Burford.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
76% 
Page quality
38% 
Page structure
58% 
Link structure
25% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.71 s
File size
587.10 kB
Words
1695
Media files
140
Number of links
539 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Burford Garden Co.
The page title is too short. (178 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Burford Garden Co. an independent and family owned emporium of plants, homewares, garden sundries, outdoor furniture and more. Nestled in the heart of the Cotswolds.
The meta description is too long: 1054 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.burford.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-colorEmpty
google-site-verification4kvzz72LEi6-hZTda3Jgz18ytlb70Q4kWqKTFhR6xWE
descriptionBurford Garden Co. an independent and family owned emporium of plants, homewares, garden sundries, outdoor furniture and more. Nestled in the heart of the Cotswolds.
facebook-domain-verificationws2j1los4l2pscfdlq4dok195r061w
shopify-digital-wallet/61297557688/digital_wallets/dialog
shopify-checkout-api-token7398c8e807397664c05b6e2e20bb3020
langen
twitter:cardsummary_large_image
twitter:titleBurford Garden Co.
twitter:descriptionBurford Garden Co. an independent and family owned emporium of plants, homewares, garden sundries, outdoor furniture and more. Nestled in the heart of the Cotswolds.
og:site_nameBurford Garden Co.
og:urlhttps://www.burford.co.uk/
og:titleBurford Garden Co.
og:typewebsite
og:descriptionBurford Garden Co. an independent and family owned emporium of plants, homewares, garden sundries, outdoor furniture and more. Nestled in the heart of the Cotswolds.
og:imagehttp://www.burford.co.uk/cdn/shop/files/burford-logo-social-sharing.jpg?v=1659013248
og:image:secure_urlhttps://www.burford.co.uk/cdn/shop/files/burford-logo-social-sharing.jpg?v=1659013248
og:image:width728
og:image:height406
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 88 words is high.
This page contains 1695 words. That's ok.
16.8% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (587.1 kB).
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 34 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tdoor-living.webp?v=1710069214&width=180All Outdoor Living
...ns/DSC_9716-2.jpg?v=1713888604&width=180All Gardening
...melm_SNY04455.jpg?v=1713872707&width=180All Plants
...me-interiors.webp?v=1710003836&width=180All Home & Interiors
...ions/DSC_8359.jpg?v=1704113919&width=180All Food & Drink
...hing_SNY01112.jpg?v=1713697433&width=180Clothing at Burford Garden Co.
...-513ce9bf7feb.jpg?v=1699956637&width=180Children
...ions/DSC_6901.jpg?v=1699976750&width=180Books
...-59c20c8bc22d.jpg?v=1689176133&width=180Art
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...con.svg?v=158040274961261601191664965964Close
...ummer-2-5.width-640_oyf46XC7EbhJSDuw.jpgBurford Garden Company
...DSC_8499-Edit.jpg?v=1691858895&width=180Small Outdoor Wood Burner
...otta_DSC_3162.jpg?v=1712922390&width=180Vincent Sheppard Loop Rope Dining Chair in Terracotta
...-e419033809da.jpg?v=1704457520&width=180Harrod Horticultural Eight Seater Rectangular Garden Dining Chair Set
...hion_DSC_6628.jpg?v=1683708609&width=180Gommaire Easy Orso Chair with Footstool and Cushion
...uare_SNY04293.jpg?v=1662907620&width=180T2 Challenger Square Free Arm Parasol in Taupe (3mx3m)
..._Set_DSC_8010.jpg?v=1708360694&width=180Bramblecrest for Burford Garden Co. Barley Three Seater Sofa Set
...ions/DSC_2784.jpg?v=1718532201&width=180Outdoor Plants
...-db1b3eac5b2d.jpg?v=1710070036&width=180Outdoor Living
...ions/SNY00410.jpg?v=1713697605&width=180Garden & Outdoor
...ions/DSC_5094.jpg?v=1710003800&width=180Interiors
...hite_SNY02470.jpg?v=1672670338&width=180Physostegia virginiana Crystal Peak White
...-4f6e58843d83.jpg?v=1683121146&width=180Verbena bonariensis AGM
