Elder.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
66% 
Page structure
29% 
Link structure
71% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
209.90 kB
Words
1246
Media files
24
Number of links
81 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Live-in Care, Elderly Home Care and Dementia Care | Elder
The length of the page title is perfect. (535 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Live-in care & dementia care in the comfort of your home. Get a carer in as little as 24 hours. No unexpected costs and pay nothing upfront.
The length of the meta description is perfect. (857 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.elder.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionLive-in care & dementia care in the comfort of your home. Get a carer in as little as 24 hours. No unexpected costs and pay nothing upfront.
generatorElementor 3.21.1; features: e_optimized_assets_loading; settings: css_print_method-external, google_font-enabled, font_display-block
msapplication-TileColor#ffffff
msapplication-TileImagehttps://assets.elder.org/app/uploads/2022/11/15114543/favicon.png
theme-color#FFFFFF00
article:modified_time2024-04-25T13:53:43+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleLive-in Care, Elderly Home Care and Dementia Care | Elder
og:descriptionLive-in care & dementia care in the comfort of your home. Get a carer in as little as 24 hours. No unexpected costs and pay nothing upfront.
og:urlhttps://www.elder.org/
og:site_nameElder
og:imagehttps://www.elder.org/app/uploads/2024/03/Families.png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Worried about a loved one? Speak to us about live-in care and help the...
This page contains 1246 words. That's ok.
38.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 17.52 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
22 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...oads/2023/06/22110643/Elder-New-Logo.svgNo alt attribute provided
...pp/uploads/2024/03/08145006/Families.pngNo alt attribute provided
...2023/07/05091154/049-Elder-slideshow.jpgNo alt attribute provided
...083-Elder-5-2022-LOW-RES-2-1-768x701.pngNo alt attribute provided
...22/10/25205543/046-Elder-slideshow-1.jpgNo alt attribute provided
...095744/039-Elder-slideshow-1-522x450.jpgAn Elder live-in carer enjoys a cup of tea with his client on a garden swing seat.
...2022/11/08175944/002-Elder-slideshow.jpgNo alt attribute provided
...2022/11/08175732/053-Elder-slideshow.jpgNo alt attribute provided
...22/10/26111523/054-Elder-slideshow-1.jpgNo alt attribute provided
...174143/elder-caregiver-tips-1024x621.jpgNo alt attribute provided
...ds/2017/02/29150859/RS13005-1024x681.jpgNo alt attribute provided
.../148-Elder-5-2022-LOW-RES-2-1024x682.jpgNo alt attribute provided
...of-113-Elder-5-2022-LOW-RES-1024x682.jpgNo alt attribute provided
...ads/2023/01/09121459/UK-Map-887x1024.pngNo alt attribute provided
...2023/07/05091154/049-Elder-slideshow.jpgNo alt attribute provided
...083-Elder-5-2022-LOW-RES-2-1-768x701.pngNo alt attribute provided
...oads/2023/04/20154252/HCA_win_22-1-1.pngNo alt attribute provided
...inner-Domiciliary-care-Small-300x196.pngNo alt attribute provided
...22-Winner-Domiciliary-care-Small-1-1.pngNo alt attribute provided
...s/2023/04/20154245/elder-the-times-1.pngNo alt attribute provided
...4/20154242/elder-financial-times-1-1.pngNo alt attribute provided
/app/uploads/2022/03/logo_white-1.svgNo alt attribute provided
...44/elderhq-awards-apr-2022-300x224-1.pngNo alt attribute provided
Video URLWidthHeight
.../app/uploads/2024/03/27173513/Web-Ad.mp4

