Wcoomd.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
72% 
Page structure
11% 
Link structure
28% 
Server
40% 
External factors
100% 
SEO Score
Response time
1.80 s
File size
61.30 kB
Words
996
Media files
15
Number of links
201 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
World Customs Organization
The length of the page title is perfect. (260 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
CODE_LANGUAGEC#
vs_defaultClientScriptJavaScript
vs_targetSchemahttp://schemas.microsoft.com/intellisense/ie5
langen
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 26 words is high.
This page contains 996 words. That's ok.
20.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
No Apple touch icon is specified.
This page only loads 2 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 20 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...t/logo/wco_new_logo.png?h=74&la=en&w=366World Customs Organization
...as.png?bc=White&h=149&la=en&w=106&crop=1No alt attribute provided
...70.png?bc=White&h=149&la=en&w=106&crop=1No alt attribute provided
...en.jpg?bc=White&h=149&la=en&w=106&crop=1No alt attribute provided
...ocial-links/facebook.png?h=33&la=en&w=32facebook icon
...ocial-links/twitterx.png?h=33&la=en&w=32No alt attribute provided
...ocial-links/linkedin.png?h=33&la=en&w=32Linkedin icon
...-2024/g7article_trustincustoms.png?la=enNo alt attribute provided
...ages/about-us/icd/2024/icd2024.png?la=enNo alt attribute provided
...4/pc_pscg.png?bc=Black&h=280&la=en&w=588No alt attribute provided
...an_slider.jpg?bc=Black&h=280&la=en&w=588No alt attribute provided
...ed2024_en.jpg?bc=Black&h=280&la=en&w=588No alt attribute provided
...ds_slider.jpg?bc=Black&h=280&la=en&w=588No alt attribute provided
...dg_slider.jpg?bc=Black&h=280&la=en&w=588No alt attribute provided
...um_slider.jpg?bc=Black&h=280&la=en&w=588No alt attribute provided

Page structure

H1 heading
(Critically important)
Navigation
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 36 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Navigation
H1 WCO websites
H1 site notice
H2 Meta Navigation
H2 Search
H2 Main Navigation
H2 Current Location
H2 Highlights
H2 Article
H2 Scholarship Programme
H2 ICD 2024 around the world
H2 Research Paper
H2 Current news
H2 Latest News more news
H2 Communication to the representatives of WCO Members and/or official WCO partners
H2 Current Location Duplicate text
H2 WCO websites Duplicate text
H3 Women in Customs 2024 - Interview with Ester Gomes Dias
H3 WCO News N°104 - Issue 2/2024
H3 Annual Report 2022-2023
H3 Insights from the Dialogue between the WCO Policy Commission and the Private Sector Consultative Group
H3 ASEAN and WCO Reaffirm Commitment to Enhanced Cooperation at 13th Consultation
H3 World Environment Day 2024 - Customs' Vigilance is key in Protecting Earth's Ecosystems
H3 WCO's 4th WGDS Meeting: Enhancing Customs Data and Statistical Standards
H3 26th Regional Conference of Customs Directors General of the Americas and the Caribbean
H3 The WCO contributed the first Global Supply Chain Forum and third Global Forum on National Trade Facilitation Committees
H3 Insights from the Dialogue between the WCO Policy Commission and the Private Sector Consultative Group Duplicate text
H3 Angola Customs improves its Rules of Origin capacities
H3 World Customs Organization Releases Illicit Trade Report 2023
H3 The WCO supports the EAC Simplified Trade Regime through the Hamonized System
H3 Creating a new pool of experts to support AfCFTA implementation: WCO completes MTP on Rules of Origin for its French-speaking African Members
H3 WCO successfully delivers a Competency-Based Human Resources diagnostic to the State Customs Committee of the Republic of Azerbaijan
H3 AI Meets X-ray Technology: Introducing the New Online Course on Image Data Analysis
H3 Ethiopia Customs sharpens its Rules of Origin skills through advanced training workshop
H3 WCO Smart Customs Project kickstarts with dynamic online meetings with National Contact Points (NCPs)
H3 Revamped e-learning module on risk management now available on WCO CLiKC! Platform
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
10 links don't have an anchor text.
