Thenma.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
76% 
Page structure
87% 
Link structure
65% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.10 s
File size
37.20 kB
Words
566
Media files
11
Number of links
64 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | National Memorial Arboretum
The length of the page title is perfect. (331 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The National Memorial Arboretum is the UK's year-round place to remember. Our grounds are open throughout the year and are free to enter.
The length of the meta description is perfect. (871 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thenma.org.uk/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
msapplication-TileColor#2d89ef
theme-color#ffffff
GeneratorSitefinity 13.3.7634.0 PU
descriptionThe National Memorial Arboretum is the UK's year-round place to remember. Our grounds are open throughout the year and are free to enter.
langen
twitter:cardsummary_large_image
og:titleHome | National Memorial Arboretum
og:descriptionThe National Memorial Arboretum is the UK's year-round place to remember. Our grounds are open throughout the year and are free to enter.
og:urlhttps://www.thenma.org.uk
og:typewebsite
og:site_nameThe National Memorial Arboretum
og:imagehttps://www.thenma.org.uk/images/default-source/memorials/armed-forces-memorial-national-memorial-arboretum-copy.jpg?sfvrsn=4219155e_0&Method=CropCropArguments&Quality=High&ScaleUp=True&Height=630&Width=1200&Signature=C36F861442051F0F4BA009310C813DC4003E7B24
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
These Typos were found:
  • postive => positive
This page contains 566 words. That's ok.
39.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 126 characters this one is longer than 70 characters:
"it costs £1,648 to maintain and run our beautiful site during an average visit to the arboretum*. that..."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ogos/logo-nma-home.png?sfvrsn=fd9eea8c_2logo-nma-homelogo-nma-home
...C21DDC26540BE5DC144EF7033DF847B1B8454869Shot at Dawn MemorialShot at Dawn Memorial
...73CE3E6AEDD4BCEB5A77764DB2965D338A443CFBIlluminated ArboretumIlluminated Arboretum(C) Bruce Adams Daily Mail
...BF2A92F3ABBFDC014B68EB25209BBC444D1EA350Image of the Royal British Legion Poppy FieldThe Royal British Legion Poppy Field
...51E07C50425B0BB50EEAF92D1000E5BC34BEFD1EStudents on a Guided Walk of the ArboretumStudents on a Guided Walk
...9518A4978F7BB87143188F74FC5BD33765BEFFD6Veterans sitting on a bench at the National Memorial ArboretumVeterans sitting on a bench at the National Memorial Arboretum
...D382300C2003AE070C28A783CFA19A03DE368176Polar Bear Memorial in AutumnPolar Bear Memorial in Autumn
...C28026198F997165CDEDC88D7C95ECA62F796805RBL LOGO - WHITE LETTERS - EESMARBL LOGO - WHITE LETTERS - EESMA
...3B6DA44B02EF92997DDA1E7233FAB9D841AF85B5VisitEngland quality marque (tiny1)VisitEngland quality marque (tiny1)
...8A3E869C187E7A9B530667894EDF50DD5F6ECDABFundraising preference serviceFundraising preference service
Video URLWidthHeight
.../webiste-hero-video.mp4?sfvrsn=cf2c269_0

