Ybs.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
90% 
Page quality
79% 
Page structure
95% 
Link structure
83% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
174.70 kB
Words
1018
Media files
11
Number of links
114 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to Yorkshire Building Society | YBS
The title contains the word Welcome to! More content should be covered in the title.
There are no duplicate words in the title
Meta description
(Critically important)
Our members are at the heart of all we do. We've no shareholders - just 150 years of providing mortgages and savings across the nation.
The length of the meta description is perfect. (843 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ybs.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportinitial-scale=1.0, width=device-width
smartbanner:titleYBS
smartbanner:authorMobile Savings App
smartbanner:priceFree
smartbanner:price-suffix-apple- On the App Store
smartbanner:price-suffix-google- On Google Play
smartbanner:icon-googlehttps://www.ybs.co.uk/o/ybs-theme/images/ybs-small-logo.png
smartbanner:buttonVIEW
smartbanner:button-url-google//play.google.com/store/apps/details?id=uk.co.ybs.savings.external
smartbanner:enabled-platformsandroid
smartbanner:close-labelClose
descriptionOur members are at the heart of all we do. We've no shareholders - just 150 years of providing mortgages and savings across the nation.
langen-gb
og:descriptionOur members are at the heart of all we do. We've no shareholders - just 150 years of providing mortgages and savings across the nation.
og:localeen_GB
og:locale:alternateen_GB
og:site_nameYBS
og:titleWelcome to Yorkshire Building Society - YBS - YBS DXP Prod
og:typewebsite
og:urlhttps://www.ybs.co.uk
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 1018 words. That's ok.
34.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "initial-scale=1.0, width=device-width" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (44). We recommend using a maximum of 20 tags for this page.
The following tag is repeated too often: help & support
Some tags are too long. With 79 characters this one is longer than 70 characters:
"your home may be repossessed if you do not keep up repayments on your mortgage."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/documents/100493/612386/ybs-logo.svgYBS
...90696d05c4?t=1722852660227&download=trueInfographic
...2028a78a42?t=1721396394142&download=trueWell-rested and energetic man eating cereal
...8937d3358d?t=1715777882275&download=trueFamily in new house
...719594a1d6?t=1725360818003&download=trueYBS and Bradford 2025 UK City of Culture
...9174b3ba7f?t=1673342181276&download=truewoman with dog
...29884d699c?t=1708952780317&download=truewoman serving spaghetti
...94402b4cc7?t=1675331874463&download=trueMan holding phone looking out of a window
...heme/images/badges/google-play-badge.pngGet it on Google Play
...-theme/images/badges/app-store-badge.svgDownload on the App Store
/documents/100493/612386/footer-logo.svg/YBS