...um_big_blue_2.jpg?v=1718381732&width=180Eryngium zabelii Big Blue
...elle_DSC_5828.jpg?v=1688744686&width=180Hydrangea arborescens Annabelle
...Blue_DSC_3332.jpg?v=1668956678&width=180Penstemon heterophyllus Electric Blue
...tion_DSC_1558.jpg?v=1684933607&width=180Salvia caradonna Pink Inspiration
...ile.svg?v=123131558529217285301664965962Burford Garden Centre
...top.svg?v=144420967775553343321664965962Burford Garden Centre
...top.svg?v=144420967775553343321664965962Burford Garden Centre
...WdRzWLZ2uhpyL.jpg?v=1718269705&width=180Sundried Tomato, Mozzarella & Basil Tart
...wnnXPSl0PeLkU.jpg?v=1716279175&width=180Creating a child-friendly garden
...sdmjj2mrfzzxp.jpg?v=1716280103&width=180How to: Plant a Scented Pathway
...2gDCseLWfwJK2.jpg?v=1716377818&width=180Tips for Flood Considerate Gardening
...yFmUIzE6aoM1s.jpg?v=1714388422&width=180Barbecues and beyond
...veo2povaaFfaJ.jpg?v=1716130424&width=180Mindfulness in the Garden
...O3yzhWtpHeIkY.jpg?v=1716812619&width=180Companion Planting for Roses
...ZiwQHxKFbdRun.jpg?v=1716129902&width=180Planting for Pollinators: Early Summer
...o_E6_DSC_1821.jpg?v=1713713408&width=180Barbecues
...ns/DSC_5297-2.jpg?v=1710071928&width=180Firepits
...ecue_DSC_1826.jpg?v=1711448530&width=180Bari Reclaimed Teak Trolley Cabinet and Barbecue
...et_XM081-SP_3.jpg?v=1713713482&width=180Outdoor Cooking Accessories
...ming_DSC_9392.jpg?v=1717859287&width=180Summer Feeling Series 2 Dreaming
...lons_DSC_0161.jpg?v=1719236536&width=180Haws x Burford Garden Co. Burford Blue Warley Fall Watering Can, two gallon
...hine_DSC_8646.jpg?v=1717164538&width=180Pelargonium Lara Starshine in Terracotta Pot
...Rice_DSC_8054.jpg?v=1717517533&width=180Hera Nei Campi Black Rice, 250g
...DSC_7263-Edit.jpg?v=1716805597&width=180Light Style London Solar Lantern Chain
...loth_DSC_9901.jpg?v=1718801631&width=180Tortuga Mezzero Natural Tablecloth
...-2e12a08a5e41.jpg?v=1719239306&width=180Getting to Know: Haws and our brand new Watering Cans
...FZpLiqff7AE8J.jpg?v=1717579246&width=180Meet Fibrex, renowned growers of pelargoniums
...-c523bfce46c4.jpg?v=1714388559&width=180Learn all about Peat-free Compost with Melcourt
...Y2tlB9BfKDpFF.jpg?v=1716280019&width=180Rachel Dein & Louise Johnson, casts from the garden
...BMZJgXOTHPxpt.jpg?v=1696681341&width=180Meet Red Wing, makers of premium heritage footwear
...-cf0dd139cd65.jpg?v=1703084066&width=180Meet the Acacia Jacket, Kenny Ryder's very first and definitive jacket
...8NIbb6Z4U4f7l.jpg?v=1677580734&width=180In Conversation with Miranda Janatka
...0wFIIbjwy3U7O.jpg?v=1706367429&width=180Working at Burford
...bile.svg?v=53232966391597578501664965963Burford Garden Centre
...top.svg?v=136490183607030479481664965971Burford Garden Centre
...top.svg?v=136490183607030479481664965971Burford Garden Centre
...TZKlqZdXeSzp4.jpg?v=1718461414&width=500xxxx
...row.svg?v=118924808720128362011664965963Read more
...row.svg?v=118924808720128362011664965963Read more
...row.svg?v=118924808720128362011664965963Read more

Page structure

H1 heading
(Critically important)
Outdoor inspiration
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 57 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Outdoor inspiration
H2 Ideas for outdoor spaces
H2 At home with Burford
H2 Brighten the borders
H2 Learn with Burford Guides
H2 Embrace alfresco
H2 New in
H2 Happenings at Burford
H2 What’s on
H3 Outdoor Furniture
H3 Outdoor Accessories
H3 Outdoor Cooking
H3 Garden Tools
H3 Garden Care
H3 Pots, Features & Structures
H3 Garden Buildings & Paving
H3 Garden Plants
H3 David Austin Roses
H3 Garden Inspiration
H3 Indoor Garden
H3 Furniture
H3 Accessories
H3 Soft Furnishings
H3 Burford Design
H3 Food
H3 Drinks
H3 Men
H3 Women
H3 Toys & Books
H3 Children's Clothing
H3 Books & Games
H3 Art
H3 Outdoor Plants
H3 Outdoor Living
H3 Garden & Outdoor
H3 Interiors
H3 Sundried Tomato, Mozzarella & Basil Tart
H3 Creating a child-friendly garden
