Affirm.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
60% 
Page structure
100% 
Link structure
96% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
773.50 kB
Words
734
Media files
105
Number of links
51 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Affirm | Buy now, pay later with no late fees or surprises
The length of the page title is perfect. (500 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
With Affirm, you can pay over time at your favorite brands. No late fees or compounding interest—just a more responsible way to say yes to the things you love.
The length of the meta description is perfect. (982 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
generatorGatsby 4.25.4
descriptionWith Affirm, you can pay over time at your favorite brands. No late fees or compounding interest—just a more responsible way to say yes to the things you love.
langen
twitter:cardsummary
twitter:creatorAffirm
twitter:titleAffirm | Buy now, pay later with no late fees or surprises
twitter:descriptionWith Affirm, you can pay over time at your favorite brands. No late fees or compounding interest—just a more responsible way to say yes to the things you love.
twitter:imagehttps://images.ctfassets.net/4rc1asww3mw7/4TE1b1MHPlEvYHkby7Oii9/0227997a3c0b49fde1121e489d6bdc73/com_Preview_v3.jpg
twitter:image:altPerson looking at Affirm on phone while shopping
og:titleAffirm | Buy now, pay later with no late fees or surprises
og:descriptionWith Affirm, you can pay over time at your favorite brands. No late fees or compounding interest—just a more responsible way to say yes to the things you love.
og:typewebsite
og:imagehttps://images.ctfassets.net/4rc1asww3mw7/4TE1b1MHPlEvYHkby7Oii9/0227997a3c0b49fde1121e489d6bdc73/com_Preview_v3.jpg
og:image:altPerson looking at Affirm on phone while shopping
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Request to pay over time in the app, then swipe. For everything else, ...
This page contains 734 words. That's ok.
35.8% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 10.46 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
The file size of the HTML document is very large (773.5 kB).
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
31 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...ge_hero_app_slide__Dec_2023__QR-code.svgDownload app QR code
data:[...] Base64No alt attribute provided
...c83294d3b8cbf9cf6ac9c4712f/Step1_svg.svghow to use Affirm - At checkout
...a2fbc46c734368a7ff72840468/Step2_svg.svghow to use Affirm - Affirm app
...843746bbbf42a46631ddbf8f1c6/clip_art.svgNo alt attribute provided
...3fddc41943154a3e924/icon_accessories.svgAccessories icon
...85b4f7d0df89dc5eaca229c/icon_apparel.svgApparel icon
...497d043e231ccdda815d120f2f/icon_auto.svgAuto icon
...b01128e3d2b174a3bf34b581/icon_beauty.svgBeauty & health icon
...9d165e7e2e590a23b7737fa/icon_desktop.svgElectronics icon
...4829c20481a66c7529e1c64/icon_tickets.svgEvents & experiences icon
...ba8be9453ed3be44c32f272/icon_cycling.svgFitness & gear icon
...88d0364669b6a6e3b1312ae77d/icon_gift.svgGift cards icon
...d5eecc4b1e7b681cf4494/icon_furniture.svgHome & furniture icon
...41bd2d9ed9da75bb994a885/icon_jewelry.svgLuxury icon
...b5153070a9ea3be3443ae5625/icon_shoes.svgShoes icon
...4bcdfdef0584f4dedf1e524a/icon_sports.svgToys & games icon
...fdb4020364d13bfc70612c47/icon_travel.svgTravel icon
...54c519a2978a9951ff49eb452/icon_heart.svgWedding icon
...380d5885dea3ef3c68cf39066fc27/Amazon.svgAmazon
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...077b463b90bd318fa4ff09ffb455/Expedia.svgExpedia Hotels & Vacation Packages
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...dacf3eea2524debdc8e1e5620c93/Walmart.svgWalmart
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...81f64902c29833792c35/EBay_logo__1__2.svgeBay (1)
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...98cafd8d146f27ea8c1c324b/Group_38368.pngApple (1)
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...7cc1bd8151cf34252f59f03115/priceline.svgPriceline
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...2024.png?width=576&format=jpg&quality=75NECTAR Sleep background
...2024.png?width=128&format=jpg&quality=75NECTAR Sleep logo2
...o_12.png?width=576&format=jpg&quality=75Kay Jewelers background
...o_23.png?width=128&format=jpg&quality=75Kay Jewelers logo2
...o_11.png?width=576&format=jpg&quality=75Zales background
...go_2.png?width=128&format=jpg&quality=75Zales logo2
...g_24.png?width=576&format=jpg&quality=75adidas background
...ffer.png?width=128&format=jpg&quality=75adidas logo2
...o_48.png?width=576&format=jpg&quality=75Tire Agent background
...logo.png?width=128&format=jpg&quality=75Tire Agent logo2
...ro_1.png?width=576&format=jpg&quality=75Temu background
...go_2.png?width=128&format=jpg&quality=75Temu logo2
...copy.png?width=576&format=jpg&quality=75Bergdorf Goodman background
...ffer.png?width=128&format=jpg&quality=75Bergdorf Goodman logo2
...ro_3.png?width=576&format=jpg&quality=75Chewy background
...go1x.png?width=128&format=jpg&quality=75Chewy logo2
...o_6.jpeg?width=576&format=jpg&quality=75Hotels.com background
...o_3.jpeg?width=128&format=jpg&quality=75Hotels.com logo2
