Tropicskincare.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
88% 
Page structure
58% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.36 s
File size
394.60 kB
Words
873
Media files
72
Number of links
232 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Tropic Skincare | Natural, Freshly Made Skincare
The length of the page title is perfect. (440 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Inspired by the tropics, freshly made in the UK. Explore award-winning, vegan & cruelty-free organic formulas. Free delivery on orders £40+.
The length of the meta description is perfect. (863 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://tropicskincare.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-color#225728
descriptionInspired by the tropics, freshly made in the UK. Explore award-winning, vegan & cruelty-free organic formulas. Free delivery on orders £40+.
google-site-verification2hF77dVNt8sHMyx_4GEzW88Sc9VD_9Xbb41IO5T-VRY
shopify-digital-wallet/19594397/digital_wallets/dialog
shopify-checkout-api-token9f7b994117ba00302642a1142a4eea5e
langen
twitter:titleTropic Skincare | Natural, Freshly Made Skincare
twitter:descriptionInspired by the tropics, freshly made in the UK. Explore award-winning, vegan & cruelty-free organic formulas. Free delivery on orders £40+.
twitter:cardsummary_large_image
twitter:imagehttps://tropicskincare.com/cdn/shop/files/social-image.jpg?363449
twitter:image:width480
twitter:image:height480
og:urlhttps://tropicskincare.com/
og:site_nameTropic Skincare
og:typewebsite
og:titleTropic Skincare | Natural, Freshly Made Skincare
og:descriptionInspired by the tropics, freshly made in the UK. Explore award-winning, vegan & cruelty-free organic formulas. Free delivery on orders £40+.
og:imagehttp://tropicskincare.com/cdn/shop/files/social-image.jpg?363449
og:image:secure_urlhttps://tropicskincare.com/cdn/shop/files/social-image.jpg?363449
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 873 words. That's ok.
23.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.86 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: save £22
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-4bec-b350-d178e87448da.svg?v=1662977562Tropic Skincare

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 38 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Drops of Deep Hydration
H2 Drops of Deep Hydration ​
H2 Shop by Category
H2 Renew Your Routine
H2 Our Story
H2 #LoveTropic
H2 Receive Tropic's News & Offers
H2 Login
H2 Reset Password
H2 Register
H3 You Are Shopping With:
H3 Change to a different ambassador?
H3 Skincare
H3 Bestsellers
H3 Sun Care & Tanning
H3 Body Care
H3 Makeup
H3 FREE Rainforest Dew
H3 Skincare Routine Finder​
H3 SPF
H3 @tropicskincare
H3 Follow Us
H3 Discover
H3 Community
H3 Support
H3 About You
H3 Do you have an ambassador?
H3 Account Details
H3 Date Of Birth
H3 Empty heading
H3 Empty heading
H4 Your Bag
H4 Empty heading
H5 ,
H6 Skincare Duplicate text
H6 Body Care Duplicate text
H6 Makeup Duplicate text
H6 Hair Care
H6 Men's
H6 Mama & Baby
H6 Shop By Concern
Some anchor texts are used more than once.
28 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
/products/essential-collectionThe Essential Collection
A-TITLE THE ESSENTIAL COLLECTION
/products/essential-collectionText duplicate The Essential Collection
A-TITLE THE ESSENTIAL COLLECTION
https://uk.trustpilot.com/revi...External Subdomain Reviews
A-TITLE https://uk.trustpilot.com/review/www.tropicskincare.com
https://uk.trustpilot.com/revi...External Subdomain Text duplicate Reviews
A-TITLE https://uk.trustpilot.com/review/www.tropicskincare.com
/collections/natural-skincareShop
/collections/natural-skincareView All Skincare
/collections/bestsellingproductsBestsellers
/collections/skincare-collectionsSkincare Collections
/collections/natural-cleansersCleansers
/collections/natural-tonersToners
/collections/natural-serumsSerums & Oils
/collections/moisturisersMoisturisers
/collections/eye-creamsEye Creams
/collections/face-masksFace Masks
/collections/facial-exfoliatorsExfoliators
/collections/lip-balmsLip Balms
/collections/natural-body-careView All Body Care
