Easternarc.ac.uk - SEO Checker

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Overview of the SEO Check
Meta information
76% 
Page quality
51% 
Page structure
70% 
Link structure
96% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.13 s
File size
50.00 kB
Words
255
Media files
11
Number of links
35 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Eastern Arc
The page title is too short. (178 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://easternarc.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#da532c
msapplication-confighttps://easternarc.ac.uk/wp-content/themes/eastern-arc/favicon/browserconfig.xml
theme-color#ffffff
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
article:modified_time2024-07-18T08:28:59+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleHome - Eastern Arc
og:urlhttps://easternarc.ac.uk/
og:site_nameEastern Arc
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=UTF-8
charsetUTF-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 255 words on this page. Good pages should have about 800 words of useful content.
27.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/themes/eastern-arc/img/logo.svgEastern Arc logo
/wp-content/uploads/2019/12/uoea.jpgUniversity of East Anglia
/wp-content/uploads/2019/12/uoe.jpgUniversity of Essex
/wp-content/uploads/2019/12/uok.jpgUniversity of Kent
...loads/2024/02/clipped-sussex-500x500.jpgUniversity of Sussex
...ads/2024/07/Blank-Project-2-450x340.jpegNo alt attribute provided
...arnessing-Heritage-Reg-Open-450x340.jpegNo alt attribute provided
...6/PXL_20230927_155330542.MP_-450x340.jpgNo alt attribute provided
...conference-105-steve-brading-450x340.jpgNo alt attribute provided
...tern-ARC-2020-Conference-091-680x400.jpgNo alt attribute provided
...tent/uploads/2020/07/margate-680x400.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
'Harnessing Heritage'
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 'Harnessing Heritage'
H1 Developing resilience in our coastal communities and seas
H1 Join us for our Technicians' Network Conference
H1 Get access to imaging facilities across the Arc
H2 Eastern Arc is a strategic collaboration between the universities of East Anglia, Essex, Kent and Sussex
H2 See The Latest News From Eastern Arc
H3 Quick Links
H3 Contact Us Email: [email protected]
H4 University of East Anglia
H4 University of Essex
H4 University of Kent
H4 University of Sussex
H4 Events
H4 Position Papers
H5 EARC Mentoring Scheme: 2024/25 round now open
H5 Registration open for ‘Harnessing Heritage’ Conference
H5 Eastern Arc wins new £2.9m project
H5 Heritage Conference 2024: Call for abstracts
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://easternarc.ac.uk/Anchor Skip to main content
https://easternarc.ac.uk/IMG-ALT Eastern Arc logo
https://easternarc.ac.uk/Home
/about-us/About Us
/background/Radical Hearts and Open Minds
/our-strategy-2020-25/Our Strategy
/governance/Our Structure
/phil-ward/Our Director
/the-first-five-years/Our First Five Years
/networks-groups-and-communities/Networks
https://easternarc.ac.uk/news/News
https://easternarc.ac.uk/news/Latest News
https://easternarc.ac.uk/events/Events
/position-papers/Position Papers
/contact-us/Contact Us
https://www.linkedin.com/compa...External Subdomain A-TITLE Eastern Arc Linkedin
https://twitter.com/theeasternarcExternal A-TITLE Eastern Arc Twitter
/news/registration-open-for-ha...Registration is open for our flagship conference
/news/eastern-arc-wins-new-3m-...Eastern Arc wins new £2.9m project
/news/save-the-date-technician...Registration is open for our second conference will be at Sussex on 23 July 2023
/applytoipa/Our new Imaging Platform Alliance is open for business
https://www.uea.ac.uk/External Subdomain University of East Anglia
IMG-ALT University of East Anglia
https://www.essex.ac.uk/External Subdomain University of Essex
IMG-ALT University of Essex
https://www.kent.ac.uk/External Subdomain University of Kent
IMG-ALT University of Kent
https://www.sussex.ac.uk/External Subdomain University of Sussex
IMG-ALT University of Sussex
/news/earc-mentoring-scheme-20...EARC Mentoring Scheme: 2024/25 round now open 31 July 2024 Read More
/news/registration-open-for-ha...Registration open for ‘Harnessing Heritage’ Conference 18 July 2024 Read More
/news/eastern-arc-wins-new-3m-...Eastern Arc wins new £2.9m project 11 June 2024 Read More
/news/heritage-conference-2024...Heritage Conference 2024: Call for abstracts 21 May 2024 Read More
https://easternarc.ac.uk/newsGO TO NEWS
https://easternarc.ac.uk/events/Events Catch up with our webinars and info sessions
/position-papers/Position Papers Where do we stand on key current issues?
https://easternarc.ac.uk/Text duplicate Home
/about-us/Text duplicate About Us
/networks-groups-and-communities/Text duplicate Networks
https://easternarc.ac.uk/news/Text duplicate News
/contact-us/Text duplicate Contact Us
https://www.hma.co.uk/External Subdomain HMA
/terms-of-use/Terms of Use
https://easternarc.ac.uk/privacy/Privacy Policy
/cookie-policy/Cookie Policy
/accessibility/Accessibility Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://easternarc.ac.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.13 seconds.
The file size of the HTML document is fine (50 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 25 Aug 2024 13:28:41 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
link<https://easternarc.ac.uk/wp-json/>; rel="https://api.w.org/"
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 1
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 161 referring domains.
This page has 5,098 backlinks.
This page has backlinks from 115 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://easternarc.ac.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

easternarc.ac.uk
Home - Eastern Arc

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Eastern70%Check
Arc70%Check
Eastern Arc70%Check
East Anglia57%Check
Heritage56%Check
Harnessing56%Check
Harnessing Heritage56%Check
easternarc52%Check
Heritage Conference50%Check
Sussex46%Check
Show more keywords and terms

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