Hhl.de - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
76% 
Page structure
87% 
Link structure
63% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.05 s
File size
308.50 kB
Words
1694
Media files
34
Number of links
168 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
HHL Leipzig Graduate School of Management
The length of the page title is perfect. (410 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
HHL Leipzig Graduate School of Management is Europe's Best Business School for Your Return on Invest, accredited by AACSB. Join us!
The length of the meta description is perfect. (847 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hhl.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
facebook-domain-verificationodrkzsjq7sjudrxfxcfwpdv3hyz4or
theme-color#ffffff
mobile-web-app-capableyes
apple-touch-fullscreenyes
apple-mobile-web-app-titleHHL
application-nameHHL
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styledefault
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionHHL Leipzig Graduate School of Management is Europe's Best Business School for Your Return on Invest, accredited by AACSB. Join us!
generatorWPML ver:4.6.15 stt:1,3;
msapplication-TileColor#009fe3
msapplication-config/app/uploads/fbrfg/browserconfig.xml
article:publisherhttps://www.facebook.com/Handelshochschule
article:modified_time2025-03-03T12:38:45+00:00
langen
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHHL Leipzig Graduate School of Management
og:descriptionHHL Leipzig Graduate School of Management is Europe's Best Business School for Your Return on Invest, accredited by AACSB. Join us!
og:urlhttps://www.hhl.de/
og:site_nameHHL Leipzig Graduate School of Management
og:imagehttps://www.hhl.de/app/uploads/2023/11/m22_auswahl_DR3_9348_21-09-03-1024x683.jpg
og:image:width1024
og:image:height683
og:image:typeimage/jpeg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1694 words. That's ok.
31.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
26 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 80 characters this one is longer than 70 characters:
"we are a diverse community of innovators, creatives, thinkers and professionals."
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/app/uploads/2021/11/mobileLogo-1.svgNo alt attribute provided
/app/uploads/2021/11/HHL_L_Gray_CMYK.svgNo alt attribute provided
...R3_9348_21-09-03-2000x1160-c-default.jpgNo alt attribute provided
...mmunity-video-hhl-1200x675-c-default.jpgNo alt attribute provided
...cookie/assets/images/cb-no-thumbnail.pngYouTube
...x1495_acf_cropped-1200x675-c-default.jpgNo alt attribute provided
...umna-Shivangi-Garg-320x320-c-default.jpgHHL Alumna Shivangi Garg
...x2717_acf_cropped-1200x675-c-default.jpgNo alt attribute provided
...01/hhl-nino-tomini-320x320-c-default.jpgNo alt attribute provided
...x2287_acf_cropped-1200x675-c-default.jpgNo alt attribute provided
...2019/11/HHL-Startup-Rocket-Icon-blue.pngNo alt attribute provided
/app/uploads/2021/09/Icon_03.svgNo alt attribute provided
/app/uploads/2021/09/Icon_04.svgIcon that shows the earth.
...ploads/2019/11/HHL-Arrow-Growth-Icon.pngNo alt attribute provided
/app/uploads/2018/09/Matching_00a0f0.pngNo alt attribute provided
...ploads/2023/08/Icon-Gruppe-Team-blau.svgNo alt attribute provided
...iche-HHL-320x320-1-320x320-c-default.jpgNo alt attribute provided
...s-Tour-1200x675-1-1200x675-c-default.jpgNo alt attribute provided
...cookie/assets/images/cb-no-thumbnail.pngYouTube
...-MiM-Daniel-Reiche-380x380-c-default.jpgFull-time Master students smiling.
...ampus-Leipzig-DR-5-380x380-c-default.jpgMBA students at HHL campus.
...-time-mba-students-380x380-c-default.jpgPart-time MBA students at HHL
...2/4096-2734-max-3-1200x675-c-default.jpgNo alt attribute provided
...a-julia-derndinger-225x225-c-default.jpgNo alt attribute provided
...ochowski-320x320-1-225x225-c-default.pngNo alt attribute provided
...eurship-1230x660-1-380x380-c-default.jpgFemale Student with Laptop
...-unsplash_1230x660-380x380-c-default.jpgView over Berlin with blue sky, in the background the Red City Hall and the television tower.
