Domesticandgeneral.com - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
79% 
Page structure
100% 
Link structure
43% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
472.70 kB
Words
561
Media files
15
Number of links
39 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Domestic & General
The page title is too short. (182 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Domestic & General is the UK’s leading provider of specialist warranties for kitchen appliances, boilers, consumer electronics, and more. Get a quote today.
The length of the meta description is perfect. (957 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.domesticandgeneral.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionDomestic & General is the UK’s leading provider of specialist warranties for kitchen appliances, boilers, consumer electronics, and more. Get a quote today.
keywordsDomestic and General,Domestic & General,D&G
og:descriptionDomestic & General is the UK’s leading provider of specialist warranties for kitchen appliances, boilers, consumer electronics, and more. Get a quote today.
og:image:altFamily laughing in the kitchen
og:image:urlhttps://www.domesticandgeneral.com/cms/assets/294e44c5-5518-4b80-b906-449fc5f6648c/8b7a7061-da49-45e9-8487-c20ab754c07e.png
og:titleDomestic & General
og:typewebsite
titleDomestic & General
langen-gb
og:urlhttps://www.domesticandgeneral.com/
og:descriptionDomestic & General is the UK’s leading provider of specialist warranties for kitchen appliances, boilers, consumer electronics, and more. Get a quote today.
og:image:altFamily laughing in the kitchen
og:image:urlhttps://www.domesticandgeneral.com/cms/assets/294e44c5-5518-4b80-b906-449fc5f6648c/8b7a7061-da49-45e9-8487-c20ab754c07e.png
og:titleDomestic & General
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 561 words. That's ok.
39.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...324047d/domestic-and-general-roundel.svgDomestic and General Logo
...3-b6a4-ac89051b4122/rc-homepage-1536.pngDomestic & General engineer in blue uniform outside a property
...bc7-18b303714fb7.png/washing-machine.pngWashing Machine
...e-ab5d-d760eaf62f18.png/tumble-dryer.pngTumble Dryer
...de-380d-b6ab-84b5924d82ab.png/cooker.pngCooker
...0d-3774-8be0-3e4c37651eb7.png/boiler.pngBoiler
...ac9-9990-e797b7ddc8d6.png/dishwasher.pngDishwasher
...9836-ddb4533eb496.png/fridge-freezer.pngFridge Freezer
...a-376a-90c1-0acc95958981.svg/ao-logo.svgAO logo
...fd7-96e1-08f71827dff5.svg/argos-logo.svgArgos logo
...0c-af27-130d026473e9.svg/hoover-logo.svgBosch logo
...6be-5d6090559da6.svg/john-lewis-logo.svgJohn Lewis logo
...bd22-51ef7ed33c1a.svg/whirlpool-logo.svgWhirlpool logo
...d-ac39-9569654e6ec6.svg/samsung-logo.svgZanussi logo
...425747e0cd5c/engineer-repairing-oven.jpgEngineer repairing an oven

