B2bmarketing.net - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
44% 
Page structure
58% 
Link structure
15% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.27 s
File size
907.80 kB
Words
4803
Media files
207
Number of links
401 internal / 33 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage - B2B Marketing
The length of the page title is perfect. (250 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
B2B Marketing provides actionable intelligence, data, events and training to help marketers maximise business performance and realise their potential.
The length of the meta description is perfect. (927 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.b2bmarketing.net/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorElementor 3.22.1; features: e_optimized_assets_loading, e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints, e_optimized_control_loading, e_lazyload; settings: css_print_method-external, google_font-enabled, font_display-swap
descriptionB2B Marketing provides actionable intelligence, data, events and training to help marketers maximise business performance and realise their potential.
msapplication-TileImagehttps://www.b2bmarketing.net/wp-content/uploads/2024/06/favicon.png
article:modified_time2024-10-11T15:26:13+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHomepage - B2B Marketing
og:descriptionB2B Marketing provides actionable intelligence, data, events and training to help marketers maximise business performance and realise their potential.
og:urlhttps://www.b2bmarketing.net/
og:site_nameB2B Marketing
og:imagehttps://www.b2bmarketing.net/wp-content/uploads/2024/07/Frame-1000007267.png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
The content of this page is too large (4803 words). Maybe the content could be divided into several pages.
These Typos were found:
  • cmo => com
  • foward => forward
The average number of words per sentence of 25.56 words is high.
34.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
99 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (907.8 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 96 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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Page structure

H1 heading
(Critically important)
Powering The Global B2B 
Marketing Community.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 132 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Powering The Global B2B 
Marketing Community.
H2 ABM & Demand Generation
H2 Brand
H2 Channel Partnership
H2 Content, Creative & Campaigns
H2 Customer Experience
H2 Data and Insights
H2 Marketing Operations and Technology (MarTech)
H2 People, Teams and Skills
H2 Strategy and Evolution
H2 Trending Reports, Benchmarks And Models
H2 Trending Podcasts
H2 B2B strategies. B2B skills.
B2B growth.
H2 Trending Case Studies
H2 Trending Webinars
H2 Trending Videos
H2 Trending Events
H2 Trending Articles
H2 The number one go-to-resource for B2B marketers across the globe
H2 B2B Marketing Areas
H2 Propolis
H2 Events And Awards
H2 Training
H2 Resources
H2 About
H3 MARKETING AREAS
H3 How to Develop a Scalable 1:Many ABM Strategy
H3 Five Steps to Building a Brand Business Case
H3 Laser-focused channel marketing: How tech Vendors and Partners can reap the benefits of a hyper-targeted approach to channel marketing
H3 The Elevation Awards 2024 Winners Report
H3 What is customer knowledge sharing and why is it important?
H3 How to Build a Data Strategy in Four Steps
H3 Martech Vendor Spotlight Report 2024 for Account-Based Marketing
H3 2024 Propolis Community Sprint Report – Commercial Marketer
H3 Creating a Value-Added Marketing Strategy
H3 How can we help you today?
H3 Combining AI tools and human insight to drive B2B brand differentiation
H3 Discover the Future of B2B Healthcare Marketing
H3 Top tips for implementing AI into your business
H3 Leveraging AI Tools to Enhance Marketing Campaigns
H3 Bridging Marketing and HR: Building an irresistible employer brand through social media advocacy.
H3 Why leads aren’t everything and you need to align your content with self-serve buyer journeys
H3 Martech Vendor Spotlight Report for Lead Generation
H3 Future-ready: How to adapt to fading cookies
H3 Financial Services Marketing in 2024: Adapting to Declining Budgets
H3 Martech Vendor Spotlight Report for Digital Experience Platforms 2024
H3 The Elevation Awards 2024 Winners Report Duplicate text
H3 LinkedIn Social Selling Mastery: The Blueprint for B2B Success.
H3 The B2B Marketing UK Agencies Benchmarking Report 2024
H3 2024 Propolis Community Sprint Report – Commercial Marketer Duplicate text
H3 The strategic imperative for a B2B-specific social media management platform.
