Tomsmomscookies.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
72% 
Page structure
60% 
Link structure
41% 
Server
40% 
External factors
100% 
SEO Score
Response time
2.07 s
File size
206.30 kB
Words
877
Media files
41
Number of links
123 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Tom's Mom's Cookies - Famous Chocolate Chunk Cookies
The length of the page title is perfect. (526 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Tom's Mom's Gourmet Cookies homemade fresh cookies from Harbor Springs, Michigan. Specializing in chocolate chunk, gift cookies, chocolate chip cookies.
The length of the meta description is perfect. (977 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.tomsmomscookies.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionTom's Mom's Gourmet Cookies homemade fresh cookies from Harbor Springs, Michigan. Specializing in chocolate chunk, gift cookies, chocolate chip cookies.
generatorPowered by Slider Revolution 6.7.18 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface.
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
msapplication-TileImagehttps://www.tomsmomscookies.com/wp-content/uploads/2021/01/cropped-tmc-cookie-icon-270x270.png
article:publisherhttps://www.facebook.com/TomsMomsCookies
article:modified_time2024-05-02T23:39:34+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleTom's Mom's Cookies - Famous Chocolate Chunk Cookies
og:descriptionTom's Mom's Gourmet Cookies homemade fresh cookies from Harbor Springs, Michigan. Specializing in chocolate chunk, gift cookies, chocolate chip cookies.
og:urlhttps://www.tomsmomscookies.com/
og:site_nameTom's Mom's Cookies
og:imagehttps://www.tomsmomscookies.com/wp-content/uploads/2021/01/signature.png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 877 words. That's ok.
32.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 116 characters this one is longer than 70 characters:
"p.s. to see some of the honors our award winning cookies have received, check out the “about us” tab o..."
The following tag is repeated too often: daily:
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/2021/01/toms-moms-cookies-original.pngTom's Mom's Cookies
...s/2021/01/toms-moms-cookies-original.pngTom's Mom's Cookies
/wp-content/uploads/2021/02/star1.pngstar1star1
/wp-content/uploads/2021/02/star2.pngstar2star2
/wp-content/uploads/2021/02/star3.pngstar3star3
/wp-content/uploads/2021/02/star4.pngstar4star4
...s/2021/03/order-here-cookie.png?id=23581No alt attribute provided
...1/03/order-here-cookie-bite.png?id=23580No alt attribute provided
...ontent/uploads/2021/03/cookie-spacer.pngcookie spacercookie spacer
/wp-content/uploads/2021/02/star1.pngstar1star1
...s/2021/03/order-here-cookie.png?id=23581No alt attribute provided
...1/03/order-here-cookie-bite.png?id=23580No alt attribute provided
...ontent/uploads/2021/03/cookie-spacer.pngcookie spacercookie spacer
/wp-content/uploads/2021/02/star2.pngstar2star2
data:[...] Base64Caramel Pretzel Cookies
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Cinnamon Walnut Cookies
data:[...] Base64No alt attribute provided
data:[...] Base64DSC07020
data:[...] Base64Regular Cup of Cookies
/wp-content/uploads/2021/01/signature.pngsignaturesignature
...content/uploads/2021/01/award-icon-1.gifaward icon 1
/wp-content/uploads/2021/01/box-icon.pngbox icon
/wp-content/uploads/2021/01/bubble-icon.gifbubble icon

