Gb.msasafety.com - SEO Checker

Overview of the SEO Check
Meta information
93% 
Page quality
50% 
Page structure
79% 
Link structure
18% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.14 s
File size
47.90 kB
Words
641
Media files
37
Number of links
154 internal / 30 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MSA Safety | United Kingdom
The length of the page title is perfect. (267 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
MSA Safety Incorporated is a global leader in advanced safety products, technologies, and solutions.
The length of the meta description is perfect. (619 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://gb.msasafety.com/?locale=en
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleMSA Safety | United Kingdom
descriptionMSA Safety Incorporated is a global leader in advanced safety products, technologies, and solutions.
keywordsEmpty
authorEmpty
ps-key3748-5e30a9360584ea002b5ef66b
ps-countryGB
ps-languageen
viewportwidth=device-width, initial-scale=1.0
langen
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
This page contains 641 words. That's ok.
10.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: august 01, 2024
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...or_000070001800001133?$Home Market Card$ULTIMAX 5000 Gas Monitor
...BA_000010000500001360?$Home Market Card$M1 SCBA
...le_000170000800001001?$Home Market Card$ALTAIR io 4 Gas Detection Wearable
...ss_0002300002W0001080?$Home Market Card$V-FLEX Safety Harness
..._Grey-Stickers_Angled?$Home Market Card$V-Gard 950 Safety Helmet
...tyappliances/10214747?$Home Market Card$LUNAR
...BA_000010000500001360?$Home Market Card$M1 SCBA
...es_000360008000001001?$Home Market Card$Gallet F1XF Fire Helmet
...ppliances/XFlex_XFlex?$Home Market Card$XFlex Jacket
...le_000170000800001001?$Home Market Card$ALTAIR io 4 Gas Detection Wearable
...ra_000340006000001003?$Home Market Card$No alt attribute provided
...Tinted-Green-Stickers?$Home Market Card$V-Gard 930 Vented Protective Cap
...000230000200001110_GB?$Home Market Card$V-FORM Safety Harness
...od_000230001200001005?$Home Market Card$MSA Tripod
...or_000100000200001140?$Home Market Card$Advantage 410 Half-Mask Respirator
...led_GVF1A-C0A00F0-000?$Home Market Card$V-Gard 950 Safety Helmet
...le_000170000800001001?$Home Market Card$ALTAIR io 4 Gas Detection Wearable
...000230000200001110_GB?$Home Market Card$V-FORM Safety Harness
...od_000230001200001005?$Home Market Card$MSA Tripod
...o?fit=vfit&wid=630&hei=450&fmt=png-alphaNo alt attribute provided
...le_000170000800001001?$Home Market Card$No alt attribute provided
...ap_000060003500001050_GB?wid=300&hei=300No alt attribute provided
...ss_000230000200001120_GB?wid=300&hei=300No alt attribute provided
...1SCBA_000010000500001360?wid=300&hei=300No alt attribute provided
...nitor_000070001800001133?wid=300&hei=300No alt attribute provided
..._Man_Downstream?wid=625&hei=400&fit=hfitNo alt attribute provided
...n-facebook-1?wid=27&hei=27&fmt=png-alphaFacebook
...ocial-icon-x?wid=27&hei=27&fmt=png-alphaTwitter
...-instagram-1?wid=27&hei=27&fmt=png-alphaInstagram
...on-linked-in?wid=27&hei=27&fmt=png-alphaLinkedIn
...on-youtube-1?wid=27&hei=27&fmt=png-alphaYoutube
...n-facebook-1?wid=27&hei=27&fmt=png-alphaFacebook
...ocial-icon-x?wid=27&hei=27&fmt=png-alphaTwitter
...-instagram-1?wid=27&hei=27&fmt=png-alphaInstagram
...on-linked-in?wid=27&hei=27&fmt=png-alphaLinkedIn
...on-youtube-1?wid=27&hei=27&fmt=png-alphaYoutube

