Yellowduckmarketing.com - SEO Checker

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Overview of the SEO Check
Meta information
59% 
Page quality
83% 
Page structure
29% 
Link structure
25% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.10 s
File size
239.10 kB
Words
971
Media files
34
Number of links
130 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Yellow Duck Marketing | Charlotte Real Estate & Nonprofit Marketing Agency
The page title should be shorter than 580 pixels. It is 685 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Yellow Duck Marketing delivers award-winning branding, web design, and PR for real estate, nonprofit, and municipal clients. Building buzz that builds communities since 2011.
The meta description is too long: 1077 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.yellowduckmarketing.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionYellow Duck Marketing delivers award-winning branding, web design, and PR for real estate, nonprofit, and municipal clients. Building buzz that builds communities since 2011.
generatorWP Rocket 3.17.3.1
msapplication-TileImagehttps://www.yellowduckmarketing.com/wp-content/uploads/2024/05/cropped-ydm-270x270.png
article:publisherhttps://www.facebook.com/yellowduckmktg
article:modified_time2025-03-28T13:40:41+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleYellow Duck Marketing | Charlotte Real Estate & Nonprofit Marketing Agency
og:descriptionYellow Duck Marketing delivers award-winning branding, web design, and PR for real estate, nonprofit, and municipal clients. Building buzz that builds communities since 2011.
og:urlhttps://www.yellowduckmarketing.com/
og:site_nameYellow Duck Marketing
charsetUTF-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: We provide the full suite of tools designed to attract, convert, and c...
This page contains 971 words. That's ok.
28.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 17.44 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
This page only loads 1 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: 704.271.9555
Image SEO
(Somewhat important)
31 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ropped-YDM_Logo_Stacked_White_Color.webpYellow Duck Marketing
data:[...] Base64No alt attribute provided
...t/uploads/2024/07/YDM_Submark_White.webpydm logo
/wp-content/uploads/2024/05/Strategy-1.webpNo alt attribute provided
/wp-content/uploads/2024/04/Strategy-1.pngNo alt attribute provided
/wp-content/uploads/2024/05/Branding-1.webpNo alt attribute provided
/wp-content/uploads/2024/04/Branding.pngNo alt attribute provided
...nt/uploads/2024/05/Graphic-Design-1.webpNo alt attribute provided
...ntent/uploads/2024/04/Graphic-Design.pngNo alt attribute provided
...ontent/uploads/2024/05/Production-1.webpNo alt attribute provided
/wp-content/uploads/2024/04/Production.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
/wp-content/uploads/2024/05/Strategy-1.webpNo alt attribute provided
/wp-content/uploads/2024/04/Strategy-1.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
Video URLWidthHeight
...015ed9c10e58d6aab38a5f24cc61df3ec8b2a02c