The number of internal links is ok.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.wcoomd.org/en.aspxIMG-ALT World Customs Organization
/en/sitemap.aspxSitemap
A-TITLE Sitemap
/en/contact-us.aspxContact Us
A-TITLE Contact Us
/en/faq.aspxFAQ
A-TITLE FAQ
https://www.wcoomd.org/en.aspxText duplicate World Customs Organization
/en/about-us.aspxAbout Us
/en/about-us/what-is-the-wco.aspxWCO in brief
/en/about-us/what-is-the-wco/d...Discover the WCO
/en/about-us/what-is-the-wco/s...Strategic Plan and Goals
/en/about-us/what-is-the-wco/a...Annual Reports
/en/about-us/what-is-the-wco/v...Vision, Mission and Values
/en/about-us/what-is-the-wco/c...Customs Environment Scan
/en/about-us/what-is-the-wco/s...Secretary General
/en/about-us/wco-members.aspxWCO Members
/en/about-us/wco-members/membe...Membership
/en/about-us/wco-regional-bodi...WCO Regional Bodies
/en/about-us/wco-regional-bodi...Regional Intelligence Liaison Offices
/en/about-us/wco-regional-bodi...Regional Training Centres
/en/about-us/wco-regional-bodi...Regional Offices for Capacity Building
/en/about-us/wco-structure.aspxWCO Structure
/en/about-us/wco-structure/wco...WCO Secretariat
/en/about-us/wco-structure/wco...WCO Working Bodies
/en/about-us/legal-instruments...Legal instruments
/en/about-us/legal-instruments...Conventions and Agreements
/en/about-us/legal-instruments...Recommendations
/en/about-us/legal-instruments...Declarations
/en/about-us/legal-instruments...Policies
/en/about-us/legal-instruments...Resolutions
/en/about-us/legal-instruments...WCO standard terms and conditions - Council Decision n° 331
/en/about-us/partners.aspxWCO Partners
/en/about-us/partners/internat...Partner Organizations
/en/about-us/partners/mou-new....Memoranda of Understanding
/en/about-us/partners/publicat...Publications
/en/about-us/international-cus...International Customs Day
/en/about-us/international-cus...2024: Customs Engaging Traditional and New Partners with Purpose
/en/about-us/international-cus...Previous editions
/en/about-us/photo-competition...Photo Competition
/en/about-us/vacancies.aspxVacancies
/en/about-us/calls_for_tenders...Calls for tenders
/en/about-us/market-consultati...Market Consultation
/en/about-us/public-informatio...Public information on WCO procurement activity
/en/media.aspxMedia
/en/media/newsroom.aspxNewsroom
/en/media/newsroom/2024.aspx2024
/en/media/newsroom/2023.aspx2023
/en/media/newsroom/2022.aspx2022
/en/media/newsroom/2021.aspx2021
/en/media/newsroom/2020.aspx2020
/en/media/newsroom/2019.aspx2019
/en/media/newsroom/2018.aspx2018
/en/media/newsroom/2017.aspx2017
/en/media/newsroom/2016.aspx2016
/en/media/newsroom/2015.aspx2015
/en/media/newsroom/2014.aspx2014
/en/media/newsroom/2013.aspx2013
/en/media/newsroom/2012.aspx2012
/en/media/newsroom/2011.aspx2011
/en/media/newsroom/2010.aspx2010
/en/media/newsroom/2009.aspx2009
/en/media/wco-news-magazine.aspxWCO News Magazine
/en/media/wco-news-magazine/la...Latest edition
/en/media/wco-news-magazine/pr...Text duplicate Previous editions
/en/media/wco-news-magazine/su...Subscriptions
/en/media/wco-news-magazine/ad...Advertisements
/en/media/information-contact....Information for journalists, businesses, individuals and travellers
/en/online-services.aspxOnline Services
https://ace.wcoomd.org/New window External Subdomain ACE Experts Portal
https://bacuda.wcoomd.org/New window External Subdomain BACUDA
https://www.wcoomdpublications...New window External Subdomain Bookshop
/en/online-services/elearning....New window Subdomain e-learning
https://newcen.wcoomd.org/ncen/New window External Subdomain CEN
http://datamodel.wcoomd.org/New window External Subdomain Data Model App
/topics/enforcement-and-compli...New window I2C
https://iris.wcoomd.org/New window External Subdomain IRIS
https://pmm.wcoomd.org/New window External Subdomain Performance Measurement Mechanism
