Hoistlift.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
61% 
Page structure
75% 
Link structure
97% 
Server
38% 
External factors
100% 
SEO Score
Response time
1.14 s
File size
44.00 kB
Words
309
Media files
9
Number of links
50 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hoist Material Handling | Hoist Material Handling
There are word repetitions in the page title.
The length of the page title is perfect. (434 pixels out of 580 max pixel length)
Meta description
(Critically important)
Hoist Material Handling Forged in America. US made forklifts and material handling equipment
The length of the meta description is perfect. (581 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionHoist Material Handling Forged in America. US made forklifts and material handling equipment
keywordsHoist Material Handling, forklifts, material handling equipment, made in america, container handlers, reach stacker
google-site-verification-PCmW8WTQ-LOi0-LV0Ysy0mlHoczjB8iefh_MnDzL1o
HandheldFriendlyTrue
MobileOptimized320
viewportwidth=device-width, initial-scale=1.0
langen
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 309 words on this page. Good pages should have about 800 words of useful content.
24.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.56 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 28 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/cms/images/layout/Hoist-logo-2019v6.jpgHoist Liftruck Mfg., Inc.
...n/hoist_landing_page_hero_image.jpg?4024Hoist Hero Banner
...howDimensionMain/Parts_banner-1.jpg?2826Stock Our Parts
...Web_Banner_-_Go_Green_(3-18-19).jpg?2965Next Generation of Electric
...ensionMain/Web_Banner_-_RT_2019.jpg?2975Hoist Rough Terrain Forklift
...ain/Web_Banner_-_FR-Series_2019.jpg?2974Hoist_FR_extendable_counterweight
.../Web_Banner_-_Neptune_(8-23-18).jpg?2942Hoist Neptune Marina Forklift
/assets/1/6/Find_Your_Dealer.jpgFind_Your_Dealer
...t_Material_Handling_Logo_-_Final_(1).pngHoist_Material_Handling_Logo_-_Final_(1)

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H1 Empty heading
H1 Empty heading
H1 Empty heading
H1 Empty heading
H1 Empty heading
H1 Latest News
H1 Videos
H1 Financing
H1 Big Trucks Forged in America
H2 Dealer Locator
H2 FORGED in the
H2 U.S.A.
H3 PLAY VIDEO
H4 Is Going Green Right for Your Forklift Fleet?
H4 Hoist New High-Capacity Forklift Engineered to Move Massive Loads
H4 The Great Chicago Blood Drive
H6 LEARN MORE
H6 Empty heading
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.hoistlift.com/Anchor Skip to Main Content
https://www.hoistlift.com/No Text
http://www.hoistlift.com/Subdomain IMG-ALT Hoist Liftruck Mfg., Inc.
/equipment/Equipment
/industries/automotive/Industries
/industries/automotive/Automotive
/industries/concrete/Concrete
/industries/forging/Forging
/industries/general-manufactur...General Manufacturing
/industries/lumber/Lumber
/industries/machinery-moving-r...Machinery Moving & Rigging
/industries/marina/Marina
/industries/military/Military/Armed Forces
/industries/mining/Mining
/industries/oil-gas/Oil & Gas
/industries/paper/Paper
/industries/port-intermodal/Port & Intermodal
/industries/steel-specialty-me...Steel & Specialty Metals
/parts/parts/Parts & Warranty
/parts/parts/Parts Department
/equipment/parts/Common Parts
/parts/service/Warranty & Tech Services
/about-us/About Us
https://www.hoistlift.com/about/Who We Are
/about/our-roots/Our Roots
https://recruiting.adp.com/src...External Subdomain Careers
/hoist-financial-solutions/Financing
https://www.hoistlift.com/news/News
/service/contact/Contact
/store-locator/Dealer Locator
https://www.hoistlift.com/about/IMG-ALT Hoist Hero Banner
/equipment/parts/Subdomain IMG-ALT Stock Our Parts
/equipment/Subdomain IMG-ALT Next Generation of Electric
/equipment/pneumatic-forklifts/Subdomain IMG-ALT Hoist Rough Terrain Forklift
/fr-series-15-000-80-000-lbs-/IMG-ALT Hoist_FR_extendable_counterweight
/neptune-series-15-000-55-000-...IMG-ALT Hoist Neptune Marina Forklift
https://www.hoistlift.com/news/ALL NEWS »
/is-going-green-right-for-your...Is Going Green Right for Your Forklift Fleet?
A-TITLE Read the complete article
/is-going-green-right-for-your...READ MORE »
/hoist-new-high-capacity-forkl...Hoist New High-Capacity Forklift Engineered to Move Massive Loads
A-TITLE Read the complete article
/hoist-new-high-capacity-forkl...Text duplicate READ MORE »
/the-great-chicago-blood-drive/The Great Chicago Blood Drive
A-TITLE Read the complete article
/the-great-chicago-blood-drive/Text duplicate READ MORE »
https://www.youtube.com/embed/...External Subdomain PLAY VIDEO
/hoist-financial-solutions/LEARN MORE
/store-locator/Subdomain IMG-ALT Find_Your_Dealer
/about/who-we-are/Subdomain FORGED in the
/about/who-we-are/Subdomain U.S.A.
http://www.hoistlift.com/about/Subdomain Learn More
https://www.hoistlift.com/IMG-ALT Hoist_Material_Handling_Logo_-_Final_(1)
/about/privacy-policy/Subdomain Privacy Policy
/contact-us/ccpa-form/Subdomain Do Not Sell My Personal Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hoistlift.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.14 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 24 CSS files. This may affect the page load time negatively.
This page loads 28 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (44 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
serverMicrosoft-IIS/10.0
set-cookie74 Characters
x-aspnet-version4.0.30319
x-powered-byASP.NET
x-ua-compatibleIE=edge,chrome=1
dateSat, 02 Nov 2024 22:28:09 GMT
content-length17645
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 93 referring domains.
This page has 316 backlinks.
This page has backlinks from 88 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /search/
Disallow: /admin/
Disallow: /friend/
Disallow: /ckeditor/
Disallow: /UltimateSpellInclude/
Disallow: /500.aspx

sitemap: http://www.hoistlift.com/sitemap.xml

Similar sites

Search preview

www.hoistlift.com
Hoist Material Handling | Hoist Material Handling
Hoist Material Handling Forged in America. US made forklifts and material handling equipment

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hoist77%Check
Hoist Material69%Check
Hoist Material Handling66%Check
Material61%Check
Handling61%Check
Material Handling61%Check
Handling Forklift60%Check
Forklift56%Check
Material Handling Equipment56%Check
FORGED54%Check
Show more keywords and terms

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