Asianstudies.unc.edu - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
72% 
Page structure
70% 
Link structure
91% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.04 s
File size
103.10 kB
Words
381
Media files
20
Number of links
75 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage - Asian and Middle Eastern Studies
The length of the page title is perfect. (419 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://asianstudies.unc.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
id1866
msapplication-TileImagehttps://asianstudies.unc.edu/wp-content/uploads/sites/1329/2023/07/cropped-favicon-270x270.png
article:modified_time2023-09-08T19:35:37+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@UNCAsianStudies
og:localeen_US
og:typewebsite
og:titleHomepage - Asian and Middle Eastern Studies
og:descriptionRead Our Stories News Archive   Faculty Spotlight Archive   Alumni Spotlight Archive   Explore Our Languages
og:urlhttps://asianstudies.unc.edu/
og:site_nameAsian and Middle Eastern Studies
og:imagehttps://asianstudies.unc.edu/wp-content/uploads/sites/1329/2016/03/arabic.png
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 381 words on this page. Good pages should have about 800 words of useful content.
21.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ianMiddleEasternStudies_logo_white_h.pngAsian and Middle Eastern Studies
...ianMiddleEasternStudies_logo_white_h.pngAsian and Middle Eastern Studies
.../sites/1329/2023/04/Claudia-Robin-FP.pngNo alt attribute provided
...ds/sites/1329/2023/10/Xinming-scaled.jpgNo alt attribute provided
...3/04/Banu-Claudia-Jennifer-400x563-1.jpgNo alt attribute provided
...oads/sites/1329/2023/03/news-default.jpgThe Old Well at UNC
...ads/sites/1329/2023/06/Matt-and-Erin.jpgErin Posas and Matt Coss
.../uploads/sites/1329/2023/06/old-well.jpgLauren Trushin
...tes/1329/2023/06/laurel-foote-hudson.jpgLaurel Foote-Hudson
...uploads/sites/1329/2023/06/mortimer2.jpgJason Mortimer
...nt/uploads/sites/1329/2016/03/arabic.pngArabic
...uploads/sites/1329/2016/03/chinese-1.pngChinese
...nt/uploads/sites/1329/2016/03/hebrew.pngHebrew
...ploads/sites/1329/2014/12/hindi-urdu.pngHindi-Urdu
.../uploads/sites/1329/2016/03/japanese.pngJapanese
...nt/uploads/sites/1329/2016/03/korean.pngKorean
...t/uploads/sites/1329/2016/03/persian.pngPersian
...t/uploads/sites/1329/2016/03/turkish.pngTurkish
...ploads/sites/1329/2023/07/Vietnamese.pngVietnamese
...ianMiddleEasternStudies_logo_white_h.pngDepartment of Asian and Middle Eastern Studies

