Ferrero.com - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
83% 
Page structure
80% 
Link structure
76% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.03 s
File size
113.20 kB
Words
548
Media files
13
Number of links
88 internal / 38 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Ferrero Group Official Website | Ferrero Group
There are word repetitions in the page title.
The length of the page title is perfect. (417 pixels out of 580 max pixel length)
Meta description
(Critically important)
Den italiensk familievirksomhed Ferrero har eksisteret siden 1946 og er en af verdens største inden for færdigpakkede søde fødevarer med over 35 ikoniske brands, der er kendt over hele verden.
The meta description is too long: 1203 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ferrero.com/dk/da/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: da
Language defined in HTML: da
Server location: United States of America
The following language is defined by HTML: da
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionDen italiensk familievirksomhed Ferrero har eksisteret siden 1946 og er en af verdens største inden for færdigpakkede søde fødevarer med over 35 ikoniske brands, der er kendt over hele verden.
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#ffffff
msapplication-config/dk/brands/ferrero/themes/custom/ferrero_theme/assets/images/favicon/browserconfig.xml
theme-color#ffffff
langda
twitter:cardsummary_large_image
twitter:titleFerrero Group Official Website | Ferrero Group
twitter:descriptionDen italiensk familievirksomhed Ferrero har eksisteret siden 1946 og er en af verdens største inden for færdigpakkede søde fødevarer med over 35 ikoniske brands, der er kendt over hele verden.
twitter:imagehttps://www.ferrero.com/dk/brands/ferrero/themes/custom/ferrero_theme/assets/images/share-img.jpg?t=1726241113
og:site_nameFerrero
og:typewebsite
og:urlhttps://www.ferrero.com/dk/da/home
og:titleFerrero Group Official Website | Ferrero Group
og:descriptionDen italiensk familievirksomhed Ferrero har eksisteret siden 1946 og er en af verdens største inden for færdigpakkede søde fødevarer med over 35 ikoniske brands, der er kendt over hele verden.
og:imagehttps://www.ferrero.com/dk/brands/ferrero/themes/custom/ferrero_theme/assets/images/share-img.jpg?t=1726241113
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
These Typos were found:
  • the => te
This page contains 548 words. That's ok.
13.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.59 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ruppo_di_maschere_32x_1.jpg?t=1726241113placeholder
...ruppo_di_maschere_32x_1.jpg?t=1726241113placeholder
...ruppo_di_maschere_32x_1.jpg?t=1726241113placeholder
...ruppo_di_maschere_42x_1.jpg?t=1726241113placeholder
...ruppo_di_maschere_42x_1.jpg?t=1726241113placeholder
...ruppo_di_maschere_42x_1.jpg?t=1726241113placeholder
...ruppo_di_maschere_42x_1.jpg?t=1726241113placeholder
...ublic/2023-10/company2x.jpg?t=1726241113Pasticceria_teaser
...ublic/2023-10/brand2x-1.png?t=1726241113OUR BRANDS
...ing-cocoa-fruits_mobile.jpg?t=1726241113PEOPLE & PLANET
...23-10/career2x_mobile_1.jpg?t=1726241113Careers