H3 How to: Plant a Scented Pathway
H3 Tips for Flood Considerate Gardening
H3 Barbecues and beyond
H3 Mindfulness in the Garden
H3 Companion Planting for Roses
H3 Planting for Pollinators: Early Summer
H3 Barbecues
H3 Firepits
H3 Teak Outdoor Modular Kitchens
H3 Outdoor Cooking Accessories
H3 Getting to Know: Haws and our brand new Watering Cans
H3 Meet Fibrex, renowned growers of pelargoniums
H3 Learn all about Peat-free Compost with Melcourt
H3 Rachel Dein & Louise Johnson, casts from the garden
H3 Meet Red Wing, makers of premium heritage footwear
H3 Meet the Acacia Jacket, Kenny Ryder's very first and definitive jacket
H3 In Conversation with Miranda Janatka
H3 Working at Burford
H3 Kenny Ryder Refresh
There are too many internal links (539) on this page.
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/pages/newsletterSubdomain SIGN UP TO OUR NEWSLETTER
/collections/secret-saleSHHH...SECRET FURNITURE SALE THIS WAY SHHH...THIS WAY FOR OUR SECRET FURNITURE SALE
https://www.burford.co.uk/No Text
/collections/new-in-1New In
/collections/all-outdoor-livingOutdoor Living
/collections/all-outdoor-furni...Outdoor Furniture
/collections/all-outdoor-furni...All Furniture
/collections/outdoor-dining-setsDining Sets
/collections/outdoor-lounge-setsLounge Sets
/collections/benches-cocoonsBenches & Cocoons
/collections/outdoor-chairsChairs
/collections/outdoor-tablesTables
/collections/woven-outdoor-fur...Woven Furniture
/collections/metal-outdoor-fur...Metal Furniture
/collections/wooden-outdoor-fu...Wooden Furniture
/collections/outdoor-accessoriesOutdoor Accessories
/collections/parasolsParasols
/collections/outdoor-lightingLighting
/collections/outdoor-diningwareDiningware
/collections/coolersCoolers
/collections/outdoor-drinkwareFlasks
/collections/wildlife-careWildlife Care
/collections/outdoor-cookingOutdoor Cooking
/collections/outdoor-cookingAll Outdoor Cooking
/collections/barbequesBarbecues
/collections/reclaimed-teak-ou...Teak Outdoor Kitchens
/collections/firepitsFirepits
/collections/outdoor-cooking-a...Accessories
/collections/all-gardeningGardening
/collections/garden-toolsGarden Tools
/collections/pruning-cuttingPruning & Cutting
/collections/diggingDigging
/collections/plantingPlanting
/collections/weedingWeeding
/collections/floristry-and-bon...Floristry & Bonsai
/collections/copper-garden-toolsCopper Tools
/collections/steel-garden-toolsSteel Tools
/collections/japanese-garden-t...Japanese Tools
/collections/tool-care/Garden-...Tool Care
/collections/gardening-attireAttire
/collections/garden-careGarden Care
/collections/wateringWatering
/collections/fertiliser-feedsFertiliser & Feeds
/collections/pest-protectionPest & Weather Protection
/collections/compost-and-soil-...Compost, Gravel & Garden Medium
/collections/grow-your-ownGrow Your Own
/collections/houseplant-careHouseplant Care
/collections/featuresPots, Features & Structures
/collections/pots-plantersPots & Planters
/collections/plant-supportsPlant Supports
/collections/ornamental-featuresOrnamental Features
/collections/water-featuresWater Features
/collections/outdoor-lightingOutdoor Lighting
/collections/greenhouses-clochesGreenhouses & Cloches
https://www.burford.co.uk/Garden Buildings & Paving
/pages/crane-garden-buildingsCrane Garden Buildings
/pages/westminster-stoneWestminster Stone, Paving & Flooring
/pages/hutsmith-cabinsHutsmith Cabins
/collections/all-plantsPlants
/collections/all-plantsGarden Plants
/collections/plants-new-inText duplicate New In
/collections/perennialsPerennials
/collections/david-austin-rosesDavid Austin Roses
/collections/shrubsTrees & Shrubs
/collections/climbersClimbers & Clematis
/collections/herbsHerbs
/collections/fruit-treesFruit Trees & Bushes
/collections/grassesGrasses
/collections/pelargoniumsPelargoniums
/collections/seedsSeeds
/collections/david-austin-rosesText duplicate David Austin Roses
/collections/david-austin-rosesAll David Austin Roses