Page structure

H1 heading
(Critically important)
GET MORE FROM YOUR MONEY
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 GET MORE FROM YOUR MONEY
H2 Welcome to Yorkshire Building Society | YBS
H2 Let's make your money work as hard as you do.
H2 What can we help you with today?
H2 Helping you
H3 Saving could help you relax and sleep better
H3 First time buyers
H3 We’re a major supporter of Bradford 2025 UK City of Culture
H3 What is a Cash ISA?
H3 What is the Personal Savings Allowance?
H3 Fraud and scams
H3 Our products
H3 Recommended
H4 Easy access
H4 Fixed rate bonds
H4 Cash ISAs
H4 Regular savers
H4 Children's
H4 Get a Decision in Principle
H4 First time buyers Duplicate text
H4 Home movers
H4 Remortgaging
H4 Existing customers
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ybs.co.uk/Anchor Skip to Content
https://www.ybs.co.uk/IMG-ALT YBS
A-TITLE Go to YBS
https://www.ybs.co.uk/savingsSubdomain Savings
/savings/easy-access-savings-a...Subdomain Easy access
/savings/fixed-rate-bondsSubdomain Fixed rate bonds
/savings/cash-isasSubdomain Cash ISAs
/savings/regular-saverSubdomain Regular savers
/savings/childrens-savingsSubdomain Children's
/savings/compare-savings-accou...Subdomain Compare savings accounts
/savings/easy-access-savings-a...Subdomain Easy access accounts
/savings/cash-isasSubdomain Cash ISA accounts
/savings/fixed-rate-bondsSubdomain Text duplicate Fixed rate bonds
/savings/loyalty-savings-accountsSubdomain Loyalty savings accounts
/savings/regular-saverSubdomain Regular savings accounts
/savings/childrens-savingsSubdomain Children's accounts
https://www.ybs.co.uk/money-motSubdomain Money MOT
/savings/personal-budget-calcu...Subdomain Personal budget calculator
/savings-calculatorSubdomain Savings goal calculator
/savings/historical-savings-pr...Subdomain Interest rates
https://www.ybs.co.uk/help/onlineSubdomain Manage your accounts online
/documents/productdata/Charges...Subdomain Charges and Fees
/savings/helpSubdomain Savings explained
https://www.ybs.co.uk/savings-appSubdomain Our mobile app
/savings/help/fscsSubdomain Protecting your money
/help/payment-guidanceSubdomain Payment guidance
/savings/isas-explainedSubdomain ISAs explained
/help/inactive-accountsSubdomain Inactive accounts
/help/power-of-attorneySubdomain Power of attorney
/help/bereavementSubdomain Bereavement guidance
/guides/my-moneySubdomain Savings articles
https://www.ybs.co.uk/mortgagesSubdomain Mortgages
/mortgages/get-a-decision-in-p...Subdomain Get a Decision in Principle
/mortgages/first-time-buyer-mo...Subdomain First time buyers
/mortgages/moving-homeSubdomain Home movers
/mortgages/remortgageSubdomain Remortgaging
/mortgages/existing-customersSubdomain Existing customers
/mortgages/mortgage-finderSubdomain Find your mortgage product
/mortgages/fixed-rate-mortgagesSubdomain Fixed rate
/mortgages/tracker-mortgageSubdomain Tracker
/mortgages/offset-mortgagesSubdomain Offset
/mortgages/interest-only-mortg...Subdomain Interest only
/mortgages/first-time-buyer-mo...Subdomain First time buyer
/mortgages/remortgageSubdomain Text duplicate Remortgaging
/mortgages/moving-homeSubdomain Buying a home
/mortgages/95-percent-mortgagesSubdomain 95% Mortgages
/mortgages/5k-deposit-mortgageSubdomain The £5k Deposit Mortgage
/mortgages/new-buildSubdomain New build
https://www.ybs.co.uk/commercialSubdomain Commercial Mortgages
/mortgages/mortgage-calculatorsSubdomain Mortgage calculators
/mortgages/mortgage-applicatio...Subdomain How to apply
/mortgages/get-a-decision-in-p...Subdomain Text duplicate Get a Decision in Principle
/mortgages/how-to-apply/full-m...Subdomain Full mortgage application
/mortgages/help/understanding-...Subdomain Charges & fees
/mortgages/existing-customersSubdomain Text duplicate Existing customers
/mortgages/help/requesting-a-r...Subdomain Request a redemption statement
/mortgages/moving-with-your-mo...Subdomain Moving home
/mortgages/help/overpaying-mor...Subdomain Overpaying your mortgage
/mortgages/renting-out-your-homeSubdomain Letting your property
/mortgages/help/book-a-mortgag...Subdomain Book an appointment
/mortgage-charterSubdomain Mortgage Charter
/mortgages/help/mortgage-valua...Subdomain Valuations & surveys
/mortgages/help/mortgage-lendi...Subdomain Our lending criteria
/mortgages/help/understanding-...Subdomain Income & expenditure
/mortgages/help/trouble-paying...Subdomain Trouble paying your mortgage?
/conveyancingSubdomain Find a solicitor
/legal/lawyersSubdomain Information for lawyers
/help/power-of-attorneySubdomain Text duplicate Power of attorney
/help/bereavementSubdomain Text duplicate Bereavement guidance
/mortgages/guides/help-and-gui...Subdomain Mortgage articles
https://www.ybs.co.uk/insuranceSubdomain Insurance
/insurance/home-insuranceSubdomain Home Insurance
/insurance/life-insuranceSubdomain Life insurance
/insurance/floodSubdomain Flood Advice
/insurance/snow-and-cold-weatherSubdomain Snow and cold weather
/insurance/high-windsSubdomain High winds
/help/bereavementSubdomain Text duplicate Bereavement guidance
/help/power-of-attorneySubdomain Text duplicate Power of attorney
/guides/life-momentsSubdomain Life moments articles
https://www.ybs.co.uk/helpSubdomain Help
/contact-us/branch-finderSubdomain Branch
/your-societySubdomain About us
https://www.ybs.co.uk/help/onlineRegister
https://online.ybs.co.uk/publi...External Subdomain Login
https://savings.ybs.co.uk/MyAc...External Subdomain My Account
/boe-rate-changeFind out how this could affect your mortgage or savings account.
https://www.ybs.co.uk/interestFind out how we can help
https://www.ybs.co.uk/savingsText duplicate Savings
https://www.ybs.co.uk/mortgagesText duplicate Mortgages
https://www.ybs.co.uk/insuranceText duplicate Insurance
https://www.ybs.co.uk/helpSupport
/savings-helps-boost-wellbeingRead the research
/mortgages/first-time-buyer-mo...Deals for first time buyers
https://bradford2025.co.uk/New window External Bradford 2025 City of Culture
https://www.trustpilot.com/rev...New window External Subdomain Trustpilot
/savings/guides/what-is-a-cash...My Money Guides What is a Cash ISA? Want to know more about Cash ISAs? Find out how they work, including how many you can open and how much you can deposit p...
IMG-ALT woman with dog
/savings/guides/the-personal-s...My Money Guides What is the Personal Savings Allowance? What is a Personal Savings Allowance and how does it affect you? Discover more about what the PSA is ...
IMG-ALT woman serving spaghetti
/security/latest-fraud-and-sca...Information Fraud and scams We'll guide you through the most common scams and show you how to protect yourself and your money. Read more
IMG-ALT Man holding phone looking out of a window
https://www.fareshare.org.uk/New window External Subdomain www.FareShare.org.uk
A-TITLE https://www.fareshare.org.uk/
https://www.ybs.co.uk/mortgagesText duplicate Mortgages
https://www.ybs.co.uk/savingsText duplicate Savings
https://www.ybs.co.uk/insuranceText duplicate Insurance
https://www.ybs.co.uk/helpHelp & support
/contact-us/branch-finderBranch finder
/member-benefitsDiscover our member benefits
/your-society/inside-your-soci...Our history
/your-societyOur community work
/your-societyAbout your society
https://www.ybs.co.uk/savings-appHave you tried our Savings App?
https://play.google.com/store/...External Subdomain IMG-ALT Get it on Google Play
https://apps.apple.com/gb/app/...External Subdomain IMG-ALT Download on the App Store
https://www.ybs.co.uk/Subdomain Text duplicate IMG-ALT YBS
A-TITLE Go to YBS
https://en-gb.facebook.com/yor...External Subdomain No Text
https://twitter.com/Yorkshire_BSExternal No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.instagram.com/york...External Subdomain No Text
https://ybscareers.co.uk/External Careers
A-TITLE Careers
/media-centreSubdomain Media Centre
A-TITLE Media Centre
/your-society/treasurySubdomain Investor relations
A-TITLE Investor relations
https://www.ybs.co.uk/guidesSubdomain Guides
A-TITLE Guides
https://www.ybs.co.uk/privacySubdomain Privacy
A-TITLE Privacy
https://www.ybs.co.uk/cookiesSubdomain Cookies
A-TITLE Cookies
https://www.ybs.co.uk/securitySubdomain Security
A-TITLE Security
https://www.ybs.co.uk/legalSubdomain Legal
A-TITLE Legal
/your-society/modern-slavery-actSubdomain Modern Slavery Statement
A-TITLE Modern Slavery Statement
/accessibilitySubdomain Accessibility
A-TITLE Accessibility
https://www.ybs.co.uk/sitemapSubdomain Sitemap
A-TITLE Sitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ybs.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.33 seconds.
The file size of the HTML document is fine (175 kB).

