Zendesk.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
82% 
Page quality
43% 
Page structure
58% 
Link structure
35% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.14 s
File size
590.60 kB
Words
948
Media files
84
Number of links
124 internal / 52 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zendesk: The complete customer service solution
The length of the page title is perfect. (445 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Discover AI-powered, award-winning customer service software trusted by 200k customers. Make customers happy via text, mobile, phone, email, live chat, social media.
The meta description is too long: 1044 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.zendesk.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
google-site-verification2q8u-0_6HxJZdS7l7LYlf-WDEYwIPvdJ_XVujkTFNCY
naver-site-verification0280b3893b4fa7c8bbe9bc24ef61756c9dccec97
descriptionDiscover AI-powered, award-winning customer service software trusted by 200k customers. Make customers happy via text, mobile, phone, email, live chat, social media.
robotsindex,max-snippet:-1,max-image-preview:large,max-video-preview:-1,follow
next-head-count64
article:publisherhttps://www.facebook.com/zendesk/
article:published_time2020-10-15T12:00:00.000Z
article:modified_time2024-08-05T23:43:00.000Z
X-Frame-OptionsSAMEORIGIN
Strict-Transport-Securitymax-age=9999
X-XSS-Protection1
langen-gb
twitter:cardsummary
twitter:imagehttps://web-assets.zendesk.com/images/social-share/zendesk-champions-of-customer-service-2.png
twitter:site@zendesk
og:localeen_GB
og:typewebsite
og:titleZendesk: The complete customer service solution
og:descriptionDiscover AI-powered, award-winning customer service software trusted by 200k customers. Make customers happy via text, mobile, phone, email, live chat, social media.
og:urlhttps://www.zendesk.co.uk/
og:site_nameZendesk
og:imagehttps://web-assets.zendesk.com/images/social-share/zendesk-champions-of-customer-service-2.png
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 9 text duplicates on this page:
  • Duplicate 1: “Most businesses are sitting on a data gold mine within their customer...
  • Duplicate 2: “We love Zendesk because their API helps us get customer data in front...
  • Duplicate 3: “Zendesk’s integration capabilities, flexibility and feature depth all...
  • Duplicate 4: “The workflows we built in Zendesk Suite allowed us to achieve or exce...
This page contains 948 words. That's ok.
27.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 14.48 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (590.6 kB).
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
46 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...m/images/p-home/relate24-hero-en-gb.webpA man smiles and makes heart shapes with his fingers. Behind him is a large cabinet filled with colourful trainers. A screenshot placed on top of the image shows a customer service interaction where an AI-powered bot is automatically processing a trainer return.
data:[...] Base64Thrasio logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Wine.com logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Khan Academy logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64ZeroFox logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Thrasio logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Wine.com logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Khan Academy logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64ZeroFox logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Thrasio logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Wine.com logo
data:[...] Base64Khan Academy logo
data:[...] Base64ZeroFox logo
data:[...] Base64Thrasio logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Award: G2 Leader Winter 2024
data:[...] Base64No alt attribute provided
data:[...] Base64Award: G2 Top 50 Customer Service Products Best Software Awards 2024
data:[...] Base64No alt attribute provided
data:[...] Base64Award: G2 Top 50 AI Products Best Software Awards 2024
data:[...] Base64No alt attribute provided
data:[...] Base64Award: G2 Top 100 Software Products Best Software Awards 2024
...ws.com/emea/images/home/uk/johnlewis.pngJohn Lewis Partnership
...aws.com/emea/images/home/uk/therange.pngThe Range
...naws.com/emea/images/home/uk/liberty.pngLiberty London
...om/emea/images/home/uk/lkq-europarts.pngLKQ Euro Car Parts
...mazonaws.com/emea/images/home/uk/dfs.pngDFS
...s.com/emea/images/home/uk/skyscanner.pngSkyscanner
...com/emea/images/home/uk/acne-studios.pngAcne Studios
...s.com/emea/images/home/uk/transfergo.pngTransferGo
....com/emea/images/home/uk/nhs-digital.pngNHS Digital
...ts.zendesk.com/images/p-service/lush.svgLush
...ws.com/emea/images/home/uk/johnlewis.pngJohn Lewis Partnership
...aws.com/emea/images/home/uk/therange.pngThe Range
...naws.com/emea/images/home/uk/liberty.pngLiberty London
...om/emea/images/home/uk/lkq-europarts.pngLKQ Euro Car Parts
...mazonaws.com/emea/images/home/uk/dfs.pngDFS
...s.com/emea/images/home/uk/skyscanner.pngSkyscanner
...com/emea/images/home/uk/acne-studios.pngAcne Studios
...s.com/emea/images/home/uk/transfergo.pngTransferGo
....com/emea/images/home/uk/nhs-digital.pngNHS Digital
...ts.zendesk.com/images/p-service/lush.svgLush