Page structure

H1 heading
(Critically important)
Yellow Duck Marketing
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 57 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Yellow Duck Marketing
H1 Home
H1 you build bricks. sticks. experiences. infrastructure. support. community.
H1 we build buzz. websites. campaigns. communications. strategies. brands.
H2 our work
H2 Collett Capital
H2 Kimpton Tryon Park Hotel
H2 Charlotte Water
H2 Online Homebuyer Portal
H2 Ascend Nonprofit Solutions
H2 our work Duplicate text
H2 Collett Capital Duplicate text
H2 Kimpton Tryon Park Hotel Duplicate text
H2 Charlotte Water Duplicate text
H2 Online Homebuyer Portal Duplicate text
H2 Ascend Nonprofit Solutions Duplicate text
H2 With a few awards to back it up
H2 dive deeper
H2 WordPress for Municipal Websites: A Custom Solution for City Government Websites
H2 Marketing That Moves People: Jamie Campbell on Community, Clients & Connection
H2 Announcing the Recipients of the YDM Creative Tourism Campaign Grant
H2 2025 Color Trends: Mousse It or Lose It
H2 our core focus
H2 Real Estate
H2 Nonprofits
H2 Municipal
H2 Hospitality
H2 Footer
H3 MAIN OFFICE
H3 CONTACT US
H3 CONNECT
H4 STRATEGICALLY CRAFTING BRAND EXPERIENCES
H4 PURPOSEFULLY DESIGNED
H4 Real estate
H4 Hospitality & Tourism
H4 Municipal Duplicate text
H4 Real estate Duplicate text
H4 Nonprofit
H4 PURPOSEFULLY DESIGNED Duplicate text
H4 Real estate Duplicate text
H4 Hospitality & Tourism Duplicate text
H4 Municipal Duplicate text
H4 Real estate Duplicate text
H4 Nonprofit Duplicate text
H4 CREATIVE EXCELLENCE
H4 Web Design, Wordpress
H4 Company News
H4 Company News Duplicate text
H4 Graphic Design
H4 Ducks + YOU = A dynamic duo
H4 WHAT OUR CLIENTS SAY
H4 Mike Blackwelder, Chief Executive Officer of Smart Start of Mecklenburg County
H4 Bonnie, Chris, David and the Ascentris Team, Childress Klein
H4 Charles A Rulick, Development & Landscape Architecture consultant (formerly with Miller-Valentine, CenterCal Real Estate & Grubb Properties)
H4 ANN MARIE RAYMOND, VICE PRESIDENT OF ADVANCEMENT FOR ONE PLACE
H4 KYLE DIPRETORO, OWNER CONSULTANT, BRD LAND & INVESTMENT
H4 ANDI ZAGE, FORMER VISTA HOMES SALES DIRECTOR
Some anchor texts are used more than once.
20 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to content
/Anchor Skip to primary navigation
/Anchor Skip to main content
/Anchor Skip to footer
/Subdomain IMG-ALT Yellow Duck Marketing
/about/About
/about-us/team/Subdomain Meet The Ducks
/about-us/careers/Subdomain Careers
/who-we-work-for/Subdomain Who We Work For
/about-us/blog/Subdomain Our Blog
/capabilities/Subdomain Capabilities
/capability/strategy-research/Subdomain Strategy + Research
/capability/branding/Subdomain Branding
/capability/graphic-design/Subdomain Graphic Design
/capability/public-relations/Subdomain Public Relations
/capability/community-outreach/Subdomain Community Outreach
/capability/website-design/Subdomain Websites + Digital
/capability/social-media/Subdomain Social Media
/capability/video-production/Subdomain Video
/capability/marketing-automation/Subdomain Marketing Automation
/focus-area/real-estate/Real Estate
/focus-area/nonprofits/Nonprofits
/focus-area/municipal/Municipal
/focus-area/hospitality/Hospitality
/case-studies/Subdomain Our Work
/contact/Contact
/contact/How we can help?
/IMG-ALT ydm logo
https://www.google.com/maps/pl...New window External Subdomain 920 Pecan Avenue, Suite 100 Charlotte, NC 28205
/about/Text duplicate About
/about-us/team/Subdomain Text duplicate Meet The Ducks
/about-us/careers/Subdomain Text duplicate Careers
/who-we-work-for/Subdomain Text duplicate Who We Work For
/about-us/blog/Subdomain Text duplicate Our Blog
/capabilities/Subdomain Text duplicate Capabilities
/capability/strategy-research/Subdomain Text duplicate Strategy + Research
/capability/branding/Subdomain Text duplicate Branding
/capability/graphic-design/Subdomain Text duplicate Graphic Design
/capability/public-relations/Subdomain Text duplicate Public Relations
/capability/community-outreach/Subdomain Text duplicate Community Outreach
/capability/website-design/Subdomain Text duplicate Websites + Digital
/capability/social-media/Subdomain Text duplicate Social Media
/capability/video-production/Subdomain Text duplicate Video
/capability/marketing-automation/Subdomain Text duplicate Marketing Automation
/focus-area/real-estate/Text duplicate Real Estate
/focus-area/nonprofits/Text duplicate Nonprofits
/focus-area/municipal/Text duplicate Municipal
/focus-area/hospitality/Text duplicate Hospitality
/case-studies/Subdomain Text duplicate Our Work
/contact/Text duplicate Contact
/focus-area/nonprofits/Subdomain Text duplicate Nonprofits
/focus-area/real-estate/Subdomain Text duplicate Real Estate
/focus-area/municipal/Subdomain Text duplicate Municipal
/focus-area/hospitality/Subdomain Text duplicate Hospitality
/contact/Text duplicate How we can help?
/about/Text duplicate About
/about-us/team/Subdomain Text duplicate Meet The Ducks
/about-us/careers/Subdomain Text duplicate Careers
/who-we-work-for/Subdomain Text duplicate Who We Work For
/about-us/blog/Subdomain Text duplicate Our Blog
/capabilities/Subdomain Text duplicate Capabilities
/capability/strategy-research/Subdomain Text duplicate Strategy + Research
/capability/branding/Subdomain Text duplicate Branding
/capability/graphic-design/Subdomain Text duplicate Graphic Design
/capability/public-relations/Subdomain Text duplicate Public Relations
/capability/community-outreach/Subdomain Text duplicate Community Outreach
