Fairtest.org - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
44% 
Page structure
95% 
Link structure
87% 
Server
46% 
External factors
100% 
SEO Score
Response time
1.23 s
File size
306.80 kB
Words
545
Media files
6
Number of links
66 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
FairTest Home - Fairtest
There are word repetitions in the page title.
The length of the page title is perfect. (218 pixels out of 580 max pixel length)
Meta description
(Critically important)
FairTest advocates against the misuse and overuse of standardized tests in education and for more effective and beneficial ways of assessing students and schools.
The meta description is too long: 1011 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://fairtest.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionFairTest advocates against the misuse and overuse of standardized tests in education and for more effective and beneficial ways of assessing students and schools.
robotsmax-image-preview:large
generatorElementor 3.13.4; features: e_dom_optimization, e_optimized_assets_loading, e_optimized_css_loading, a11y_improvements, additional_custom_breakpoints; settings: css_print_method-internal, google_font-enabled, font_display-auto
cdp-version1.4.0
msapplication-TileImagehttps://fairtest.org/wp-content/uploads/2022/08/cropped-Fairtest-2-270x270.png
langen-us
twitter:cardsummary_large_image
twitter:site@FairTestOffice
twitter:titleFairTest Home - Fairtest
twitter:descriptionFairTest advocates against the misuse and overuse of standardized tests in education and for more effective and beneficial ways of assessing students and schools.
twitter:creator@FairTestOffice
twitter:imagehttps://fairtest.org/wp-content/uploads/2021/10/cropped-logo3.png
og:localeen_US
og:site_nameFairtest - National Center for Fair & Open Testing
og:typewebsite
og:titleFairTest Home - Fairtest
og:descriptionFairTest advocates against the misuse and overuse of standardized tests in education and for more effective and beneficial ways of assessing students and schools.
og:urlhttps://fairtest.org/
og:imagehttps://fairtest.org/wp-content/uploads/2021/10/cropped-logo3.png
og:image:secure_urlhttps://fairtest.org/wp-content/uploads/2021/10/cropped-logo3.png
og:image:width339
og:image:height110
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
These Typos were found:
  • lsat => last
The average number of words per sentence of 31.43 words is high.
This page contains 545 words. That's ok.
27.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 23 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ontent/uploads/2021/10/cropped-logo3.pngFairtest
...hot-2021-11-11-at-3.47.29-PM-768x523.pngNo alt attribute provided
...hot-2021-11-11-at-3.43.35-PM-768x525.pngNo alt attribute provided
...content/uploads/2021/11/donateicon-1.jpgNo alt attribute provided
...content/uploads/2021/11/reporticon-1.jpgNo alt attribute provided
...ntent/uploads/2021/10/fairtestfooter.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Get Involved
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Get Involved
H2 Welcome to FairTest
H2 What's New
H2 2000+
H2 Report: Why College Admissions Should Remain Test Optional/Test Free
H2 Promoting Equity and Excellence Through Performance Based Assessment: A FairTest/NEA Report
H2 K-12
H2 Higher Education
H2 Recent Stories
H2 Assessment for Equity and Excellence
H2 FairTest Podcast on Some Universities Reinstating Admissions Testing Requirements
H2 FairTest Comments on Harvard Decision to Reinstate Testing Requirement
H2 FairTest Analysis of MCAS: Massachusetts Learning Standards Assessed Locally Better Compels Student Learning
H2 Summary of State Graduation Requirements
H2 OVERWHELMING MAJORITY OF U.S. COLLEGES AND UNIVERSITIES REMAIN ACT/SAT OPTIONAL OR TEST-BLIND/SCORE-FREE FOR FALL 2025
H2 The Misguided War on Test Optional
H2 Innovative Educational Assessments that Support Deeper Learning
H2 Interpreting PISA Results: It’s Poverty, Stupid (With a Bit of the iPhone)
H2 Members of the Media
H2 FairTest
H2 Support
H3 Donate
H3 View Fact Sheets
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://fairtest.org/IMG-ALT Fairtest
https://fairtest.org/Home
https://fairtest.org/k-12/K-12 Homepage
/federal-legislationFederal Policy Reform
/essa-no-child-left-behindEvery Student Succeeds Act (ESSA)
/doe-regulationsDOE Regulations
/new-legislationNew Legislation
/state-policy-reformState Policy Reform
/get-involved-opting-outOpting Out
/get_involved-k-12Assessment Reform Network
/standardized-testing-and-stud...Students with Disabilities
/model-legislationModel Legislation
/authentic-assessmentAuthentic Assessment
https://fairtest.org/higher-ed/Higher Ed Homepage
/undergraduate-admissions-testingUndergraduate Admissions Testing
/test-optionalTest Optional Admissions
/test-optional-list/Test Optional List
https://fairtest.org/sat/SAT (Digital starting in 2024)
https://fairtest.org/act/ACT
/graduate-school-testingGraduate Admissions Testing
https://fairtest.org/greGRE
https://fairtest.org/gmat/GMAT