Page structure

H1 heading
(Critically important)
AI-first service. Catered to humans.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 40 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 AI-first service. Catered to humans.
H2 Zendesk for Service
H2 Perfect the customer experience
H2 Make good decisions with data
H2 Personalise all conversations
H2 Anticipate requests with AI
H2 Adapt to changing needs
H2 Make good decisions with data Duplicate text
H2 Personalise all conversations Duplicate text
H2 Anticipate requests with AI Duplicate text
H2 Adapt to changing needs Duplicate text
H2 Make good decisions with data Duplicate text
H2 Get personal with your support
H2 Resources
H2 Return on investment
H2 Maximise your ROI
H2 Our awards
H2 Recognised by industry leaders
H2 Join the best
H2 Powering 100,000+ of the best customer experiences
H3 A powerful and flexible platform
H3 CX Trends 2024
H3 Zendesk AI: the service superpower
H3 What is customer support?
H3 Exceed every customer expectation
H3 Improve time to value
H3 Reduce effort per ticket
H3 Keep costs down
H3 286%
H3 $20
H3 2
H4 Zendesk customers
H5 Products
H5 Pricing
H5 Solutions
H5 Demo
H5 Resources Duplicate text
H5 Language
H5 Contact
H6 How can we help? Contact us
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (52) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.zendesk.co.uk/Anchor Skip to main content
https://cxtrends.zendesk.com/g...New window External Subdomain Download now
https://www.zendesk.co.uk/No Text
/register/Start free trialStart free trial
/service/Zendesk for serviceThe complete service solution
/service/messaging/Messaging and live chat
/service/ai/AI and automation
/customer-data-privacy-protect...Data privacy and protection
/service/help-center/Help centre
/service/agent-workspace/Agent workspace
/service/voice/Voice
/service/workforce-engagement-...Workforce engagement
/platform/Zendesk Sunshine
/employee-service/Employee service
https://www.zendesk.co.uk/sell/Zendesk for sales
/marketplace/Marketplace
/pricing/Text duplicate Zendesk for serviceThe complete service solution
/pricing/sales/Zendesk for salesThe modern sales solution
/enterprise/Enterprise
https://www.zendesk.co.uk/smb/Small and medium businesses
/startups/Startups
/conversational-crm/Conversational CRM
https://www.zendesk.co.uk/retail/Retail
/financial-services/Financial Services
/education/Education
/government/Government
/transportation/Transportation
/manufacturing/Manufacturing
/software/Software
/healthcare/Healthcare
/telecommunications/Telecommunications
https://www.zendesk.co.uk/media/Media
/customer-experience/professio...Contact Professional Services
https://www.zendesk.co.uk/demo/Demo
https://www.zendesk.co.uk/blog/Blog
/company/events/Events and webinars
/zendesk-community/Community
/customer-experience/professio...Professional services
https://support.zendesk.com/hc...New window External Subdomain What’s new with Zendesk
/developers/API and developers
https://cxtrends.zendesk.com/New window External Subdomain CX Trends
/partner/Partners
/why-zendesk/customers/Customer stories
/trust-center/Trust and security
https://www.zendesk.com/New window External Subdomain English (US)
https://www.zendesk.co.uk/New window Subdomain English (UK)
https://www.zendesk.es/New window External Subdomain Español
https://www.zendesk.com.mx/New window External Subdomain Español (LATAM)
https://www.zendesk.com.br/New window External Subdomain Português
https://www.zendesk.fr/New window External Subdomain Français
https://www.zendesk.de/New window External Subdomain Deutsch
https://www.zendesk.com/it/New window External Subdomain Italiano
https://www.zendesk.nl/New window External Subdomain Nederlands
https://www.zendesk.com/dk/New window External Subdomain Dansk
https://www.zendesk.com/se/New window External Subdomain Svenska
https://www.zendesk.com/au/New window External Subdomain English (Australia)
https://www.zendesk.com/in/New window External Subdomain English (India)
https://www.zendesk.com/sg/New window External Subdomain English (Singapore)
https://www.zendesk.co.jp/New window External Subdomain 日本語
https://www.zendesk.kr/New window External Subdomain 한국어
https://www.zendesk.tw/New window External Subdomain 繁體中文 (台灣)
https://www.zendesk.hk/New window External Subdomain 繁體中文 (香港特區)
https://www.zendesk.com/th/New window External Subdomain ไทย
/contact/Contact Sales
https://support.zendesk.com/hc...New window External Subdomain Product support
/register/Text duplicate Start free trialStart free trial
https://www.zendesk.co.uk/login/Sign in
https://www.zendesk.co.uk/login/Text duplicate Sign in
https://support.zendesk.com/hc...New window External Subdomain Text duplicate Product support
https://www.zendesk.co.uk/about/About us
/company/press/Press
/company/events/Events
https://jobs.zendesk.com/New window External Subdomain Careers
/diversity-inclusion/Diversity and inclusion
/sustainability/Sustainability
/company/legal/Legal
/contact/Contact us
https://www.zendesk.com/New window External Subdomain Text duplicate English (US)
https://www.zendesk.co.uk/New window Subdomain Text duplicate English (UK)
https://www.zendesk.es/New window External Subdomain Text duplicate Español
https://www.zendesk.com.mx/New window External Subdomain Text duplicate Español (LATAM)
https://www.zendesk.com.br/New window External Subdomain Text duplicate Português
