Haywards.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
57% 
Page structure
79% 
Link structure
25% 
Server
54% 
External factors
87% 
SEO Score
Response time
1.66 s
File size
46.90 kB
Words
466
Media files
10
Number of links
77 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hayward's Primary School - Home
The length of the page title is perfect. (308 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.haywards.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
mobile-web-app-capableyes
apple-mobile-web-app-capableyes
viewportwidth=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1
langen
twitter:cardsummary
og:site_nameHayward's Primary School
og:titleHome
og:imagehttps://www.haywards.org/_site/images/design/thumbnail.jpg
og:typewebsite
X-UA-CompatibleIE=edge
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 466 words on this page. Good pages should have about 800 words of useful content.
33.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_site/images/design/logo.pngHayward's Primary School
.../data/files/images/illustrations/Amy.pngNo alt attribute provided
...data/files/images/illustrations/Jake.pngNo alt attribute provided
...data/files/images/illustrations/Lucy.pngNo alt attribute provided
.../data/files/images/illustrations/Sam.pngNo alt attribute provided
.../data/files/images/illustrations/Max.pngNo alt attribute provided
/_site/images/design/thumbnail.jpgNo alt attribute provided
/_site/data/images/news/63/home-IMG8043.JPGNo alt attribute provided
/_site/images/design/thumbnail.jpgNo alt attribute provided
/_site/images/design/newslettericon.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Hayward's Primary School
H2 Welcome to our School
H2 Calendar
H3 Classroom Teacher - Maternity cover (EYFS and Year 1)
H3 The Lion King Jr
H3 Mealtime Assistant
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
3 links don't have an anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
There are 1 external links on this page.
LinkAttributesAnchor text
https://www.haywards.org/IMG-ALT Hayward's Primary School
https://www.haywards.org/Home
/page/?title=About+Us&pid=6About Us
/page/?title=Vision+and+Values...Vision and Values
/page/?title=Hayward’s+H...Hayward’s Heroes
/page/?title=Our+Commitment&pi...Our Commitment
/page/?title=History&pid=14History
/page/?title=Our+Governors&pid=16Our Governors
/page/?title=Our+Staff&pid=17Our Staff
/page/?title=Performance/OFSTE...Performance/OFSTED
/page/?title=Policies&pid=21Policies
/page/?title=Prospectus&pid=19Prospectus
/page/?title=Safeguarding&pid=13Safeguarding
/news/?pid=6&nid=2Vacancies
/page/?title=Financial+Informa...Financial Information
/page/?title=Opening+Hours&pid...Opening Hours
/page/?title=Parents&pid=7Parents
/page/?title=Support+Your+Chil...Support Your Children’s Learning
/page/?title=Key+Paperwork&pid...Key Paperwork
/page/?title=Admissions&pid=23Admissions
/page/?title=Before+And+After+...Before And After School Provision
/page/?title=Catch-Up+Premium&...Catch-Up Premium
/page/?title=EAL&pid=44EAL
/page/?title=E-Safety&pid=47E-Safety
/page/?title=Equality&pid=358Equality
/page/?title=Friends+of+Haywar...Friends of Hayward's (PTA)
/page/?title=Mental+Health+and...Mental Health and Wellbeing
/page/?title=Parent+Voice&pid=167Parent Voice
/page/?title=Pupil+Premium&pid=41Pupil Premium
/page/?title=School+Communicat...School Communications
/page/?title=School+Meals&pid=24School Meals
/page/?title=SEND&pid=42SEND
/page/?title=Sports+Premium&pi...Sports Premium
/page/?title=Term+Dates&pid=48Term Dates
/page/?title=Children&pid=8Children
/page/?title=Ambassador+Progra...Ambassador Programme
/page/?title=Hola&pid=29Hola
/page/?title=School+Council&pi...School Council
/page/?title=Digital+Leaders&p...Digital Leaders
/page/?title=EYFS&pid=31EYFS
/page/?title=Year+1&pid=32Year 1
/page/?title=Year+2&pid=33Year 2
/page/?title=Year+3&pid=34Year 3
/page/?title=Year+4&pid=35Year 4
/page/?title=Year+5&pid=36Year 5
/page/?title=Year+6&pid=37Year 6
/gallery/?pid=8&gcatid=87Great Potheridge House 2024
/gallery/?pid=8&gcatid=86Grenville House 2024
/page/?title=Curriculum&pid=9Curriculum
/page/?title=Challenge+Curricu...Challenge Curriculum
/gallery/?pid=9&gcatid=44Art
/page/?title=Computing&pid=160Computing
/page/?title=Forest+School&pid...Forest School
/page/?title=Maths&pid=161Maths
/page/?title=Modern+Foreign+La...Modern Foreign Languages
/gallery/?pid=9&gcatid=45Music
/page/?title=Phonics+(Read+Wri...Phonics (Read Write Inc.)
/page/?title=PSHE+(Personal,+S...PSHE (Personal, Social and Health Education)
/page/?title=Reading&pid=204Reading
/page/?title=Religious+Educati...Religious Education
/page/?title=Science&pid=85Science
/page/?title=Spiritual,+Moral,...Spiritual, Moral, Social & Cultural Development (SMSC)
/page/?title=Writing&pid=222Writing
/page/?title=Design+&+Tech...Design & Technology
/gallery/?pid=9&gcatid=88PE and Sport
/page/?title=Newsletters&pid=3Newsletters
/page/?title=Contact&pid=2Contact
/news/?pid=0&nid=14Special Events
https://www.haywards.org/Anchor No Text
/page/?title=Hayward’s+H...Amy 'Honesty' Jake 'Focus' Lucy 'Respect' Sam 'Maturity' Max 'Perseverance'
/news/?pid=6&nid=2&storyid=64No Text
/news/?pid=0&nid=14&storyid=63No Text
/news/?pid=6&nid=2&storyid=47No Text
/calendar/?calid=1&pid=3&viewid=1View Full Calendar
/page/?title=Newsletters&pid=10See All Newsletters
/accessibility.asp?level=high-...Subdomain High Visibility Version
A-TITLE This link will display the current page in high visibility mode, suitable for screen reader software
/sitemap/?pid=0Sitemap
https://www.e4education.co.uk/...New window External Subdomain e4education

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.haywards.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.66 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 13 CSS files. This may affect the page load time negatively.
This page loads 11 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (47 kB).

HTTP Response Header

NameValue
cache-controlprivate, no-cache, must-revalidate,private, no-cache, must-revalidate,private
pragmano-cache,no-cache
content-typetext/html
content-encodinggzip
content-languageen-gb
x-frame-optionsSAMEORIGIN
wOVW4
providere4education
x-content-type-optionsnosniff
dateMon, 30 Sep 2024 01:43:57 GMT
content-length10407
x-cachesovc3
age0
vary
x-cacheM
strict-transport-securitymax-age=31536000 ; includeSubDomains
accept-rangesbytes
statuscode200
http_versionHTTP/1.1

External factors

This page is very well linked from other websites.
This page has backlinks from 29 referring domains.
This page has 483 backlinks.
This page has backlinks from 25 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hayward63%Check
School56%Check
Primary School55%Check
School Council47%Check
school office47%Check
Hayward's Primary School43%Check
Year38%Check
Welcome38%Check
EYFS38%Check
Calendar38%Check

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