Tokimats.com - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
66% 
Page structure
48% 
Link structure
37% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.14 s
File size
383.50 kB
Words
929
Media files
67
Number of links
109 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Play Mats - Organic and Padded for Kids and Babies – Toki Mats
The page title should be shorter than 580 pixels. It is 581 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Discover Toki Mats - modern and natural foam mats, cushioned for safe play and baby milestones like tummy time. Shop for kids play mats now!
The length of the meta description is perfect. (888 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://tokimats.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-colorEmpty
descriptionDiscover Toki Mats - modern and natural foam mats, cushioned for safe play and baby milestones like tummy time. Shop for kids play mats now!
google-site-verificationmW9G7bEvd12gycKnYEa2oCVucg7Mqvvs3L8zH5LzX94
shopify-digital-wallet/19864079/digital_wallets/dialog
shopify-checkout-api-tokenceb8b93e68251dff02485411e8ae20c2
langen
twitter:cardsummary_large_image
twitter:titlePlay Mats - Organic and Padded for Kids and Babies
twitter:descriptionDiscover Toki Mats - modern and natural foam mats, cushioned for safe play and baby milestones like tummy time. Shop for kids play mats now!
og:site_nameToki Mats
og:urlhttps://tokimats.com/
og:titlePlay Mats - Organic and Padded for Kids and Babies
og:typewebsite
og:descriptionDiscover Toki Mats - modern and natural foam mats, cushioned for safe play and baby milestones like tummy time. Shop for kids play mats now!
og:imagehttp://tokimats.com/cdn/shop/files/copy_toki_mats_logotype_blue_500px_copy.jpg?v=1677312523
og:image:secure_urlhttps://tokimats.com/cdn/shop/files/copy_toki_mats_logotype_blue_500px_copy.jpg?v=1677312523
og:image:width500
og:image:height261
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 929 words. That's ok.
30.5% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
tummy time
Too many H1 headings
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 tummy time
H1 creative play
H1 risky play
H1 floor play
H2 Loved by +2000 families worldwide!
H2 Safe & Non-Toxic
H2 What sets us apart
H2 Tummy Time 101
H2 Community Captures
H2 We’re big believers in social and environmental responsibility. Even though that comes with a higher cost, we want to create products that are safe for our little ones, last a lifetime, and protect...
H2 How can we help?
H3 baby
H3 toddler
H3 outdoor
H3 parts & accessories
H3 sale
H3 “I wish I had known about these with my first baby”
H3 “Perfect for jumping, lounging, and everything between”
H3 “I know that the soft foam will always catch his fall”
H3 “One of our most-used baby purchases so far!”
H3 Baby items you actually use. Daily.
H3 Mudcloth Vegan Leather Mat
H3 Sage Play Couch
H3 Lunar Phases Play Cube
H3 Checker Matcha Support Pillow
H3 Tutu + Cloud Picnic Blanket
H3 The Safest Materials
H3 Ethical Manufacturing
H3 Your Happiness
H3 Company
H3 Discover
H3 Support
H4 Ready to get playing?
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.
LinkAttributesAnchor text
https://tokimats.com/Anchor Skip to main content
https://www.facebook.com/group...New window External Subdomain group!
A-TITLE https://www.facebook.com/groups/tokimats
/pages/play-mat-recommendationtake the quiz
/pages/price-transparencypricing
https://tokimats.com/Toki Mats Homepage
/pages/about-us?view=aboutabout
/pages/reviews?view=okendoreviews
https://tokimats.com/accountNo Text
/collections/allshop all
/collections/just-inshop all new arrivals
/collections/best-sellersshop all best sellers
/collections/babyshop all baby
/collections/all-play-matsAll Play Mats
/collections/cotton-foam-play-...Cotton & Foam Mats
/collections/vegan-leather-foa...Vegan Leather & Foam Mats
/collections/bamboo-jersey-pla...Bamboo & Foam Mats
/collections/play-mat-coversPlay Mat Covers
/collections/support-pillowsSupport Pillows
/collections/toddlersshop all toddler
/collections/play-cubesPlay Cubes
/collections/bean-bagsBean Bags
/collections/play-couchesPlay Couches
/collections/play-tentsPlay Tents
/collections/outdoorshop all outdoor
/collections/picnic-blanketsPicnic Blankets
/collections/vegan-leather-foa...Text duplicate Vegan Leather & Foam Mats
/collections/accessoriesshop all parts & accessories
/products/waterproof-bamboo-je...Waterproof Covers
/collections/all-coversAll Covers
/collections/foam-insertsFoam Inserts
/products/tote-carry-bagTote Bags
/products/sample-bagsSample Kit
/products/gift-card-digital-1?...Gift Card
/collections/all-saleshop all sale
/collections/discountedDiscounted
/collections/imperfectsImperfects
/collections/just-inNew arrivals Introducing new ways to play with our freshest arrivals.
/collections/just-innew arrivals
/collections/best-sellersbest sellers
/collections/babybaby
/collections/babyText duplicate shop all baby
/collections/all-play-matsText duplicate All Play Mats
/collections/cotton-foam-play-...Text duplicate Cotton & Foam Mats
/collections/vegan-leather-foa...Text duplicate Vegan Leather & Foam Mats
/collections/bamboo-jersey-pla...Text duplicate Bamboo & Foam Mats
/collections/play-mat-coversText duplicate Play Mat Covers
/collections/support-pillowsText duplicate Support Pillows
