Tradingstandards.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
67% 
Page structure
67% 
Link structure
81% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.50 s
File size
38.00 kB
Words
870
Media files
20
Number of links
99 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
CTSI - The Chartered Trading Standards Institute, UK
The length of the page title is perfect. (481 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The Chartered Trading Standards Institute (CTSI) is a not-for-profit membership organisation founded in 1881 to support and represent trading standards professionals in the UK and abroad.
The meta description is too long: 1166 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe Chartered Trading Standards Institute (CTSI) is a not-for-profit membership organisation founded in 1881 to support and represent trading standards professionals in the UK and abroad.
authorFrontmedia Studio Limited
viewportwidth=device-width, initial-scale=1, maximum-scale=5
langen
twitter:cardsummary
twitter:site@ctsi_uk
twitter:creator@ctsi_uk
twitter:titleWelcome to CTSI
twitter:descriptionThe Chartered Trading Standards Institute (CTSI) is a not-for-profit membership organisation founded in 1881 to support and represent trading standards professionals in the UK and abroad.
twitter:imagehttps://www.tradingstandards.uk/images/logo-sq.png
og:titleWelcome to CTSI
og:descriptionThe Chartered Trading Standards Institute (CTSI) is a not-for-profit membership organisation founded in 1881 to support and represent trading standards professionals in the UK and abroad.
og:typewebsite
og:urlhttps://www.tradingstandards.uk/
og:imagehttps://www.tradingstandards.uk/images/logo-sq.png
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 870 words. That's ok.
30.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=5" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (56). We recommend using a maximum of 17 tags for this page.
The following tag is repeated too often: ctsi
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/i-login.pngLogin Icon
...th=878&height=549&rnd=133656094740000000What's the real cost of buying online?
...th=878&height=549&rnd=133656095630000000The Approved Code Scheme
...th=878&height=549&rnd=133656094870000000‘Absolute chaos’ in food security
...th=878&height=549&rnd=1336560949400000002 in every 3 drinks are short-measures
...th=878&height=549&rnd=133656094020000000What's the REAL Cost of Beauty?
...th=878&height=549&rnd=133656094020000000CTSI's Manifesto 2024
...th=878&height=549&rnd=133656094020000000Apprenticeships in Trading Standards
...th=500&height=313&rnd=133644772330000000Approved Codes (CCAS)
...th=500&height=313&rnd=133589675620000000Consumer Help
...th=500&height=313&rnd=133589675800000000Business Hub
...gov-register.jpg?width=244px&height=84pxNo alt attribute provided
...idth=580&height=386&pad=True&bgcolor=fffNo alt attribute provided
...idth=580&height=386&pad=True&bgcolor=fffNo alt attribute provided
...idth=580&height=386&pad=True&bgcolor=fffNo alt attribute provided
...idth=580&height=386&pad=True&bgcolor=fffNo alt attribute provided
...idth=580&height=386&pad=True&bgcolor=fffNo alt attribute provided
...idth=580&height=386&pad=True&bgcolor=fffNo alt attribute provided
/images/icons/twitter.pngNo alt attribute provided
/images/footer-logos.pngInvestors in People and Customer excellence award logos