Page structure

H1 heading
(Critically important)
Discover care with Elder
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 56 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Discover care with Elder
H1 Discover care with Elder Duplicate text
H1 Elders care services
H1 Elders care services Duplicate text
H2 24/7 peace of mind
H2 Keep your routine
H2 Choose your carer
H2 Experts on hand
H2 24/7 peace of mind Duplicate text
H2 Keep your routine Duplicate text
H2 Choose your carer Duplicate text
H2 Experts on hand Duplicate text
H2 An award-winning live-in care company connecting families to independent carers
H2 Find your ideal carer
H2 Popular locations
H2 Birmingham
H2 Coventry
H2 Leicester
H2 Manchester
H2 Nottingham
H2 Sheffield
H2 Live-in Care
H2 Short-term Care
H2 Straightforward pricing, without the unexpected extras
H2 Live-in Care Duplicate text
H2 Short-term Care Duplicate text
H2 What is live-in care?
H2 Transforming lives
H2 Peggy
H2 Patricia
H2 Jean & Fred
H2 We've provided home care to over 500 towns and cities across the UK
H2 Become a Carer
H2 Work with Elder
H2 Awards/As seen in
H2 Become a part of the Elder community
H2 Head Office
H2 Useful Links
H3 About us
H3 Legal
H3 Recognised by
H3 Our phone lines are closed right now
H4 24 hour support at home
H4 24-hour support, for as little as 3 days at a time
H4 Popular locations Duplicate text
H4 London
H4 Chester
H4 Coventry Duplicate text
H4 Leicester Duplicate text
H4 Manchester Duplicate text
H4 Milton Keynes
H4 Nottingham Duplicate text
H4 Sheffield Duplicate text
H4 Stoke-on-Trent
H4 FOR CARERS
H4 FOR BUSINESS
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 22 external links on this page.
LinkAttributesAnchor text
https://www.elder.org/Anchor Skip to content
https://www.elder.org/Subdomain No Text
/elder-live-in-care/Live-in careChoose a carer to live with you at home
/elder-short-term-care/Short-term careArrange live in care for a few days or weeks
https://www.elder.org/pricing/PricingDiscover simple pricing with no hidden fees
/why-choose-elder/About ElderLearn more about who we are and what we do
/introductory-agency/Our CQC StatusRead about what it means for you
/our-locations/Our LocationsWe provide care in 4000+ locations
https://www.elder.org/careers/CareersJoin our mission to transform later life
https://www.elder.org/contact-us/Contact usGet help from a Care Advisor
https://www.elder.org/the-elder/Subdomain Expert InterviewsNews and views from the world of care
/elder-care-reviews/Subdomain Family StoriesReal life stories and care experiences
/care-guides/Care GuidesExpert guides on all things home care
https://www.elder.org/articles/ArticlesDiscover more about later life
/caring-with-elder/Why choose ElderDiscover why thousands of carers join Elder
/rewards-and-support/Rewards and BenefitsFind out how we’re caring for carers
/carer-of-the-month/Subdomain Carer of the MonthNominate your carer
/become-a-carer/Become a CarerComplete our quick and easy application process
https://www.elder.org/jobs/Browse JobsTake a look at our open positions
/social-workers/Social Workers
https://my.elder.org/get-startedExternal Subdomain Find a carer
A-TITLE Login
/elder-live-in-care/Text duplicate Live-in careChoose a carer to live with you at home
/elder-short-term-care/Text duplicate Short-term careArrange live in care for a few days or weeks
https://www.elder.org/pricing/Text duplicate PricingDiscover simple pricing with no hidden fees
/why-choose-elder/Text duplicate About ElderLearn more about who we are and what we do
/introductory-agency/Text duplicate Our CQC StatusRead about what it means for you
/our-locations/Text duplicate Our LocationsWe provide care in 4000+ locations
https://www.elder.org/careers/Text duplicate CareersJoin our mission to transform later life
https://www.elder.org/contact-us/Text duplicate Contact usGet help from a Care Advisor
https://www.elder.org/the-elder/Subdomain Text duplicate Expert InterviewsNews and views from the world of care
/elder-care-reviews/Subdomain Text duplicate Family StoriesReal life stories and care experiences
/care-guides/Text duplicate Care GuidesExpert guides on all things home care
https://www.elder.org/articles/Text duplicate ArticlesDiscover more about later life
/caring-with-elder/Text duplicate Why choose ElderDiscover why thousands of carers join Elder
/rewards-and-support/Text duplicate Rewards and BenefitsFind out how we’re caring for carers
/carer-of-the-month/Subdomain Text duplicate Carer of the MonthNominate your carer
/become-a-carer/Text duplicate Become a CarerComplete our quick and easy application process
https://www.elder.org/jobs/Text duplicate Browse JobsTake a look at our open positions
/social-workers/Text duplicate Social Workers
https://my.elder.org/get-startedExternal Subdomain Text duplicate Find a carer
A-TITLE Login
https://my.elder.org/get-startedExternal Subdomain Text duplicate Find a carer
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://uk.trustpilot.com/revi...New window External Subdomain Text duplicate Trustpilot
https://my.elder.org/search-ca...External Subdomain Birmingham
https://my.elder.org/search-ca...External Subdomain Coventry
https://my.elder.org/search-ca...External Subdomain Leicester
https://my.elder.org/search-ca...External Subdomain Manchester
https://my.elder.org/search-ca...External Subdomain Nottingham
https://my.elder.org/search-ca...External Subdomain Sheffield
https://my.elder.org/get-startedExternal Subdomain Text duplicate Find a carer
https://my.elder.org/get-startedExternal Subdomain Text duplicate Find a carer
https://uk.trustpilot.com/revi...New window External Subdomain Text duplicate Trustpilot
https://my.elder.org/registerExternal Subdomain Choose Live-in Care
https://my.elder.org/registerExternal Subdomain Choose Short-term Care
https://my.elder.org/get-startedExternal Subdomain Get started
https://my.elder.org/get-startedExternal Subdomain Text duplicate Get started
/elder-care-reviews/jills-story/Subdomain Trivial anchor text
Read more
/elder-care-reviews/joanne-brown/Subdomain Text duplicate Trivial anchor text
Read more
/elder-care-reviews/jans-story/Subdomain Text duplicate Trivial anchor text
Read more
/our-locations/london/Subdomain London
/our-locations/north-west/ches...Subdomain Chester
/our-locations/west-midlands/c...Subdomain Text duplicate Coventry
/our-locations/east-midlands/l...Subdomain Text duplicate Leicester
/our-locations/north-west/manc...Subdomain Text duplicate Manchester
/our-locations/south-east/milt...Subdomain Milton Keynes
/our-locations/east-midlands/n...Subdomain Text duplicate Nottingham
/our-locations/yorkshire/sheff...Subdomain Text duplicate Sheffield
/our-locations/west-midlands/s...Subdomain Stoke-on-Trent
/our-locations/london/Subdomain Text duplicate London
/our-locations/north-west/ches...Subdomain Text duplicate Chester
/our-locations/west-midlands/c...Subdomain Text duplicate Coventry
/our-locations/east-midlands/l...Subdomain Text duplicate Leicester
/our-locations/north-west/manc...Subdomain Text duplicate Manchester
/our-locations/south-east/milt...Subdomain Text duplicate Milton Keynes
/our-locations/east-midlands/n...Subdomain Text duplicate Nottingham
/our-locations/yorkshire/sheff...Subdomain Text duplicate Sheffield
/our-locations/west-midlands/s...Subdomain Text duplicate Stoke-on-Trent
/become-a-carer/Subdomain Apply now
/partnerships/become-a-partner/Subdomain Learn more
https://www.elder.org/No Text
https://www.facebook.com/ElderHQ/New window External Subdomain Facebook-square
https://www.instagram.com/elde...New window External Subdomain Instagram
https://twitter.com/elderhqNew window External Twitter
https://my.elder.org/sign-inNew window External Subdomain Login
/how-elder-works/Subdomain How Elder Works
https://www.elder.org/myelder/Subdomain My Elder
/paying-for-care/Subdomain Paying for Care
https://www.elder.org/faqs/Subdomain FAQ’s
https://www.elder.org/care-homesSubdomain Care Home Finder
/live-in-care-overview/Subdomain Live-in Care
/short-term-care/Subdomain Short-term Care
https://www.elder.org/careers/Subdomain Work for Elder
https://www.elder.org/carers/Subdomain Become a Carer
/care-providers/Subdomain Search Care Providers
/cdn-cgi/l/email-protection[email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
https://www.elder.org/privacy/New window Customer Privacy Policy
/carer-privacy/New window Carer Privacy Policy
https://www.elder.org/terms/New window Terms & Conditions
/complaints-policy/Complaints Policy
/schedule-call/Subdomain Schedule a call
https://www.elder.org/contact-us/Subdomain Send enquiry