Page structure

H1 heading
(Critically important)
The Department of Asian and Middle Eastern Studies
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The Department of Asian and Middle Eastern Studies
H1 Homepage
H2 Read Our Stories
H2 Faculty Spotlight
H2 Alumni Spotlight
H2 Explore Our Languages
H3 Claudia Yaghoobi and Robin Visser Achieve Rank of Full Professor
H3 Xinming Liao: new grad student interview!
H3 Reimagining Border Ecologies: 2023 NC Consortium for Middle Eastern Studies
H3 Article Prize Won by Dr. Lothspeich
H3 Erin Posas and Matt Coss
H3 Lauren Trushin
H3 Laurel Foote-Hudson
H3 Jason Mortimer
H3 Address
H3 Contact
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://asianstudies.unc.edu/Anchor Skip to main content
https://asianstudies.unc.edu/Subdomain IMG-ALT Asian and Middle Eastern Studies
A-TITLE Asian and Middle Eastern Studies
https://twitter.com/UNCAsianSt...External A-TITLE DAMES Twitter
https://asianstudies.unc.edu/Subdomain Text duplicate IMG-ALT Asian and Middle Eastern Studies
A-TITLE Asian and Middle Eastern Studies
https://asianstudies.unc.edu/Subdomain Home
/mission/Subdomain About
/mission/Subdomain Mission
/dei-in-dames/Subdomain DEI in DAMES
/antiracist-toolkit/Subdomain Antiracist Toolkit
/digital-humanities-and-data-s...Subdomain Digital Humanities and Data Science in Asian Studies
/people/faculty/Subdomain People
/people/administration/Subdomain Administration
/people/faculty/Subdomain Faculty
/people/affiliate-faculty/Subdomain Affiliate Faculty
/faculty-emeriti/Subdomain Faculty Emeriti
/people/graduate-students/Subdomain Graduate Students
/in-memoriam/Subdomain In Memoriam
https://casdev.unc.edu/asian-s...External Subdomain For Students
/advising/Subdomain Advising
/independent-study/Subdomain Independent Study
/placement/Subdomain Language Placement
/registration-faq/Subdomain Registration FAQ
/senior-honors-thesis/Subdomain Senior Honors Thesis
http://carolinaasiacenter.unc....External Subdomain Student Organizations (E/S/SE Asia)
http://mideast.unc.edu/student...External Subdomain Student Organizations (Middle East)
https://studyabroad.unc.edu/External Subdomain Study Abroad
https://catalog.unc.edu/underg...External Subdomain Undergraduate Catalog
/interdisciplinary-concentration/Subdomain Interdisciplinary Major and Minor
/arabic/Subdomain Arabic & Arab Cultures
/chinese/Subdomain Chinese
/hebrew/Subdomain Hebrew
/hindi-urdu/Subdomain Hindi-Urdu
/japanese/Subdomain Japanese
/korean/Subdomain Korean
/middle-eastern-languages/Subdomain Middle Eastern Languages
/persian/Subdomain Persian
/hindi-urdu/Subdomain South Asian Studies
/turkish/Subdomain Turkish
/vietnamese/Subdomain Vietnamese
/ma-program/Subdomain M.A. Program
/ma-program/Subdomain Text duplicate M.A. Program
/ma-program/applying/Subdomain Applying
/ma-program/m-a-courses/Subdomain M.A. Courses
/ma-program/requirements-for-t...Subdomain Requirements for the M.A.
/ma-program/finance-and-fundin...Subdomain Finance and Funding Information
/ma-program/interdisciplinary-...Subdomain M.A. Sample Plan – Interdisciplinary Track
/ma-program/chinese-sample-plan/Subdomain M.A. Sample Plan – Chinese Track
/summer-2024-schedule/Subdomain Summer 2024 Schedule
/fall-2024-schedule/Subdomain Fall 2024 schedule
/courses-in-english/Subdomain Courses in English
/arabic/arabic-language-courses/Subdomain Arabic Language Courses
/chinese/chinese-language-cour...Subdomain Chinese Language Courses
/hebrew/hebrew-language-courses/Subdomain Hebrew Language Courses
/hindi-urdu/hindi-urdu-languag...Subdomain Hindi-Urdu Language Courses
/japanese/japanese-language-co...Subdomain Japanese Language Courses
/korean/korean-language-courses/Subdomain Korean Language Courses
/persian/persian-language-cour...Subdomain Persian Language Courses
/turkish/turkish-language-cour...Subdomain Turkish Language Courses
/vietnamese/vietnamese-languag...Subdomain Vietnamese Language Courses
/newsletters/Subdomain Newsletters
http://carolinaasiacenter.unc....External Subdomain Alumni Clubs in Asia
/make-a-gift/Subdomain Giving
/2023/04/21/rc-fp/Subdomain Claudia Yaghoobi and Robin Visser Achieve Rank of Full Professor
/2023/10/10/xinming/Subdomain Xinming Liao: new grad student interview!
/2023/04/27/border-politics/Subdomain Reimagining Border Ecologies: 2023 NC Consortium for Middle Eastern Studies
/2024/03/05/article-prize-won-...Subdomain Article Prize Won by Dr. Lothspeich
/blog/News Archive
/fac-spotlight/Archive
/alum-spotlight/erin-posas-and...Subdomain Erin Posas and Matt Coss
/alum-spotlight/lauren-trushin/Subdomain Lauren Trushin
/alum-spotlight/laurel-foote-h...Subdomain Laurel Foote-Hudson
/alum-spotlight/jason-mortimer/Subdomain Jason Mortimer
/alum-spotlight/Text duplicate Archive
/arabicIMG-ALT Arabic
/chineseText duplicate IMG-ALT Chinese
/hebrewText duplicate IMG-ALT Hebrew
/hindi-urduText duplicate IMG-ALT Hindi-Urdu
/japaneseText duplicate IMG-ALT Japanese
/koreanText duplicate IMG-ALT Korean
/persianText duplicate IMG-ALT Persian
/turkishText duplicate IMG-ALT Turkish
/vietnameseText duplicate IMG-ALT Vietnamese
http://asianstudies.web.unc.edu/New window External Subdomain Intranet

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://asianstudies.unc.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.04 seconds.
The file size of the HTML document is fine (103 kB).

HTTP Response Header

NameValue
cache-controlpublic, max-age=604800
content-encodinggzip
content-typetext/html; charset=UTF-8
link<https://asianstudies.unc.edu/wp-json/>; rel="https://api.w.org/"
servernginx
strict-transport-securitymax-age=300
x-pantheon-styx-hostnamestyx-fe1-b-67d5596654-zbl6z
x-styx-req-id58a7f29d-7d0e-11ef-b027-121720c9c82d
age33911
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
dateSat, 28 Sep 2024 05:48:36 GMT
x-served-bycache-chi-klot8100094-CHI, cache-fra-etou8220095-FRA, cache-fra-eddf8230132-FRA, cache-fra-eddf8230132-FRA
x-cacheHIT, HIT, MISS, MISS
x-cache-hits2, 4, 0, 0
x-timerS1727502517.772991,VS0,VE7
varyAccept-Encoding, orig-host, Cookie, Cookie
content-length31458
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 173 referring domains.
This page has 363 backlinks.
This page has backlinks from 126 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Blocking these bots
User-agent: Timpibot
User-agent: SeekportBot
Disallow: /

# Site Improve blocking
User-agent: SiteimproveBot-Crawler
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Disallow: */?taxonomy=nav_menu*
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Disallow: */?eventDisplay=photo*
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Disallow: */?tribe-bar-date=*
Disallow: *&eventDisplay=past*
Disallow: *&eventDisplay=photo*
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Disallow: */events/*
Disallow: */organizer/*
Disallow: */scripts/webalert.js?__ver=*
Disallow: */tag/*
Disallow: */venue/*
Crawl-delay: 3
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://asianstudies.unc.edu/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Studies80%Check
Asian studies80%Check
Asian77%Check
Eastern Studies75%Check
Asian Middle Eastern Studies74%Check
Middle Eastern Studies73%Check
Middle70%Check
Eastern70%Check
Middle Eastern70%Check
South Asian56%Check
Show more keywords and terms

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