Glasgow School of Art
/	Anchor	No Text
/	Anchor	No Text
/		Home
/gallery/		Gallery
/wp-content/uploads/2023/03/21...		Strategic Outline Business Case
https://www.gsa.ac.uk/about/bo...	New window External Subdomain	Project Governance
https://gsapress.blogspot.com/...	External Subdomain	News
https://garnethillcommunity.wo...	New window External Subdomain	Community Engagement
/archive-2014-18/		Archive 2014-18
https://gsaarchives.net/catalo...	External	2018 : Archives and Collections Losses
/archive-2014-18/2018-scottish...		2018 : Scottish Parliament Submission and GSA response
/wp-content/uploads/2024/05/Gl...	New window	2018 : Fire Report
https://gsaarchives.net/catalo...	New window External	2014 : Archives and Collections Losses
/wp-content/uploads/2024/05/re...	New window	2014 : Fire Report
https://www.gsa.ac.uk/	External Subdomain Text duplicate	The Glasgow School of Art
/privacy-policy/		Privacy
/cookie-policy/		Cookies
https://gsapress.blogspot.com/	External Subdomain	Press Centre
/	Text duplicate	Home
/gallery/	Text duplicate	Gallery
/wp-content/uploads/2023/03/21...	Text duplicate	Strategic Outline Business Case
https://www.gsa.ac.uk/about/bo...	New window External Subdomain Text duplicate	Project Governance
https://gsapress.blogspot.com/...	External Subdomain Text duplicate	News
https://garnethillcommunity.wo...	New window External Subdomain Text duplicate	Community Engagement
/archive-2014-18/	Text duplicate	Archive 2014-18
https://gsaarchives.net/catalo...	External Text duplicate	2018 : Archives and Collections Losses
/archive-2014-18/2018-scottish...	Text duplicate	2018 : Scottish Parliament Submission and GSA response
/wp-content/uploads/2024/05/Gl...	New window Text duplicate	2018 : Fire Report
https://gsaarchives.net/catalo...	New window External Text duplicate	2014 : Archives and Collections Losses
/wp-content/uploads/2024/05/re...	New window Text duplicate	2014 : Fire Report
/	Text duplicate	Home
/gallery/	Text duplicate	Gallery
/wp-content/uploads/2023/03/21...	Text duplicate	Strategic Outline Business Case
https://www.gsa.ac.uk/about/bo...	New window External Subdomain Text duplicate	Project Governance
https://gsapress.blogspot.com/...	External Subdomain Text duplicate	News
https://garnethillcommunity.wo...	New window External Subdomain Text duplicate	Community Engagement
/archive-2014-18/	Text duplicate	Archive 2014-18
https://gsaarchives.net/catalo...	External Text duplicate	2018 : Archives and Collections Losses
/archive-2014-18/2018-scottish...	Text duplicate	2018 : Scottish Parliament Submission and GSA response
/wp-content/uploads/2024/05/Gl...	New window Text duplicate	2018 : Fire Report
https://gsaarchives.net/catalo...	New window External Text duplicate	2014 : Archives and Collections Losses
/wp-content/uploads/2024/05/re...	New window Text duplicate	2014 : Fire Report

Server configuration 100% achieved

HTTP redirects

(Critically important)

This page redirects to "https://themackintoshbuilding.co.uk/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time is excellent with 0.17 seconds.

The file size of the HTML document is fine (121 kB).

Page Speed

HTTP Response Header

Name	Value
date	Thu, 22 May 2025 11:52:04 GMT
content-type	text/html; charset=utf-8
server	cloudflare
cache-provider	CLOUDWAYS-CACHE-DE
report-to	{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=2onaHfpDurIKEPzOAZN%2BYGk%2BOLo66sEu9UEBoy%2F5TQ1oLJjf3wsLHyAIkRg30aRv%2FVGxjipvtuHLS4Mr7WTXBJKT5t91lM0hXJBRq%2FDXT0PGCS5A9SxgyUiLsg%3D%3D"}]}
vary	Accept-Encoding
last-modified	Wed, 21 May 2025 14:14:42 GMT
cache-control	max-age=0, s-maxage=2592000
expires	Thu, 22 May 2025 10:17:13 GMT
age	5691
x-cache	HIT
nel	{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
cf-cache-status	DYNAMIC
content-encoding	zstd
cf-ray	943c1af69d029eb7-CDG
alt-svc	h3=":443"; ma=86400
statuscode	200
http_version	HTTP/2

External factors 42% achieved

Backlinks

(Critically important)

This page has only a few links from other websites.

This page only has backlinks from 14 referring domains.

This page only has 571 backlinks.

This page only has few backlinks from 14 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://themackintoshbuilding.co.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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themackintoshbuilding.co.uk

The Mackintosh Building - The Mackintosh Building

Our ambition for the future use of the Mackintosh Building places it very firmly at the centre of our ambition for the GSA, so through our people, our education and our research, we will empower change and create impact that is both transformative and collaborative.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Building	87%	Check
Mackintosh	87%	Check
Mackintosh Building	87%	Check
Mackintosh Building places	73%	Check
Reid Building	60%	Check
Building Design	60%	Check
Rennie Mackintosh	60%	Check
Charles Rennie Mackintosh	51%	Check
GSA	48%	Check
ambition	46%	Check
centre	46%	Check
research	46%	Check
firmly	46%	Check
future	46%	Check
impact	46%	Check
places	46%	Check
people	46%	Check
education	46%	Check
empower	46%	Check
change	46%	Check
create	46%	Check
transformative	46%	Check
collaborative	46%	Check
place	46%	Check
empower change	46%	Check

Show more keywords and terms

Themackintoshbuilding.co.uk - SEO Checker

Task list of SEO Improvements 1 Tasks

Meta specifications 77% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check themackintoshbuilding.co.uk including all subpages at once!

Page quality 89% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 100% achieved

(Critically important)

(Important)

Heading structure

Link structure 88% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 100% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 42% achieved

(Critically important)

Links from Wikipedia

Robots.txt

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Most important keywords

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