/collections/shrub-rosesShrub Roses
/collections/climbing-rosesClimbing Roses
/collections/rambling-rosesRambling Roses
/collections/scented-rosesScented Roses
/collections/pollinator-friend...Pollinator Friendly Roses
/collections/burfords-favourit...Our Favourite Roses
/collections/garden-typeGarden Inspiration
/collections/summer-gardenSummer Garden
/collections/cottage-gardenCottage Garden
/collections/rose-gardenRose Garden
/collections/kitchen-gardenKitchen Garden
/collections/pollinator-gardenPollinator Garden
/collections/prairie-gardenPrairie Garden
/collections/rhs-chelsea-flowe...RHS Chelsea Flower Show Inspired
/collections/indoor-gardenIndoor Garden
/collections/houseplantsHouseplants
/collections/pelargoniumsText duplicate Pelargoniums
/collections/houseplant-pots-p...Text duplicate Pots & Planters
/collections/houseplant-careText duplicate Houseplant Care
/collections/all-home-interiorsInteriors
/collections/indoor-furnitureFurniture
/collections/indoor-furnitureAll Indoor Furniture
/collections/sofasSofas
/collections/chairsText duplicate Chairs
/collections/tablesText duplicate Tables
/collections/accessoriesText duplicate Accessories
/collections/candles-and-fragr...Candles & Fragrance
/collections/diningDining
/collections/kitchenKitchen
/collections/lightingText duplicate Lighting
/collections/decorative-access...Decorative
/collections/storageStorage
/collections/bath-body-1Bath & Body
/collections/stationeryStationery
/collections/home-careHome Care
/collections/houseplants-potsHouseplants & Pots
/collections/pet-accessoriesPet Accessories
/collections/all-soft-furnishingsSoft Furnishings
/collections/cushionsCushions
/collections/throwsThrows
/collections/table-linenTable Linen
/collections/sheepskinSheepskin
/collections/rugsRugs
/collections/doormatsDoormats
/collections/burford-designBurford Design
/collections/burford-own-furni...Text duplicate Furniture
/collections/burford-own-kitch...Kitchen & Dining
/collections/burford-own-bath-...Text duplicate Bath & Body
/collections/burford-own-food-...Food & Drink
/collections/burford-own-home-...Text duplicate Accessories
/collections/food-drinkText duplicate Food & Drink
/collections/foodFood
/collections/chocolate-confect...Chocolate & Confectionery
/collections/jam-honey-preservesJam, Honey & Preserves
/collections/herbs-spicesHerbs & Spices
/collections/oils-vinegarsOils & Vinegars
/collections/olives-nuts-snacksOlives, Nuts & Snacks
/collections/pantryPantry
/collections/pasta-rice-and-pu...Pasta, Rice and Pulses
/collections/condimentsCondiments
/collections/cooking-saucesCooking Sauces
/collections/health-tonicsWellbeing Foods & Tonics
/collections/burford-own-food-...Text duplicate Burford Design
/collections/drinksDrinks
/collections/wineWine
/collections/spiritsSpirits
/collections/liqueursLiqueurs
/collections/beer-ciderBeer & Cider
/collections/non-alcoholic-drinksNon-Alcoholic
/collections/tea-coffeeTea & Coffee
/collections/all-clothingClothing
/collections/mensMen
/collections/menswearAll Menswear
/collections/mens-shirtsShirts
/collections/mens-trousersTrousers
/collections/mens-knitwearKnitwear
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 319 referring domains.
This page has 802 backlinks.
This page has backlinks from 257 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

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www.burford.co.uk
Burford Garden Co.
Burford Garden Co. an independent and family owned emporium of plants, homewares, garden sundries, outdoor furniture and more. Nestled in the heart of the Cotswolds.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Burford81%Check
Burford Garden Co76%Check
Burford Garden74%Check
Outdoor70%Check
Garden68%Check
Outdoor Furniture62%Check
Garden Plants62%Check
Haws Burford62%Check
Garden Furniture61%Check
Art58%Check
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