/capability/website-design/Subdomain Text duplicate Websites + Digital
/capability/social-media/Subdomain Text duplicate Social Media
/capability/video-production/Subdomain Text duplicate Video
/capability/marketing-automation/Subdomain Text duplicate Marketing Automation
/focus-area/real-estate/Text duplicate Real Estate
/focus-area/nonprofits/Text duplicate Nonprofits
/focus-area/municipal/Text duplicate Municipal
/focus-area/hospitality/Text duplicate Hospitality
/case-studies/Subdomain Text duplicate Our Work
/contact/Text duplicate Contact
/capability/strategy-research/Subdomain No Text
/capability/branding/Subdomain No Text
/capability/graphic-design/Subdomain No Text
/capability/video-production/Subdomain No Text
/capability/website-design/Subdomain No Text
/capability/social-media/Subdomain No Text
/capability/public-relations/Subdomain No Text
/capability/community-outreach/Subdomain No Text
/capability/marketing-automation/Subdomain No Text
/case-study/collett-capital/Subdomain No Text
/case-study/kimpton-hotels/Subdomain No Text
/case-study/charlotte-water/Subdomain No Text
/case-study/online-homebuyer-p...Subdomain No Text
/case-study/ascend-nonprofit-s...Subdomain No Text
/case-studies/Subdomain SEE MORE OF OUR WORK
/case-study/collett-capital/Subdomain No Text
/case-study/kimpton-hotels/Subdomain No Text
/case-study/charlotte-water/Subdomain No Text
/case-study/online-homebuyer-p...Subdomain No Text
/case-study/ascend-nonprofit-s...Subdomain No Text
/case-studies/Subdomain Text duplicate SEE MORE OF OUR WORK
https://daveyawards.com/New window External No Text
https://www.charlottemagazine....New window External Subdomain No Text
https://www.hbacharlotte.com/m...New window External Subdomain No Text
https://www.w3award.com/New window External Subdomain No Text
/wordpress-for-municipal-websi...Subdomain WordPress for Municipal Websites: A Custom Solution for City Government Websites
/blog/VISIT OUR BLOG
/marketing-that-moves-people-j...Subdomain Marketing That Moves People: Jamie Campbell on Community, Clients & Connection
/blog/Text duplicate VISIT OUR BLOG
/announcing-the-recipients-of-...Subdomain Announcing the Recipients of the YDM Creative Tourism Campaign Grant
/blog/Text duplicate VISIT OUR BLOG
/2025-color-trends-mousse-it-o...Subdomain 2025 Color Trends: Mousse It or Lose It
/blog/Text duplicate VISIT OUR BLOG
/focus-area/real-estate/Subdomain Text duplicate Real Estate
/focus-area/nonprofits/Subdomain Text duplicate Nonprofits
/focus-area/municipal/Subdomain Text duplicate Municipal
/focus-area/hospitality/Subdomain Text duplicate Hospitality
/contact/Let's Do this
/No Text
https://www.google.com/maps/pl...New window External Subdomain Text duplicate 920 Pecan Avenue, Suite 100 Charlotte, NC 28205
/capability/social-media/Subdomain No Text
/capability/strategy-research/Subdomain Text duplicate Strategy + Research
/capability/branding/Subdomain Text duplicate Branding
/capability/graphic-design/Subdomain Text duplicate Graphic Design
/capability/video-production/Subdomain Video/Production
/capability/web-design/Subdomain Web + Digital
/capability/social-media/Subdomain Social Strategy
/capability/public-relations/Subdomain Text duplicate Public Relations
/focus-area/real-estate/REAL ESTATE
/focus-area/nonprofits/Nonprofit
/focus-area/municipal/Text duplicate Municipal
/focus-area/hospitality/Text duplicate Hospitality
/about-us/careers/Careers @ YDM
/about-us/blog/Text duplicate Our Blog
https://www.facebook.com/yello...New window External Subdomain facebook
https://www.instagram.com/yell...New window External Subdomain instagram
https://www.pinterest.com/yell...New window External Subdomain pinterest
https://www.linkedin.com/compa...New window External Subdomain linkedin
https://www.youtube.com/@yello...New window External Subdomain youtube
/privacy-policyPrivacy Policy
/accessibilityAccessibility
/focus-area/nonprofits/Subdomain Text duplicate Nonprofits
/focus-area/real-estate/Subdomain Text duplicate Real Estate
/focus-area/municipal/Subdomain Text duplicate Municipal
/focus-area/hospitality/Subdomain Text duplicate Hospitality

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.yellowduckmarketing.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.10 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page does not require any CSS files.
This page only loads 1 JavaScript files. That's good!
The file size of the HTML document is fine (239 kB).

HTTP Response Header

NameValue
dateSun, 20 Apr 2025 17:09:48 GMT
serverApache
last-modifiedSun, 20 Apr 2025 14:49:32 GMT
cache-controlmax-age=0
expiresSun, 20 Apr 2025 17:09:48 GMT
varyAccept-Encoding
content-encodinggzip
content-length43328
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 96 referring domains.
This page has 7,076 backlinks.
This page has backlinks from 76 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.yellowduckmarketing.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

www.yellowduckmarketing.com
Yellow Duck Marketing | Charlotte Real Estate & Nonprofit Marke...
Yellow Duck Marketing delivers award-winning branding, web design, and PR for real estate, nonprofit, and municipal clients. Building buzz that builds communities since 2011.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marketing93%Check
Duck93%Check
Duck Marketing93%Check
Yellow Duck Marketing93%Check
Yellow Duck92%Check
Nonprofit Marketing79%Check
Marketing Agency71%Check
Real Estate Nonprofit Marketing70%Check
real66%Check
Real Estate66%Check
Show more keywords and terms

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