Page structure

H1 heading
(Critically important)
FERRERO-KONCERNEN
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (17 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 FERRERO-KONCERNEN
H2 HISTORIEN OM EN FAMILIE
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (38) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ferrero.com/dk/da/Anchor Skip to main content
https://www.ferrero.com/dk/daFerrero
/dk/da/om-osOm os
/dk/da/om-os/historien-om-en-f...Historien om en familie
/dk/da/om-os/vores-formalVores formål
/dk/da/om-os/vores-medarbejdereVores medarbejdere
/dk/da/om-os/vores-medarbejder...Kerneværdier
/dk/da/om-os/vores-medarbejder...Ferrero-Fonden
/dk/da/om-os/vores-medarbejder...Ledelsesteam
/dk/da/om-os/ferrero-koncernen...Nøgletal
/dk/da/om-os/politikker-og-hol...Politikker og Holdninger
/dk/da/mennesker-og-miljoMennesker og miljø
/dk/da/mennesker-og-miljo/baer...Bæredygtigt indkøb af vores ingredienser
/dk/da/mennesker-og-miljo/baer...Vores tilgang til indkøb
/dk/da/mennesker-og-miljo/baer...Kakao
/dk/da/mennesker-og-miljo/baer...Palmeolie
/dk/da/mennesker-og-miljo/baer...Hasselnødder
/dk/da/mennesker-og-miljo/baer...Andre vigtige ingredienser
/dk/da/mennesker-og-miljo/frem...Fremme af ansvarligt forbrug
/dk/da/mennesker-og-miljo/frem...Ansvarlig markedsføring
/dk/da/mennesker-og-miljo/frem...Produktkvalitet og -sikkerhed
/dk/da/mennesker-og-miljo/frem...Nydelse med omtanke
/dk/da/mennesker-og-miljo/selv...Selvstændiggøre mennesker
/dk/da/mennesker-og-miljo/selv...Menneskerettigheder
/dk/da/mennesker-og-miljo/selv...Diversitet, lige muligheder & inklusion hos Ferrero
/dk/da/mennesker-og-miljo/besk...Beskyttelse af miljøet
/dk/da/mennesker-og-miljo/besk...Klimaindsats
/dk/da/mennesker-og-miljo/besk...Emballage
/dk/da/mennesker-og-miljo/baer...Bæredygtighedsrapportering
/dk/da/vores-brandsVores brands
/dk/da/vores-brands/nutellaNutella®
/dk/da/vores-brands/kinderKinder®
/dk/da/vores-brands/ferrero-ro...Ferrero Rocher®
/dk/da/vores-brands/raffaelloRaffaello®
/dk/da/vores-brands/tic-tacTic Tac®
/dk/da/vores-brands/duploDuplo®
/dk/da/vores-brands/ferrero-co...Ferrero Collection®
/dk/da/vores-brands/ferrero-isFerrero is
/dk/da/vores-brands/hanuta-riegelHanuta riegel®
/dk/da/vores-brands/hanutaHanuta®
https://www.ferrerocareers.com...New window External Subdomain Karriere
/dk/da/kontakt-osKontakt os
https://www.ferrero.com/dk/da/Anchor Europe
https://www.ferrero.com/dk/da/Anchor North America
https://www.ferrero.com/dk/da/Anchor Latin America
https://www.ferrero.com/dk/da/Anchor Asia & Middle East
https://www.ferrero.com/dk/da/Anchor Oceania
https://www.ferrero.at/External Subdomain AUSTRIA
https://www.ferrero.com/be/fr/Subdomain BELGIUM
https://www.ferrero.bg/External Subdomain BULGARIA
https://www.ferrero.cz/External Subdomain CZECHIA
https://www.ferrero.com/dk/da/Subdomain DENMARK
https://www.ferrero.com/fi/fi/Subdomain FINLAND
https://www.ferrero.com/fr/fr/Subdomain FRANCE
https://www.ferrero.de/External Subdomain GERMANY
https://www.ferrero.gr/External Subdomain GREECE
https://www.ferrero.hu/External Subdomain HUNGARY
https://www.ferrero.com/ie/en/Subdomain IRELAND
https://www.ferrero.it/External Subdomain ITALY
https://www.ferrero.nl/External Subdomain THE NETHERLANDS
https://www.ferrero.com/no/nb/Subdomain NORWAY
https://www.ferrero.pl/External Subdomain POLAND
https://www.ferrero.pt/External Subdomain PORTUGAL
https://www.ferrero.ro/External Subdomain ROMANIA
https://www.ferrero.ru/External Subdomain RUSSIAN FEDERATION
https://www.ferrero.sk/External Subdomain SLOVAKIA
https://www.ferrero.es/External Subdomain SPAIN
https://www.ferrero.com/se/sv/Subdomain SWEDEN
https://www.ferrero.ch/External Subdomain SWITZERLAND
https://www.ferrero.com.tr/External Subdomain TURKEY
https://www.ferrero.ua/External Subdomain UKRAINE
https://www.ferrero.com/uk/en/Subdomain UNITED KINGDOM
https://www.ferrero.com/balt/ee/Subdomain ESTONIA
https://www.ferrero.com/balt/lt/Subdomain LITHUANIA
https://www.ferrero.com/balt/lv/Subdomain LATVIA
https://www.ferreronorthameric...External Subdomain CANADA
https://www.ferreropr.com/External Subdomain PUERTO RICO
https://www.ferreronorthameric...External Subdomain UNITED STATES
https://www.ferrero.com/cono/es/Subdomain ARGENTINA
https://www.ferrero.com/br/pt/Subdomain BRAZIL
https://www.ferrero.com/ladm/es/Subdomain COLOMBIA
https://www.ferrero.com/ladm/es/Subdomain ECUADOR
https://www.ferrero.com.mx/External Subdomain MEXICO
https://www.ferrero.com/ladm/es/Subdomain BOLIVIA
https://www.ferrero.com/cono/es/Subdomain CHILE
https://www.ferrero.com/cono/es/Subdomain PARAGUAY
https://www.ferrero.com/ladm/es/Subdomain PERU
https://www.ferrero.com/cono/es/Subdomain URUGUAY
https://www.ferrero.com/ladm/es/Subdomain VENEZUELA
https://www.ferrero.com.cn/External Subdomain CHINA
https://www.ferrero.com.hk/External Subdomain Hong Kong SAR, China
https://www.ferreroindia.com/External Subdomain INDIA
https://www.ferrero.co.jp/External Subdomain JAPAN
https://www.ferrero.co.kr/External Subdomain KOREA, REPUBLIC Of
https://www.ferrerogcc.com/External Subdomain UNITED ARAB EMIRATES
https://www.ferrero.com/kz/kk/Subdomain KAZAKHSTAN
https://www.ferrero.com/au/en/Subdomain AUSTRALIA
https://www.ferrero.com/au/en/Subdomain NEW ZEALAND
https://www.ferrero.com/int/en/New window Subdomain Ferrero.com
/dk/da/node/152FIND UD AF MERE
/dk/da/om-os/historien-om-en-f...Text duplicate FIND UD AF MERE
/dk/da/om-osOm os Historien om Ferrero-koncernen og dens mission. Fra de første spæde skridt til en verdensomspændende succes. FIND UD AF MERE
IMG-ALT Pasticceria_teaser
/dk/da/vores-brandsVores brands Vi spreder god energi til familier og bringer mere optimisme til verden. FIND UD AF MERE
IMG-ALT OUR BRANDS
/dk/da/mennesker-og-miljoMennesker og miljø Som en familiejet virksomhed har værdier som respekt, integritet og innovation været forankret i vores kultur i generationer. FIND UD AF M...
IMG-ALT PEOPLE & PLANET
https://www.ferrerocareers.com...New window External Subdomain Karriere Elsket af generationer, skabt af dig. FIND UD AF MERE
IMG-ALT Careers
/dk/da/om-osText duplicate Om os
/dk/da/mennesker-og-miljoText duplicate Mennesker og miljø
/dk/da/vores-brandsText duplicate Vores brands
https://www.ferrerocareers.com...New window External Subdomain Text duplicate Karriere
/dk/da/ofte-stillede-sporgsmalOFTE STILLEDE SPØRGSMÅL
/dk/da/retningslinjer-for-data...Privatlivspolitik
/dk/da/retningslinjer-cookiesCookiepolitik
/dk/da/sitemapSite Map
/dk/da/meddelelse-om-databesky...Databeskyttelseserklæring
https://www.findsmiley.dk/532673External Subdomain Findsmiley.dk
https://www.ferrerosuppliers.c...New window External Subdomain Ferrero Supplier Website
https://www.ferrerofoodservice...New window External Subdomain Ferrero Food Service
https://www.ferrerotravelmarke...New window External Subdomain Ferrero Travel Market
/dk/da/ophavsret-og-varemaerkerCopyright og varemærker
/dk/da/vulnerability-disclosur...Politik for offentliggørelse af sårbarheder
https://www.ferrerohazelnutcom...External Subdomain Ferrero Hazelnut Company
/dk/da/ferrero-globaltLokationer
https://www.ferrero.com/dk/daText duplicate Ferrero
https://www.instagram.com/ferr...New window Nofollow External Subdomain Instagram
https://www.linkedin.com/compa...New window Nofollow External Subdomain LinkedIn
https://www.facebook.com/Ferre...New window Nofollow External Subdomain Facebook