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Open Daily Year Round
H2 Award Winning
H2 What's New
H2 #TomsMomsCookies
H3 We’ve been baking these award-winning cookies using the same recipe, in the same small resort town in northern Michigan, since 1985.
H3 Caramel and Pretzels
H3 Oatmeal Butterscotch
H3 Chocolate Oatmeal
H3 Oatmeal Raisin
H3 White Originals
H3 Cinnamon Sugar Cookies
H3 Plain Peanut Butter
H3 Chocolate Peanut Butter
H3 Dark and White Chocolate
H3 Old Fashioned Molasses
H3 White Chocolate and Dried Cherries
H3 Chocolate & Dried Cherries
H3 White Chocolate Macadamia Nut
H3 Chocolate Macadamia Nut
H3 Chocolate Almond Coconut
H3 Chocolate Walnut
H3 Chocolate Pecan
H3 Chocolate Caramel Pecan
H3 Chocolate AND Caramel AND Pretzels
H3 Cinnamon Walnut
H3 Originals (Choc Chunks)
H3 Assorted Dozen
H3 Cup of Cookies
H4 SUMMER HOURS
H4 REGULAR HOURS
H4 TOM'S MOM'S COOKIES
H4 SUMMER HOURS Duplicate text
Some anchor texts are used more than once.
19 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.tomsmomscookies.com/Subdomain Home
/my-account/Subdomain Login
/shop/checkout/Subdomain Checkout
/shop/cart/Subdomain 0 items $0.00
A-TITLE Shopping cart
https://www.tomsmomscookies.com/Subdomain IMG-ALT Tom's Mom's Cookies
https://www.tomsmomscookies.com/Subdomain Text duplicate IMG-ALT Tom's Mom's Cookies
/faq/Subdomain FAQs
/about-us/Subdomain About
/about-us/area-resources/Subdomain Area Resources
/about-us/awards-recognition/Subdomain Awards
/about-us/share-the-love/Subdomain Share the Love
/about-us/contact-us/Subdomain Contact
https://www.facebook.com/TomsM...New window Nofollow External Subdomain No Text
/shop/Subdomain A-TITLE Cookie Shop
/shop/Subdomain Text duplicate A-TITLE Cookie Shop
/shop/Subdomain Text duplicate A-TITLE Cookie Shop
/shop/Subdomain Text duplicate A-TITLE Cookie Shop
/shop/cart/Subdomain Text duplicate 0 items $0.00
A-TITLE Shopping cart
/product/caramel-with-pretzels/Subdomain IMG-ALT Caramel Pretzel Cookies
/product/caramel-with-pretzels/Nofollow Subdomain Select options
/product/caramel-with-pretzels/Nofollow Subdomain Quick view
/product/caramel-with-pretzels/Subdomain Caramel and Pretzels
/product/oatmeal-butterscotch/Subdomain No Text
/product/oatmeal-butterscotch/Nofollow Subdomain Text duplicate Select options
/product/oatmeal-butterscotch/Nofollow Subdomain Text duplicate Quick view
/product/oatmeal-butterscotch/Subdomain Oatmeal Butterscotch
/product/chocolate-and-oatmeal/Subdomain No Text
/product/chocolate-and-oatmeal/Nofollow Subdomain Text duplicate Select options
/product/chocolate-and-oatmeal/Nofollow Subdomain Text duplicate Quick view
/product/chocolate-and-oatmeal/Subdomain Chocolate Oatmeal
/product/oatmeal-raisin/Subdomain No Text
/product/oatmeal-raisin/Nofollow Subdomain Text duplicate Select options
/product/oatmeal-raisin/Nofollow Subdomain Text duplicate Quick view
/product/oatmeal-raisin/Subdomain Oatmeal Raisin
/product/white-originals/Subdomain No Text
/product/white-originals/Nofollow Subdomain Text duplicate Select options
/product/white-originals/Nofollow Subdomain Text duplicate Quick view
/product/white-originals/Subdomain White Originals
/product/cinnamon-sugar-cookies/Subdomain No Text
/product/cinnamon-sugar-cookies/Nofollow Subdomain Text duplicate Select options
/product/cinnamon-sugar-cookies/Nofollow Subdomain Text duplicate Quick view
/product/cinnamon-sugar-cookies/Subdomain Cinnamon Sugar Cookies
/product/plain-peanut-butter/Subdomain No Text
/product/plain-peanut-butter/Nofollow Subdomain Text duplicate Select options
/product/plain-peanut-butter/Nofollow Subdomain Text duplicate Quick view
/product/plain-peanut-butter/Subdomain Plain Peanut Butter
/product/chocolate-peanut-butter/Subdomain No Text
/product/chocolate-peanut-butter/Nofollow Subdomain Text duplicate Select options
/product/chocolate-peanut-butter/Nofollow Subdomain Text duplicate Quick view
/product/chocolate-peanut-butter/Subdomain Chocolate Peanut Butter
/product/dark-and-white-chocol...Subdomain No Text
/product/dark-and-white-chocol...Nofollow Subdomain Text duplicate Select options
/product/dark-and-white-chocol...Nofollow Subdomain Text duplicate Quick view
/product/dark-and-white-chocol...Subdomain Dark and White Chocolate
/product/molasses/Subdomain No Text
/product/molasses/Nofollow Subdomain Text duplicate Select options
/product/molasses/Nofollow Subdomain Text duplicate Quick view
