Air-arms.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
65% 
Page structure
79% 
Link structure
25% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.28 s
File size
61.80 kB
Words
724
Media files
34
Number of links
218 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Spring and PCP Air Rifles | Air Arms
There are word repetitions in the page title.
The length of the page title is perfect. (322 pixels out of 580 max pixel length)
Meta description
(Critically important)
Air Arms air rifles are designed in Britain and are British-Made in our factory. We produce only the finest sporting, hunting, target, spring and PCP airguns.
The length of the meta description is perfect. (946 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.air-arms.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (ISO-8859-1) is set correctly.
Doctype
(Nice to have)
The doctype HTML 4.01 Transitional is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionAir Arms air rifles are designed in Britain and are British-Made in our factory. We produce only the finest sporting, hunting, target, spring and PCP airguns.
viewportwidth=device-width, initial-scale=1.0
google-site-verificationZL8qGphqxU5sxbVAw8V1XFeMIeLbdIBU_IjciYLiJNM
langen
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
This page contains 724 words. That's ok.
12.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 73 characters this one is longer than 70 characters:
"high performance products for the ultimate in accuracy, control & success"
The following tag is repeated too often: new
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ent/air-arms-logo-header-orange-blue.pngAir Arms Logo
/user/nav/kymira.jpgKymira
/user/nav/us-c-hi.jpgUltimate Sporter
/user/nav/us-r-hi.jpgUltimate Sporter R
/user/nav/us-xs-hi.jpgUltimate Sporter XS
/user/nav/us-xse-hi.jpgUltimate Sporter XS Xtra
/user/nav/nav-s500c.jpgS500
/user/nav/nav-s510c.jpgS510 Carbine
/user/nav/nav-s510xs.jpgS510 XS
/user/nav/nav-s510xse.jpgS510 XS Xtra
/user/nav/nav-s500xse.jpgS500 XS Xtra
/user/nav/nav-s510-tactical.jpgS510T Tactical
/user/nav/nav-s510tdr.jpgS510 TDR
/user/nav/nav-s510xstdr.jpgS510 XS TDR
/user/nav/nav-s400c.jpgS400 Carbine
/user/nav/nav-s400r.jpgS400 Rifle
/user/nav/nav-s410c.jpgS410 Carbine
/user/nav/nav-s410r.jpgS410 Rifle
/user/nav/gala-c-hi.jpgGalahad R
/user/nav/gala-hp-hi.jpgGalahad HP
/user/nav/tx200-hi.jpgTX200
/user/nav/tx200-hc-hi.jpgTX200 HC
/user/nav/tx200us.jpgTX200 US
/user/nav/tx200us-hcTX200HC US
/user/nav/pro-hi.jpgPro Sport
https://www.air-arms.co.uk/user/nav/mpr.jpgMPR 10M Series
/user/nav/mpr-bi.jpgMPR Biathlon
/user/nav/nav-s500c.jpgS500
/user/nav/hft500.jpgHFT 500
/user/nav/nav-xti-50-ft.jpgXTi-50 FT
/user/nav/nav-xti-50-hft.jpgXTi-50 HFT
/user/nav/ts400.jpgTS 400
/user/nav/alfa-hi.jpgAlfa Sport
/user/shops/assets/img/red-aa-marker.svgmap marker