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.03 seconds.
The file size of the HTML document is fine (113 kB).

HTTP Response Header

NameValue
content-typetext/html
last-modifiedFri, 13 Sep 2024 15:27:49 GMT
etag"2da3d66005e7e8805d148b485adf01ff"
content-encodinggzip
cache-controlmax-age=2592000
expiresWed, 16 Oct 2024 19:04:38 GMT
dateMon, 16 Sep 2024 19:04:38 GMT
content-length23610
alt-svch3=":443"; ma=93600
content-security-policydefault-src 'self' www.ferrero.com acsbapp.com www.google-analytics.com cdn.acsbapp.com region1.google-analytics.com fonts.gstatic.com analytics.ferrero.com privacyportal-eu.onetrust.com static.addtoany.com vod.ferrero.com cdn.cookielaw.org; script-src 'self' 'unsafe-eval'; script-src-elem 'unsafe-eval' 'unsafe-inline' 'self' www.youtube.com www.gstatic.com www.google.com www.google-analytics.com acsbapp.com analytics.ferrero.com cdn.cookielaw.org www.googletagmanager.com static.addtoany.com; img-src 'self' cdn.cookielaw.org privacy-policy.truste.com data: ; style-src 'self' 'unsafe-inline' www.googletagmanager.com fonts.googleapis.com; object-src 'none'; frame-src www.youtube.com www.youtube-nocookie.com static.addtoany.com www.google.com;
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
varyUser-Agent
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 32 referring domains.
This page has 549 backlinks.
This page has backlinks from 22 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Sitemap: https://www.ferrero.com/sitemap.xml

Similar sites

Search preview

www.ferrero.com
Ferrero Group Official Website | Ferrero Group
Den italiensk familievirksomhed Ferrero har eksisteret siden 1946 og er en af verdens største inden for færdigpakkede søde fødevarer med over 35 ikoniske brands, der er kendt over hele verden.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ferrero86%Check
Ferrero Rocher62%Check
er virksomheden en af61%Check
Historien om en familie57%Check
en af verdens56%Check
FERRERO-KONCERNEN55%Check
familie55%Check
brands52%Check
ikoniske51%Check
Italien51%Check
Show more keywords and terms

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