/product/molasses/Subdomain Old Fashioned Molasses
/product/white-chocolate-dried...Subdomain No Text
/product/white-chocolate-dried...Nofollow Subdomain Text duplicate Select options
/product/white-chocolate-dried...Nofollow Subdomain Text duplicate Quick view
/product/white-chocolate-dried...Subdomain White Chocolate and Dried Cherries
/product/chocolate-dried-cherr...Subdomain No Text
/product/chocolate-dried-cherr...Nofollow Subdomain Text duplicate Select options
/product/chocolate-dried-cherr...Nofollow Subdomain Text duplicate Quick view
/product/chocolate-dried-cherr...Subdomain Chocolate & Dried Cherries
/product/white-choc-macadamia-...Subdomain No Text
/product/white-choc-macadamia-...Nofollow Subdomain Text duplicate Select options
/product/white-choc-macadamia-...Nofollow Subdomain Text duplicate Quick view
/product/white-choc-macadamia-...Subdomain White Chocolate Macadamia Nut
/product/chocolate-macadamia-nut/Subdomain No Text
/product/chocolate-macadamia-nut/Nofollow Subdomain Text duplicate Select options
/product/chocolate-macadamia-nut/Nofollow Subdomain Text duplicate Quick view
/product/chocolate-macadamia-nut/Subdomain Chocolate Macadamia Nut
/product/chocolate-almond-coco...Subdomain No Text
/product/chocolate-almond-coco...Nofollow Subdomain Text duplicate Select options
/product/chocolate-almond-coco...Nofollow Subdomain Text duplicate Quick view
/product/chocolate-almond-coco...Subdomain Chocolate Almond Coconut
/product/chocolate-walnut/Subdomain No Text
/product/chocolate-walnut/Nofollow Subdomain Text duplicate Select options
/product/chocolate-walnut/Nofollow Subdomain Text duplicate Quick view
/product/chocolate-walnut/Subdomain Chocolate Walnut
/product/chocolate-pecan/Subdomain No Text
/product/chocolate-pecan/Nofollow Subdomain Text duplicate Select options
/product/chocolate-pecan/Nofollow Subdomain Text duplicate Quick view
/product/chocolate-pecan/Subdomain Chocolate Pecan
/product/chocolatecaramelpecan/Subdomain No Text
/product/chocolatecaramelpecan/Nofollow Subdomain Text duplicate Select options
/product/chocolatecaramelpecan/Nofollow Subdomain Text duplicate Quick view
/product/chocolatecaramelpecan/Subdomain Chocolate Caramel Pecan
/product/chocolate-and-caramel...Subdomain No Text
/product/chocolate-and-caramel...Nofollow Subdomain Text duplicate Select options
/product/chocolate-and-caramel...Nofollow Subdomain Text duplicate Quick view
/product/chocolate-and-caramel...Subdomain Chocolate AND Caramel AND Pretzels
/product/cinnamon-walnut/Subdomain IMG-ALT Cinnamon Walnut Cookies
/product/cinnamon-walnut/Nofollow Subdomain Text duplicate Select options
/product/cinnamon-walnut/Nofollow Subdomain Text duplicate Quick view
/product/cinnamon-walnut/Subdomain Cinnamon Walnut
/product/originals-choc-chunks...Subdomain No Text
/product/originals-choc-chunks...Nofollow Subdomain Text duplicate Select options
/product/originals-choc-chunks...Nofollow Subdomain Text duplicate Quick view
/product/originals-choc-chunks...Subdomain Originals (Choc Chunks)
/product/assorted-dozen/Subdomain IMG-ALT DSC07020
/product/assorted-dozen/Nofollow Subdomain Text duplicate Select options
/product/assorted-dozen/Nofollow Subdomain Text duplicate Quick view
/product/assorted-dozen/Subdomain Assorted Dozen
/product/cup-of-cookies/Subdomain IMG-ALT Regular Cup of Cookies
/?add-to-cart=11Nofollow Add to cart
/product/cup-of-cookies/Nofollow Subdomain Text duplicate Quick view
/product/cup-of-cookies/Subdomain Cup of Cookies
/about-us/awards-recognition/Subdomain Trivial anchor text
Read More
A-TITLE Awards & Recognition
/shop/Subdomain Text duplicate Trivial anchor text
Read More
A-TITLE Cookie Shop
/about-us/share-the-love/Subdomain Text duplicate Trivial anchor text
Read More
A-TITLE Share the Love
https://tomsmomscookies.com/Tom's Mom's Cookies.
https://commonangle.com/New window External Common Angle
https://www.tomsmomscookies.com/Subdomain Text duplicate Home
/faq/Subdomain Text duplicate FAQs
/about-us/Subdomain Text duplicate About
/about-us/area-resources/Subdomain Text duplicate Area Resources
/about-us/awards-recognition/Subdomain Awards & Recognition
/about-us/share-the-love/Subdomain Text duplicate Share the Love
/shop/Subdomain Order Here
/my-account/Subdomain Text duplicate Login
/shop/checkout/Subdomain Text duplicate Checkout
/shop/cart/Subdomain Cart

