Bairdmint.com - SEO Checker

Overview of the SEO Check
Meta information
62% 
Page quality
48% 
Page structure
79% 
Link structure
25% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
282.70 kB
Words
192
Media files
6
Number of links
58 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Baird & Co. | Buy Gold Bullion from the largest Gold refinery in the UK
The page title should be shorter than 580 pixels. It is 626 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Buy gold, silver and other precious group metals from the UK’s largest independent gold trader. Baird & Co. are an LBMA approved member who manage the entire refining process for gold and silver; manufacturing bullion bars and trade legal tender bullion coins all under one roof.
The meta description is too long: 1730 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://bairdmint.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionBuy gold, silver and other precious group metals from the UK’s largest independent gold trader. Baird & Co. are an LBMA approved member who manage the entire refining process for gold and silver; manufacturing bullion bars and trade legal tender bullion coins all under one roof.
langen
og:titleBaird & Co. | Buy Gold Bullion from the largest Gold refinery in the UK
og:descriptionBuy gold, silver and other precious group metals from the UK’s largest independent gold trader. Baird & Co. are an LBMA approved member who manage the entire refining process for gold and silver; manufacturing bullion bars and trade legal tender bullion coins all under one roof.
og:urlhttps://bairdmint.com
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
There are only 192 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
13% of the text are stop words.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Shop
H3 Services
H3 Baird & Co.
Baselink: /
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 1 external links on this page.
LinkAttributesAnchor text
/shop?metal=AUGold
/shop?metal=AU&type=BarBars
/shop?metal=AU&type=CoinCoins
/shop?metal=AGSilver
/shop?metal=AG&type=BarText duplicate Bars
/shop?metal=AG&type=CoinText duplicate Coins
/shop?metal=AG&type=RoundRounds
/shop?metal=PTPlatinum
/shop?metal=PT&type=BarText duplicate Bars
/shop?metal=PT&type=CoinText duplicate Coins
/shop?metal=PDPalladium
/shop?metal=PD&type=BarText duplicate Bars
/shop?metal=RHRhodium
/shop?metal=RH&type=BarText duplicate Bars
/vault-storageVault storage
https://bairdmint.com/refineryRefinery
https://bairdmint.com/industrialsIndustrials & Scrap
/unallocated-metalUnallocated metal
https://bairdmint.com/pensionsPensions
https://bairdmint.com/insightsInsights
https://bairdmint.com/newsroomNewsroom
https://bairdmint.com/about-bairdAbout us
https://bairdmint.com/timelineTimeline
https://bairdmint.com/faqFAQs
/application-formsApplication Forms
/assets/pdfs/LBMA/LBMA_Managem...New window LBMA Gold Guidance Audit Report
/assets/pdfs/LBMA/LBMA_certifi...New window LBMA Membership Certificate
https://bairdmint.com/ barclaysBarclays Bank Pay
https://bairdmint.com/deliveryDelivery
/policies-and-statementsPolicies and statements
/assets/pdfs/policies-and-stat...New window Terms & conditions
/shop?metal=AUText duplicate Gold
/shop?metal=AGText duplicate Silver
/shop?metal=PTText duplicate Platinum
/shop?metal=PDText duplicate Palladium
/shop?metal=RHText duplicate Rhodium
https://bairdmint.com/contact-usContact Form
/shop?metal=AUText duplicate Gold
/shop?metal=AGText duplicate Silver
/shop?metal=PTText duplicate Platinum
/shop?metal=PDText duplicate Palladium
/shop?metal=RHText duplicate Rhodium
/unallocated-metalText duplicate Unallocated metal
/vault-storageText duplicate Vault storage
https://bairdmint.com/refineryText duplicate Refinery
https://bairdmint.com/deliveryText duplicate Delivery
https://bairdmint.com/industrialsText duplicate Industrials & Scrap
https://bairdmint.com/pensionsText duplicate Pensions
https://bairdmint.com/newsroomText duplicate Newsroom
https://bairdmint.com/about-bairdText duplicate About us
https://bairdmint.com/timelineText duplicate Timeline
https://bairdmint.com/faqText duplicate FAQs
/application-formsText duplicate Application Forms
/assets/pdfs/LBMA/LBMA_Managem...New window Text duplicate LBMA Gold Guidance Audit Report
/assets/pdfs/LBMA/LBMA_certifi...New window Text duplicate LBMA Membership Certificate
https://bairdmint.com/ barclaysText duplicate Barclays Bank Pay
https://maps.app.goo.gl/Km9Vwd...New window External Subdomain 48 Hatton Garden London EC1N 8EX
/assets/pdfs/policies-and-stat...New window Text duplicate Terms & conditions
/policies-and-statementsText duplicate Policies and statements

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://bairdmint.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (283 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
varyAccept-Encoding
dateWed, 25 Sep 2024 14:29:49 GMT
x-powered-byExpress
etagW/"46af0-DMrz4DS4EnpbzZRgi6p/ZbtlgE8"
content-encodinggzip
x-cacheMiss from cloudfront
via1.1 dd4531988f4862a3b186f9d3356a6a74.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P4
x-amz-cf-id_MLeocAMmZCa9MFkM6rLBa8olLsEG10351m5vGD4etuBtA2hIXNxNA==
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 343 referring domains.
This page has 8,744 backlinks.
This page has backlinks from 138 different ip addresses.

Search preview

bairdmint.com
Baird & Co. | Buy Gold Bullion from the largest Gold refinery i...
Buy gold, silver and other precious group metals from the UK’s largest independent gold trader. Baird & Co. are an LBMA approved member who manage the entire refining process for gold and silver; manufacturing bullion bars and trade legal tender bullion coins all under one roof.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Baird75%Check
Baird Co74%Check
Gold58%Check
largest Gold58%Check
largest56%Check
largest Gold refinery54%Check
Gold Silver52%Check
bairdmint48%Check
Silver46%Check
LBMA46%Check

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