Careers.theheinekencompany.com - SEO Checker

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Overview of the SEO Check
Meta information
94% 
Page quality
54% 
Page structure
93% 
Link structure
25% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.08 s
File size
47.90 kB
Words
475
Media files
6
Number of links
37 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
HEINEKEN Careers
The page title is too short. (182 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Explore career opportunities with the world’s most international brewer. Learn about our locations, our areas of work and opportunities for graduates.
The length of the meta description is perfect. (913 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verification<meta name="google-site-verification" content="m8bQEahe4h9xEiXOp67DbRxIIUS8O00lh_gD9IUDGy8" />
descriptionExplore career opportunities with the world’s most international brewer. Learn about our locations, our areas of work and opportunities for graduates.
titleHEINEKEN Careers
keywordsSearch Jobs at HEINEKEN: Career in Corporate Relations, Finance, Human Resources, Information Services (IT), Marketing and Sales, Procurement, Supply Chain and more.
langen-gb
twitter:cardsummary
twitter:titleHEINEKEN Careers
twitter:descriptionExplore career opportunities with the world’s most international brewer. Learn about our locations, our areas of work and opportunities for graduates.
og:titleHEINEKEN Careers
og:descriptionExplore career opportunities with the world’s most international brewer. Learn about our locations, our areas of work and opportunities for graduates.
X-UA-CompatibleIE=edge,chrome=1
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 475 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: Let's get connected! Enter your email address and we'll keep you poste...
41.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 14.53 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 18 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (11). We recommend using a maximum of 10 tags for this page.
The following tag is repeated too often: learn more
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...m/57fb1c96/7617b86a-d636-42b7-ac8d-8.pngHEINEKEN Career Home
...m/57fb1c96/7617b86a-d636-42b7-ac8d-8.pngHEINEKEN Career Home
...m/57fb1c96/c16494f5-60ec-4aaa-ae59-4.jpgGroup of people outdoors in bright weather, all holding bottles of Heineken beer and 'cheersing' together.
...m/57fb1c96/8611cb70-3df0-4cb1-83f7-9.jpgThree young HEINEKEN Digital Graduate colleagues sat smiling and speaking to each other in a HEINEKEN office next to a laptop.
...m/57fb1c96/59a3d03d-7d3e-4d9d-97af-0.jpgPerson working in a factory wearing a HEINEKEN cap and inspecting a drinks can.
...m/57fb1c96/cf3a568d-499c-409b-8f77-6.jpgClose-up of hand holding a can of Heineken 0.0, with their other hand holding a pride flag.

