Vacation.inc - SEO Checker

Overview of the SEO Check
Meta information
97% 
Page quality
65% 
Page structure
67% 
Link structure
95% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
504.50 kB
Words
697
Media files
59
Number of links
30 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Vacation® The World's Best-Smelling Sunscreen
The length of the page title is perfect. (442 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Sunscreen that takes leisure as seriously as it takes protection. Hawaii reef friendly, dermatologist approved, “world’s best-smelling scents” and more.
The length of the meta description is perfect. (922 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.vacation.inc/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1
descriptionSunscreen that takes leisure as seriously as it takes protection. Hawaii reef friendly, dermatologist approved, “world’s best-smelling scents” and more.
keywordsEmpty
google-site-verificationvOXW3s1De4nGWc76OYyXdeYcfucpNQKd9XZLyz14ypw
next-head-count26
langen
twitter:site@vacation_inc
twitter:cardsummary_large_image
twitter:titleVacation® The World's Best-Smelling Sunscreen
twitter:descriptionSunscreen that takes leisure as seriously as it takes protection. Hawaii reef friendly, dermatologist approved, “world’s best-smelling scents” and more.
twitter:urlhttps://www.vacation.inc/
twitter:image:srchttps://cdn.sanity.io/images/kie4hq77/development/29cb13fb4f1a909cd537775ac3f7b2bb4c92cc21-1201x630.jpg
og:urlhttps://www.vacation.inc/
og:titleVacation® The World's Best-Smelling Sunscreen
og:site_nameVacation®
og:descriptionSunscreen that takes leisure as seriously as it takes protection. Hawaii reef friendly, dermatologist approved, “world’s best-smelling scents” and more.
og:imagehttps://cdn.sanity.io/images/kie4hq77/development/29cb13fb4f1a909cd537775ac3f7b2bb4c92cc21-1201x630.jpg
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: • Questions or concerns? Contact us, our staff are happy to assist you...
This page contains 697 words. That's ok.
29.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 12.72 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (504.5 kB).
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
45 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...110-1441x822.jpg?auto=format&q=75&w=2000No alt attribute provided
...ffb073bf5bbe91e24b083b935012-926x438.svgVacation Logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...6804e-188x226.png?auto=format&q=75&w=800No alt attribute provided
...2c3-837x1270.png?auto=format&q=75&h=1800No alt attribute provided
...7b8-701x1770.png?auto=format&q=75&h=1800No alt attribute provided
...6b-1926x1402.png?auto=format&q=75&h=1800No alt attribute provided
...aef-755x1690.png?auto=format&q=75&h=1800No alt attribute provided
...9a01d2cd2eaa-180x40.svg?auto=format&q=75No alt attribute provided
...ec121d5058b4-153x40.svg?auto=format&q=75No alt attribute provided
...f9e40855f4f3-266x40.svg?auto=format&q=75No alt attribute provided
...bc152f72508a-154x40.svg?auto=format&q=75No alt attribute provided
...4f34e1004851-158x40.svg?auto=format&q=75No alt attribute provided
...4258204c0eac-271x80.svg?auto=format&q=75No alt attribute provided
...bb848b31aa25-163x80.svg?auto=format&q=75No alt attribute provided
...8c646cce21ac-174x80.svg?auto=format&q=75No alt attribute provided
...0360416be501-322x40.svg?auto=format&q=75No alt attribute provided
...5de1c9b7f0aa-150x80.svg?auto=format&q=75No alt attribute provided
...bd19856517dc-283x40.svg?auto=format&q=75No alt attribute provided
...f5e9f1fc80c4-177x40.svg?auto=format&q=75No alt attribute provided
data:[...] Base64No alt attribute provided
...434x434.png?auto=format&q=80&w=434&h=434No alt attribute provided
...217x217.jpg?auto=format&q=80&w=217&h=217No alt attribute provided
/images/poolsuite.svgPoolside
...b8f05cb897f9-159x37.svg?auto=format&q=75No alt attribute provided
...4145716cb1d3-239x37.svg?auto=format&q=75No alt attribute provided
...5326bf48d8f3-137x37.svg?auto=format&q=75No alt attribute provided
...878d71edcef0-220x36.svg?auto=format&q=75No alt attribute provided
...a18eca507a59-129x34.svg?auto=format&q=75No alt attribute provided
...f84fb97ba3e5a-44x42.svg?auto=format&q=75No alt attribute provided
...ee025e34e3-1180x177.svg?auto=format&q=75No alt attribute provided
...8a5974537e5-529x132.svg?auto=format&q=75No alt attribute provided
...405bb87521f-861x564.svg?auto=format&q=75No alt attribute provided
...1ced6-548x693.png?auto=format&q=75&w=800No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...371x380.png?auto=format&q=75&w=300&h=300No alt attribute provided
...316x316.png?auto=format&q=75&w=300&h=300No alt attribute provided
...316x316.png?auto=format&q=75&w=300&h=300No alt attribute provided
...342x342.png?auto=format&q=75&w=300&h=300No alt attribute provided
...316x316.png?auto=format&q=75&w=300&h=300No alt attribute provided
...92b70-434x315.png?auto=format&q=75&w=800Limited Edition Image
...14a73-434x315.png?auto=format&q=75&w=800Limited Edition Image
data:[...] Base64No alt attribute provided
/images/credit_cards.pngNo alt attribute provided
...xel/conv/ppt=19193;g=sitewide;gid=44626;No alt attribute provided
Video URLWidthHeight
...0uOC202vO58H00jLEQr46KxJMSGqYZix1tg.m3u8
...2P0102RQNSDuYO8F3Yoki7KSiSg1fP5T48I.m3u8

