Toyshopuk.co.uk - SEO Checker

Overview of the SEO Check
Meta information
95% 
Page quality
46% 
Page structure
74% 
Link structure
76% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
25.90 kB
Words
475
Media files
28
Number of links
171 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Toys & Games - Toy Shop UK - Online Toy Stores Directory
The length of the page title is perfect. (532 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We're a specialist online directory that's dedicated to introducing toy shoppers to the very best independent toy shops that the UK has to offer.
The length of the meta description is perfect. (870 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
One or more of the specified languages are not ISO standard (en, en-us, de, etc.)
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (ISO-8859-1) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWe're a specialist online directory that's dedicated to introducing toy shoppers to the very best independent toy shops that the UK has to offer.
viewportwidth=device-width, initial-scale=1
Content-Typetext/html; charset=ISO-8859-1

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 475 words on this page. Good pages should have about 800 words of useful content.
21.1% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.88 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (30). We recommend using a maximum of 10 tags for this page.
Some tags are too long. With 71 characters this one is longer than 70 characters:
"the free, independent directory of uk toy shops, suppliers and licences"
The following tag is repeated too often: 1
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
media.toastpublishing.co.uk/1-logo.pngToy Shop UK Logo
...stpublishing.co.uk/1-add-shop-header.pngAdd your toy shop to this directory
...stpublishing.co.uk/1-organisations-1.gifToy Retailers Association
...stpublishing.co.uk/1-organisations-2.gifBTHA
...stpublishing.co.uk/1-organisations-3.gifToy Trust
...astpublishing.co.uk/1-useful_links-1.gifToy Fair
...astpublishing.co.uk/1-useful_links-2.jpgDream Toys
...astpublishing.co.uk/1-useful_links-3.gifLion Mark
...toastpublishing.co.uk/toyreview_1508.jpgDon't Upset The Llama
...tpublishing.co.uk/1-find-by-location.gifFind Toy Shops by UK Location
...dia.toastpublishing.co.uk/1-add-shop.gifAdd your toy shop to this directory
...ublishing.co.uk/1-find-by-specialism.gifFind toy shops by toy specialism
...toastpublishing.co.uk/toyreview_1508.jpgDon't Upset The Llama
/images/supplier/1322/asobi-toys.gifAsobi Logo
...op/1939/smart-start-toys-crowborough.jpg Logo
...lishing.co.uk/sidebar_176.jpg?1627613278The 2021 Independent Toy Awards
...shop-smallthumb/5910/wunderplay-york.gifWunderplay Logo
...hop-thumb/5910/wunderplay-york-thumb.gifWunderplay Logo
...smallthumb/5893/ride-on-toys-telford.gifRide On Toys Logo
...humb/5893/ride-on-toys-telford-thumb.gifRide On Toys Logo
...mb/5874/character-toy-store-rochdale.gifCharacter Toy Store Logo
...4/character-toy-store-rochdale-thumb.gifCharacter Toy Store Logo
...stpublishing.co.uk/1-miscellaneous-1.gifToy People
...stpublishing.co.uk/1-miscellaneous-2.gifToy Industry Awards
...stpublishing.co.uk/1-miscellaneous-3.gifToy Twitosphere
/assets/gfx/twitter_footer.pngTwitter
/assets/gfx/facebook_footer.pngTwitter
/assets/gfx/linked_footer.pngTwitter

