361183.45.ekmpowershop.net - SEO Checker

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Overview of the SEO Check
Meta information
90% 
Page quality
80% 
Page structure
79% 
Link structure
45% 
Server
87% 
External factors
23% 
SEO Score
Response time
0.68 s
File size
101.10 kB
Words
1472
Media files
29
Number of links
106 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Machine Direct | Power Equipment | Machinery & Tools
The length of the page title is perfect. (491 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Machine Direct is an online store specialising in domestic & commercial equipment. We sell various products like our Petrol Generators & Pressure Washers
The length of the meta description is perfect. (964 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://machinedirect.co.uk/
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
keywordsEquipment, Power Generator, Pressure Washer, Tools, Domestic & Commercial
descriptionMachine Direct is an online store specialising in domestic & commercial equipment. We sell various products like our Petrol Generators & Pressure Washers
viewportwidth=device-width, initial-scale=1.0
google-site-verification-RJVOQCsxQ6p-sAT0SS-YP4hhyM2pnaS9o-o9R86D8M
langen-gb
og:imagehttps://files.ekmcdn.com/361183/resources/design/machine-direct-logo.png
og:site_nameMachine Direct
og:titleMachine Direct
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Used by Google determine a user's inclusion in an experiment and the e...
This page contains 1472 words. That's ok.
20.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 18.24 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: here
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...g?v=3447E5F4-B6CD-461F-9FDB-95F62531D0B3No alt attribute provided
...resources/design/machine-direct-logo.pngNo alt attribute provided
...61183/resources/design/returns-white.svgNo alt attribute provided
...361183/resources/design/secure-white.svgNo alt attribute provided
...61183/resources/design/reviews-white.svgNo alt attribute provided
...83/resources/design/pricecheck-white.svgNo alt attribute provided
...ces/design/power-your-next-trip-away.pngNo alt attribute provided
...g?_=E5CF2BA9-F7A7-4CAE-B4BD-6D6ACA9CA7B8No alt attribute provided
...n.com/361183/resources/design/promo1.jpgNo alt attribute provided
...n.com/361183/resources/design/promo2.jpgNo alt attribute provided
...n.com/361183/resources/design/promo3.jpgNo alt attribute provided
...0&v=E3CF5B63-389D-438B-AC20-A5BAD2BD7D8EHyundai 230v 18kW / 22kVA 1500rpm Single Phase Diesel Generator | DHY18COM-1
...0&v=34cac19d-2e22-43c6-85c4-0bcdc0c83ce2Hyundai 5.2kW Silent Standby Diesel Generator DHY6000SE
...0&v=34cac19d-2e22-43c6-85c4-0bcdc0c83ce2Hyundai DHY8000SELR 6kW Silenced Long Run Diesel Generator
...822-p.jpg?w=1000&h=1000&v=2912023-143805Madden 1800w / 380mm Artificial Grass Sweeper / Patio Power Brush MASW1800
...0&v=C1BB19C4-04B0-4DCA-9FFF-81658E900C71Madden 4.2kw Petrol Inverter Generator MAGE4500
...0&v=DE6C4ED4-7E3E-4C24-BEE4-0BC3775CC66EMadden 6.5 kW Silent Long Run Standby / Backup Diesel Generator MAGE8500
...0&v=55458ECF-2AD1-4411-BD46-179924A1B4EEMadden 8.5kw Petrol Generator with Recoil & Electric Start MAGE10000
...0&v=F112CD5E-50B1-4A07-811E-1A065581106DMadden Petrol Mini Dumper / Power Barrow with Manual Tip MAMD300
...g?v=3447E5F4-B6CD-461F-9FDB-95F62531D0B3No alt attribute provided
...sources/design/new-trustpilot-review.pngNo alt attribute provided
...s/social/link/Colour/Medium/facebook.svgFacebook
...ocial/link/Colour/Medium/twitter.svg?v=2Twitter
.../social/link/Colour/Medium/instagram.svgInstagram
...es/social/link/Colour/Medium/youtube.svgYoutube
.../images/cardlogos/rounded-small/visa.pngPay with Visa
...s/cardlogos/rounded-small/mastercard.pngPay with Mastercard
...ges/cardlogos/rounded-small/klarna-1.pngPay with Klarna
...ages/cardlogos/rounded-small/paypal2.pngPay with PayPal