https://rammap-swim.wcoomd.org/New window External Subdomain RAMMAP-SWIM
https://rmc.wcoomd.org/New window External Subdomain WCO Risk Management Compendium
https://www.wcotradetools.org/enNew window External Subdomain WCO Trade Tools
/en/topics.aspxTopics
/en/topics/index.aspxIndex of topics, instruments and tools
/en/topics/communication.aspxCommunication
/en/topics/nomenclature.aspxNomenclature and Classification of Goods
/en/topics/nomenclature/overvi...Overview
/en/topics/nomenclature/news.aspxNews
/en/topics/nomenclature/activi...Activities and Programmes
/en/topics/nomenclature/instru...Instruments and Tools
/en/topics/nomenclature/resour...Resources
/en/topics/valuation.aspxValuation
/en/topics/valuation/overview....Text duplicate Overview
/en/topics/valuation/news.aspxText duplicate News
/en/topics/valuation/activitie...Text duplicate Activities and Programmes
/en/topics/valuation/instrumen...Text duplicate Instruments and Tools
/en/topics/valuation/resources...Text duplicate Resources
/en/topics/valuation/partners....Partners
/en/topics/origin.aspxOrigin
/en/topics/origin/overview.aspxText duplicate Overview
/en/topics/origin/news.aspxText duplicate News
/en/topics/origin/activities-a...Text duplicate Activities and Programmes
/en/topics/origin/instrument-a...Text duplicate Instruments and Tools
/en/topics/origin/resources.aspxText duplicate Resources
/en/topics/origin/partners.aspxText duplicate Partners
/en/topics/enforcement-and-com...Enforcement and Compliance
/en/topics/enforcement-and-com...Text duplicate Overview
/en/topics/enforcement-and-com...Text duplicate News
/en/topics/enforcement-and-com...Text duplicate Activities and Programmes
/en/topics/enforcement-and-com...Text duplicate Instruments and Tools
/en/topics/enforcement-and-com...Text duplicate Resources
/en/topics/enforcement-and-com...Text duplicate Partners
/en/topics/facilitation.aspxProcedures and Facilitation
/en/topics/facilitation/overvi...Text duplicate Overview
/en/topics/facilitation/news.aspxText duplicate News
/en/topics/facilitation/activi...Text duplicate Activities and Programmes
/en/topics/facilitation/instru...Text duplicate Instruments and Tools
/en/topics/facilitation/resour...Text duplicate Resources
/en/topics/facilitation/partne...Text duplicate Partners
/en/topics/capacity-building.aspxCapacity Building
/en/topics/capacity-building/o...Text duplicate Overview
/en/topics/capacity-building/n...Text duplicate News
/en/topics/capacity-building/a...Text duplicate Activities and Programmes
/en/topics/capacity-building/i...Text duplicate Instruments and Tools
/en/topics/capacity-building/r...Text duplicate Resources
/en/topics/integrity.aspxIntegrity
/en/topics/integrity/overview....Text duplicate Overview
/en/topics/integrity/news.aspxText duplicate News
/en/topics/integrity/programme...Text duplicate Activities and Programmes
/en/topics/integrity/instrumen...Text duplicate Instruments and Tools
/en/topics/research.aspxResearch
/en/topics/research/overview.aspxText duplicate Overview
/en/topics/research/research_s...Research Paper Series
/en/topics/research/data-analy...Data Analytics
/en/topics/customs-and-environ...Customs and Environmental Policies
/en/topics/customs-and-environ...Text duplicate News
/en/topics/customs-and-environ...Events
/en/topics/customs-and-environ...Programmes and Projects
/en/topics/customs-and-environ...Research paper
/en/topics/customs-and-environ...Text duplicate Resources
/en/topics/customs-and-environ...E-learning courses
/en/topics/key-issues.aspxKey Issues
/en/topics/key-issues/revenue-...Revenue Package
/en/topics/key-issues/ecp-late...Economic Competitiveness Package
/en/topics/key-issues/cep.aspxCompliance & Enforcement Package
/en/topics/key-issues/odp.aspxOrganizational Development Package
/en/topics/key-issues/customs-...Customs in support of Sustainable Development
/en/topics/key-issues/private-...Private Sector Consultative Group