Page structure

H1 heading
(Critically important)
At MSA, we know what's at stake.
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 At MSA, we know what's at stake.
H3 Where to Buy
H3 Stay Informed
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (30) on this page.
LinkAttributesAnchor text
https://gb.msasafety.com/Anchor Skip to main content
https://news.msasafety.com/202...External Subdomain MSA Safety Declares Quarterly Dividend
https://news.msasafety.com/202...External Subdomain MSA Safety and optrel® Announce New Partnership and Introduce New Powered Air-Purifying Respirator Technology in North America
https://news.msasafety.com/202...External Subdomain MSA Safety Announces Second Quarter 2024 Results
https://news.msasafety.com/202...External Subdomain MSA Safety Releases Latest Impact Report
https://news.msasafety.com/202...External Subdomain MSA Safety Announces Newest Industrial Head Protection Solution: The V-Gard H2™ Safety Helmet
https://news.msasafety.com/External Subdomain VIEW ALL NEWS
https://news.msasafety.com/New window External Subdomain PRESS ROOM
https://investors.msasafety.com/New window External Subdomain INVESTOR RELATIONS
https://careers.msasafety.com/External Subdomain CAREERS
https://gb.msasafety.com/loginsign in/register
/switchRegionSwitch Region
https://gb.msasafety.com/loginNo Text
https://gb.msasafety.com/No Text
https://gb.msasafety.com/loginNo Text
https://gb.msasafety.com/No Text
/products/connected-safetyConnected Safety
/connected-workConnected Worker
/connected-firefighterConnected Firefighter
/Connected-Infrastructure/c/13...Connected Infrastructure
https://gb.msasafety.com/msa-plusSubscribe with MSA+
/products/connected-safetyBrowse All Connected Safety
/products/detectionDetection & Monitoring
/Portable-Gas-Detection/c/114?...Portable Gas Detection
/Fixed-Gas-&-Flame-Detection/c...Fixed Gas & Flame Detection
/Refrigerant-Leak-Detection/c/...Refrigerant Leak Detection
/Energy-Management/c/126?isLan...Energy Management
/IIoT-Gateways/c/123?isLanding...IIoT Gateways
/products/detectionBrowse All Detection & Monitoring
/products/analysisGas & Combustion Analysis
/Combustion-Analysis/c/127?isL...Combustion Analysis
/Process-Analysis/c/128?isLand...Process Analysis
/Refigerant-Analysis-&-Identif...Refrigerant Analysis & Identification
/products/analysisBrowse All Gas & Combustion Analysis
/products/first-responderFirst Responder Safety
/Fire-Helmets/c/121?isLanding=...Fire Helmets
/Firefighter-Protective-Clothi...Firefighter Protective Clothing
/Thermal-Imaging/c/105?isLandi...Thermal Imaging
/Head-Protection/Combat,-Tacti...Combat, Tactical & Riot Control Helmets
/Head-Protection/Aviation/c/11201Aviation Helmets
/products/first-responderBrowse All First Responder Safety
/products/industrial-workerIndustrial Worker Safety
/Head-Protection/c/112?isLandi...Head Protection
/Eye-Protection/c/108?isLandin...Eye Protection
/Face-Protection/c/109?isLandi...Face Protection
/Hearing-Protection/c/113?isLa...Hearing Protection
/Industrial-Protective-Clothin...Industrial Protective Clothing
/products/industrial-workerBrowse All Industrial Worker Safety
/products/fall-protectionFall Protection
/Fall-Protection/c/101?isLandi...Fall Protection PPE
/latchwaysEngineered Systems
/products/fall-protectionBrowse All Fall Protection
/products/respiratoryRespiratory Protection
/Air-Purifying-Respirators-(AP...Air-Purifying Respirators (APR)
/Supplied-Air-Respirators-(SCB...Supplied Air Respirators (SCBA)
/Testing-&-Maintenance/c/104?i...Testing & Maintenance
/products/respiratoryBrowse All Respiratory Protection
/markets-we-serveSolutions by Market
/markets/oil-and-gasOil & Gas
/markets/utilitiesUtilities
/markets/constructionConstruction
/markets/miningMining
/markets/hvacrHVAC-R
/markets/food-beverageFood & Beverage
/markets/fire-serviceFire Service
/markets/milipolMilitary & Police
/markets/industrialGeneral Industry
/markets/processing-manufacturingProcessing & Manufacturing
/markets-we-serveView all Markets
https://gb.msasafety.com/serviceService
/productSoftwareDownloadsSoftware Downloads
/warrantiesWarranties
/productSafetyProduct Safety Notices
/regulatoryinformationRegulatory Information
https://gb.msasafety.com/videoVideo Library
/onlinetoolsInteractive Tools
https://emeablog.msasafety.com/External Subdomain Industrial / Fire Blog
https://blog.sierramonitor.com/New window External Subdomain FieldServer Blog
https://msa.webdamdb.com/bp/External Subdomain Anchor Webdam Asset Library
https://gb.msasafety.com/trainingTraining & Safety Education
/training/msa-uAccess MSA-U
https://gb.msasafety.com/aboutCompany Overview
/ourHistoryHistory
/testimonialsCustomer Stories
/corporate-responsibilityCorporate Social Responsibility
https://careers.msasafety.com/New window External Subdomain Careers
https://news.msasafety.com/New window External Subdomain Press Room
https://investors.msasafety.com/New window External Subdomain Investor Relations
https://gb.msasafety.com/vendorsFor Suppliers
https://gb.msasafety.com/calendarEvents Calendar
/subscribeInsider/Advisor Newsletter
/contact-usContact Us
/where-to-buyWhere to Buy MSA Products
https://gb.msasafety.com/loginView Cart
https://gb.msasafety.com/loginText duplicate sign in/register
/?locale=en&default=1English
/switchRegionText duplicate Switch Region