https://www.zendesk.fr/New window External Subdomain Text duplicate Français
https://www.zendesk.de/New window External Subdomain Text duplicate Deutsch
https://www.zendesk.com/it/New window External Subdomain Text duplicate Italiano
https://www.zendesk.nl/New window External Subdomain Text duplicate Nederlands
https://www.zendesk.com/dk/New window External Subdomain Text duplicate Dansk
https://www.zendesk.com/se/New window External Subdomain Text duplicate Svenska
https://www.zendesk.com/au/New window External Subdomain Text duplicate English (Australia)
https://www.zendesk.com/in/New window External Subdomain Text duplicate English (India)
https://www.zendesk.com/sg/New window External Subdomain Text duplicate English (Singapore)
https://www.zendesk.co.jp/New window External Subdomain Text duplicate 日本語
https://www.zendesk.kr/New window External Subdomain Text duplicate 한국어
https://www.zendesk.tw/New window External Subdomain Text duplicate 繁體中文 (台灣)
https://www.zendesk.hk/New window External Subdomain Text duplicate 繁體中文 (香港特區)
https://www.zendesk.com/th/New window External Subdomain Text duplicate ไทย
https://www.zendesk.co.uk/No Text
/service/Text duplicate Zendesk for serviceThe complete service solution
/service/messaging/Text duplicate Messaging and live chat
/service/ai/Text duplicate AI and automation
/customer-data-privacy-protect...Text duplicate Data privacy and protection
/service/help-center/Text duplicate Help centre
/service/agent-workspace/Text duplicate Agent workspace
/service/voice/Text duplicate Voice
/service/workforce-engagement-...Text duplicate Workforce engagement
/platform/Text duplicate Zendesk Sunshine
/employee-service/Text duplicate Employee service
https://www.zendesk.co.uk/sell/Text duplicate Zendesk for sales
/marketplace/Text duplicate Marketplace
https://www.zendesk.co.uk/demo/Take a quick tour
/pricing/Text duplicate Zendesk for serviceThe complete service solution
/pricing/sales/Text duplicate Zendesk for salesThe modern sales solution
/enterprise/Text duplicate Enterprise
https://www.zendesk.co.uk/smb/Text duplicate Small and medium businesses
/startups/Text duplicate Startups
/conversational-crm/Text duplicate Conversational CRM
https://www.zendesk.co.uk/retail/Text duplicate Retail
/financial-services/Text duplicate Financial Services
/education/Text duplicate Education
/government/Text duplicate Government
/transportation/Text duplicate Transportation
/manufacturing/Text duplicate Manufacturing
/software/Text duplicate Software
/healthcare/Text duplicate Healthcare
/telecommunications/Text duplicate Telecommunications
https://www.zendesk.co.uk/media/Text duplicate Media
/customer-experience/professio...Text duplicate Contact Professional Services
/why-zendesk/customers/Explore case studies
https://www.zendesk.co.uk/demo/Text duplicate Demo
https://www.zendesk.co.uk/blog/Text duplicate Blog
/company/events/Text duplicate Events and webinars
/zendesk-community/Text duplicate Community
/customer-experience/professio...Text duplicate Professional services
https://support.zendesk.com/hc...New window External Subdomain Text duplicate What’s new with Zendesk
/developers/Text duplicate API and developers
https://cxtrends.zendesk.com/New window External Subdomain Text duplicate CX Trends
/partner/Text duplicate Partners
/why-zendesk/customers/Text duplicate Customer stories
/trust-center/Text duplicate Trust and security
/register/Text duplicate Start free trialStart free trial
/contact/Contact usContact us
/register/Start your free trialStart your free trial
https://www.zendesk.co.uk/demo/View demoView demo
/customer/thrasio/Read customer story
/customer/wine-com/Text duplicate Read customer story
/customer/wine-com/Text duplicate Read customer story
/customer/zerofox/Text duplicate Read customer story
/customer/thrasio/Text duplicate Read customer story
/customer/wine-com/Text duplicate Read customer story
/customer/wine-com/Text duplicate Read customer story
/customer/zerofox/Text duplicate Read customer story
/customer/thrasio/Text duplicate Read customer story
/register/Text duplicate Start your free trialStart your free trial
/service/Explore all featuresExplore all features
/platform/Featured Product A powerful and flexible platform
https://cxtrends.zendesk.com/gbNew window External Subdomain Report CX Trends 2024
/blog/zendesk-ai/Guide • 1 min read Zendesk AI: the service superpower
/blog/customer-support-vs-cust...Article • 16 min read What is customer support?
/register/Free trialFree trial
https://www.zendesk.co.uk/demo/Get a demoGet a demo
/blog/total-economic-impact-of...Read the full report
/contact/Text duplicate Contact us
https://www.twitter.com/zendeskNew window External Subdomain No Text
https://www.facebook.com/zendeskNew window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/zendeskNew window External Subdomain No Text
https://www.instagram.com/zendeskNew window External Subdomain No Text
https://www.tiktok.com/@zendeskNew window External Subdomain No Text
https://www.zendesk.co.uk/No Text
/company/agreements-and-terms/...Terms of use
/company/agreements-and-terms/...Privacy notice
/company/agreements-and-terms/...Cookie notice
https://www.zendesk.co.uk/Anchor Cookie settings
https://d1eipm3vz40hy0.cloudfr...New window External Subdomain Modern Slavery Act Statement
/trust-center/Trust Centre
/company/legal/©Zendesk 2024