HTTP Response Header

NameValue
dateFri, 06 Sep 2024 13:02:55 GMT
content-typetext/html;charset=UTF-8
varyAccept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1
set-cookie69 Characters
expiresThu, 01 Jan 1970 00:00:00 GMT
cache-controlprivate, no-cache, no-store, must-revalidate
pragmano-cache
content-encodinggzip
via1.1 google
alt-svch3=":443"; ma=2592000,h3-29=":443"; ma=2592000
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,747 referring domains.
This page has 24,757 backlinks.
This page has backlinks from 1,263 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-Agent: *
Disallow: /savings/compare-savings-account-rates-ybs
Disallow: /your-society/treasury/funding-programmes
Disallow: /documents/100493/1068554/
Disallow: /documents/100493/1072760/
Disallow: /documents/100493/1072775/
Disallow: /documents/100493/1073966/
Disallow: /documents/100493/1072757/
Disallow: /documents/100493/1068667/
Disallow: /documents/100493/1068379/
Disallow: /documents/100493/1065950/
Disallow: /documents/100493/1065935/
Disallow: /documents/100493/1004053/
Disallow: /documents/100493/1072343/
Disallow: /documents/100493/1003651/
Disallow: /documents/100493/1068554/
Disallow: /documents/100493/1068664/
Disallow: /documents/100493/1072578/
Disallow: /documents/100493/1068360/
Disallow: /documents/100493/1068694/
Disallow: /documents/100493/1831160/
Disallow: /documents/100493/1068441/
Disallow: /documents/100493/1072261/
Disallow: /documents/100493/1003648/

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Search preview

www.ybs.co.uk
Welcome to Yorkshire Building Society | YBS
Our members are at the heart of all we do. We've no shareholders - just 150 years of providing mortgages and savings across the nation.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
YBS64%Check
Money61%Check
Savings56%Check
Get56%Check
Building55%Check
Society55%Check
Yorkshire55%Check
Building Society55%Check
Yorkshire Building55%Check
Yorkshire Building Society55%Check
Show more keywords and terms

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