Page structure

H1 heading
(Critically important)
Toy Shop UK
The H1 heading is too short (11 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Toy Shop UK
H2 Latest Toy Review: Don't Upset The Llama
H3 Toy categories
H3 Toy organisations
H3 Useful toy links
H3 Find toys via specialism and location
H3 Toy Finder
H3 What suppliers are saying about us
H3 What retailers are saying about us
H3 Featured
H3 Join our newsletter
H3 Recently added toy shops
H3 Popular Toy Companies
H3 Popular Shows and Characters
H3 Miscellaneous
H5 Wunderplay
H5 Ride On Toys
H5 Character Toy Store
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
https://www.toyshopuk.co.uk/IMG-ALT Toy Shop UK Logo
A-TITLE Toy Shop UK Logo
/benefits/Nofollow IMG-ALT Add your toy shop to this directory
A-TITLE Add your toy shop to this directory
/figures/Action Figures
/educational/creative/Arts & Crafts
https://www.toyshopuk.co.uk/baby/Baby & Toddler
/bikes-rides/Bikes & Rides
/vehicles/Cars & Vehicles
/construction/Construction
https://www.toyshopuk.co.uk/eco/Eco
/educational/Educational
/puzzles/Games
/models/Models
/activity/Outdoor
https://www.toyshopuk.co.uk/soft/Soft
/wooden/Wooden
https://www.toyshopuk.co.uk/A-TITLE Home
https://www.toyshopuk.co.uk/Text duplicate Home
/about/About
/shops/specialism.phpCategories
/brands/Popular Suppliers
/licences/Popular Licences
/shops/Locations
/finder/Toy Finder
/reviews/Toy Reviews
/reference/Reference
/cat/3d/3D Printing
/figures/Text duplicate Action Figures
https://www.toyshopuk.co.uk/apps/App Toys
/educational/creative/Text duplicate Arts & Crafts
https://www.toyshopuk.co.uk/baby/Text duplicate Baby & Toddler
/bikes-rides/Text duplicate Bikes & Rides
/vehicles/Text duplicate Cars & Vehicles
/character/Character
/activity/climbing/Climbing Frames
/collectable/Collectable
/construction/Text duplicate Construction
/dolls/Dolls
/dressing/Dressing Up
/vehicles/quadcopters/Drones
https://www.toyshopuk.co.uk/eco/Text duplicate Eco
/educational/Text duplicate Educational
/electronic/Electronic
/toy-figures/Figures
/furniture/Furniture
/puzzles/Text duplicate Games
/gifts/Gifts & Gadgets
/puzzles/jigsaws/Jigsaw Puzzles
/cat/jokes/Jokes
/cat/manufacturers/Manufacturers
/models/Text duplicate Models
/cat/multicultural/Multicultural
/educational/musical/Musical
/cat/nursery/Nursery
/activity/Text duplicate Outdoor
/gifts/party-bags/Party
/personalised/Personalised
/gifts/pocket-money/Pocket Money
/cat/pr/PR Agencies
/electronic/rc/Radio Controlled
/cat/role-play/Role Play
/educational/science/Science
/cat/used/Second Hand
/activity/sledges-toboggans/Sledges
https://www.toyshopuk.co.uk/soft/Text duplicate Soft
/special/Special Needs
/cat/tablets/Tablets
/activity/trampolines/Trampolines
/vintage/Vintage
/wholesalers/Wholesalers
/wooden/Text duplicate Wooden
/associations/toy-retailers.phpToy Retailers Association
IMG-ALT Toy Retailers Association
/associations/btha.phpBTHA
IMG-ALT BTHA
/charities/toy-trust.phpToy Trust
IMG-ALT Toy Trust
/fairs/toy-fair.phpToy Fair
IMG-ALT Toy Fair
/awards/dream-toys.phpDream Toys
IMG-ALT Dream Toys
/associations/toy-safety-stand...Lion Mark
IMG-ALT Lion Mark
/reviews/llama/Don't Upset The Llama
/reviews/See all toy reviews >>
/finder/toy finder
/shops/IMG-ALT Find Toy Shops by UK Location
A-TITLE Find Toy Shops by UK Location
/benefits/Text duplicate IMG-ALT Add your toy shop to this directory
A-TITLE Add your toy shop to this directory
/shops/specialism.phpIMG-ALT Find toy shops by toy specialism
A-TITLE Find toy shops by toy specialism
/finder/children/1-month/1
/finder/children/2-months/2
/finder/children/3-months/3
/finder/children/4-months/4
/finder/children/5-months/5
/finder/children/6-months/6
/finder/children/7-months/7
/finder/children/8-months/8
/finder/children/9-months/9
/finder/children/10-months/10
/finder/children/11-months/11