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 High performance products for the ultimate in accuracy, control & success
H4 Disciplines
H4 Articles
H4 Support
H4 Air Arms
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
32 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/shop.htmlSHOP
/index.htmlHOME
/index.htmlIMG-ALT Air Arms Logo
/kymira-40th-anniversary-rifle...Kymira NEW
/kymira-40th-anniversary-rifle...Text duplicate Kymira NEW
/kymira-40th-anniversary-rifle...IMG-ALT Kymira
/kymira-40th-anniversary-rifle...Kymira 40th Anniversary Rifle NEW
/kymira-40th-anniversary-rifle...No Text
/kymira-40th-anniversary-rifle...A celebration of our heritage, where we are now, and where we are heading.
/ultimate-sporter.htmlUltimate Sporter
/ultimate-sporter-carbine.htmlText duplicate Ultimate Sporter
/ultimate-sporter-carbine.htmlText duplicate IMG-ALT Ultimate Sporter
/ultimate-sporter-carbine.htmlText duplicate Ultimate Sporter
/ultimate-sporter-carbine.htmlNo Text
/ultimate-sporter-carbine.htmlUltimate power and precision Soft-touch black Laminate Walnut
/ultimate-sporter-r-carbine.htmlUltimate Sporter R
/ultimate-sporter-r-carbine.htmlText duplicate IMG-ALT Ultimate Sporter R
/ultimate-sporter-r-carbine.htmlText duplicate Ultimate Sporter R
/ultimate-sporter-r-carbine.htmlNo Text
/ultimate-sporter-r-carbine.htmlAIRGUN OF THE YEAR 2021 Soft-touch black Laminate Walnut
/ultimate-sporter-xs.htmlUltimate Sporter XS
/ultimate-sporter-xs.htmlText duplicate IMG-ALT Ultimate Sporter XS
/ultimate-sporter-xs.htmlText duplicate Ultimate Sporter XS
/ultimate-sporter-xs.htmlNo Text
/ultimate-sporter-xs.htmlAIRGUN OF THE YEAR 2019 Soft-touch black Laminate Walnut
/ultimate-sporter-xs-extra-len...Ultimate Sporter XS Xtra
/ultimate-sporter-xs-extra-len...Text duplicate IMG-ALT Ultimate Sporter XS Xtra
/ultimate-sporter-xs-extra-len...Text duplicate Ultimate Sporter XS Xtra
/ultimate-sporter-xs-extra-len...No Text
/ultimate-sporter-xs-extra-len...Unparalleled power and consistency Soft-touch black Laminate Walnut
/s5-sporter.htmlS5 Sporter NEW
/s500.htmlS500
/s500.htmlText duplicate IMG-ALT S500
/s500.htmlText duplicate S500
/s500.htmlNo Text
/s500.htmlA single-shot action with stealth as standard Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s510-carbine.htmlS510
/s510-carbine.htmlIMG-ALT S510 Carbine
/s510-carbine.htmlText duplicate S510
/s510-carbine.htmlNo Text
/s510-carbine.htmlAIRGUN OF THE YEAR 2020 Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s510-xs-carbine.htmlS510 XS
/s510-xs-carbine.htmlText duplicate IMG-ALT S510 XS
/s510-xs-carbine.htmlText duplicate S510 XS
/s510-xs-carbine.htmlNo Text
/s510-xs-carbine.htmlThis time, more really is more Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s510-xs-extra-length.htmlS510 XS Xtra
/s510-xs-extra-length.htmlText duplicate IMG-ALT S510 XS Xtra
/s510-xs-extra-length.htmlText duplicate S510 XS Xtra
/s510-xs-extra-length.htmlNo Text
/s510-xs-extra-length.htmlText duplicate This time, more really is more Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s500-xs-xtra.htmlS500 XS Xtra
/s500-xs-xtra.htmlText duplicate IMG-ALT S500 XS Xtra
/s500-xs-xtra.htmlText duplicate S500 XS Xtra
/s500-xs-xtra.htmlNo Text
/s500-xs-xtra.html'XS' performance - in a single-shot format Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s510t-tactical.htmlS510T Tactical NEW
/s510t-tactical.htmlIMG-ALT S510T Tactical
/s510t-tactical.htmlText duplicate S510T Tactical NEW
/s510t-tactical.htmlNo Text
/s510t-tactical.htmlAIRGUN OF THE YEAR 2023 Tactical
/s510-tdr.htmlS510 TDR / S510 TDR R
/s510-tdr.htmlIMG-ALT S510 TDR
/s510-tdr.htmlText duplicate S510 TDR / S510 TDR R
/s510-tdr.htmlNo Text
/s510-tdr.htmlFull specification performance in a take-down format, available unregulated or regulated Walnut Tactical
/s510-xs-tdr.htmlS510 XS TDR
/s510-xs-tdr.htmlText duplicate IMG-ALT S510 XS TDR
/s510-xs-tdr.htmlText duplicate S510 XS TDR
/s510-xs-tdr.htmlNo Text
/s510-xs-tdr.htmlHigh-power performance in a take-down format Walnut Tactical
/s4-sporter.htmlS4 Sporter
/s400-carbine.htmlS400 Carbine
/s400-carbine.htmlText duplicate IMG-ALT S400 Carbine