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Menu
H2 Trending This Week
H2 Useful Information
H2 About Us
H2 Contact Us
Baselink: /
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
7 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
/construction-77-c.aspConstruction
/garden-machinery-15-c.aspGarden Machinery
/generators-12-c.aspGenerators
/pressure-washers-11-c.aspPressure Washers
/workshop--tools-14-c.aspWorkshop & Tools
/water-pumps-16-c.aspWater Pumps
https://machinedirect.co.uk/de...External *FREE UK Mainland Delivery
/index.aspNo Text
/index.aspNo Text
/account/loginNo Text
/index.asp?function=CARTNo Text
/construction-77-c.aspText duplicate Construction
/compactors-wacker-plates-32-c...Compactors (Wacker Plates)
/mini-dumpers--power-barrows-7...Mini Dumpers / Power Barrows
/trenchers-74-c.aspTrenchers
/trench-rammers-102-c.aspTrench Rammers
/concreting-equipment-103-c.aspConcreting Equipment
/cement-mixers-67-c.aspCement Mixers
/lighting-towers-83-c.aspLighting Towers
/construction-77-c.aspView All
/garden-machinery-15-c.aspText duplicate Garden Machinery
/chainsaws-24-c.aspChainsaws
/lawn-mowers-19-c.aspLawn Mowers
/leaf-blowers-25-c.aspLeaf Blowers
/hedge-trimmers-37-c.aspHedge Trimmers
/grass-trimmers--brushcutters-...Grass Trimmers & Brushcutters
/multi-tools-64-c.aspMulti Tools
/log-splitters-39-c.aspLog Splitters
/earth-augers-43-c.aspEarth Augers
/tillers-45-c.aspTillers
/wood-chippers-48-c.aspWood Chippers
/stump-grinders-53-c.aspStump Grinders
/scarifiers--aerators-91-c.aspScarifiers / Aerators
/sweepers--power-brushes-71-c.aspSweepers / Power Brushes
/lawn-vacuums-163-c.aspLawn Vacuums
/accessories-36-c.aspAccessories
/oils-parts--spares-42-c.aspOils, Parts & Spares
/garden-machinery-15-c.aspText duplicate View All
/generators-12-c.aspText duplicate Generators
/leisure-inverter-generators-7...Leisure Inverter Generators
/petrol-generators-8-c.aspPetrol Generators
/diesel-generators-9-c.aspDiesel Generators
/standby-gas-generators-57-c.aspStandby Gas Generators
/portable-power-86-c.aspPortable Power
/madden-generators-182-c.aspMadden Generators
/generators-12-c.aspText duplicate View All
/pressure-washers-11-c.aspText duplicate Pressure Washers
/petrol-pressure-washers-20-c.aspPetrol Pressure Washers
/diesel-pressure-washers-21-c.aspDiesel Pressure Washers
/electric-pressure-washers-22-...Electric Pressure Washers
/hot-water-pressure-washers-90...Hot Water Pressure Washers
/flat-surface-cleaners-whirlaw...Flat Surface Cleaners (Whirlaways)
/accessories--parts--spares-50...Accessories / Parts & Spares
/pressure-washers-11-c.aspText duplicate View All
/workshop--tools-14-c.aspText duplicate Workshop & Tools
/air-compressors-13-c.aspAir Compressors
/automotive-188-c.aspAutomotive
/power-tools-33-c.aspPower Tools
/tool-chests--cabinets-70-c.aspTool Chests / Cabinets
/welders-44-c.aspWelders
/workwear-161-c.aspWorkwear
/heaters--fans-60-c.aspHeaters & Fans
/vacuum-cleaners-88-c.aspVacuum Cleaners
/workshop--tools-14-c.aspText duplicate View All
/water-pumps-16-c.aspText duplicate Water Pumps
/petrol-water-pumps-26-c.aspPetrol Water Pumps
/diesel-water-pumps-27-c.aspDiesel Water Pumps
/electric-submersible-28-c.aspElectric (Submersible)
/water-pumps-16-c.aspText duplicate View All
https://www.trustpilot.com/rev...External Subdomain Trivial anchor text
here
/contact-2-w.aspText duplicate Trivial anchor text
here
https://machinedirect.co.uk/ge...External No Text
https://machinedirect.co.uk/di...External No Text
/generators-12-c.aspNo Text
/pressure-washers-11-c.aspNo Text
/water-pumps-16-c.aspNo Text
/hyundai-230v-18kw--22kva-1500...IMG-ALT Hyundai 230v 18kW / 22kVA 1500rpm Single Phase Diesel Generator | DHY18COM-1
/hyundai-230v-18kw--22kva-1500...Text duplicate Hyundai 230v 18kW / 22kVA 1500rpm Single Phase Diesel Generator | DHY18COM-1
/hyundai-230v-18kw--22kva-1500...Out of stock
/hyundai-52kw-silent-standby-d...IMG-ALT Hyundai 5.2kW Silent Standby Diesel Generator DHY6000SE
/hyundai-52kw-silent-standby-d...Text duplicate Hyundai 5.2kW Silent Standby Diesel Generator DHY6000SE
/index.asp?function=CART&mode=...Add to Basket
/hyundai-dhy8000selr-6kw-silen...IMG-ALT Hyundai DHY8000SELR 6kW Silenced Long Run Diesel Generator
/hyundai-dhy8000selr-6kw-silen...Text duplicate Hyundai DHY8000SELR 6kW Silenced Long Run Diesel Generator
/index.asp?function=CART&mode=...Text duplicate Add to Basket
/madden-1800w--380mm-artificia...IMG-ALT Madden 1800w / 380mm Artificial Grass Sweeper / Patio Power Brush MASW1800
/madden-1800w--380mm-artificia...Text duplicate Madden 1800w / 380mm Artificial Grass Sweeper / Patio Power Brush MASW1800
/madden-1800w--380mm-artificia...Text duplicate Out of stock
/madden-42kw-petrol-inverter-g...IMG-ALT Madden 4.2kw Petrol Inverter Generator MAGE4500
/madden-42kw-petrol-inverter-g...Text duplicate Madden 4.2kw Petrol Inverter Generator MAGE4500
/index.asp?function=CART&mode=...Text duplicate Add to Basket
/madden-65-kw-silent-long-run-...IMG-ALT Madden 6.5 kW Silent Long Run Standby / Backup Diesel Generator MAGE8500
/madden-65-kw-silent-long-run-...Text duplicate Madden 6.5 kW Silent Long Run Standby / Backup Diesel Generator MAGE8500
/madden-65-kw-silent-long-run-...Text duplicate Out of stock
/madden-85kw-petrol-generator-...IMG-ALT Madden 8.5kw Petrol Generator with Recoil & Electric Start MAGE10000
/madden-85kw-petrol-generator-...Text duplicate Madden 8.5kw Petrol Generator with Recoil & Electric Start MAGE10000
/index.asp?function=CART&mode=...Text duplicate Add to Basket
/madden-petrol-mini-dumper--po...IMG-ALT Madden Petrol Mini Dumper / Power Barrow with Manual Tip MAMD300
/madden-petrol-mini-dumper--po...Text duplicate Madden Petrol Mini Dumper / Power Barrow with Manual Tip MAMD300
/madden-petrol-mini-dumper--po...Text duplicate Out of stock
/delivery-4-w.aspDelivery
/returns--warranty-3-w.aspReturns & Warranty
/finance-44-w.aspFinance
/business-terms-46-w.aspBusiness Terms
/contact-2-w.aspContact
/blogsBlog
/terms.aspTerms
/sitemap.aspSitemap
/privacy.aspPrivacy
https://www.trustpilot.com/rev...External Subdomain No Text
https://www.facebook.com/machi...New window External Subdomain IMG-ALT Facebook
https://www.twitter.com/machin...New window External Subdomain IMG-ALT Twitter
https://www.instagram.com/mach...New window External Subdomain IMG-ALT Instagram
https://www.youtube.com/channe...New window External Subdomain IMG-ALT Youtube
https://www.ekm.com/New window External Subdomain Powered by EKM
A-TITLE Powered by EKM
/privacy.aspNew window Cookies Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://361183.45.ekmpowershop.net/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.68 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (101 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html
content-encodinggzip
varyAccept-Encoding
server
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
strict-transport-securitymax-age=63072000
set-cookie64 Characters
dateThu, 19 Sep 2024 08:29:37 GMT
content-length23434
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
We didn't find any backlinks to this page.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Robots.txt file 
#
# All robots will spider the domain