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zendesk.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (591 kB).
The page response time is excellent with 0.14 seconds.

HTTP Response Header

NameValue
dateTue, 13 Aug 2024 18:53:04 GMT
content-typetext/html; charset=utf-8
cache-controlpublic, max-age=3600
varyAccept-Encoding
ncT
content-security-policydefault-src * wss://*.zopim.com 'unsafe-inline' 'unsafe-eval'; frame-ancestors 'self' app.optimizely.com *.zendesk.com *.zendesk.co.jp *.zendesk.co.uk *.zendesk.com.br *.zendesk.com.mx *.zendesk.de *.zendesk.es *.zendesk.fr *.zendesk.kr *.zendesk.nl *.zendesk.tw *.zendesk.hk; font-src * data:; img-src * data:; media-src * blob:;worker-src 'self' blob:
cf-cache-statusHIT
age494
last-modifiedTue, 13 Aug 2024 18:44:50 GMT
expiresTue, 13 Aug 2024 19:53:04 GMT
set-cookie258 Characters
servercloudflare
cf-ray8b2ae7e43c7e9744-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 5,868 referring domains.
This page has 422,196 backlinks.
This page has backlinks from 3,825 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Disallow: /thank-you/
Disallow: /thank-you-enterprise-demo/
Disallow: /company/index/thank-you/
Disallow: /lp/adwords
Disallow: /zendesk-adwords-template/
Disallow: /brand
Disallow: /brand/
Disallow: /public/assets/html/
Disallow: /company/add-ons-agreement/
Disallow: /company/reseller-add-ons-agreement/
Disallow: /sitemap.xml
Disallow: /public/assets/sitemaps/
Disallow: /blog-ads-api-output/
Sitemap: https://www.zendesk.co.uk/generated_sitemap.xml

Similar sites

Search preview

www.zendesk.co.uk
Zendesk: The complete customer service solution
Discover AI-powered, award-winning customer service software trusted by 200k customers. Make customers happy via text, mobile, phone, email, live chat, social media.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
service81%Check
Customer Service74%Check
Zendesk68%Check
Customer68%Check
Customer Service Software68%Check
service solution67%Check
Service Software66%Check
complete customer service solution64%Check
Make56%Check
Customer Support55%Check
Show more keywords and terms

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