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.tomsmomscookies.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (2.07 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (206 kB).

HTTP Response Header

NameValue
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
link<https://www.tomsmomscookies.com/wp-json/>; rel="https://api.w.org/", <https://www.tomsmomscookies.com/wp-json/wp/v2/pages/22039>; rel="alternate"; title="JSON"; type="application/json", <https://www.tomsmomscookies.com/>; rel=shortlink
set-cookie50 Characters
strict-transport-securitymax-age=31536000; includeSubDomains; preload
content-typetext/html; charset=UTF-8
dateFri, 06 Sep 2024 21:23:27 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 85 referring domains.
This page has 263 backlinks.
This page has backlinks from 76 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Sitemap: /page-sitemap.xml
Allow: /wp-admin/admin-ajax.php
Disallow: /calendar/action~posterboard/
Disallow: /calendar/action~agenda/
Disallow: /calendar/action~oneday/
Disallow: /calendar/action~month/
Disallow: /calendar/action~week/
Disallow: /calendar/action~stream/
Disallow: /wp-admin/
Disallow: /wp-includes/
Disallow: /wp-content/plugins/
Disallow: /wp-content/cache/
Disallow: /wp-content/themes/
Disallow: /*.pdf
Disallow: /*.doc
Disallow: /*.xls
Disallow: /*.xlsm
Noindex: *.pdf
Crawl-delay: 20

User-agent: GoogleBot
Allow: .js
Allow: .css

User-agent: rogerbot
Crawl-delay: 10
User-agent: dotbot
Crawl-delay: 10
User-Agent: MJ12bot
Crawl-delay: 10
User-Agent: veoozbot
Crawl-delay: 10
User-agent: Pinterest
Crawl-delay: 10
User-agent: som-gsa-crawler-one
Crawl-delay: 5
User-agent: som-gsa-crawler-two
Crawl-delay: 5

User-agent: Bombora
Disallow: /
User-agent: AhrefsBot
Disallow: /
User-agent: YandexBot
Disallow: /
User-agent: SeznamBot
Disallow: /
User-agent: istellabot
Disallow: /
User-agent: SemrushBot
Disallow: /
User-agent: SemrushBot-SA
Disallow: /

Similar sites

Search preview

www.tomsmomscookies.com
Tom's Mom's Cookies - Famous Chocolate Chunk Cookies
Tom's Mom's Gourmet Cookies homemade fresh cookies from Harbor Springs, Michigan. Specializing in chocolate chunk, gift cookies, chocolate chip cookies.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
cookies86%Check
MOM78%Check
Chocolate59%Check
chocolate chunk54%Check
award51%Check
Chocolate Caramel51%Check
Michigan50%Check
White Chocolate50%Check
Award Winning49%Check
Tom's Mom's Cookies49%Check
Show more keywords and terms

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