/finder/children/12-months/12
/finder/children/18-months/18
/finder/children/1-year/Text duplicate 1
/finder/children/2-years/Text duplicate 2
/finder/children/3-years/Text duplicate 3
/finder/children/4-years/Text duplicate 4
/finder/children/5-years/Text duplicate 5
/finder/children/6-years/Text duplicate 6
/finder/children/7-years/Text duplicate 7
/finder/children/8-years/Text duplicate 8
/finder/children/9-years/Text duplicate 9
/finder/children/10-years/Text duplicate 10
/finder/children/11-years/Text duplicate 11
/finder/children/12-years/Text duplicate 12
/finder/children/13-years/13
/finder/children/14-years/14
/finder/children/15-years/15
/brands/asobi/Asobi
/supplier-comments/See all quotes >>
/shops/east-sussex/smart-start...Smart Start Toys
/comments/Text duplicate See all quotes >>
/reviews/llama/Latest Review Don't Upset The Llama
IMG-ALT Don't Upset The Llama
/brands/asobi/Featured SupplierAsobi
IMG-ALT Asobi Logo
/shops/east-sussex/smart-start...Featured RetailerSmart Start Toys
IMG-ALT Logo
/privacy/your privacy
https://www.toyshopuk.co.uk/ita/IMG-ALT The 2021 Independent Toy Awards
/shops/york/wunderplay.phpWunderplay
/shops/shropshire/ride.phpRide On Toys
/shops/manchester/character.phpCharacter Toy Store
/brands/carddies/Carddies
A-TITLE Carddies
/brands/cartamundi/Cartamundi
A-TITLE Cartamundi
/brands/coiledspring/Coiledspring Games
A-TITLE Coiledspring Games
/brands/dkl/DKL
A-TITLE DKL
/brands/drumond-park/Drumond Park
A-TITLE Drumond Park
/brands/enesco/Enesco
A-TITLE Enesco
/brands/golden-bear/Golden Bear
A-TITLE Golden Bear
/brands/hape/Hape
A-TITLE Hape
/brands/hue/HUE Animation
A-TITLE HUE Animation
/brands/john-adams/John Adams
A-TITLE John Adams
/brands/kosmos/Thames & Kosmos
A-TITLE Thames & Kosmos
/brands/magformers/Magformers
A-TITLE Magformers
/brands/tactic/Tactic
A-TITLE Tactic
/brands/toyrific/Toyrific Toys
A-TITLE Toyrific Toys
/brands/vtech/VTech
A-TITLE VTech
/brands/zinc/Zinc
A-TITLE Zinc
/brands/View all Suppliers >>
/brands/ben-and-holly/Ben and Holly
A-TITLE Ben and Holly Toys
/brands/dinosaur-train/Dinosaur Train
A-TITLE Dinosaur Train Toys
/brands/frozen/Frozen
A-TITLE Frozen Toys
/brands/gumball/Amazing World of Gumball
A-TITLE Amazing World of Gumball Toys
/brands/kate/Kate and Mim-Mim
A-TITLE Kate and Mim-Mim Toys
/brands/little-charley-bear/Little Charley Bear
A-TITLE Little Charley Bear Toys
/brands/little-princess/Little Princess
A-TITLE Little Princess Toys
/brands/mia/Mia and Me
A-TITLE Mia and Me Toys
/brands/minecraft/Minecraft
A-TITLE Minecraft Toys
/brands/minions/Minions
A-TITLE Minions Toys
/brands/octonauts/Octonauts
A-TITLE Octonauts Toys
/brands/paw/Paw Patrol
A-TITLE Paw Patrol Toys
/brands/penelope/Penelope
A-TITLE Penelope Toys
/brands/rah-rah/Raa Raa the Noisy Lion
A-TITLE Raa Raa the Noisy Lion Toys
/brands/shopkins/Shopkins
A-TITLE Shopkins Toys
/brands/sooty/The Sooty Show
A-TITLE The Sooty Show Toys
/brands/team-umizoomi/Team Umizoomi
A-TITLE Team Umizoomi Toys
/brands/tmnt/Teenage Mutant Ninja Turtles
A-TITLE Teenage Mutant Ninja Turtles Toys
/brands/violetta/Disney Violetta
A-TITLE Disney Violetta Toys
/brands/zack/Zack & Quack
A-TITLE Zack & Quack Toys
/licences/View all Licences >>
/people/Toy People
IMG-ALT Toy People
/awards/Toy Industry Awards
IMG-ALT Toy Industry Awards
/twitter/Toy Twitosphere
IMG-ALT Toy Twitosphere
https://www.toyshopuk.co.uk/ita/Independent Toy Awards
https://www.toyshopuk.co.uk/Text duplicate Home
/about/Text duplicate About
/shops/featured/Shops
/shops/Text duplicate Locations
/reference/Text duplicate Reference
/reviews/Reviews
/awards/christmas-predictions.phpTop Christmas Toys
https://twitter.com/toyshopukExternal IMG-ALT Twitter
https://www.facebook.com/toysh...External Text duplicate IMG-ALT Twitter
http://www.linkedin.com/compan...External Text duplicate IMG-ALT Twitter