Page structure

H1 heading
(Critically important)
Welcome to CTSI
The H1 heading contains the words Welcome to! Use important keywords instead.
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to CTSI
H2 What's the real cost of buying online?
H2 The Approved Code Scheme
H2 ‘Absolute chaos’ in food security
H2 2 in every 3 drinks are short-measures
H2 What's the REAL Cost of Beauty?
H2 CTSI's Manifesto 2024
H2 Apprenticeships in Trading Standards
H2 Our CTSI Community
H2 Browse Selected Content :
H3 Consultation responses
H3 Latest news
H3 Follow us @ctsi_uk
H4 Businesses: Trading Standards Laws Explained
H4 Find out about the 'Journal of Trading Standards'
H4 CTSI Qualification: Animal Health & Welfare
H4 CTSI's Leadership Programme
H4 Job Vacancies in Trading Standards
H4 Visit our News, Policy and Campaigns Hub
H4 OPSS: Safety and Standards Training
H4 Consumer Help Contacts
H4 Consumers: Find an Approved Code Trader
H4 Our Commitment to Equality, Diversity and Inclusion
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://members.tradingstandar...External Subdomain Login / Register
IMG-ALT Login Icon
https://www.tradingstandards.uk/No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/Chart...New window External Subdomain No Text
https://twitter.com/ctsi_ukNew window External No Text
/consumer-help/Subdomain Consumer Help
/consumer-help/main/Subdomain > Consumer Help Hub
/consumer-help/find-a-ctsi-app...Subdomain Find an Approved Code business (CCAS)
/consumer-help/product-recalls...Subdomain Product Recalls and Safety Notices
/consumer-help/adr-approved-bo...Subdomain ADR Approved Bodies
/consumer-help/ukicc-site/Subdomain UK International Consumer Centre
/business-hub/Subdomain Business Hub
/business-hub/main/Subdomain > CTSI Business Hub
/business-hub/bccps-training-c...Subdomain NEW : BCCPS Training Course
/business-hub/consumer-codes-a...Subdomain Approved Code Scheme
/business-hub/adr-approval/Subdomain ADR Approval
/business-hub/corporate-affili...Subdomain Corporate Affiliate Membership
/business-hub/business-services/Subdomain CTSI Business Services
/business-hub/events-and-spons...Subdomain Events and Sponsorship
/business-hub/working-with-gov...Subdomain Working with Government
/practitioners/Subdomain TS Professionals
/practitioners/main/Subdomain > TS Professionals Hub
/practitioners/join-ctsi-becom...Subdomain Join CTSI - Become a Member
/practitioners/training-develo...Subdomain Training and Qualifications
/practitioners/professional-tr...Subdomain Professional Training
/practitioners/job-opportunities/Subdomain TS Job Vacancies
/practitioners/local-authority...Subdomain Local Authority Services
/practitioners/ctsi-events/Subdomain CTSI Events
/practitioners/food-allergen-r...Subdomain Food Allergen Resource
/practitioners/eu-exit/Subdomain EU Exit
/news-policy-campaigns/Subdomain News & Policy
/news-policy-campaigns/main/Subdomain > News and Policy Hub
/news-policy-campaigns/news-room/Subdomain News Room
/news-policy-campaigns/campaigns/Subdomain Policy Campaigns
/news-policy-campaigns/public-...Subdomain Public Information Initiatives
/news-policy-campaigns/hero-aw...Subdomain CTSI Hero Awards
/news-policy-campaigns/ctsi-ma...Subdomain Manifesto 2024
/news-policy-campaigns/all-par...Subdomain APPG for Consumer Protection
/news-policy-campaigns/consult...Subdomain Consultations
/news-policy-campaigns/blogs/Subdomain Blogs and Opinions
/news-policy-campaigns/ctsi-le...Subdomain Lead Officer Recruitment
/news-policy-campaigns/our-pol...Subdomain Our Policy Areas
/news-policy-campaigns/publica...Subdomain Journal of Trading Standards
/about-us/Subdomain About Us
/about-us/main/Subdomain > About CTSI
/about-us/our-community/Subdomain Our CTSI Community
/about-us/vision-and-mission/Subdomain Vision and Mission
/about-us/management/Subdomain Management
/about-us/president-and-vice-p...Subdomain President and Vice Presidents
/about-us/ctsi-board/Subdomain CTSI Board
/about-us/ctsi-council/Subdomain CTSI Council
/about-us/college-of-fellows/Subdomain College of Fellows
/about-us/equality-diversity-a...Subdomain Equality, Diversity and Inclusion
/about-us/job-vacancies-at-ctsi/Subdomain Jobs at CTSI
/about-us/contact-ctsi/Subdomain > Contact Us
https://members.tradingstandar...External Subdomain Membership / Login
https://members.tradingstandar...External Subdomain > Login to the Member Area
https://members.tradingstandar...External Subdomain > Join CTSI - Become a Member
https://cppd.tradingstandards....New window External Subdomain CTSI Learning Hub
https://www.tradingstandards.uk/Home
/news-policy-campaigns/news-ro...IMG-ALT What's the real cost of buying online?
https://approvedcode.tradingst...New window External Subdomain IMG-ALT The Approved Code Scheme
/news-policy-campaigns/news-ro...IMG-ALT ‘Absolute chaos’ in food security
/news-policy-campaigns/news-ro...Subdomain IMG-ALT 2 in every 3 drinks are short-measures
/news-policy-campaigns/campaig...IMG-ALT What's the REAL Cost of Beauty?
/manifesto2024/Subdomain IMG-ALT CTSI's Manifesto 2024
/practitioners/training-develo...Subdomain IMG-ALT Apprenticeships in Trading Standards
/consumer-help/find-a-ctsi-app...New window Subdomain IMG-ALT Approved Codes (CCAS)
/consumer-help/Text duplicate IMG-ALT Consumer Help
/business-hub/Text duplicate IMG-ALT Business Hub
https://www.wired-gov.net/wg/h...New window External Subdomain CTSI channel on WiredGov
https://twitter.com/ctsi_ukNew window External X (previously Twitter)
https://www.facebook.com/Chart...New window External Subdomain Facebook
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
/consumer-help/Text duplicate Consumer Help
A-TITLE Consumer Help
/business-hub/Text duplicate Business Hub
A-TITLE Business Hub
/practitioners/job-opportunities/Vacancies
A-TITLE Job Opportunities
/practitioners/training-develo...Training, Qualifications and Development
A-TITLE Training & Development
https://www.journaloftradingst...New window External Subdomain Text duplicate Journal of Trading Standards
https://www.wired-gov.net/wg/h...New window External Subdomain Anchor A-TITLE WiredGov
/about-us/our-community/Visit 'Our CTSI Community' pages for more
https://www.businesscompanion....New window External Subdomain Businesses: Trading Standards Laws Explained
A-TITLE Visit our dedicated 'Business Companion' website
/news-policy/publications/New window F
A-TITLE Find out about the Journal of Trading Standards
/news-policy/publications/New window ind out about the 'Journal of Trading Standards'
A-TITLE Find out about the Journal of Trading Standards
/practitioners/professional-tr...New window CTSI Qualification: Animal Health & Welfare
A-TITLE Find out more about CTSI's Animal Health & Welfare Qualification
/practitioners/professional-tr...New window CTSI's Leadership Programme
A-TITLE Find out about CTSI's Leadership Programme for Trading Standards professionals
/practitioners/job-opportunities/Job Vacancies in Trading Standards
A-TITLE Job Vacancies in Trading Standards and Consumer Protection
/news-policy-campaigns/Visit our News, Policy and Campaigns Hub
A-TITLE Check out our News, Policy & Campaigns Hub
/practitioners/professional-tr...New window OPSS: Safety and Standards Training
A-TITLE Find out about CTSI's Safety and Standards Training
/consumer-help/Consumer Help Contacts
A-TITLE Visit our Consumer Help hub
/consumer-help/find-a-ctsi-app...New window Consumers: Find an Approved Code Trader
A-TITLE Find a CTSI Approved Code Trader
/about-us/equality-diversity-a...New window Our Commitment to Equality, Diversity and Inclusion
A-TITLE Read about our commitment to Equality, Diversity and Inclusion
/consumer-help/No Text
/business-hub/business-services/No Text
/practitioners/training-develo...No Text
/practitioners/job-opportunities/No Text
/news-policy-campaigns/news-room/No Text
https://www.businesscompanion....New window External Subdomain No Text
/news-policy-campaigns/Consultation responses
/media/3180419/130624-ctsi-res...CTSI response to CMA consultation on guidance on unregulated legal services
/media/3180333/response-from-c...CTSI response to Vaping Products Duty Consultation
/media/3180318/ctsi-fairer-foo...Chartered Trading Standards Institute (CTSI) response to DEFRA consultation on Fairer Food Labelling
/news-policy-campaigns/View more
/news-policy-campaigns/news-room/Latest news
/news-policy-campaigns/news-ro...Hannah Jacobs’ death shows there is no room for complacency on allergens
/news-policy-campaigns/news-ro...Loyalty pricing schemes must not be misleading, says Trading Standards
/news-policy-campaigns/news-ro...CTSI and LTS respond to US product safety ruling
/news-policy-campaigns/news-room/Text duplicate View more
https://www.twitter.com/ctsi_ukExternal Subdomain Follow us @ctsi_uk
/about-us/Subdomain Text duplicate About Us
/about-us/job-vacancies-at-ctsi/Subdomain Text duplicate Jobs at CTSI
/contact-ctsi/Subdomain Contact us
/data-protection/Subdomain No Text
/terms/Subdomain CTSI Terms & Conditions
/privacy-policy/Subdomain Our Privacy Policy
/disclaimer/Subdomain Website Usage & Disclaimer
/sitemap/Subdomain Sitemap
https://www.frontmedia.co.uk/New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.tradingstandards.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.50 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (38 kB).

