Zukunft-gastwelt.de - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
58% 
Page structure
5% 
Link structure
87% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.07 s
File size
218.40 kB
Words
1183
Media files
15
Number of links
34 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Willkommen - Denkfabrik Zukunft der Gastwelt (DZG)
The length of the page title is perfect. (479 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Als branchenübergreifende Denkfabrik helfen wir der Gastwelt effektiv und zielgerichtet bei der Bewältigung der drängendsten Zukunftsaufgaben.
The length of the meta description is perfect. (894 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://zukunft-gastwelt.de/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-de
Server location: United States of America
The following language is defined by HTML: de-de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1,maximum-scale=1,user-scalable=0,viewport-fit=cover
theme-color#df3d69
apple-mobile-web-app-titleDenkfabrik Zukunft der Gastwelt
apple-mobile-web-app-status-bar-style#df3d69
msapplication-navbutton-color#df3d69
mobile-web-app-capableyes
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionAls branchenübergreifende Denkfabrik helfen wir der Gastwelt effektiv und zielgerichtet bei der Bewältigung der drängendsten Zukunftsaufgaben.
msapplication-TileImagehttps://zukunft-gastwelt.de/wp-content/uploads/2024/04/cropped-dzg-favicon-300x300.png
article:publisherhttps://www.facebook.com/denkfabrikudw/
article:modified_time2024-05-13T15:33:16+00:00
langde-de
twitter:cardsummary_large_image
og:localede_DE
og:typewebsite
og:titleWillkommen - Denkfabrik Zukunft der Gastwelt (DZG)
og:descriptionAls branchenübergreifende Denkfabrik helfen wir der Gastwelt effektiv und zielgerichtet bei der Bewältigung der drängendsten Zukunftsaufgaben.
og:urlhttps://zukunft-gastwelt.de/
og:site_nameDenkfabrik Zukunft der Gastwelt
og:imagehttps://zukunft-gastwelt.de/wp-content/uploads/2024/04/wi8phmvaemi.jpg
og:image:width1600
og:image:height1067
og:image:typeimage/jpeg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Wir, Denkfabrik Zukunft der Gastwelt, powered by Union der Wirtschaft ...
This page contains 1183 words. That's ok.
37.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
26 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 16.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1,maximum-scale=1,user-scalable=0,viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: aufgabe
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
...8phMvAEMI-unsplash-scaled-16x16.jpg.webpNo alt attribute provided
...oads/2024/04/iStock-1340546254-16x16.jpgNo alt attribute provided
...oads/2024/04/iStock-1446478827-16x16.jpgNo alt attribute provided
/wp-content/uploads/2024/04/bruder.pngNo alt attribute provided
...oads/2024/04/icon-denkfabrik-1-16x16.pngNo alt attribute provided
...oads/2024/04/icon-denkfabrik-4-16x16.pngNo alt attribute provided
...oads/2024/04/icon-denkfabrik-2-16x16.pngNo alt attribute provided
...oads/2024/04/icon-denkfabrik-3-16x16.pngNo alt attribute provided
...oads/2024/04/icon-denkfabrik-5-16x16.pngNo alt attribute provided
/wp-content/uploads/2024/04/studien.pngNo alt attribute provided
/wp-content/uploads/2023/06/budde-16x16.pngNo alt attribute provided
/wp-content/uploads/2024/04/amiri-16x16.pngNo alt attribute provided
...content/uploads/2024/04/schwan-16x16.pngNo alt attribute provided
...-dsgvo/public/images/legalwebio-icon.pngLogo des PopupsWP DSGVO Tools (GDPR) für WordPress und WooCommerce.
...-dsgvo/public/images/legalwebio-icon.pngLogo des PopupsWP DSGVO Tools (GDPR) für WordPress und WooCommerce.