Page structure

H1 heading
(Critically important)
Vacation®
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (9 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Vacation®
H2 Show the World That You Mean Business.
H2 Leisure Enhancing Sunscreen
H2 Your Ad Here
H3 “The World's Best-Smelling Sunscreen”
H3 “The World's Best-Smelling Sunscreen” Duplicate text
H3 Leisure enhancing formulas
H3 World’s best-smelling scents
H3 Hawaii Reef Compliant Act 104 & Dermatologist approved
H3 Sunscreen with its own radio station
H3 The Vacation® Gift Shop. Now open 24/7.
H3 Vacation Online™ Now open 7 days a week
H3 Questions? Leave us a message at (786) 789-2036
H4 Empty heading
H4 Claim your honorary role at Vacation® to receive insider perks.
H4 Vacation proudly accepts:
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 20 external links on this page.
LinkAttributesAnchor text
/collections/allWELCOME TO VACATION®! ENJOY FREE SHIPPING ON ALL ORDERS OVER $45 WELCOME TO VACATION®! ENJOY FREE SHIPPING ON ALL ORDERS OVER $45
A-TITLE Store
https://www.vacation.inc/Vacation®
/collections/allShop the collection
A-TITLE Shop the collection
/collections/allText duplicate Shop the collection
A-TITLE Shop the collection
/products/classic-whip-spf-30A
/products/orange-gelee-spf-30B
/products/vacation-by-vacationC
/products/chardonnay-oil-spf-30D
/products/classic-whip-spf-30Classic Whip SPF 30SPF 30 Sunscreen Mousse $22
/products/orange-gelee-spf-30Orange Gelée SPF 30SPF 30 Sunscreen Gel$23
/products/vacation-by-vacation"VACATION" by Vacation®Eau de Toilette$60
/products/chardonnay-oil-spf-30Chardonnay Oil SPF 30SPF 30 Sunscreen Oil$22
/collections/allShop The Collection
https://www.vanityfair.com./st...New window External Subdomain A-TITLE Vanity Fair Press Article
https://www.forbes.com/sites/c...New window External Subdomain A-TITLE Forbes Press Article
https://www.fastcompany.com/90...New window External Subdomain A-TITLE Fast Company Press Article
https://www.vogue.com/article/...New window External Subdomain A-TITLE Vogue Press Article
https://www.harpersbazaar.com/...New window External Subdomain No Text
https://www.lowenstein.com/new...New window External Subdomain A-TITLE Lowenstein Sandler Article
https://www.gq.com/story/gq-gr...New window External Subdomain No Text
https://www.businessoffashion....New window External Subdomain No Text
https://www.wsj.com/articles/s...New window External Subdomain No Text
https://www.nytimes.com/2022/0...New window External Subdomain No Text
https://www.wallpaper.com/beau...New window External Subdomain No Text
/collections/allShop the Collection
A-TITLE Shop the Collection
https://www.instagram.com/vaca...New window External Subdomain @VacationInc
A-TITLE @VacationInc
/collections/allA-TITLE Store
https://www.vacation.inc/Subdomain Anchor A-TITLE Link to Business Card
/collections/allText duplicate A-TITLE Store
https://www.jetskis.biz/New window External Subdomain A-TITLE Coupon Link