/en/topics/key-issues/customs-...Customs Laboratories
/en/topics/wco-implementing-th...WCO implementing the WTO TFA
/en/topics/wco-implementing-th...Message from Secretary General
/en/topics/wco-implementing-th...WTO Trade Facilitation Agreement
/en/topics/wco-implementing-th...Implementation Guidance for Section I
/en/topics/wco-implementing-th...Mercator Programme
/en/topics/wco-implementing-th...WTO and other international organizations
/en/topics/wco-implementing-th...History
/en/events.aspxText duplicate Events
/en/events/upcoming-events.aspxUpcoming events
/en/events/upcoming-events/wco...2024 WCO Technology Conference & Exhibition
/en/events/event-history.aspxEvent history
/en/events/event-history/2024....Text duplicate 2024
/en/events/event-history/2023....Text duplicate 2023
/en/events/event-history/2022....Text duplicate 2022
/en/events/event-history/2021....Text duplicate 2021
/en/events/event-history/2020....Text duplicate 2020
/en/events/event-history/2019....Text duplicate 2019
/en/events/event-history/2018....Text duplicate 2018
/en/events/event-history/2017....Text duplicate 2017
/en/events/event-history/2016....Text duplicate 2016
/en/events/event-history/2015....Text duplicate 2015
/en/events/event-history/2014....Text duplicate 2014
/en/events/event-history/2013....Text duplicate 2013
/en/events/event-history/2012....Text duplicate 2012
/en/events/event-history/2011....Text duplicate 2011
/en/events/map-and-accommodati...WCO Area Map and Accommodation
https://www.wcoomd.org/Login.aspxSign In
/-/media/wco/public/global/pdf...New window Request registration
/en/change-password.aspxChange Password
/en/reset-password.aspxReset Password
/en/contact-us.aspxText duplicate Contact Us
/en/topics/capacity-building/a...No Text
/en/media/wco-news-magazine/la...No Text
/en/about-us/what-is-the-wco/a...No Text
/en/topics/capacity-building/a...Women in Customs 2024 - Interview with Ester Gomes Dias
/en/media/wco-news-magazine/la...WCO News N°104 - Issue 2/2024
/en/about-us/what-is-the-wco/a...Annual Report 2022-2023
https://www.facebook.com/WCOOMD/New window External Subdomain IMG-ALT facebook icon
https://x.com/WCO_OMDNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT Linkedin icon
https://www.globalgovernancepr...New window External Subdomain No Text
/en/topics/capacity-building/a...Call for application
/en/about-us/international-cus...No Text
/-/media/wco/public/global/pdf...New window Research & Policy Note on Generative Artificial Intelligence for Customs
/-/media/wco/public/images/med...No Text
/en/media/newsroom/2024/june/i...Insights from the Dialogue between the WCO Policy Commission and the Private Sector Consultative Group
/-/media/wco/public/images/med...No Text
/en/media/newsroom/2024/june/a...ASEAN and WCO Reaffirm Commitment to Enhanced Cooperation at 13th Consultation
/-/media/wco/public/images/med...No Text
/en/media/newsroom/2024/june/w...World Environment Day 2024 - Customs' Vigilance is key in Protecting Earth's Ecosystems
/-/media/wco/public/images/med...No Text
/en/media/newsroom/2024/may/wc...WCO's 4th WGDS Meeting: Enhancing Customs Data and Statistical Standards
/-/media/wco/public/images/med...No Text
/en/media/newsroom/2024/may/26...26th Regional Conference of Customs Directors General of the Americas and the Caribbean
/-/media/wco/public/images/med...No Text
/en/media/newsroom/2024/may/th...The WCO contributed the first Global Supply Chain Forum and third Global Forum on National Trade Facilitation Committees
/en/media/newsroom.aspxmore news
/en/media/newsroom/2024/june/i...Text duplicate Insights from the Dialogue between the WCO Policy Commission and the Private Sector Consultative Group
/en/media/newsroom/2024/june/a...Angola Customs improves its Rules of Origin capacities
/en/media/newsroom/2024/june/w...World Customs Organization Releases Illicit Trade Report 2023