Page structure

H1 heading
(Critically important)
Startseite
The H1 heading contains the words Startseite! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 50 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Startseite
H2 Die besten Gastgeber der Welt stehen vor enormen Herausforderungen: Mitarbeitermangel, explodierende Kosten, zu wenig Sichtbarkeit und politische Schlagkraft.
H2 Als branchenübergreifende Denkfabrik helfen wir den 250 000 Unternehmen der Gastwelt effektiv und zielgerichtet bei der Bewältigung der drängendsten Zukunftsaufgaben.
H2 Dazu bündeln wir die Erfahrung und das Knowhow der 300 führenden Unternehmen, Wissenschaftler und Zulieferer aus Tourismus, Travel, Hospitality & Foodservice.
H2 So werden wir zur strategischen Stütze und Ideengeber für Politik & Gesellschaft – und sprechen damit bei den wichtigen Themen endlich mit einer Stimme!
H2 Es wird Zeit, neue Wege zugehen.
H2 Denk Neu, Zusammen, Fabrik
H2 Next Level
H2 Denkfabrik
H2 Wir verstehen uns als branchenübergreifendes, innovatives Gastgeber-Netzwerk. In unserer Denkfabrik kommt ein ganzer Dienstleistungs- sektor zusammen, der gemeinsam Lösungen vordenken und sich posi...
H2 Strategische Themen
H2 Netzwerkpartner
H3 Denkfabrik Duplicate text
H3 Zukunft
H3 Gastwelt
H3 Kampagne
H3 Kontakt
H3 Relevanz
H3 Aufgabe
H3 Lösung
H3 Mehrwert
H3 Lobbyarbeit
H3 Aufgabe Duplicate text
H3 Lösung Duplicate text
H3 Mehrwert Duplicate text
H3 Problemlösung
H3 Aufgabe Duplicate text
H3 Lösung Duplicate text
H3 Mehrwert Duplicate text
H3 Gerhard Bruder
H3 Mitarbeitergewinnung & Digitalisierung
H3 Mitarbeitergewinnung & Digitalisierung Duplicate text
H3 Krisenprävention & Wettbewerbsfähigkeit
H3 Krisenprävention & Wettbewerbsfähigkeit Duplicate text
H3 Ernährungswende & Nachhaltigkeit
H3 Ernährungswende & Nachhaltigkeit Duplicate text
H3 Aktuelle Publikationen ansehen:
H3 Anke Budde
H3 Homeira Amiri
H3 Kerstin Rapp-Schwan
H3 Jetzt Partner werden
H3 Denkfabrik Duplicate text
H3 Zukunft Duplicate text
H3 Gastwelt Duplicate text
H3 Kampagnen
H5 MISSION
H5 Profil
H5 INHALTE
H5 Teamwork
H5 Über 190 Unternehmen, Verbände & Hochschulen unterstützen unserer Arbeit
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://zukunft-gastwelt.de/No Text
/denkfabrik/Denkfabrik
/publikationen/Zukunft
/360-gastwelt/Gastwelt
/kampagne/haushalt/Kampagne Haushalt 2025
https://wa.me/+491733650903External No Text
/partner-werden/Jetzt Partner werden
/denkfabrik/Text duplicate Denkfabrik
A-TITLE Denkfabrik
/publikationen/Text duplicate Zukunft
/360-gastwelt/Text duplicate Gastwelt
A-TITLE Gastwelt
/kampagne/Kampagne
A-TITLE Pro Destination D
/contact/Kontakt
A-TITLE Kontakt
/publikationen/Zur Übersicht
/mitglieder/Alle Partner
/mitglied-werden/Zum Antrag
https://zukunft-gastwelt.de/No Text
/denkfabrik/Text duplicate Denkfabrik
/denkfabrik/praesidium/Präsidium & Vorstand
/denkfabrik/beirat/Beiräte & Experten
/denkfabrik/mitglieder/Mitglieder & Partner
/publikationen/Text duplicate Zukunft
/studien/Studien
/publikationen/policy-paper/Policy Paper
/publikationen/analysen/Analysen
/360-gastwelt/Text duplicate Gastwelt
/newsroom/Newsroom
/kontakt/Text duplicate Kontakt
/kampagne/haushalt/Bundeshaushalt 2025
/partner-werden/New window Partner werden
https://wa.me/+491733650903‬New window External WhatsApp
/impressum/Impressum
/datenschutz/Datenschutz
https://www.linkedin.com/compa...New window Nofollow External Subdomain A-TITLE Folgen Sie uns bei
https://www.instagram.com/denk...New window Nofollow External Subdomain Text duplicate A-TITLE Folgen Sie uns bei
https://vimeo.com/user199232615New window Nofollow External Text duplicate A-TITLE Folgen Sie uns bei
https://zukunft-gastwelt.de/New window Text duplicate Impressum
/datenschutz/New window Datenschutzvereinbarungen
https://zukunft-gastwelt.de/New window Text duplicate Impressum
/datenschutz/New window Text duplicate Datenschutzvereinbarungen

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The page response time is excellent with 0.07 seconds.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (218 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
keep-alivetimeout=15
dateFri, 17 May 2024 00:28:23 GMT
serverApache
cache-controlno-cache
content-encodinggzip
wpo-cache-statuscached
last-modifiedThu, 16 May 2024 15:50:27 GMT
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 55 referring domains.
This page has 3,632 backlinks.
This page has backlinks from 38 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

                        
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Search preview

            zukunft-gastwelt.de
Willkommen - Denkfabrik Zukunft der Gastwelt (DZG)

Als branchenübergreifende Denkfabrik helfen wir der Gastwelt effektiv und zielgerichtet bei der Bewältigung der drängendsten Zukunftsaufgaben.
Most important keywords

            
Following keywords were found. You can check the keyword optimization of this page for each keyword.
KeywordResultRecheck
Zukunft79%Check
Gastwelt78%Check
Zukunft Gastwelt78%Check
Denkfabrik Zukunft76%Check
Denkfabrik72%Check
Gastwelt effektiv65%Check
branchenübergreifende Denkfabrik helfen63%Check
branchenübergreifende59%Check
Branche59%Check
360 Gastwelt57%Check
  
      Show more keywords and terms  
            

                

                    
                    

                        
                    

                    

                        
                    

                

            

            
                    

                

            


                    

            

                

                    

                    

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