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.elder.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (210 kB).

HTTP Response Header

NameValue
dateThu, 16 May 2024 14:18:26 GMT
content-typetext/html; charset=UTF-8
cf-ray884bff391dee6ae0-FRA
cf-cache-statusBYPASS
access-control-allow-originhttps://metrics.responsetap.com
link<https://www.elder.org/wp-json/>; rel="https://api.w.org/", <https://www.elder.org/wp-json/wp/v2/pages/178>; rel="alternate"; type="application/json", <https://www.elder.org/>; rel=shortlink
varyAccept-Encoding
cf-apo-viaorigin,page-rules
ki-cache-typeNone
ki-cf-cache-statusBYPASS
ki-edgev=20.2.7;mv=3.0.6
ki-edge-o2oyes
ki-origing1p
nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=3uiWNqAzX6LfSoS1orooRlo%2FilmXzs1UdQ7x1W2m9isCBK1s9orUclgld8%2FAB35nLYJj4H3ITig9hP8QsOWubKaEveIIxe1p5c90OHHjwcZopDfoGv9Sreuys3HElzY%3D"}],"group":"cf-nel","max_age":604800}
x-content-type-optionsnosniff
x-edge-location-klb1
x-kinsta-cacheHIT
servercloudflare
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 776 referring domains.
This page has 73,991 backlinks.
This page has backlinks from 636 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Search preview

www.elder.org
Live-in Care, Elderly Home Care and Dementia Care | Elder
Live-in care & dementia care in the comfort of your home. Get a carer in as little as 24 hours. No unexpected costs and pay nothing upfront.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Elder86%Check
Live-in68%Check
carer61%Check
Discover54%Check
Carer Support54%Check
as little54%Check
dementia53%Check
carer moves49%Check
days or weeks49%Check
Carers47%Check

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