Thewordfactory.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
89% 
Page structure
79% 
Link structure
86% 
Server
82% 
External factors
100% 
SEO Score
Response time
0.78 s
File size
189.30 kB
Words
779
Media files
2
Number of links
42 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The Word Factory
The length of the page title is perfect. (234 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Your trusted content & communications partner I help you tell better stories that deliver results. Get your words' worth. I'm an experienced brand journalist, writing coach/trainer and marcomm strategist specializing in health/science, innovation and climate communication. Research-based, real-world-tested coaching and training to write better and faster - with or without AI. Brand journalism and
The meta description is too long: 2428 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://thewordfactory.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionYour trusted content & communications partner I help you tell better stories that deliver results. Get your words' worth. I'm an experienced brand journalist, writing coach/trainer and marcomm strategist specializing in health/science, innovation and climate communication. Research-based, real-world-tested coaching and training to write better and faster - with or without AI. Brand journalism and
robotsmax-image-preview:large
google-site-verification5lv7hcZfUU33Kncb_78hosyI3YzV-oPdwAFT3FN-yEs
generatorWordPress 6.7.1
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
msapplication-TileImagehttps://thewordfactory.com/wp-content/uploads/2018/07/gearbox.png
article:published_time2015-08-13T16:59:44+00:00
article:modified_time2024-07-05T16:27:34+00:00
langen-us
twitter:cardsummary
twitter:titleHome - The Word Factory
twitter:descriptionYour trusted content & communications partner I help you tell better stories that deliver results. Get your words' worth. I'm an experienced brand journalist, writing coach/trainer and marcomm strategist specializing in health/science, innovation and climate communication. Research-based, real-world-tested coaching and training to write better and faster - with or without AI. Brand journalism and
og:localeen_US
og:site_nameThe Word Factory - Get Your Words' Worth
og:typearticle
og:titleHome - The Word Factory
og:descriptionYour trusted content & communications partner I help you tell better stories that deliver results. Get your words' worth. I'm an experienced brand journalist, writing coach/trainer and marcomm strategist specializing in health/science, innovation and climate communication. Research-based, real-world-tested coaching and training to write better and faster - with or without AI. Brand journalism and
og:urlhttps://thewordfactory.com/
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 779 words. That's ok.
34.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.05 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ds/2015/07/Word-Factory-logo-tagline.jpgThe Word Factory
...creen-Shot-2021-04-16-at-11.48.34-AM.png69% of The Word Factory's business is from repeat customers.The-Word-Factory-Customer-Loyalty-Score

Page structure

H1 heading
(Critically important)
I help you tell better stories that deliver results.
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 I help you tell better stories that deliver results.
H2 What I do
H2 The year in review
H2 Thank you, Nikki Giovanni
H2 Holiday gift guide: Nature lovers
H2 Seasonal content: Thanksgiving safety
H2 Reach out
H4 Content Marketing
H4 Consulting
H4 Coaching
H4 Training & Workshops
H4 Speaking & Emceeing
H4 Social Good
Some anchor texts are used more than once.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://thewordfactory.com/IMG-ALT The Word Factory
https://thewordfactory.com/about/About Us
/content/Content
/margot-lester-writing-coach/Coaching
/consulting/Consulting
/training-workshops/Training
/book-margot-lester/Speaking
/social-good/Social Good
/our-clients/Our Clients
/our-blog/Our Blog
/contact-us/Contact Us
/margot-lester-writing-coach/New window coaching
/training-workshops/New window training
/content/New window Brand journalism and content marketing
https://thewordfactory.com/about/About Me
https://thewordfactory.com/about/New window the folks I partner with
/contact-us/New window CONTACT US
/content/Explore Capabilities
/consulting/Investigate Options
/margot-lester-writing-coach/Discover Opportunities
/training-workshops/See Presentations
/social-goodReview Projects
/our-clients/Text duplicate Our Clients
https://www.healthcaresource.com/New window External Subdomain BlueSnap; former Content and Social Manager, Philips Lifeline
https://offleashpr.com/team/st...New window External Offleash; former VP, Brodeur Worldwide
/our-blog/Text duplicate Our Blog
/the-year-in-review-2/The year in review
/author/margot-lester/Margot Lester
A-TITLE Posts by Margot Lester
/category/best-of-our-blog/Best of Our Blog
/the-year-in-review-2/Trivial anchor text
Read More
/thank-you-nikki-giovanni/Thank you, Nikki Giovanni
/author/margot-lester/Text duplicate Margot Lester
A-TITLE Posts by Margot Lester
/category/how-to-be-a-writer/Be a Writer Like...
/thank-you-nikki-giovanni/Text duplicate Trivial anchor text
Read More
/holiday-gift-guide-nature-lov...Holiday gift guide: Nature lovers
/author/margot-lester/Text duplicate Margot Lester
A-TITLE Posts by Margot Lester
/category/miscellaneous/What-Not
/holiday-gift-guide-nature-lov...Text duplicate Trivial anchor text
Read More
/seasonal-content-thanksgiving...Seasonal content: Thanksgiving safety
/author/margot-lester/Text duplicate Margot Lester
A-TITLE Posts by Margot Lester
/category/social-media-2/Social Media
/category/todays-published-piece/Work Samples from Margot Lester & The Word Factory Team
/seasonal-content-thanksgiving...Text duplicate Trivial anchor text
Read More
/contact-us/Text duplicate Contact Us
https://twitter.com/margot_lesterExternal X
https://www.instagram.com/marg...External Subdomain Instagram
https://andisites.com/New window External AndiSites, Inc.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://thewordfactory.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.78 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (189 kB).

HTTP Response Header

NameValue
servernginx
dateTue, 07 Jan 2025 01:43:26 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-cache-enabledTrue
link<https://thewordfactory.com/wp-json/>; rel="https://api.w.org/", <https://thewordfactory.com/wp-json/wp/v2/pages/7006>; rel="alternate"; title="JSON"; type="application/json", <https://thewordfactory.com/>; rel=shortlink
x-httpd1
host-header8441280b0c35cbc1147f8ba998a563a7
x-proxy-cacheHIT
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 137 referring domains.
This page has 368 backlinks.
This page has backlinks from 111 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://thewordfactory.com/sitemap.xml
Sitemap: https://thewordfactory.com/sitemap.rss

Similar sites

Search preview

thewordfactory.com
Home - The Word Factory
Your trusted content & communications partner I help you tell better stories that deliver results. Get your words' worth. I'm an experienced brand journalist, writing coach/trainer and marcomm strategist specializing in health/science, innovation and climate communication. Research-based, real-world-tested coaching and training to write better and faster - with or without AI. Brand journalism and

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Word75%Check
Word Factory69%Check
Factory63%Check
better62%Check
deliver62%Check
help62%Check
tell62%Check
stories62%Check
results62%Check
Deliver Results62%Check
Show more keywords and terms

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