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.toyshopuk.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.32 seconds.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (26 kB).

HTTP Response Header

NameValue
dateFri, 30 Jul 2021 03:03:09 GMT
content-typetext/html; charset=ISO-8859-1
transfer-encodingchunked
connectionkeep-alive
set-cookie59 Characters
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
pragmano-cache
varyAccept-Encoding
cf-cache-statusDYNAMIC
expect-ctmax-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v3?s=C4dwtQ5Vc4wilV57voQz9HcDoYJW9%2FAyIe0s9uvN8cG945BUFzqnbvrzYyljgHISDxMa9KnoB5W5chvH3nQJLFg2rZSxCXVgWWJ8%2BGjObtoLk1kM%2F9KInFB52R3eIrM%2Bybwc6NjNZ%2Fhu76rcxNj6lZJf"}],"group":"cf-nel","max_age":604800}
nel{"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray676b5a2ad9e85373-FRA
content-encodinggzip
alt-svch3-27=":443"; ma=86400, h3-28=":443"; ma=86400, h3-29=":443"; ma=86400, h3=":443"; ma=86400
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website has excellent links from other websites.
This page has backlinks from 698 referring domains.
This page has 186,003 backlinks.
This page has backlinks from 510 different ip addresses.
Facebook popularity
(Somewhat important)
This page has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.toyshopuk.co.uk/sitemap.php
User-agent: *
Disallow: /go.php
Disallow: /go.php?*
Disallow: /search.php
Disallow: /search-no.php
Disallow: /search-google.php
Disallow: /search-google.php?*
Disallow: /search-postcode.php
Disallow: /contact-shop.php
Disallow: /contact-shop.php?*
Disallow: /contact-supplier.php
Disallow: /contact-supplier.php?*
Disallow: /banner_click.php
Disallow: /banner_click.php?*
Disallow: /cat_banner_click.php
Disallow: /cat_banner_click.php?*
Disallow: /ajax.log_click.php
Disallow: /ajax.log_click.php?*
Disallow: *sId*
Disallow: /add/word_count.php
Disallow: */function.array*

Facebook popularity

Shares / Likes / Comments
46

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

www.toyshopuk.co.uk
Toys & Games - Toy Shop UK - Online Toy Stores Directory
We're a specialist online directory that's dedicated to introducing toy shoppers to the very best independent toy shops that the UK has to offer.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Shop97%Check
Toy Shop93%Check
Toy91%Check
Toy Shop UK91%Check
Toys Shop83%Check
Toys Toy79%Check
Online Toy73%Check
toy shops71%Check
Independent Toy71%Check
Toy Store70%Check

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Cookie Policy

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