Ualshowcase.arts.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
86% 
Page quality
52% 
Page structure
100% 
Link structure
100% 
Server
100% 
External factors
51% 
SEO Score
Response time
0.04 s
File size
66.80 kB
Words
376
Media files
6
Number of links
16 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
UAL Showcase
The page title is too short. (136 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Discover the creators, rebels and innovators of tomorrow in art, design, fashion, communication, media and performing arts. View and buy work by UAL graduates.
The length of the meta description is perfect. (999 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://ualshowcase.arts.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
google-site-verificationnqQDelXtnjnuruDBqyAJwPGzhmznfhPXewEIXz8q1U0
titleUAL Showcase
descriptionDiscover the creators, rebels and innovators of tomorrow in art, design, fashion, communication, media and performing arts. View and buy work by UAL graduates.
imagehttps://ual-media-res.cloudinary.com/image/fetch/q_auto/f_auto/w_600/https://ualshowcase.arts.ac.uk/static/images/virtual-showcase/UAL-SC-Promo-banner%20placeholder-image-01-02.jpg
typewebsite
urlhttps://ualshowcase.arts.ac.uk
next-head-count24
ual:collectionsId(not set)
ual:collectionName(not set)
ual:college(not set)
ual:course(not set)
ual:pageTypehome
ual:projectId(not set)
ual:level(not set)
langen
og:titleUAL Showcase
og:descriptionDiscover the creators, rebels and innovators of tomorrow in art, design, fashion, communication, media and performing arts. View and buy work by UAL graduates.
og:imagehttps://ual-media-res.cloudinary.com/image/fetch/q_auto/f_auto/w_600/https://ualshowcase.arts.ac.uk/static/images/virtual-showcase/UAL-SC-Promo-banner%20placeholder-image-01-02.jpg
og:typewebsite
og:urlhttps://ualshowcase.arts.ac.uk
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 376 words on this page. Good pages should have about 800 words of useful content.
30.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.08 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: curated by:
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
Discover the next generation of creatives
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Discover the next generation of creatives
H2 UAL Showcase
H2 Collections
H2 Graduate projects
H3 A World Observed
H3 Regenerative Futures
H3 Culture Meets Innovation
H3 Seeing the Unseen
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.
LinkAttributesAnchor text
https://ualshowcase.arts.ac.uk/Anchor Skip to main content
https://ualshowcase.arts.ac.uk/No Text
/searchSearch
/c/camberwell-college-of-artsCamberwell College of Arts
/c/central-saint-martinsCentral Saint Martins
/c/chelsea-college-of-artsChelsea College of Arts
/c/london-college-of-communica...London College of Communication
/c/london-college-of-fashionLondon College of Fashion
/c/wimbledon-college-of-artsWimbledon College of Arts
/c/ual-creative-computing-inst...UAL Creative Computing Institute
/eventsSubdomain Visit our Shows
/collection/a-world-observedA World Observed
/collection/civic-square-regen...Regenerative Futures
/collection/london-college-of-...Culture Meets Innovation
/collection/central-saint-mart...Seeing the Unseen
/collectionsView all collections Explore our graduates’ work in surprising ways...
https://www.arts.ac.uk/privacy...External Subdomain Privacy information
https://www.arts.ac.uk/about-u...External Subdomain Public information
https://jobs.arts.ac.uk/External Subdomain Working at UAL
https://www.arts.ac.uk/accessi...External Subdomain Accessibility statement
https://www.arts.ac.uk/cookiesExternal Subdomain Cookies
https://www.arts.ac.uk/contact-usExternal Subdomain Contact us
https://www.arts.ac.uk/study-a...External Subdomain UAL Prospectus
https://www.arts.ac.uk/disclaimerExternal Subdomain Disclaimer
https://www.arts.ac.uk/about-u...External Subdomain Press Office
https://www.arts.ac.uk/about-u...External Subdomain Modern slavery statement
https://www.arts.ac.uk/ual-and...External Subdomain UAL and UAL Short Courses Ltd Privacy Notice
https://www.instagram.com/unio...External Subdomain No Text
https://www.facebook.com/Unive...External Subdomain No Text
https://twitter.com/UALExternal No Text
https://www.linkedin.com/schoo...External Subdomain No Text
https://www.youtube.com/user/u...External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://ualshowcase.arts.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.04 seconds.
The file size of the HTML document is fine (67 kB).

HTTP Response Header

NameValue
access-control-allow-origin*
age521542
cache-controlpublic, max-age=0, must-revalidate
content-dispositioninline
content-encodingbr
content-typetext/html; charset=utf-8
dateMon, 12 May 2025 10:28:31 GMT
etagW/"727446551b1a878744ec46636ba82ed2"
serverVercel
strict-transport-securitymax-age=63072000
x-matched-path/en
x-vercel-cacheHIT
x-vercel-idfra1::48l9d-1747045711780-55e239d5cf3d
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 17 referring domains.
This page only has 23 backlinks.
This page only has few backlinks from 16 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: * 
Crawl-delay: 10
Disallow: /wp-*
Disallow: /staged/
Disallow: /projects/

User-agent: PetalBot
Disallow: /

User-agent: CCBot
Disallow: /

User-agent: ChatGPT-User
Disallow: /

User-agent: GPTBot
Disallow: /

User-agent: Google-Extended
Disallow: /

User-agent: Applebot-Extended
Disallow: /

User-agent: anthropic-ai
Disallow: /

User-agent: ClaudeBot
Disallow: /

User-agent: Omgilibot
Disallow: /

User-agent: Omgili
Disallow: /

User-agent: FacebookBot
Disallow: /

User-agent: Diffbot
Disallow: /

User-agent: Bytespider
Disallow: /

User-agent: ImagesiftBot
Disallow: /

User-agent: PerplexityBot
Disallow: /

User-agent: cohere-ai
Disallow: /

User-agent: Meta-ExternalAgent
Disallow: /

User-agent: Meta-ExternalFetcher
Disallow: /

User-agent: Timpibot
Disallow: /

User-agent: Webzio-Extended
Disallow: /

User-agent: YouBot
Disallow: /

Search preview

ualshowcase.arts.ac.uk
UAL Showcase
Discover the creators, rebels and innovators of tomorrow in art, design, fashion, communication, media and performing arts. View and buy work by UAL graduates.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
UAL75%Check
UAL Showcase68%Check
Showcase62%Check
Discover62%Check
Arts59%Check
creative50%Check
generation50%Check
creatives50%Check
View48%Check
University Arts47%Check

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