/collections/all-play-matsAll play mats The perfect combination of cushion and support during floor play.
/collections/support-pillowsSupport pillows A multi-use support pillow that carries you through pregnancy and beyond.
/collections/toddlertoddler
/collections/toddlersText duplicate shop all toddler
/collections/play-cubesText duplicate Play Cubes
/collections/bean-bagsText duplicate Bean Bags
/collections/play-couchesText duplicate Play Couches
/collections/play-tentsText duplicate Play Tents
/collections/play-cubesPlay cubes Made for stacking, tumbling, balancing, and more!
/collections/bean-bagsBean bags A soft, cozy seat for little ones to play and lounge.
/collections/play-tentsPlay tents Where imagination lives.
/collections/outdooroutdoor
/collections/outdoorText duplicate shop all outdoor
/collections/picnic-blanketsText duplicate Picnic Blankets
/collections/vegan-leather-foa...Text duplicate Vegan Leather & Foam Mats
/collections/picnic-blanketsPicnic blankets Comfortable seating for every family adventure.
/collections/vegan-leather-foa...Vegan leather & Foam mats Waterproof for life’s little messes.
/collections/accessoriesparts & accessories
/collections/accessoriesText duplicate shop all parts & accessories
/products/waterproof-bamboo-je...Text duplicate Waterproof Covers
/collections/all-coversText duplicate All Covers
/collections/foam-insertsText duplicate Foam Inserts
/products/tote-carry-bagText duplicate Tote Bags
/products/sample-bagsText duplicate Sample Kit
/products/gift-card-digital-1?...Text duplicate Gift Card
/products/waterproof-bamboo-je...Waterproof covers A layer of protection from spills and messes.
/products/tote-carry-bag?_pos=...Tote bags A bag to carry your play mat for on-the-go use.
IMG-ALT variant:43118671724798
/products/sample-bags?_pos=1&_...Sample kit Fabric and foam samples to try before you buy!
/collections/all-salesale
/collections/all-saleText duplicate shop all sale
/collections/discountedText duplicate Discounted
/collections/imperfectsText duplicate Imperfects
/collections/discountedDiscounted Save big on marked-down items!
/collections/imperfectsImperfects Items with cosmetic flaws, like an extra stitch or slight discoloration.
/collections/allText duplicate shop all
/collections/just-inText duplicate new arrivals
/collections/best-sellersText duplicate best sellers
/pages/play-mat-recommendationText duplicate take the quiz
/pages/price-transparencyText duplicate pricing
/pages/about-us?view=aboutText duplicate about
/pages/reviews?view=okendoText duplicate reviews
https://tokimats.com/accountaccount
https://tokimats.com/Text duplicate Toki Mats Homepage
/collections/all?view=allShop now
/collections/all-play-matsshop play mats
/collections/play-cubes-suppor...shop play props
/collections/play-cushionsshop play cushions
/collections/bean-bagsshop bean bags
/pages/reviewsMore Reviews
/products/mudcloth-padded-ever...271 Mudcloth Vegan Leather Mat Vegan Leather Padded Vegan Leather Mat from $225 Available in Standard, Mega, and Epic.
IMG-ALT Mudcloth Vegan Leather Mat
/products/sage-play-couch70 Sage Play Couch Organic Cotton Play Couch $185
IMG-ALT Sage Play Couch
/products/lunar-phases-play-cube99 Lunar Phases Play Cube Organic Cotton Play Cube $45
IMG-ALT Lunar Phases Play Cube
/products/checker-matcha-suppo...55 Checker Matcha Support Pillow Organic Cotton Support pillow $75
IMG-ALT Checker Matcha Support Pillow
/products/tutu-cloud-picnic-bl...19 Tutu + Cloud Picnic Blanket Organic Cotton Picnic Blanket $145
IMG-ALT Tutu + Cloud Picnic Blanket
/pages/about-usAbout Us
https://tokimats.com/pages/safetyLearn about our materials
/pages/price-transparencyAnchor See where our products are made
/pages/contact-usSay hello
/blogs/tokimats-blog/tummy-tim...Read It
https://www.instagram.com/toki...External Subdomain No Text
https://www.tiktok.com/@tokimatsExternal Subdomain No Text
/pages/contact-usEmail Us
/policies/privacy-policyPrivacy
/policies/terms-of-serviceTerms & Conditions
/pages/accessibilityAccessibility
https://on-sight.co/External Site Credits
https://www.instagram.com/toki...External Subdomain No Text
https://www.facebook.com/tokimatsExternal Subdomain No Text
https://www.pinterest.com/toki...External Subdomain No Text
https://www.tiktok.com/@tokimatsExternal Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://tokimats.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.14 seconds.
The file size of the HTML document is fine (384 kB).

HTTP Response Header

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External factors

This website has excellent links from other websites.
This page has backlinks from 164 referring domains.
This page has 583 backlinks.
This page has backlinks from 124 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

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Search preview

tokimats.com
Play Mats - Organic and Padded for Kids and Babies – Toki Mats
Discover Toki Mats - modern and natural foam mats, cushioned for safe play and baby milestones like tummy time. Shop for kids play mats now!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Mat81%Check
Play Mat74%Check
Mats71%Check
Play Mats71%Check
Play68%Check
tummy66%Check
time66%Check
tummy time66%Check
Foam Mats60%Check
shop play59%Check

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