Page structure

H1 heading
(Critically important)
Explore - Discover Remember
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Explore - Discover Remember
H2 Empty heading
H2 Shot at Dawn Restoration
H2 What's On
H2 Our Pledge on Sustainability
H2 Visiting for Learning or Training?
H2 Support Us
H2 Empty heading
H2 Keep In Touch
H3 Shot at Dawn
H3 Opening Times: 10am - 5pm (daily)
H3 Contact
H3 Visit Us
H3 About Us
H3 What's On Duplicate text
H3 Hold Your Event
H3 Support Us Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://thenma.org.uk/IMG-ALT logo-nma-home
/visit-us/plan-your-visitPlan Your Visit
/visit-us/what's-hereWhat's Here
/visit-us/daily-activitiesDaily Activities
/about-us/who-we-areWho We Are
/about-us/work-at-the-arboretumWork at the Arboretum
/about-us/newsNews
/about-us/our-privacy-promiseOur Privacy Promise
/about-us/cookie-policyCookie Policy
/about-us/contact-usContact Us
/what's-on/eventsEvents
/what's-on/exhibitionsExhibitions
/what's-on/exhibitions/1944The Year Was 1944...
/hold-your-event/conferences-a...Conferences and Events
/hold-your-event/remembrance-e...Remembrance Events
/hold-your-event/the-aspects-b...The Aspects Building
/hold-your-event/venue-hire-en...Venue Hire Enquiries
/hold-your-event/aspects-faqsAspects FAQs
/support-us/donateDonate
/support-us/NMA-FriendsNMA Friends
/support-us/volunteerVolunteer
/support-us/fundraiseFundraise For Us
/support-us/with-your-organisa...With Your Organisation
/support-us/shot-at-dawn-resto...Shot at Dawn Restoration
https://www.justgiving.com/thenmaExternal Subdomain Text duplicate Donate
A-TITLE Donate
/search?query=Book TicketsBook Tickets
A-TITLE Book Tickets
/search?query=Visiting with DogsVisiting with Dogs
A-TITLE Visiting with Dogs
/search?query=RestaurantRestaurant
A-TITLE Restaurant
https://thenma.org.uk/Anchor No Text
/support-us/shot-at-dawn-resto...Visit our Shot at Dawn Restoration Appeal to find out more and donat
/support-us/shot-at-dawn-resto...Find out more
A-TITLE Find out more
/visit-us/plan-your-visit/book...Book your visit
A-TITLE Book your visit
/support-us/shot-at-dawn-resto...Text duplicate Find out more
A-TITLE Find out more
/what's-on/eventsFind Out More
A-TITLE Find Out More
/about-us/who-we-are/sustainab...Text duplicate Find Out More
A-TITLE Find Out More
/visit-us/plan-your-visit/visi...Text duplicate Find Out More
A-TITLE Find Out More
/support-us/donateTrivial anchor text
here
https://thenma.org.uk/support-usSupport Us
A-TITLE Support Us
https://en-gb.facebook.com/Nat...New window External Subdomain A-TITLE facebook
https://twitter.com/nat_mem_arbNew window External A-TITLE Twitter
https://www.instagram.com/nat_...New window External Subdomain A-TITLE Instagram
https://www.tripadvisor.co.uk/...New window External Subdomain A-TITLE Trip Advisor
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn
https://goo.gl/maps/ACkFU9PR6d...New window External View on a map
A-TITLE view on a map
/visit-us/plan-your-visit/gett...Getting here
A-TITLE getting here
/visit-us/plan-your-visitText duplicate Plan Your Visit
/visit-us/what's-hereText duplicate What's Here
/visit-us/daily-activitiesText duplicate Daily Activities
/about-us/who-we-areText duplicate Who We Are
/about-us/work-at-the-arboretumText duplicate Work at the Arboretum
/about-us/newsText duplicate News
/about-us/our-privacy-promiseText duplicate Our Privacy Promise
/about-us/cookie-policyText duplicate Cookie Policy
/about-us/contact-usText duplicate Contact Us
/what's-on/eventsText duplicate Events
/what's-on/exhibitionsText duplicate Exhibitions
/what's-on/exhibitions/1944Text duplicate The Year Was 1944...
/hold-your-event/conferences-a...Text duplicate Conferences and Events
/hold-your-event/remembrance-e...Text duplicate Remembrance Events
/hold-your-event/the-aspects-b...Text duplicate The Aspects Building
/hold-your-event/venue-hire-en...Text duplicate Venue Hire Enquiries
/hold-your-event/aspects-faqsText duplicate Aspects FAQs
/support-us/donateText duplicate Donate
/support-us/NMA-FriendsText duplicate NMA Friends
/support-us/volunteerText duplicate Volunteer
/support-us/fundraiseText duplicate Fundraise For Us
/support-us/with-your-organisa...Text duplicate With Your Organisation
/support-us/shot-at-dawn-resto...Text duplicate Shot at Dawn Restoration
/about-us/cookie-policyText duplicate Cookie Policy
A-TITLE Cookie Policy
/about-us/our-privacy-promiseText duplicate Our Privacy Promise
A-TITLE Our Privacy Promise
/about-us/contact-usText duplicate Contact Us
A-TITLE Contact Us

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://thenma.org.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.10 seconds.
The file size of the HTML document is fine (37 kB).

HTTP Response Header

NameValue
cache-controlno-cache
pragmano-cache
content-typetext/html; charset=utf-8
content-encodinggzip
expires-1
varyAccept-Encoding
serverMicrosoft-IIS/10.0
x-aspnet-version4.0.30319
referrer-policyno-referrer-when-downgrade
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-serverweb1
x-powered-byASP.NET
dateSat, 11 May 2024 01:52:02 GMT
content-length9972
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,793 referring domains.
This page has 7,190 backlinks.
This page has backlinks from 850 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

thenma.org.uk
Home | National Memorial Arboretum
The National Memorial Arboretum is the UK's year-round place to remember. Our grounds are open throughout the year and are free to enter.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Arboretum68%Check
Memorial Arboretum66%Check
National Memorial Arboretum65%Check
Memorial63%Check
National63%Check
National Memorial63%Check
Remember62%Check
Visit53%Check
NMA52%Check
Free51%Check
Show more keywords and terms

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