/collections/natural-body-care...Text duplicate Bestsellers
/collections/body-creams-and-m...Creams & Moisturisers
/collections/natural-deodorantDeodorant
/collections/natural-body-exfo...Scrubs & Exfoliators
/collections/bath-productsBath Products
/collections/shower-gelShower Products
/collections/sun-careSun Care
/collections/tanning-lotionTanning & Bronzing
/collections/hand-creamsHand Care
/collections/foot-creamsFoot Care
/collections/makeupView All Makeup
/collections/bestsellers-makeupText duplicate Bestsellers
/pages/colour-palette-landingColour Palette
/collections/face-and-cheeksFace & Cheeks
/collections/eyes-browsEyes & Brows
/collections/lipsLips
/collections/brushes-toolsBrushes & Tools
/collections/hair-careView All Hair Care
/collections/mensView All Men's
/collections/mama-and-little-t...View All Mama & Baby
/collections/little-tropicLittle Tropic
/collections/mama-rangeMama Range
/collections/skincare-for-agei...Ageing Skin
/collections/skincare-for-oily...Oily & Blemish Prone Skin
/collections/skincare-for-dry-...Dry & Dehydrated Skin
/collections/rosacea-prone-skinRosacea-Prone Skin
/collections/skincare-for-sens...Sensitive Skin
/collections/skincare-for-hype...Hyperpigmentation
/collections/skincare-for-comb...Combination Skin
/products/undercover-skin-enha...IMG-ALT Undercover skin-enhancing concealer
/products/radiance-cleanser-po...No Text
/pages/ultimate-skincare-routineRoutine Finder
/collections/bestsellersText duplicate Bestsellers
/pages/offersOffers
https://tropicskincare.com/searchNo Text
https://tropicskincare.com/IMG-ALT Tropic Skincare
https://tropicskincare.com/Anchor No Text
/accountNo Text
https://tropicskincare.com/cartNo Text
/collections/natural-skincareText duplicate View All Skincare
/collections/bestsellingproductsText duplicate Bestsellers
/collections/skincare-collectionsText duplicate Skincare Collections
/collections/natural-cleansersText duplicate Cleansers
/collections/natural-tonersText duplicate Toners
/collections/natural-serumsSerums + Oils
/collections/moisturisersText duplicate Moisturisers
/collections/sun-careText duplicate Sun Care
/collections/eye-creamsText duplicate Eye Creams
/collections/face-masksText duplicate Face Masks
/collections/facial-exfoliatorsText duplicate Exfoliators
/collections/lip-balmsText duplicate Lip Balms
/collections/natural-body-careText duplicate View All Body Care
/collections/natural-body-care...Text duplicate Bestsellers
/collections/body-creams-and-m...Creams + Moisturisers
/collections/natural-deodorantText duplicate Deodorant
/collections/natural-body-exfo...Scrubs + Exfoliators
/collections/bath-productsText duplicate Bath Products
/collections/shower-gelText duplicate Shower Products
/collections/sun-careText duplicate Sun Care
/collections/tanning-lotionTanning + Bronzing
/collections/hand-creamsText duplicate Hand Care
/collections/foot-creamsText duplicate Foot Care
/collections/makeupText duplicate View All Makeup
/collections/bestsellers-makeupText duplicate Bestsellers
/pages/colour-palette-landingText duplicate Colour Palette
/collections/face-and-cheeksFace + Cheeks
/collections/eyes-browsEyes + Brows
/collections/lipsText duplicate Lips
/collections/brushes-toolsBrushes + Tools
/collections/hair-careHaircare
/collections/mensMen's
/collections/mama-and-little-t...View All Mama + Baby
/collections/little-tropicText duplicate Little Tropic
/collections/mama-rangeText duplicate Mama Range
/collections/skincare-for-agei...Text duplicate Ageing Skin
/collections/skincare-for-oily...Text duplicate Oily & Blemish Prone Skin
/collections/skincare-for-dry-...Dry + Dehydrated Skin
/collections/rosacea-prone-skinNew window Text duplicate Rosacea-Prone Skin
/collections/skincare-for-sens...Text duplicate Sensitive Skin
/collections/skincare-for-hype...Text duplicate Hyperpigmentation
/collections/skincare-for-comb...Text duplicate Combination Skin
/products/undercover-skin-enha...Text duplicate IMG-ALT Undercover skin-enhancing concealer
/products/radiance-cleanser-po...No Text
/pages/ultimate-skincare-routineText duplicate Routine Finder
/collections/bestsellersText duplicate Bestsellers