....443.png?width=576&format=jpg&quality=75Meta Quest background
...o_41.png?width=128&format=jpg&quality=75Meta Quest logo2
...Hero.jpg?width=576&format=jpg&quality=75Tonal background
...logo.png?width=128&format=jpg&quality=75Tonal logo2
...28f933f44e86b3e735441/deal_discounts.svgNo alt attribute provided
..._download_module__Dec_2023__QR-code.jpegNo alt attribute provided
...f7f5613e807adc7b2c/App-review-rating.svgiPhone 15 Pro Portrait
...4a93029927eddd4ba4/customer_approval.svgNo alt attribute provided
...nstagram-icon-01.svg?fl=progressive&w=26Instagram
...nstagram-icon-01.svg?fl=progressive&w=26Instagram
...linkedIn-icon-01.svg?fl=progressive&w=26Linkedin
...linkedIn-icon-01.svg?fl=progressive&w=26Linkedin
.../twitter-icon-01.svg?fl=progressive&w=26Twitter
.../twitter-icon-01.svg?fl=progressive&w=26Twitter
...8ea/pinterest-01.svg?fl=progressive&w=26Pinterest
...8ea/pinterest-01.svg?fl=progressive&w=26Pinterest
...b590/facebook-01.svg?fl=progressive&w=26Facebook
...b590/facebook-01.svg?fl=progressive&w=26Facebook
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Payments on your terms
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Payments on your terms
H2 Meet the Affirm Card™
H2 It’s better in the app
H2 How to use Affirm
H2 Shop at thousands of stores
H2 Get as low as 0% APR
H2 Take the Affirm Card™ everywhere
H2 Get exclusive deals
H2 Reviews from shoppers just like you
H3 At checkout
H3 Affirm app
H3 The Affirm Card™
H3 We partner with the best
H3 1.4M+ App Store reviews
H3 Pamela D.
H3 Clint M.
H3 Isaiah P.
H3 Joseph B.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.affirm.com/For shoppers
https://www.affirm.com/businessFor businesses
https://www.affirm.com/Anchor Skip to main content
https://www.affirm.com/No Text
/how-it-works/why-affirmWhat is Affirm
/how-it-worksHow to use
https://www.affirm.com/cardAffirm Card™
/user/signinLog in
/user/signupSign up
https://www.affirm.com/help/Help
https://www.affirm.com/No Text
/user/signinText duplicate Log in
https://www.affirm.com/cardSee how it works
https://affirm.app.link/Ig53hf...New window External Subdomain Download the app
https://bnc.lt/mnGl/bP433iKXvwExternal IMG-ALT Apple App Store badge
https://bnc.lt/mnGl/XLGlcMVXvwExternal IMG-ALT Google Play badge
https://www.affirm.com/cardAffirm Card.
/how-it-worksLearn more
/shopping/accessoriesAccessories
IMG-ALT Accessories icon
/shopping/apparelApparel
IMG-ALT Apparel icon
/shopping/autoAuto
IMG-ALT Auto icon
/shopping/beauty-and-healthBeauty & health
IMG-ALT Beauty & health icon
/shopping/electronicsElectronics
IMG-ALT Electronics icon
/shopping/events-experiencesEvents & experiences
IMG-ALT Events & experiences icon
/shopping/fitness-and-gearFitness & gear
IMG-ALT Fitness & gear icon
https://shop.affirm.com/gift-c...New window External Subdomain Gift cards
IMG-ALT Gift cards icon
/shopping/home-and-furnitureHome & furniture
IMG-ALT Home & furniture icon
/shopping/luxuryLuxury
IMG-ALT Luxury icon
/shopping/shoesShoes
IMG-ALT Shoes icon
/shopping/toys-gamesToys & games
IMG-ALT Toys & games icon
/shopping/travelTravel
IMG-ALT Travel icon
/shopping/weddingWedding
IMG-ALT Wedding icon
https://affirm.app.link/PkWdlf...New window External Subdomain See all featured stores
https://www.affirm.com/cardText duplicate See how it works
https://affirm.app.link/zAFS8F...New window External Subdomain Shop now
https://affirm.app.link/CQtZiG...New window External Subdomain Download the Affirm app
https://www.instagram.com/affirm/New window External Subdomain IMG-ALT Instagram
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT Linkedin
https://twitter.com/AffirmNew window External IMG-ALT Twitter
https://www.pinterest.com/Affirm/New window External Subdomain IMG-ALT Pinterest
https://www.facebook.com/Affir...New window External Subdomain IMG-ALT Facebook
https://www.affirm.com/en-au/Australia
IMG-ALT The Australian flag
https://www.affirm.com/en-ca/Canada (En)
IMG-ALT The Canadian flag
https://www.affirm.com/fr-ca/Canada (Fr)
IMG-ALT The Canadian flag
https://www.affirm.com/United States
IMG-ALT The American flag
/how-it-worksHow it works
https://www.affirm.com/cardText duplicate Affirm Card™
https://www.affirm.com/moneyAffirm Money™
https://www.affirm.com/help/Text duplicate Help
https://www.affirm.com/businessGet started
/business/solutionsSolutions
/business/partners/directory/Partner directory
https://www.affirm.com/docsFor developers
https://businesshub.affirm.com/New window External Subdomain Business support
https://www.affirm.com/aboutAbout us
https://www.affirm.com/careersCareers
https://investors.affirm.com/New window External Subdomain Investors
https://investors.affirm.com/n...New window External Subdomain Press
https://www.affirm.com/securitySecurity
https://www.affirm.com/caresAffirm Cares
/diversity-inclusionDiversity & inclusion
http://affirm.com/lendersNew window affirm.com/lenders
http://affirm.com/licensesNew window affirm.com/licenses
https://www.affirm.com/privacyPrivacy
https://helpcenter.affirm.com/...New window External Subdomain Your California privacy choices
https://www.affirm.com/termsTerms
https://www.affirm.com/licensesLicenses