...talking-1230x660-1-380x380-c-default.jpgTwo HHLStudents Talking
...redited-gray-PMS-lbox-230x100-F3EFEF.pngNo alt attribute provided
...go_ohneText_groß-lbox-230x100-F3EFEF.pngNo alt attribute provided
...mes-ranking-logo-lbox-230x100-F3EFEF.pngNo alt attribute provided
...fterverband-1000-lbox-230x100-F3EFEF.pngNo alt attribute provided
...s/2025/03/logo-qs-university-ranking.svgNo alt attribute provided
...09/the-economist-lbox-230x100-F3EFEF.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Join HHL – Europe’s Best Business School for Your Return on Invest
The H1 heading is perfect.
Headings
(Important)
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Join HHL – Europe’s Best Business School for Your Return on Invest
H2 Choose the most suitable program for your future
H2 HHL Leipzig Graduate School of Management
H2 Master and MBA Programs
H2 Doctoral Program, Executive Education and Research
H2 Why Study at HHL
H2 #1 Entrepreneurial University in Germany –
H2 for the seventh time in a row
H2 Embrace the HHL Spirit
H2 What are you waiting for? Seize your opportunities now!
H3 Master in Management
H3 Master in Management | Finance
H3 MBA
H3 MBA | Finance
H3 Master in Entrepreneurship
H3 Empty heading
H3 Master in Finance
H3 Doctoral Program
H3 Executive Education
H3 Latest HHL Publications
H3 Take a virtual tour of the HHL campus
H3 Don’t miss out the latest updates on our HHL Blog
H3 HHL Once Again Germany’s Best University for Founders: Top Spot in the 2025 Startup Radar
H3 Land Top Internships with HHL’s MBA Program
H3 5 Reasons to Pursue a Part-Time MBA at HHL
H3 Strengthen the best in you – with our excellent Career Services
H3 Get into the spirit – Our upcoming events
H3 HHL Program Info Session: Master in Entrepreneurship
H3 Network with HHL: Berlin Startup Talks
H3 HHL Startup Consulting Days with McKinsey & Company
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
/entrepreneurship/Subdomain More Information
https://www.hhl.de/about-hhl/Subdomain About HHL
/entrepreneurship/Subdomain Entrepreneurship
/experience/hhl-alumni/Subdomain HHL Alumni
https://www.hhl.de/blog/Subdomain Blog
/experience/life-at-hhl/campus...Subdomain Events
https://www.hhl.de/press/Subdomain Press
https://www.hhl.de/jobs/Subdomain Jobs
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.instagram.com/hhll...New window External Subdomain No Text
https://www.facebook.com/Hande...New window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text
https://www.hhl.de/Subdomain No Text
/programs/master-programs/Subdomain Master and MBA
/programs/master-programs/Subdomain Text duplicate Master and MBA
/programs/master-program/Subdomain Master Programs
/programs/master-program/Subdomain Text duplicate Master Programs
/programs/full-time-master-in-...Subdomain Full-time Master in Management
/programs/full-time-master-in-...Subdomain Full-time Master in Management | Finance
/programs/part-time-master-in-...Subdomain Part-time Master in Management
/programs/part-time-master-in-...Subdomain Part-time Master in Management | Finance
/programs/full-time-master-ent...Subdomain Full-time Master in Entrepreneurship
/programs/full-time-master-fin...Subdomain Full-time Master in Finance
/programs/mba-program/Subdomain MBA Programs
/programs/mba-program/Subdomain Text duplicate MBA Programs
/programs/full-time-mba-program/Subdomain Full-time MBA
/programs/full-time-mba-progra...Subdomain Full-time MBA | Finance
/programs/part-time-mba-program/Subdomain Part-time MBA
/programs/financing-options-sc...Subdomain Financing and Scholarships
/accreditation-rankings/Subdomain Accreditation and Rankings
/faculty-research/doctorate-at...Subdomain Doctorate at HHL
/student-ambassadors/Subdomain Chat with our students
/programs/executive-education/Subdomain Executive Education
/programs/executive-education/Subdomain Text duplicate Executive Education
/programs/executive-education/...Subdomain General Management Program