Page structure

H1 heading
(Critically important)
HEINEKEN Careers
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 HEINEKEN Careers
H2 Careers with HEINEKEN
H2 Why join us?
H2 What we do
H2 Who we're looking for
H2 Diversity, equity and inclusion
H2 Want to hear more about life at HEINEKEN?
H2 Join our talent community
H2 Join our talent community Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to main content
A-TITLE Skip to main content
/?locale=en_GBSubdomain IMG-ALT HEINEKEN Career Home
A-TITLE HEINEKEN
/content/Why-join-us/?locale=e...Why join us
A-TITLE Why join us
/go/Corporate-Affairs/1329401/Corporate Affairs
A-TITLE Corporate Affairs
/go/Finance/1330401/Finance
A-TITLE Finance
/go/Human-Resources/1332501/Human Resources
A-TITLE Human Resources
/go/IT/1333501/IT
A-TITLE IT
/go/Marketing-and-Sales/1326201/Marketing and Sales
A-TITLE Marketing and Sales
/go/Procurement/1327201/Procurement
A-TITLE Procurement
/go/Supply-Chain/1328301/Supply Chain
A-TITLE Supply Chain
/content/Who-we-look-for/?loca...Who we look for
A-TITLE Who we look for
/content/Early-careers/?locale...Early careers
A-TITLE Early careers
/content/HEINEKENOpCoAfricaMid...Africa & Middle East
A-TITLE Africa & Middle East
/content/HEINEKENOpCoAmericas/...Americas
A-TITLE Americas
/content/HEINEKENOpCoAsiaPacif...Asia Pacific
A-TITLE Asia Pacific
/content/HEINEKENOpCoEU/?local...Europe
A-TITLE Europe
/?locale=en_GBSubdomain Text duplicate IMG-ALT HEINEKEN Career Home
A-TITLE HEINEKEN
/content/Why-join-us/?locale=e...Text duplicate Why join us
A-TITLE Why join us
/go/Corporate-Affairs/1329401/Text duplicate Corporate Affairs
A-TITLE Corporate Affairs
/go/Finance/1330401/Text duplicate Finance
A-TITLE Finance
/go/Human-Resources/1332501/Text duplicate Human Resources
A-TITLE Human Resources
/go/IT/1333501/Text duplicate IT
A-TITLE IT
/go/Marketing-and-Sales/1326201/Text duplicate Marketing and Sales
A-TITLE Marketing and Sales
/go/Procurement/1327201/Text duplicate Procurement
A-TITLE Procurement
/go/Supply-Chain/1328301/Text duplicate Supply Chain
A-TITLE Supply Chain
/content/Who-we-look-for/?loca...Text duplicate Who we look for
A-TITLE Who we look for
/content/Early-careers/?locale...Text duplicate Early careers
A-TITLE Early careers
/content/HEINEKENOpCoAfricaMid...Text duplicate Africa & Middle East
A-TITLE Africa & Middle East
/content/HEINEKENOpCoAmericas/...Text duplicate Americas
A-TITLE Americas
/content/HEINEKENOpCoAsiaPacif...Text duplicate Asia Pacific
A-TITLE Asia Pacific
/content/HEINEKENOpCoEU/?local...Text duplicate Europe
A-TITLE Europe
/search/?createNewAlert=false&...Subdomain Search careers
A-TITLE Search careers
/content/Why-join-us/?locale=e...Learn more
A-TITLE Why join us
/content/HEINEKEN-Functions/?l...Meet our functions
A-TITLE Our functions
/content/Who-we-look-for/?loca...Find out what it takes
A-TITLE Who we look for
https://www.theheinekencompany...New window External Subdomain Text duplicate Learn more
A-TITLE Diversity, Equity and Inclusion
https://www.linkedin.com/feed/...New window External Subdomain #WeAreHEINEKEN
A-TITLE #WeAreHEINEKEN
/Home
A-TITLE Home
/viewalljobs/Search Jobs
A-TITLE Search Jobs
https://agegate.theheinekencom...New window External Subdomain Privacy Policy
A-TITLE Privacy Policy
http://www.theheinekencompany....New window External Subdomain Cookie Policy
A-TITLE Cookie Policy
http://www.theheinekencompany....New window External Subdomain The HEINEKEN Company
A-TITLE The HEINEKEN Company
https://www.linkedin.com/compa...New window External Subdomain A-TITLE linkedin
https://twitter.com/HEINEKENCo...New window External A-TITLE twitter

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://careers.theheinekencompany.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 18 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.08 seconds.
The file size of the HTML document is fine (48 kB).

HTTP Response Header

NameValue
dateSat, 08 Jun 2024 10:47:40 GMT
serverApache
strict-transport-securitymax-age=31536000; includeSubDomains
set-cookie72 Characters
referrer-policystrict-origin-when-cross-origin
x-frame-optionsSAMEORIGIN
content-typetext/html;charset=UTF-8
x-content-type-optionsnosniff
transfer-encodingchunked
x-xss-protection1; mode=block
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 635 referring domains.
This page has 21,565 backlinks.
This page has backlinks from 528 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 852 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /applybutton/
Disallow: /talentcommunity/
Disallow: /mobile/talentcommunity/
Disallow: /emailsubscribe/
Disallow: /email/image/
Disallow: /services/
Disallow: /preapply/
Disallow: /error
Disallow: /unsubscribe/
Disallow: /reset/

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Search preview

careers.theheinekencompany.com
HEINEKEN Careers
Explore career opportunities with the world’s most international brewer. Learn about our locations, our areas of work and opportunities for graduates.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
HEINEKEN84%Check
HEINEKEN Careers80%Check
Careers77%Check
re looking67%Check
Learn51%Check
Graduate48%Check
opportunities46%Check
Locations46%Check
areas46%Check
join43%Check
Show more keywords and terms

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