https://www.vacation.inc/contactSubdomain Contact us
https://www.vacation.inc/contactSubdomain Text duplicate Contact us
https://boards.greenhouse.io/v...New window External Subdomain jobs page
/collections/allThe Gift Shop
A-TITLE The Gift Shop
/collections/allText duplicate Store
A-TITLE Store
https://www.vacation.inc/about-usAbout Us
A-TITLE About Us
https://www.vacation.inc/contactContact Us
A-TITLE Contact Us
https://www.vacation.inc/faqQuestions?
A-TITLE Questions?
https://www.instagram.com/vaca...New window External Subdomain @vacation.inc
A-TITLE @vacation.inc
https://instagram.com/vacationincNew window External Instagram
https://twitter.com/vacation_incNew window External Twitter
https://boards.greenhouse.io/v...New window External Subdomain Employment
https://www.tiktok.com/@vacati...New window External Subdomain TikTok
https://www.vacation.inc/New window Subdomain Accessibility
https://www.jetskis.biz/New window External Subdomain Site Credits
/privacy-policyPrivacy Policy
A-TITLE Privacy Policy
/terms-of-serviceTerms of Service
A-TITLE Terms of Service
/sweepstakes-termsOfficial Sweepstakes Rules
A-TITLE Official Sweepstakes Rules
/returns-refundsReturns & Refunds
A-TITLE Returns & Refunds
/informationDo Not Sell My Personal Information
A-TITLE Do Not Sell My Personal Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.vacation.inc/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (505 kB).

HTTP Response Header

NameValue
age1
cache-controlpublic
cache-status"Netlify Durable"; fwd=miss
content-encodinggzip
content-typetext/html; charset=utf-8
dateSun, 14 Jul 2024 15:25:38 GMT
etag"17dz0jjkm11b2b8"
netlify-varyheader=x-nextjs-data|x-next-debug-logging|Accept-Encoding,cookie=__prerender_bypass|__next_preview_data
serverNetlify
strict-transport-securitymax-age=31536000
varyAccept-Encoding
x-content-type-optionsnosniff
x-nf-request-id01J2RXJY36HEPEZ3D7QNPW7A9H
x-powered-byNext.js
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 724 referring domains.
This page has 3,164 backlinks.
This page has backlinks from 527 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /admin
Disallow: /cart
Disallow: /orders
Disallow: /checkouts/
Disallow: /checkout
Disallow: /carts
Disallow: /account

Sitemap: https://www.vacation.inc/sitemap.xml

User-agent: Googlebot
Disallow:
User-agent: Googlebot-image
Disallow:
	
User-agent: Pinterest
Crawl-delay: 1

Search preview

www.vacation.inc
Vacation® The World's Best-Smelling Sunscreen
Sunscreen that takes leisure as seriously as it takes protection. Hawaii reef friendly, dermatologist approved, “world’s best-smelling scents” and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
VACATION84%Check
Vacation Inc69%Check
World66%Check
Best-Smelling66%Check
Best-Smelling Sunscreen66%Check
Sunscreen65%Check
Leisure54%Check
leisure as seriously52%Check
Inc51%Check
30 Sunscreen51%Check

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