/programs/executive-education/...Subdomain Negotiation Seminar
/programs/executive-education/...Subdomain Company-Specific Programs
/programs/executive-education/...Subdomain Merger Integration Management
/programs/executive-education/...Subdomain Negotiation Seminar Advanced
/programs/executive-education/...Subdomain Executive Coaching Program
/programs/executive-education/...Subdomain Leadership Communication Seminar
/programs/executive-education/...Subdomain Employer Brand Manager
/programs/executive-education/...Subdomain AI-Enhanced Leadership
/programs/executive-education/...Subdomain Integrity in Every Day Life
/programs/executive-education/...Subdomain Conflict Competency Seminar
https://www.hhl.de/experience/Subdomain Experience
https://www.hhl.de/experience/Subdomain Text duplicate Experience
/experience/career/Subdomain Career
/experience/career/Subdomain Text duplicate Career
/experience/career/career-deve...Subdomain Career Development
/experience/career/recruiting-...Subdomain Recruiting and Consulting Projects
http://www.newleipzigtalents.com/External Subdomain New Leipzig Talents
/experience/international/Subdomain International
/experience/international/Subdomain Text duplicate International
/experience/international/part...Subdomain Partner Universities
/experience/international/inco...Subdomain Incomings
/experience/international/outg...Subdomain Outgoings
/experience/international/summ...Subdomain Summer Program
/experience/life-at-hhl/Subdomain Life at HHL
/experience/life-at-hhl/Subdomain Text duplicate Life at HHL
/experience/life-at-hhl/campus/Subdomain Campus Leipzig
/experience/life-at-hhl/study-...Subdomain Study Location Cologne
/experience/life-at-hhl/study-...Subdomain Study Location Munich
/experience/life-at-hhl/library/Subdomain Library
/experience/hhl-support/Subdomain HHL Support
/experience/initiatives/Subdomain Initiatives
/experience/initiatives/Subdomain Text duplicate Initiatives
/experience/initiatives/womenhhl/Subdomain Women@HHL
/experience/initiatives/female...Subdomain HHL Female Founders Initiative
/women-in-business/Subdomain Women in Business
/experience/initiatives/studen...Subdomain Student Initiatives
https://www.hhl.de/diversity/Subdomain Diversity and Inclusion
/societal-impact/Subdomain Societal Impact
/faculty-research/Subdomain Faculty and Research
/faculty-research/Subdomain Text duplicate Faculty and Research
/faculty-research/our-faculty/Subdomain Our Faculty
/faculty-research/our-faculty/Subdomain Text duplicate Our Faculty
/faculty-research/our-faculty/...Subdomain Accounting and Auditing
/faculty-research/our-faculty/...Subdomain Business Psychology and Leadership
/faculty-research/our-faculty/...Subdomain Digital Innovation in Service Industries
/faculty-research/our-faculty/...Subdomain Economics and Business Ethics
/faculty-research/our-faculty/...Subdomain Economics and Information Systems
/faculty-research/our-faculty/...Subdomain Entrepreneurship and Technology Transfer
/faculty-research/our-faculty/...Subdomain Entrepreneurship and Technology Transfer (Junior Professorship)
/faculty-research/our-faculty/...Subdomain Innovation Management and Entrepreneurship
/faculty-research/our-faculty/...Subdomain International Management
/faculty-research/our-faculty/Subdomain Text duplicate Our Faculty
/faculty-research/our-faculty/...Subdomain IT-based Logistics
/faculty-research/our-faculty/...Subdomain Macroeconomics
/faculty-research/our-faculty/...Subdomain Marketing and Retail
/faculty-research/our-faculty/...Subdomain Marketing Management
/faculty-research/our-faculty/...Subdomain Marketing Management and Sustainability
/faculty-research/our-faculty/...Subdomain Mergers and Acquisitions
/faculty-research/our-faculty/...Subdomain Microeconomics
/faculty-research/our-faculty/...Subdomain Strategic Entrepreneurship
/faculty-research/our-faculty/...Subdomain Strategic Management and Digital Entrepreneurship