User-agent: *
Disallow: /*uid=
Disallow: /*OrderNumber=
Disallow: /*function=SEARCH
Disallow: /*function=search
Disallow: /*function=CHECKOUTFIELDS
Disallow: /*function=checkoutfields
Disallow: /*function=WEBPAGE
Disallow: /*function=webpage
Disallow: /*function=DISPLAYCAT
Disallow: /*function=displaycat
Disallow: /*function=EMAILTOFRIEND
Disallow: /*function=emailtofriend
Disallow: /*function=PAYMENTCOMPLETE
Disallow: /*function=paymentcomplete
Disallow: /*function=TERMS
Disallow: /*function=terms
Disallow: /*function=IFRAME
Disallow: /*function=iframe
Disallow: /*function=MAILPASS
Disallow: /*function=mailpass
Disallow: /*function=*404*
Disallow: /*function=PRODUCTIMAGEWINDOW
Disallow: /paymentgateways/out.asp
Disallow: /paymentgateways/in.asp
Disallow: /*?404*
Disallow: /*wp-admin*
Crawl-delay: 10

Similar sites

Search preview

361183.45.ekmpowershop.net
Machine Direct | Power Equipment | Machinery & Tools
Machine Direct is an online store specialising in domestic & commercial equipment. We sell various products like our Petrol Generators & Pressure Washers

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Power61%Check
Machine59%Check
power equipment59%Check
Equipment58%Check
Power Tools52%Check
Petrol50%Check
Generator50%Check
EKM48%Check
petrol generators48%Check
petrol pressure48%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

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