HTTP Response Header

NameValue
dateMon, 02 Sep 2024 12:05:25 GMT
content-typetext/html; charset=utf-8
cache-controlprivate
varyAccept-Encoding
x-content-type-optionsnosniff
strict-transport-securitymax-age=10886400; preload
x-xss-protection1; mode=block
x-frame-optionssameorigin
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=0TirwLMoBI6KN%2BXBiWsa5Oe0fBy3QsZnHiIP7Lb3Xe0obc0PXHiNT22aRp%2FhbSHCuuzbJGsod8QH9fKWMx52nWu8ql5XzOUTiW%2BHVkA815qDjImaWGOiIMbl1iOt6IX%2FifinxYmYYJDWAw%3D%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8bcd5e41b98e1c26-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,448 referring domains.
This page has 1,351,161 backlinks.
This page has backlinks from 1,623 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

The resource you are looking for has been removed, had its name changed, or is temporarily unavailable.

Similar sites

Search preview

www.tradingstandards.uk
CTSI - The Chartered Trading Standards Institute, UK
The Chartered Trading Standards Institute (CTSI) is a not-for-profit membership organisation founded in 1881 to support and represent trading standards professionals in the UK and abroad.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
CTSI86%Check
Standards84%Check
Trading84%Check
Trading Standards84%Check
Chartered Trading Standards79%Check
Trading Standards Institute79%Check
Chartered Trading Standards Institute76%Check
trading standards profession75%Check
CTSI Business68%Check
TS Professionals67%Check
Show more keywords and terms

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