H3 Inside FunnelFuel’s research on fading cookies – what marketers need to know
H3 Debunking the four biggest misconceptions in B2B buying behavior, with Inbox Insight
H3 Let’s talk about the ‘new’ customer buying journey, with Revere
H3 How NetApp CMO, Gabie Boko, is driving marketing-led growth in a crowded market
H3 The B2B Marketing Awards Shortlist revealed: Who made the cut?
H3 What’s wrong with B2B lead generation, and how can we fix it? With Pipeline 360
H3 What does a healthy relationship between marketing and product actually look like?
H3 How to strike the perfect balance of human value and AI innovation
H3 How star power is putting Juniper center stage, with CMO Jean English
H3 How B2B challenger brand Allica Bank became the UK’s fastest growing company
H3 Why Dassault Systémes bet big with a takeover of Piccadilly Circus
H3 How Ericsson is stepping into the limelight as an enabler of summer cultural euphoria
H3 Are we falling in love with martech again? A deep dive into Clevertouch’s latest report
H3 What we learned at B2B Ignite 2024, with Shane Redding and Scott Stockwell
H3 How women in B2B marketing can progress in their careers with confidence
H3 How to create a purpose-led marketing campaign: Leading with emotion and creating a meaningful message
H3 How to execute a world-class channel marketing initiative: Lessons from an award-winning campaign
H3 Inside an award-winning global agency
H3 Inside an award-winning diversity campaign that aimed to champion change
H3 Winning Gold: Sharper’s B2B Lead Gen Campaign for Proact & NetApp
H3 Winning Gold: Quarry & ZS Associates Case Study
H3 Quarry’s ABM Customer Engagement Case Study
H3 How Brookfield Properties won Gold for ‘Best use of social media or influencer marketing’
H3 Learn how Publicis Sapient won out for ‘Best brand initiative’
H3 How Nelson Schmidt won Gold for ‘Best multichannel campaign’ for its work in Wisconsin
H3 Find out how Gravity Global nabbed multiple awards this year at our Elevation Awards
H3 Find out how Nelson Schmidt won the award for ‘Best SME-targeted campaign’
H3 Find out how Agent3 nabbed the award for ‘Best use of account-based marketing’
H3 Find out how Shaped By was able to nab the award for ‘Best corporate decision-maker-targeted campaign’
H3 Find out how Retina won the award for ‘B2B marketing communications agency of the year’
H3 The impact of global, political, and economic forces on B2B marketing.
H3 Demonstrating the value of marketing in tough times.
H3 How to make AI work for brands and agencies
H3 Brand vs. Demand: Unleashing The Power Of B2B Influencer Marketing To Bridge The Gap
H3 How To Select Your Next Digital Experience Platform
H3 How to build your own AI model in less than 5 minutes!
H3 From planning to execution: How to deliver your B2B events with that ‘wow factor’
H3 What do B2B marketing budgets, spend, and return look like this year?
H3 Global Trends for Marketing and Brands in 2024
H3 Mastering B2B Marketing in the Healthcare Sector
H3 The Evolution of Programmatic Digital Advertising and How You Can Excel
H3 Inside the B2B Tech Sector: How Marketing Leaders are Boosting Performance.
H3 How To Choose The Perfect B2B Lead Gen Platform Partner
H3 2024 Digital Engagement Benchmarks
H3 Mastering B2B Advertising Beyond Cookies: Strategies for Success in a New Digital Era
H3 Learn How ABM Can Help You Align Sales and Marketing
H3 Rethinking Channel Partner Marketing
H3 Gursaran Marjara, Non Executive Director and former CMO, The Access Group
H3 How to Become a Commercial Marketer
H3 Becoming a Convincing Commercial Brand Marketer
H3 Creating a Seamless Omnichannel Customer Experience
H3 Navigating the Future of Work
H3 Unlocking the power of data for all
H3 How Sales and Brand Marketing Can Collaborate To Drive Business Success
H3 John Watton, VP of Marketing (EMEA) at VMware
H3 Annabel Rake, CMO for the UK and North & South Europe at Deloitte
H3 Catherine Dutton, VP Global ABM & EMEA Marketing, Pegasystems
H3 Creating an Environment for Marketing Team Success – Antonia Wade, Global CMO of PwC
H3 Leadership in Marketing – Simon Edward, CMO of IBM, UK&I
H3 Is it Time to Refresh your Brand?