/s400-carbine.htmlText duplicate S400 Carbine
/s400-carbine.htmlNo Text
/s400-carbine.htmlSingle-shot precision, a best-selling sporter Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s400-rifle.htmlS400 Rifle
/s400-rifle.htmlText duplicate IMG-ALT S400 Rifle
/s400-rifle.htmlText duplicate S400 Rifle
/s400-rifle.htmlNo Text
/s400-rifle.htmlText duplicate Single-shot precision, a best-selling sporter Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s410-carbine.htmlS410 Carbine
/s410-carbine.htmlText duplicate IMG-ALT S410 Carbine
/s410-carbine.htmlText duplicate S410 Carbine
/s410-carbine.htmlNo Text
/s410-carbine.htmlWhere classic style meets total hunting performance Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/s410-rifle.htmlS410 Rifle
/s410-rifle.htmlText duplicate IMG-ALT S410 Rifle
/s410-rifle.htmlText duplicate S410 Rifle
/s410-rifle.htmlNo Text
/s410-rifle.htmlText duplicate Where classic style meets total hunting performance Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/galahad.htmlGalahad
/galahad-r.htmlGalahad R
/galahad-r.htmlText duplicate IMG-ALT Galahad R
/galahad-r.htmlText duplicate Galahad R
/galahad-r.htmlNo Text
/galahad-r.htmlBringing traditional elegance and beautiul crafting to the world of bullpups Soft-touch black Walnut
/galahad-hp.htmlGalahad HP
/galahad-hp.htmlText duplicate IMG-ALT Galahad HP
/galahad-hp.htmlText duplicate Galahad HP
/galahad-hp.htmlNo Text
/galahad-hp.htmlText duplicate Bringing traditional elegance and beautiul crafting to the world of bullpups Soft-touch black Walnut
/spring-rifles.htmlSpring Rifles NEW
/tx200.htmlTX200
/tx200.htmlText duplicate IMG-ALT TX200
/tx200.htmlText duplicate TX200
/tx200.htmlNo Text
/tx200.htmlUnsurpassed quality in a spring-powered rifle Beech Walnut
/tx200-hunter-carbine.htmlTX200 HC
/tx200-hunter-carbine.htmlText duplicate IMG-ALT TX200 HC
/tx200-hunter-carbine.htmlTX200 Hunter Carbine
/tx200-hunter-carbine.htmlNo Text
/tx200-hunter-carbine.htmlHunter Carbine version of the all-conquering TX200 Beech Walnut
/tx200-ultimate-springer.htmlTX200 US NEW
/tx200-ultimate-springer.htmlIMG-ALT TX200 US
/tx200-ultimate-springer.htmlTX200 Ultimate Springer NEW
/tx200-ultimate-springer.htmlNo Text
/tx200-ultimate-springer.htmlCombining the world s finest spring-piston action, with the best production stock ever made. Black Beech Walnut Laminate
/tx200-hc-ultimate-springer.htmlTX200 HC US NEW
/tx200-hc-ultimate-springer.htmlIMG-ALT TX200HC US
/tx200-hc-ultimate-springer.htmlTX200 HC Ultimate Springer NEW
/tx200-hc-ultimate-springer.htmlNo Text
/tx200-hc-ultimate-springer.htmlText duplicate Combining the world s finest spring-piston action, with the best production stock ever made. Black Beech Walnut Laminate
/pro-sport.htmlPro Sport
/pro-sport.htmlText duplicate IMG-ALT Pro Sport
/pro-sport.htmlText duplicate Pro Sport
/pro-sport.htmlNo Text
/pro-sport.htmlSupreme styling meets world class function Beech Walnut
/target.htmlTarget Rifles NEW
/mpr-series.htmlMPR 10m Series
/mpr-series.htmlIMG-ALT MPR 10M Series
/mpr-series.htmlText duplicate MPR 10m Series
/mpr-series.htmlNo Text
/mpr-series.htmlA progressive series of multi-positional rifles for 10 meter target disciplines MPR Sporter MPR Precision
/mpr-biathlon.htmlMPR Biathlon
/mpr-biathlon.htmlText duplicate IMG-ALT MPR Biathlon
/mpr-biathlon.htmlText duplicate MPR Biathlon
/mpr-biathlon.htmlNo Text
/mpr-biathlon.htmlMatch standard accuracy in an all-action format Poplar
/s500.htmlText duplicate S500
/s500.htmlText duplicate IMG-ALT S500
/s500.htmlText duplicate S500
/s500.htmlNo Text
/s500.htmlText duplicate A single-shot action with stealth as standard Beech Superlite Traditional Brown Superlite Hunter Green Walnut Walnut Thumbhole
/hft-500.htmlHFT 500
/hft-500.htmlText duplicate IMG-ALT HFT 500
/hft-500.htmlText duplicate HFT 500
/hft-500.htmlNo Text
/hft-500.htmlAccuracy, power and control, in a Hunter Field Target format Laminate
/air-arms-xti-50-ft.htmlXTi-50 FT NEW
/air-arms-xti-50-ft.htmlIMG-ALT XTi-50 FT
/air-arms-xti-50-ft.htmlText duplicate XTi-50 FT NEW
/air-arms-xti-50-ft.htmlNo Text
/air-arms-xti-50-ft.htmlPurpose-Designed, Ultra-High Specification, Field Target Competition Rifle Orange Laminate Black Laminate