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.affirm.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (774 kB).
The page response time is excellent with 0.31 seconds.

HTTP Response Header

NameValue
dateFri, 30 Aug 2024 08:45:44 GMT
content-typetext/html
varyAccept-Encoding
last-modifiedThu, 29 Aug 2024 19:20:41 GMT
cache-controlpublic, max-age=0, must-revalidate
x-affirm-request-id5333113b-16db-4ae4-ca54-d930de01934c
strict-transport-securitymax-age=31557600; includeSubDomains
x-affirm-cache-statusMISS
x-frame-optionsSAMEORIGIN
x-envoy-upstream-service-time37
cf-cache-statusMISS
set-cookie144 Characters
servercloudflare
cf-ray8bb381a31f79372c-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 9,397 referring domains.
This page has 4,598,707 backlinks.
This page has backlinks from 5,375 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *




Disallow: /mordor

Disallow: /login

Disallow: /s/

Disallow: /m/

Disallow: /a/

Disallow: /support

Disallow: /events

Disallow: /headers

Disallow: /js/assets

Disallow: /js/v2

Disallow: /js/v1.1

Disallow: /0

Disallow: /promos

Disallow: /edu/

Disallow: /vt

Disallow: /functional_tests

Disallow: /u/

Disallow: /shop/instruments

Disallow: /virtualterminal

Disallow: /api/

Disallow: /dashboard

Disallow: /checkout

Disallow: /cart

Disallow: /merchant/auth

Disallow: /client

Disallow: /apps/

Disallow: /prequal

Disallow: /presentation/

Disallow: /products

Disallow: /merchant/onboarding/

Disallow: /user/signup

Disallow: /incident

Disallow: /network-waitlist/

Disallow: /mordor

Disallow: /vt

Disallow: /virtualterminal

Disallow: /functional_tests

# Sitemap files
Sitemap: https://www.affirm.com/sitemap-index.xml
Sitemap: https://www.affirm.com/sitemap.xml
Sitemap: https://www.affirm.com/en-ca/sitemap.xml
Sitemap: https://www.affirm.com/fr-ca/sitemap.xml
Sitemap: https://www.affirm.com/en-au/sitemap.xml

Similar sites

Search preview

www.affirm.com
Affirm | Buy now, pay later with no late fees or surprises
With Affirm, you can pay over time at your favorite brands. No late fees or compounding interest—just a more responsible way to say yes to the things you love.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Affirm81%Check
pay73%Check
fees or65%Check
Affirm Card64%Check
Affirm app64%Check
Pay Later60%Check
late fees or60%Check
Affirm Money59%Check
fees56%Check
No late fees or55%Check
Show more keywords and terms

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