https://gb.msasafety.com/No Text
https://gb.msasafety.com/Anchor Text duplicate Oil & Gas
https://gb.msasafety.com/Anchor Text duplicate Fire Service
https://gb.msasafety.com/Anchor Text duplicate Construction
https://gb.msasafety.com/Anchor Text duplicate Utilities
/Fixed-Gas-&-Flame-Detection/c...Fixed Gas Detection
IMG-ALT ULTIMAX 5000 Gas Monitor
/Supplied-Air-Respirators-(SCB...Text duplicate Supplied Air Respirators (SCBA)
IMG-ALT M1 SCBA
/Portable-Gas-Detection/c/114?...Text duplicate Portable Gas Detection
IMG-ALT ALTAIR io 4 Gas Detection Wearable
/Fall-Protection/c/101?isLandi...Text duplicate Fall Protection
IMG-ALT V-FLEX Safety Harness
https://gb.msasafety.com/c/11204Text duplicate Head Protection
IMG-ALT V-Gard 950 Safety Helmet
/markets/oil-and-gasDiscover Oil & Gas
/connected-firefighterText duplicate Connected Firefighter
IMG-ALT LUNAR
/Supplied-Air-Respirators-(SCB...Text duplicate Supplied Air Respirators (SCBA)
IMG-ALT M1 SCBA
/Fire-Helmets/c/121?isLanding=...Text duplicate Fire Helmets
IMG-ALT Gallet F1XF Fire Helmet
/Firefighter-Protective-Clothi...Text duplicate Firefighter Protective Clothing
IMG-ALT XFlex Jacket
/Portable-Gas-Detection/c/114?...Text duplicate Portable Gas Detection
IMG-ALT ALTAIR io 4 Gas Detection Wearable
https://gb.qa.msasafety.com/Th...External Subdomain Text duplicate Thermal Imaging
/markets/fire-serviceDiscover Fire Service
https://gb.msasafety.com/c/11204Text duplicate Head Protection
IMG-ALT V-Gard 930 Vented Protective Cap
/Fall-Protection/c/101?isLandi...Text duplicate Fall Protection
IMG-ALT V-FORM Safety Harness
/Fall-Protection/Confined-Spac...Confined Space Products
IMG-ALT MSA Tripod
/Air-Purifying-Respirators-(AP...Text duplicate Air-Purifying Respirators (APR)
IMG-ALT Advantage 410 Half-Mask Respirator
/markets/constructionDiscover Construction
https://gb.msasafety.com/c/11204Text duplicate Head Protection
IMG-ALT V-Gard 950 Safety Helmet
/Portable-Gas-Detection/c/114?...Text duplicate Portable Gas Detection
IMG-ALT ALTAIR io 4 Gas Detection Wearable
/Fall-Protection/c/101?isLandi...Text duplicate Fall Protection
IMG-ALT V-FORM Safety Harness
/Fall-Protection/Confined-Spac...Text duplicate Confined Space Products
IMG-ALT MSA Tripod
/markets/utilitiesDiscover Utilities
/altair-io4-demoWatch Demo
/Portable-Gas-Detection/Multi-...ALTAIR io™ 4 Gas Detection Wearable
/p/000060003500001050V-Gard® 950 Non-Vented Protective Cap
/p/000230000200001120V-FIT™ Safety Harness
/p/000010000500001360MSA M1 SCBA
/detectionText duplicate Fixed Gas & Flame Detection
/connected-workLearn more
/hydrogen-detection-solutionsText duplicate Learn more
/p/000140006600001020Text duplicate Learn more
/where-to-buyFIND US
/subscribeSUBSCRIBE
https://www.facebook.com/MSAsa...New window External Subdomain IMG-ALT Facebook
https://www.twitter.com/MSAsafetyNew window External Subdomain IMG-ALT Twitter
https://www.instagram.com/msas...New window External Subdomain IMG-ALT Instagram
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://www.youtube.com/MSAsafetyNew window External Subdomain IMG-ALT Youtube
/markets/constructionText duplicate Construction
/markets/fire-serviceText duplicate Fire Service
/markets/industrialIndustrial
/markets/miningText duplicate Mining
/markets/oil-and-gasText duplicate Oil & Gas
/markets/utilitiesText duplicate Utilities
/markets/milipolText duplicate Military & Police
/markets/hvacrText duplicate HVAC-R
/markets/food-beverageText duplicate Food & Beverage
/markets/processing-manufacturingText duplicate Processing & Manufacturing
https://gb.msasafety.com/msa-plusMSA+
https://gb.msasafety.com/trainingTraining
/productSoftwareDownloadsText duplicate Software Downloads
/productSafetyText duplicate Product Safety Notices
/warrantiesText duplicate Warranties
/contactUsContact MSA
/locateSalesManagerFind a Distributor
https://gb.msasafety.com/serviceText duplicate Service
https://msa.webdamdb.com/bp/External Subdomain Anchor Asset Library WebDAM
/regulatoryinformationText duplicate Regulatory Information
/onlinetoolsText duplicate Interactive Tools
https://gb.msasafety.com/newsRoomNews Room
http://investors.msasafety.com/New window External Subdomain For Investors
https://gb.msasafety.com/aboutText duplicate Company Overview
/ourHistoryText duplicate History
/corporate-responsibilityText duplicate Corporate Social Responsibility
/testimonialsTestimonials
https://blog.sierramonitor.com/External Subdomain Text duplicate FieldServer Blog
https://gb.msasafety.com/calendarEvents
https://gb.msasafety.com/officesOffices
https://gb.msasafety.com/vendorsText duplicate For Suppliers
https://careers.msasafety.com/External Subdomain Text duplicate Careers
/legalnoticesLegal Notices
/contactUsText duplicate Contact MSA
/locateSalesManagerText duplicate Find a Distributor
https://www.facebook.com/MSAsa...New window External Subdomain Text duplicate IMG-ALT Facebook
https://www.twitter.com/MSAsafetyNew window External Subdomain Text duplicate IMG-ALT Twitter
https://www.instagram.com/msas...New window External Subdomain Text duplicate IMG-ALT Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate IMG-ALT LinkedIn
https://www.youtube.com/MSAsafetyNew window External Subdomain Text duplicate IMG-ALT Youtube
/switchRegionEurope | English
/privacyPolicyPrivacy Policy
/TrademarksTrademarks