/pages/offersText duplicate Offers
/pages/our-journeyOur Story
/pages/our-valuesOur Values
/blogs/ingredientsOur Ingredients
/pages/freshly-madeFreshly Made
/pages/return-recycle-rewardReturn, Recycle, Reward
/pages/all-about-cosmosCertified Organic
/pages/10-percent-for-the-world10% For The World
/pages/meet-susie-maOur Founder
/pages/host-a-tropic-experienceHost A Tropic Experience
/pages/become-a-tropic-ambassadorBecome An Ambassador
/pages/join-our-teamJoin Our Team
/pages/diversity-and-inclusion...Diversity & Inclusion
/pages/hot-off-the-pressIn The Press
/pages/faqsFAQs
/pages/contact-usGet In Touch
/pages/delivery-returnsDelivery + Returns
/pages/clearpay-faqsClearpay
/pages/accessibilityAccessibility
/pages/privacy-cookiesPrivacy Policy
/pages/reviews-pageText duplicate Reviews
/blogs/tropic-skincareBlog
/accountMy Account
/collections/natural-skincareDrops of Deep Hydration
/collections/natural-skincareget yours Now
/collections/natural-skincareDrops of Deep Hydration ​
/collections/natural-skincareText duplicate get yours Now
/pages/our-valuesNo Text
/pages/our-valuesNo Text
/pages/our-valuesNo Text
/pages/our-valuesNo Text
/pages/our-valuesNo Text
/collections/natural-skincareNo Text
/collections/bestsellersNo Text
/collections/sun-care-tanningNo Text
/collections/natural-body-careNo Text
/collections/makeupNo Text
/products/radiance-cleanser-po...IMG-ALT RADIANCE CLEANSER pore-refining cleansing oil
/products/radiance-cleanser-po...RADIANCE CLEANSER pore-refining cleansing oil ​Your deepest cleanse ever. ​ ​
/products/radiance-cleanser-po...£36.00 95ml
/products/radiance-cleanser-po...No Text
/products/smoothing-cleanser-c...IMG-ALT SMOOTHING CLEANSER complexion purifier
/products/smoothing-cleanser-c...SMOOTHING CLEANSER complexion purifier Our original, bestselling cleanser.
/products/smoothing-cleanser-c...£22.00 120ml
/products/smoothing-cleanser-c...No Text
/products/smoothing-cleanser-c...Shop Now
/products/electric-bloom-brigh...IMG-ALT ELECTRIC BLOOM brightening tightening mask
/products/electric-bloom-brigh...ELECTRIC BLOOM brightening tightening mask For a brighter, firmer complexion.
/products/electric-bloom-brigh...£22.00 45ml
/products/electric-bloom-brigh...No Text
/products/morning-mist-soothin...IMG-ALT MORNING MIST soothing toning essence
/products/morning-mist-soothin...MORNING MIST soothing toning essence A hydrating, pH-balanced mist.
/products/morning-mist-soothin...£20.00 100ml
/products/morning-mist-soothin...No Text
/products/morning-mist-soothin...Text duplicate Shop Now
/products/sun-day-facial-uv-de...IMG-ALT SUN DAY facial UV defence
/products/sun-day-facial-uv-de...SUN DAY facial UV defence A silky SPF50 facial sunscreen for daily sun protection.
/products/sun-day-facial-uv-de...£24.00 15ml/40ml
/products/sun-day-facial-uv-de...No Text
/products/sun-day-facial-uv-de...Text duplicate Shop Now
/products/feel-fresh-deodorantIMG-ALT FEEL FRESH soothing deodorant and antiperspirant cream
/products/feel-fresh-deodorantFEEL FRESH soothing deodorant and antiperspirant cream This powerful formula stops sweat and odour.
/products/feel-fresh-deodorant£12.00 80ml
/products/feel-fresh-deodorantNo Text
/products/body-washIMG-ALT BODY WASH
/products/body-washBODY WASH Showering skin in full-body refreshment.
/products/body-wash£10.00 250ml
/products/body-washNo Text
/products/body-washText duplicate Shop Now
/products/body-smooth-200mlIMG-ALT BODY SMOOTH refreshing polish
/products/body-smooth-200mlBODY SMOOTH refreshing polish Leaves skin silky smooth from head to toe.
/products/body-smooth-200ml£24.00 200ml
/products/body-smooth-200mlNo Text
/products/cleansing-body-pebbleIMG-ALT CLEANSING BODY PEBBLE
/products/cleansing-body-pebbleCLEANSING BODY PEBBLE A sustainable, deliciously scented body cleanser.
/products/cleansing-body-pebble£10.00 130g
/products/cleansing-body-pebbleNo Text
/products/cleansing-body-pebbleText duplicate Shop Now
/products/sun-drops-gradual-ta...IMG-ALT SUN DROPS gradual tanning facial serum
/products/sun-drops-gradual-ta...SUN DROPS gradual tanning facial serum Veiling your complexion in a natural, sun-kissed glow.