Page structure

H1 heading
(Critically important)
When an appliance breaks, we've got you covered
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 When an appliance breaks, we've got you covered
H2 What help do you need?
H2 Appliance cover for over 100 brands
H2 Have a quote from Domestic & General?
H2 Who we are
H2 See what our customers say
H2 If you have a plan with us
H2 Handpicked engineers
H2 Your questions
H2 Smart tips and expert guides
H3 Protect an appliance
H3 Book an engineer
H3 Care for your boiler
H3 Cover your plumbing
H3 There are thousands in our nationwide network
H4 Unlimited repairs
H4 Predictable pricing
H4 Brand new model
H4 The service was amazing and my washer...
H4 The BEST
H4 Very satisfied
H4 Brilliant service
Baselink: /
25 links don't have an anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/corporate/about-usSubdomain About us
https://www.my-account.athome....External Subdomain My Account
/protectionSubdomain Protect your appliance
/protectionSubdomain Get a quick quote
/repairsSubdomain Book your repair
/heatingSubdomain Get a boiler quote
/plumbing-and-drainageSubdomain See plumbing cover
/protection/appliances/washing...Subdomain IMG-ALT Washing Machine
/protection/appliances/tumble-...Subdomain IMG-ALT Tumble Dryer
/protection/appliances/oven-in...Subdomain IMG-ALT Cooker
/heatingSubdomain IMG-ALT Boiler
/protection/appliances/dishwas...Subdomain IMG-ALT Dishwasher
/protection/appliances/fridge-...Subdomain IMG-ALT Fridge Freezer
https://uk.trustpilot.com/revi...New window External Subdomain The service was amazing and my washer... The service was amazing and my washer was fixed really quick so happy Cherise Howsam 13 Apr 2024
https://uk.trustpilot.com/revi...New window External Subdomain The BEST Amazing from start to finish always have been Bonnie 20 Mar 2024
https://uk.trustpilot.com/revi...New window External Subdomain Very satisfied Very quick, efficient service! Easy and straightforward, I would recommend Domestic & General to everyone H R 19 Mar 2024
https://uk.trustpilot.com/revi...New window External Subdomain Brilliant service Brilliant service every time, kept up to date with everything, couldn't ask for more Lmac 13 Apr 2024
https://www.my-account.athome....New window External Subdomain Log in to My Account
/repair-care/Subdomain Book a repair
/content/help-advice-section/faqSubdomain See our help page
/protection/New window Subdomain No Text
/protection/appliances/washing...New window Subdomain No Text
/protection/appliances/dishwas...New window Subdomain No Text
/protection/appliances/fridge-...New window Subdomain No Text
/protection/appliances/tumble-...New window Subdomain No Text
/protection/appliances/oven-in...New window Subdomain No Text
/heatingNew window Subdomain No Text
/plumbing-and-drainageNew window Subdomain No Text
/protectionNew window Subdomain No Text
/repairsNew window Subdomain No Text
/corporate/about-usNew window Subdomain No Text
/content/help-advice-section/faqNew window Subdomain No Text
/content/contact-domestic-generalNew window Subdomain No Text
/content/contact-domestic-gene...New window Subdomain No Text
/content/contact-domestic-gene...New window Subdomain No Text
https://careers.domesticandgen...New window External Subdomain No Text
/blog/New window Subdomain No Text
https://investors.domesticandg...New window External Subdomain No Text
/company-information-legalNew window Subdomain No Text
/content/help-advice-section/f...New window Subdomain No Text
/customer-conductNew window Subdomain No Text
/modern-slaveryNew window Subdomain No Text
/_media/D&G Assets/PDF/dgi-com...New window Subdomain No Text
/sitemapNew window Subdomain No Text
/web-terms-conditionsNew window Subdomain No Text
/privacy-cookies-policyNew window Subdomain No Text
/accessibilityNew window Subdomain No Text
https://www.facebook.com/DandG...New window External Subdomain No Text
https://twitter.com/DandG_GlobalNew window External No Text
https://www.instagram.com/dome...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/@DandG...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.domesticandgeneral.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (473 kB).

HTTP Response Header

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x-amz-request-id6GV1GQ87MZHHFD0X
last-modifiedWed, 12 Jun 2024 14:28:15 GMT
x-amz-server-side-encryptionAES256
serverAmazonS3
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 552 referring domains.
This page has 6,449 backlinks.
This page has backlinks from 352 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 1987 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Disallow: /my-account/*
Sitemap: https://www.domesticandgeneral.com/sitemap.xml
Sitemap: https://www.domesticandgeneral.com/sitemap-homepage.xml
Sitemap: https://www.domesticandgeneral.com/repair-care/sitemap.xml
Sitemap: https://www.domesticandgeneral.com/blog/sitemap.xml
Sitemap: https://www.domesticandgeneral.com/protection/sitemap.xml

Similar sites

Search preview

www.domesticandgeneral.com
Domestic & General
Domestic & General is the UK’s leading provider of specialist warranties for kitchen appliances, boilers, consumer electronics, and more. Get a quote today.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Domestic77%Check
General77%Check
Domestic General77%Check
appliance66%Check
Domestic General Insurance62%Check
Domestic General Insurance PLC55%Check
Cover54%Check
boiler54%Check
quote50%Check
breaks50%Check
Show more keywords and terms

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Cookie Policy

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