/en/media/newsroom/2024/june/t...The WCO supports the EAC Simplified Trade Regime through the Hamonized System
/en/media/newsroom/2024/june/c...Creating a new pool of experts to support AfCFTA implementation: WCO completes MTP on Rules of Origin for its French-speaking African Members
/en/media/newsroom/2024/june/w...WCO successfully delivers a Competency-Based Human Resources diagnostic to the State Customs Committee of the Republic of Azerbaijan
/en/media/newsroom/2024/june/a...AI Meets X-ray Technology: Introducing the New Online Course on Image Data Analysis
/en/media/newsroom/2024/june/e...Ethiopia Customs sharpens its Rules of Origin skills through advanced training workshop
/en/media/newsroom/2024/june/w...WCO Smart Customs Project kickstarts with dynamic online meetings with National Contact Points (NCPs)
/en/media/newsroom/2024/june/r...Revamped e-learning module on risk management now available on WCO CLiKC! Platform
https://www.wcotradetools.org/enNew window External Subdomain Text duplicate WCO Trade Tools
A-TITLE International Standards for Customs in one place: HS, Origin & Valuation
https://www.wcotradetools.org/enNew window External Subdomain A-TITLE International Standards for Customs in one place: HS, Origin & Valuation
https://www.wcoomdpublications...New window External Subdomain Text duplicate Bookshop
A-TITLE Order WCO publications online
https://www.wcoomdpublications...New window External Subdomain A-TITLE Order WCO publications online
https://newcen.wcoomd.org/ncen/New window External Subdomain Text duplicate CEN
A-TITLE The Customs Enforcement Network
https://newcen.wcoomd.org/ncen/New window External Subdomain A-TITLE The Customs Enforcement Network
/en/online-services/elearning....New window Subdomain eLearning
A-TITLE The WCO provides cutting-edge e-learning platforms designed to empower Customs professionals around the world with comprehensive knowledge and skills in Cust...
/en/online-services/elearning....New window Subdomain A-TITLE The WCO provides cutting-edge e-learning platforms designed to empower Customs professionals around the world with comprehensive knowledge and skills in Cust...
https://rammap-swim.wcoomd.org/New window External Subdomain Text duplicate RAMMAP-SWIM
A-TITLE Reform, Modernization, Monitoring Activities and Projects, Single Window Interactive Map
https://rammap-swim.wcoomd.org/New window External Subdomain A-TITLE Reform, Modernization, Monitoring Activities and Projects, Single Window Interactive Map
https://www.wcoomd.org/Anchor Login

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wcoomd.org/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is very slow (1.80 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page only loads 1 CSS files. That's ok.
This page only loads 2 JavaScript files. That's good!
The file size of the HTML document is fine (61 kB).

HTTP Response Header

NameValue
cache-controlno-cache, no-store
pragmano-cache
content-typetext/html; charset=utf-8
expires-1
serverMicrosoft-IIS/7.5
set-cookie74 Characters
x-aspnet-version4.0.30319
x-powered-byASP.NET
dateSat, 29 Jun 2024 03:32:32 GMT
content-length62763
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 5,774 referring domains.
This page has 825,102 backlinks.
This page has backlinks from 3,484 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-Agent: *
Disallow: /sitecore_files/
Disallow: /sitecore modules/
Disallow: /App_Browsers/
Disallow: /App_config/
Disallow: /App_Data/
Disallow: /temp/
Disallow: /upload/
Disallow: /xsl/

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Customs58%Check
World Customs57%Check
World56%Check
World Customs Organization56%Check
Navigation54%Check
Organization52%Check
New49%Check
WCO48%Check
Customs professionals48%Check
News44%Check
Show more keywords and terms

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