https://fairtest.org/lsatLSAT
https://fairtest.org/mcatMCAT
/rankings-boycott/Rankings
/category/news/News
/category/press-releases/Press Releases
https://fairtest.org/blog/Blog
/category/fairtest-in-the-news/Fairtest in the News
https://fairtest.org/aboutAbout Us
https://fairtest.org/historyHistory
https://fairtest.org/current-workCurrent Work
https://fairtest.org/staffStaff
https://fairtest.org/contactContact
https://fairtest.org/donate/New window DONATE
A-TITLE Donate
/test-optional-list/Test Optional Colleges
/test-optional-list/New window Explore More
/wp-content/uploads/2024/03/Te...New window FairTest Report
/wp-content/uploads/2023/06/Fa....
A-TITLE FairTest Report: “Merit” Awards: Myths, Realities and Barriers to Access
/wp-content/uploads/2024/03/Te...New window FairTest Test Optional Report
/wp-content/uploads/2024/02/NE...FairTest/NEA Report
https://fairtest.org/k-12/New window Learn More
https://fairtest.org/higher-ed/Text duplicate Learn More
https://fairtest.org/donate/No Text
https://fairtest.org/donate/Donate
https://fairtest.org/factsheets/No Text
https://fairtest.org/factsheets/View Fact Sheets
/assessment-for-equity-and-exc...Assessment for Equity and Excellence September 8, 2022 by Harry Feder
A-TITLE Assessment for Equity and Excellence
/fairtest-podcast-on-some-univ...FairTest Podcast on Some Universities Reinstating Admissions Testing Requirements April 23, 2024 by Harry Feder
A-TITLE FairTest Podcast on Some Universities Reinstating Admissions Testing Requirements
/fairtest-comments-on-harvard-...FairTest Comments on Harvard Decision to Reinstate Testing Requirement April 11, 2024 by FairTest
A-TITLE FairTest Comments on Harvard Decision to Reinstate Testing Requirement
/fairtest-analysis-of-mcas-mas...FairTest Analysis of MCAS: Massachusetts Learning Standards Assessed Locally Better Compels Student Learning March 19, 2024 by Harry Feder
A-TITLE FairTest Analysis of MCAS: Massachusetts Learning Standards Assessed Locally Better Compels Student Learning
/summary-of-state-graduation-r...Summary of State Graduation Requirements March 11, 2024 by FairTest
A-TITLE Summary of State Graduation Requirements
/overwhelming-majority-of-u-s-...OVERWHELMING MAJORITY OF U.S. COLLEGES AND UNIVERSITIES REMAIN ACT/SAT OPTIONAL OR TEST-BLIND/SCORE-FREE FOR FALL 2025 February 21, 2024 by FairTest
A-TITLE OVERWHELMING MAJORITY OF U.S. COLLEGES AND UNIVERSITIES REMAIN ACT/SAT OPTIONAL OR TEST-BLIND/SCORE-FREE FOR FALL 2025
/the-misguided-war-on-test-opt...The Misguided War on Test Optional February 5, 2024 by FairTest
A-TITLE The Misguided War on Test Optional
/innovative-educational-assess...Innovative Educational Assessments that Support Deeper Learning December 18, 2023 by FairTest
A-TITLE Innovative Educational Assessments that Support Deeper Learning
/interpreting-pisa-results-its...Interpreting PISA Results: It’s Poverty, Stupid (With a Bit of the iPhone) December 14, 2023 by Harry Feder
A-TITLE Interpreting PISA Results: It’s Poverty, Stupid (With a Bit of the iPhone)
https://www.facebook.com/FairTestExternal Subdomain No Text
https://twitter.com/FairTestOf...External No Text
https://fairtest.org/No Text
https://fairtest.org/Text duplicate Home
https://fairtest.org/k-12K-12
https://fairtest.org/higher-ed/Higher Education
/test-optional-list/Text duplicate Test Optional List
/category/news/Text duplicate News
https://fairtest.org/aboutAbout Fairtest
https://fairtest.org/donate/Text duplicate Donate
https://fairtest.org/get_involvedAct Now!
https://fairtest.org/contactText duplicate Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://fairtest.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.23 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 21 CSS files. This may affect the page load time negatively.
This page loads 23 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (307 kB).

HTTP Response Header

NameValue
dateTue, 18 Jun 2024 08:27:40 GMT
serverApache
x-powered-byPHP/7.4.33
link<https://fairtest.org/>; rel=shortlink
strict-transport-securitymax-age=63072000; includeSubDomains
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
varyAccept-Encoding
content-encodinggzip
content-length32629
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 5,353 referring domains.
This page has 276,892 backlinks.
This page has backlinks from 2,638 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 529 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: * 
Crawl-Delay: 20

Similar sites

Search preview

fairtest.org
FairTest Home - Fairtest
FairTest advocates against the misuse and overuse of standardized tests in education and for more effective and beneficial ways of assessing students and schools.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fairtest81%Check
FairTest works59%Check
Test Optional58%Check
FairTest NEA Report56%Check
Education54%Check
Optional Test Free53%Check
Student50%Check
Higher Education48%Check
student learning48%Check
Students46%Check
Show more keywords and terms

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