/products/sun-drops-gradual-ta...£26.00 30ml
/products/sun-drops-gradual-ta...No Text
/products/sun-drops-gradual-ta...Text duplicate Shop Now
/collections/natural-skincareNo Text
/collections/natural-skincareFREE Rainforest Dew
/collections/natural-skincarewhen you spend £100 ​
/collections/natural-skincareText duplicate get yours Now
/pages/ultimate-skincare-routi...No Text
/pages/ultimate-skincare-routi...Skincare Routine Finder​
/pages/ultimate-skincare-routi...Get personalised product recommendations
/pages/ultimate-skincare-routi...SEE MY RESULTS
/collections/sun-careNo Text
/collections/sun-careSPF
/collections/sun-careProtect against daily sun damage
/collections/sun-careText duplicate Shop Now
/pages/our-valuesVegan Society
IMG-ALT Vegan Society
/pages/our-valuesCruelty Free
IMG-ALT Cruelty Free
/pages/our-valuesCosmos Organic
IMG-ALT Cosmos Organic
/pages/our-valuesMade In Britain
IMG-ALT Made In Britain
/pages/our-values10% to Charity
IMG-ALT 10% to Charity
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
/pages/our-journeyIMG-ALT Susie Ma in a lab coat pouring liquid from one beaker to another
/pages/our-journeyText duplicate Our Story
/pages/our-journeyDISCOVER OUR STORY
https://www.instagram.com/trop...New window External Subdomain @tropicskincare
https://www.instagram.com/expl...New window External Subdomain #LoveTropic
https://www.facebook.com/Tropi...New window External Subdomain No Text
https://www.instagram.com/trop...New window External Subdomain No Text
https://www.tiktok.com/@tropic...New window External Subdomain No Text
https://www.youtube.com/user/T...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/pages/our-journeyText duplicate Our Story
/pages/our-valuesText duplicate Our Values
/blogs/ingredientsText duplicate Our Ingredients
/pages/freshly-madeText duplicate Freshly Made
/pages/return-recycle-rewardText duplicate Return, Recycle, Reward
/pages/all-about-cosmosText duplicate Certified Organic
/pages/10-percent-for-the-worldText duplicate 10% For The World
/blogs/tropic-skincareText duplicate Blog
/pages/meet-susie-maText duplicate Our Founder
/pages/host-a-tropic-experienceText duplicate Host A Tropic Experience
/pages/become-a-tropic-ambassadorBecome an Ambassador
/pages/join-our-teamText duplicate Join Our Team
/pages/diversity-and-inclusion...Text duplicate Diversity & Inclusion
/pages/hot-off-the-pressText duplicate In The Press
/pages/faqsText duplicate FAQs
/pages/contact-usGet in Touch
/pages/delivery-returnsDelivery & Returns
/pages/clearpay-faqsText duplicate Clearpay
/pages/accessibilityText duplicate Accessibility
/pages/privacy-cookiesText duplicate Privacy Policy
/pages/reviews-pageText duplicate Reviews
/pages/modern-slavery-statemen...Modern Slavery Statement
/pages/terms-conditionsTerms & Conditions
/pages/privacy-cookiesCookie Policy
https://tropicskincare.com/Anchor Forgot Password?
/account/registerNew to Tropic? Create Account
https://tropicskincare.com/Anchor Remembered Your Password? Login Instead
/account/loginAlready got an account? Login Instead
https://tropicskincare.com/cartView Bag

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://tropicskincare.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.36 seconds.
The file size of the HTML document is fine (395 kB).

HTTP Response Header

NameValue
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x-cachemiss
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content-languageen
powered-byShopify
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servercloudflare
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http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,587 referring domains.
This page has 40,805 backlinks.
This page has backlinks from 1,025 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

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Sitemap: https://tropicskincare.com/sitemap.xml

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tropicskincare.com
Tropic Skincare | Natural, Freshly Made Skincare
Inspired by the tropics, freshly made in the UK. Explore award-winning, vegan & cruelty-free organic formulas. Free delivery on orders £40+.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Tropic86%Check
Tropic Skincare78%Check
Skincare70%Check
Skin70%Check
Freshly Made Skincare65%Check
Natural Skin Care64%Check
Tropic Ambassadors62%Check
Made61%Check
Freshly61%Check
Freshly Made61%Check
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