/faculty-research/competence-c...Subdomain Competence Centers
/faculty-research/competence-c...Subdomain Text duplicate Competence Centers
/faculty-research/competence-c...Subdomain Center for Advanced Studies in Management (CASiM)
/faculty-research/competence-c...Subdomain Center for Entrepreneurial and Innovative Management (CEIM)
/faculty-research/competence-c...Subdomain Center for Corporate Transactions & Private Equity (CCTPE)
/faculty-research/competence-c...Subdomain Center for Deep Tech Transfer (CDTT)
/faculty-research/competence-c...Subdomain Center for Financial Reporting and Consolidation (CFRC)
/faculty-research/competence-c...Subdomain Center for Health Care Management and Regulation (CHCMR)
/faculty-research/competence-c...Subdomain Center for International Negotiation (CIN)
http://clicresearch.org/External Center for Leading Innovation and Cooperation (CLIC)
https://scenarioplanning.eu/External Center for Strategy and Scenario Planning (CSSP)
/faculty-research/competence-c...Subdomain Institute for Family Businesses and Entrepreneurial Succession
/faculty-research/doctorate-at...Subdomain Text duplicate Doctorate at HHL
/faculty-research/publications/Subdomain Publications
https://www.hhl.de/about-hhl/Subdomain Text duplicate About HHL
/entrepreneurship/Subdomain Text duplicate Entrepreneurship
/experience/hhl-alumni/Subdomain Text duplicate HHL Alumni
https://www.hhl.de/blog/Subdomain Text duplicate Blog
/experience/life-at-hhl/campus...Subdomain Text duplicate Events
https://www.hhl.de/press/Subdomain Text duplicate Press
https://www.hhl.de/jobs/Subdomain Text duplicate Jobs
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.instagram.com/hhll...New window External Subdomain No Text
https://www.facebook.com/Hande...New window External Subdomain No Text
https://www.youtube.com/user/H...New window External Subdomain No Text
https://www.hhl.de/?sSubdomain A-TITLE Search
https://hhl-shop.de/enExternal Shop
https://www.hhl.de/Subdomain en
https://www.hhl.de/de/Subdomain de
/community-login/New window Subdomain Login
https://www.hhl.de/Anchor Master and MBA Programs
https://www.hhl.de/Anchor Doctoral Program and Research
https://www.hhl.de/Anchor Text duplicate Executive Education
https://www.hhl.de/Anchor Why HHL
https://www.hhl.de/Anchor Join the Spirit
https://policies.google.com/pr...New window Nofollow External Subdomain Learn more
/accreditation-rankings/Subdomain rankings
A-TITLE https://www.hhl.de/accreditation-rankings/
/programs/full-time-master-in-...Subdomain Full-time
/programs/part-time-master-in-...Subdomain Part-Time
/programs/full-time-master-in-...Subdomain Text duplicate Full-time
/programs/part-time-master-in-...Subdomain Part-time
/programs/full-time-mba-program/Subdomain Text duplicate Full-time
/programs/part-time-mba-program/Subdomain Text duplicate Part-time
/programs/full-time-mba-progra...Subdomain Text duplicate Full-time
/programs/full-time-master-ent...Subdomain Text duplicate Full-time
/programs/full-time-master-fin...Subdomain Text duplicate Full-time
/faculty-research/doctorate-at...New window Subdomain Start your journey
/programs/executive-education/New window Subdomain Elevate your skills
/faculty-research/publications/New window Subdomain Discover our latest research
/entrepreneurship/Subdomain Entrepreneurship at HHL
https://policies.google.com/pr...New window Nofollow External Subdomain Text duplicate Learn more
/blog/hhl-top-spot-in-the-2025...Subdomain Top
IMG-ALT Full-time Master students smiling.
/blog/category/campus-life/Subdomain Campus Life & Study
/blog/hhl-top-spot-in-the-2025...Subdomain HHL Once Again Germany’s Best University for Founders: Top Spot in the 2025 Startup Radar
/blog/hhl-top-spot-in-the-2025...Subdomain Trivial anchor text
Read more
/blog/land-top-internships-wit...Subdomain Text duplicate Top
IMG-ALT MBA students at HHL campus.