H3 The Global ABM Conference
H3 B2B Marketing Awards
H3 Propolis Marketing Leaders Series
H3 Martechopia
H3 B2B Ignite
H3 Propolis Leaders Forum
H3 How to find the right B2B marketing agency partner
H3 The CMO’s cheat sheet
H3 Four steps to responsible growth
H3 How to use podcasts to build relationships that turn to revenue
H3 Self-taught AI, not as complex as you think: The anatomy of ChatGPT
H3 Helping to navigate sustainable marketing and its impact on people, process, and technology
H3 Should ABM be your number one route to market? It’s not that simple
H3 Why marketing needs to take sustainability seriously
H3 Beyond the pushbacks and eye-rolls: Why branding faces resistance in B2B and how opportunities get missed
H3 Branding just works — so why isn’t absolutely everyone in B2B on board?
H3 Transformation Fatigue: How it impacts B2B Marketers
H3 Inspirational lessons in leadership – from the birthplace of B2B marketing!
H3 The 2024 B2B Marketing Awards shortlist announced
H3 How to ensure compliance and mitigate risks
H3 Google’s U-turn on a cookieless future
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
50 links don't have an anchor text.
There are 15 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (33) on this page.
LinkAttributesAnchor text
https://www.b2bmarketing.net/Anchor Skip to content
https://www.b2bmarketing.net/Subdomain No Text
/growth-solutionsAdvertise with Us
/contactContact Us
/marketing-areas/Marketing Areas
/propolisPropolis
/eventsEvents
/trainingsTraining
/resources/Resources
/about-us/About Us
/category/abm-demand-generation/Subdomain ABM & Demand Generation
/category/brand/Subdomain Brand
/category/channel-partnership/Subdomain Channel Partnership
/category/content-creative-cam...Subdomain Content, Creative & Campaigns
/category/customer-experience-cx/Subdomain Customer Experience
/category/data-and-insights/Subdomain Data and Insights
/category/marketing-operations...Subdomain Marketing Operations 
and Technology (MarTech)
/category/people-teams-and-ski...Subdomain People, Teams and Skills
/category/strategy-and-evolution/Subdomain Strategy and Evolution
/category/abm-demand-generation/Subdomain Learn more
/category/brand/Subdomain Text duplicate Learn more
/category/channel-partnership/Subdomain Text duplicate Learn more
/category/content-creative-cam...Subdomain Text duplicate Learn more
/category/customer-experience-cx/New window Subdomain Text duplicate Learn more
/category/data-and-insights/Subdomain Text duplicate Learn more
/category/marketing-operations...Subdomain Text duplicate Learn more
/category/people-teams-and-ski...Subdomain Text duplicate Learn more
/category/strategy-and-evolution/Subdomain Text duplicate Learn more
/reports/how-to-develop-a-scal...Subdomain IMG-ALT ||
/reports/how-to-develop-a-scal...Subdomain How to Develop a Scalable 1:Many ABM Strategy
/reports/how-to-develop-a-scal...Subdomain Download now
/reports/five-steps-to-buildin...Subdomain IMG-ALT ||||||
/reports/five-steps-to-buildin...Subdomain Five Steps to Building a Brand Business Case
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www.b2bmarketing.net
Homepage - B2B Marketing
B2B Marketing provides actionable intelligence, data, events and training to help marketers maximise business performance and realise their potential.

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Marketing93%Check
B2B93%Check
B2B marketing93%Check
B2B Marketing Awards76%Check
B2B Marketing Podcast76%Check
B2B Marketing spoke76%Check
B2B marketing agency76%Check
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