/air-arms-xti-50-hft.htmlXTi-50 HFT NEW
/air-arms-xti-50-hft.htmlIMG-ALT XTi-50 HFT
/air-arms-xti-50-hft.htmlText duplicate XTi-50 HFT NEW
/air-arms-xti-50-hft.htmlNo Text
/air-arms-xti-50-hft.htmlPurpose-Designed, Ultra-High Specification, Hunter Field Target Competition Rifle Orange Laminate Black Laminate
/target-sprint-ts400.htmlTS 400
/target-sprint-ts400.htmlText duplicate IMG-ALT TS 400
/target-sprint-ts400.htmlTS 400 Target Sprint
/target-sprint-ts400.htmlNo Text
/target-sprint-ts400.htmlThe perfect, purpose build rifle for the Target Sprint discipline Poplar
/alfa-pistol.htmlAir Pistols
/alfa-pistol.htmlAlfa Sport Pistol
/alfa-pistol.htmlIMG-ALT Alfa Sport
/alfa-pistol.htmlAlfa Sport Pistol DISCONTINUED
/alfa-pistol.htmlNo Text
/alfa-pistol.htmlA fine introduction to competition pistol shooting Walnut
/shop.htmlShop
/pellets.htmlDiabolo Pellets
/magazines.htmlMagazines
/shop-accessories.htmlTargets
/shop.htmlParts / Merch
/moderators-silencers.htmlModerators
/shop-gun-slips.htmlGun Slips
/contact.htmlContact
/downloads.htmlSupport & Downloads
/warranty.htmlWarranty
/news/news-articles.htmlLatest News
/news/target-articles.htmlTarget Articles
/news/hunting-articles.htmlHunting Articles
/news/academy-articles.htmlAcademy Articles
/ambassadors.htmlAmbassadors
/about.htmlAbout Us
/dealers.htmlWhere to Buy
https://www.facebook.com/AirAr...New window External Subdomain No Text
https://www.youtube.com/user/a...New window External Subdomain No Text
https://instagram.com/air_armsNew window External No Text
https://www.tiktok.com/@air_armsNew window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/airarmsukNew window External No Text
/kymira-40th-anniversary-rifle...NEW Kymira 40th Anniversary Rifle
/air-arms-xti-50-ft.htmlNEW XTi-50 FT / XTi-50 HFT
/spring-rifles.htmlNEW TX200 Ultimate Springer
/kymira-40th-anniversary-rifle...Kymira 40th Anniversary
/ultimate-sporter.htmlText duplicate Ultimate Sporter
/s5-sporter.htmlS5 Sporter
/s4-sporter.htmlText duplicate S4 Sporter
/galahad.htmlText duplicate Galahad
/spring-rifles.htmlSpring Rifles
/target.htmlTarget Rifles
/alfa-pistol.htmlText duplicate Air Pistols
/dealers.htmlLocate a dealer
IMG-ALT map marker
/downloads.htmlSupport
/ambassadors.htmlText duplicate Ambassadors
/news/news-articles.htmlNews
/about.htmlAbout Air Arms
/sporter.htmlSporter
/high-power-rifles.htmlHigh Power
/target.htmlText duplicate Target Rifles
/spring-rifles.htmlText duplicate Spring Rifles
/ambassadors.htmlText duplicate Ambassadors
/news/target-articles.htmlTarget Shooting
/news/hunting-articles.htmlHunting
/news/academy-articles.htmlAcademy
/contact.htmlContact Us
/dealers.htmlDealer Locator
/downloads.htmlManuals
/warranty.htmlText duplicate Warranty
/privacy-security.htmlPrivacy and Security
/airs-arms-terms.htmlTerms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.air-arms.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.28 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (62 kB).

HTTP Response Header

NameValue
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self'; object-src 'self'
varyAccept-Encoding,User-Agent
content-encodinggzip
content-length9546
content-typetext/html; charset=iso-8859-1
dateFri, 17 Jan 2025 09:20:38 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 177 referring domains.
This page has 9,660 backlinks.
This page has backlinks from 168 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /admin/
Disallow: /api/
Disallow: /user/nav/
Disallow: /nav/
Crawl-delay: 1

Sitemap: http://www.air-arms.co.uk/sitemap.xml

Similar sites

Search preview

www.air-arms.co.uk
Spring and PCP Air Rifles | Air Arms
Air Arms air rifles are designed in Britain and are British-Made in our factory. We produce only the finest sporting, hunting, target, spring and PCP airguns.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Air77%Check
Air Arms77%Check
Arms74%Check
air rifles65%Check
Rifle59%Check
Rifles59%Check
Spring58%Check
Spring Rifles58%Check
Target Rifles53%Check
Rifles NEW49%Check
Show more keywords and terms

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