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://gb.msasafety.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.14 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (48 kB).

HTTP Response Header

NameValue
cache-controlmax-age=0, no-cache, no-store, must-revalidate
content-encodinggzip
content-languageen
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 216 referring domains.
This page has 70,148 backlinks.
This page has backlinks from 172 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

# For all robots
User-agent: *
# Block access to specific groups of pages / session based
Disallow: /cart*
Disallow: /checkout*
Disallow: /my-account*
Disallow: /login*
Disallow: /createAccount*
Disallow: /j_spring_security_check
# Block access to intensive pages - the wildcard blocks all variants
Disallow: /search*
Disallow: /p/variant/cacheProductImage
Disallow: /sap/*
Disallow: */*.json
Disallow: *jsessionid

#maximum rate is one page every 20 seconds
Request-rate: 1/20

#20 seconds delay between page requests
Crawl-delay: 20

User-agent: bingbot
Crawl-delay: 120

# Visit-time: 0400-0845 # only visit between 04:00 and 08:45 UTC, review the times for geo-specific timelines

# Allow search crawlers to discover the sitemap
Sitemap: /sitemap.xml

Search preview

gb.msasafety.com
MSA Safety | United Kingdom
MSA Safety Incorporated is a global leader in advanced safety products, technologies, and solutions.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
MSA89%Check
MSA Safety83%Check
Safety78%Check
MSA Safety Announces66%Check
Safety Products62%Check
Worker Safety58%Check
Connected Safety58%Check
First Responder Safety51%Check
Industrial Worker Safety51%Check
io Gas Detection47%Check

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