/blog/category/career/Subdomain Text duplicate Career
/blog/land-top-internships-wit...Subdomain Land Top Internships with HHL’s MBA Program
/blog/land-top-internships-wit...Subdomain Text duplicate Trivial anchor text
Read more
/blog/5-reasons-to-pursue-a-pa...Subdomain IMG-ALT Part-time MBA students at HHL
/blog/category/campus-life/Subdomain Text duplicate Campus Life & Study
/blog/5-reasons-to-pursue-a-pa...Subdomain 5 Reasons to Pursue a Part-Time MBA at HHL
/blog/5-reasons-to-pursue-a-pa...Subdomain Text duplicate Trivial anchor text
Read more
/experience/career/career-deve...New window Subdomain Text duplicate Learn more
/event/hhl-program-info-sessio...Subdomain Program Presentation Top
IMG-ALT Female Student with Laptop
/event/hhl-program-info-sessio...Subdomain HHL Program Info Session: Master in Entrepreneurship
/event/network-with-hhl-berlin...Subdomain Network with HHL
IMG-ALT View over Berlin with blue sky, in the background the Red City Hall and the television tower.
/event/network-with-hhl-berlin...Subdomain Network with HHL: Berlin Startup Talks
/event/hhl-startup-consultingd...Subdomain HHL Case Challenge Top
IMG-ALT Two HHLStudents Talking
/event/hhl-startup-consultingd...Subdomain HHL Startup Consulting Days with McKinsey & Company
/programs/master-programs/New window Subdomain Find your master program at HHL
/faculty-research/doctorate-at...New window Subdomain Text duplicate Doctorate at HHL
/programs/executive-education/New window Subdomain Discover our executive programs
/brochure-download/Subdomain Brochure Download
https://www.hhl.de/newsletter/Subdomain Program News
https://www.hhl.de/cv-check/Subdomain CV Check
/event-registration/Subdomain Program Events
/employment-report/Subdomain Employment Reports
/webinars-content/Subdomain Webinars
https://www.linkedin.com/schoo...New window Nofollow External Subdomain No Text
https://www.instagram.com/hhll...New window Nofollow External Subdomain No Text
https://www.facebook.com/Hande...New window Nofollow External Subdomain No Text
https://www.youtube.com/user/H...New window Nofollow External Subdomain No Text
/experience/life-at-hhl/addres...Subdomain Address and Directions
https://www.hhl.de/press/Subdomain Text duplicate Press
https://hhl-shop.de/New window External HHL Shop
https://www.hhl.de/jobs/New window Subdomain Text duplicate Jobs
/experience/life-at-hhl/campus...Subdomain Text duplicate Events
https://www.hhl.de/agents/Subdomain Agent Resources
https://www.hhl.de/privacy/Subdomain Privacy
https://www.hhl.de/imprintSubdomain Imprint

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hhl.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.05 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (309 kB).

HTTP Response Header

NameValue
link<https://www.hhl.de/wp-json/>; rel="https://api.w.org/", <https://www.hhl.de/wp-json/wp/v2/pages/49214>; rel="alternate"; title="JSON"; type="application/json", <https://www.hhl.de/>; rel=shortlink
cache-controlmax-age=0
expiresWed, 26 Mar 2025 04:11:21 GMT
varyAccept-Encoding,User-Agent
content-encodingbr
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
content-typetext/html; charset=UTF-8
dateWed, 26 Mar 2025 04:11:21 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 323 referring domains.
This page has 4,776 backlinks.
This page has backlinks from 266 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /wp/wp-admin/
Allow: /wp/wp-admin/admin-ajax.php

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.hhl.de/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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www.hhl.de
HHL Leipzig Graduate School of Management
HHL Leipzig Graduate School of Management is Europe's Best Business School for Your Return on Invest, accredited by AACSB. Join us!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
HHL90%Check
School82%Check
Business School76%Check
HHL Leipzig74%Check
Best Business School74%Check
Graduate School73%Check
Join HHL73%Check
Best70%Check
HHL Leipzig Graduate School70%Check
Best Business70%Check
Show more keywords and terms

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