Hotline.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
75% 
Page structure
79% 
Link structure
55% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.16 s
File size
106.80 kB
Words
927
Media files
72
Number of links
99 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Hotline Promotional Products
The length of the page title is perfect. (331 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Hotline | The easiest way to buy printed promotional products, to promote your message. The best prices, instant online quotes, and quick lead times.
The length of the meta description is perfect. (918 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hotline.co.uk/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
descriptionHotline | The easiest way to buy printed promotional products, to promote your message. The best prices, instant online quotes, and quick lead times.
msapplication-TileColor#1368aa
theme-color#ffffff
langen
charsetutf-8

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Page quality

Content
(Critically important)
These Typos were found:
  • cant => cannot, can not, can't
There are 6 text duplicates on this page:
  • Duplicate 1: Dive into our vast collection of products, from the humble pen to the ...
  • Duplicate 2: Upload your logo and request a free visual with a quote. In just 20 mi...
  • Duplicate 3: Once you’ve fallen for a product, simply add it to your basket and pro...
This page contains 927 words. That's ok.
30.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 15.68 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
34 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
...ges/hotline-logo/hotline-logo-colour.svgHotline Promotional Products
...ges/hotline-logo/hotline-logo-colour.svgHotline Promotional Products
...ydcUODEVfXbApZiId3My5hK1RYUgSUi3Rdxk.png100% Cotton Tote 5oz
...9fEwC2RX0OmQuPlrM1oYylAeVY4Bu4L5fhns.pngCurvy Printed Pens
...FJaaKOFdvk16XsNmm6J72yI9a5x6kYQL0eYY.pngHampshire Mugs
...ges/hotline-logo/hotline-logo-colour.svgHotline Promotional Products
...ges/hotline-logo/hotline-logo-colour.svgHotline Promotional Products
/images/reviews/trustpilot-logo.pngTrustpilot
/images/home/lucy-hero-banner.pngNo alt attribute provided
/images/home/will-hero-banner.pngNo alt attribute provided
...l-cotton-tote-bag-natural2.png&width=400GRS Recycled Natural Cotton Tote BagsGRS Recycled Natural Cotton Tote Bags
...d-cotton-tote-bag-natural1.png&width=400Printed Cotton Tote BagsPrinted Cotton Tote Bags
...on-tote-bag-2sided-natural.png&width=400GRS Recycled Natural Cotton Tote Bags - 2 SidedGRS Recycled Natural Cotton Tote Bags - 2 Sided
...ote-bag-5oz-natural-group1.png&width=400Full Colour Natural Cotton Tote Bag 5ozFull Colour Natural Cotton Tote Bag 5oz
...alue-printed-t-shirt-white.png&width=400Fruit of the Loom Value T-Shirt - Front PrintFruit of the Loom Value T-Shirt - Front Print
...-Tie-Back-Closure-gallery1.png&width=400Reeva 100% Cotton Apron With Tie-Back ClosureReeva 100% Cotton Apron With Tie-Back Closure
...printimages/38666680_TR_Y1.jpg&width=400Baseball Cap - Full Colour PrintBaseball Cap - Full Colour Print
...rkwear-polo-shirt-colours1.jpg&width=400Unisex Embroidered Polo ShirtUnisex Embroidered Polo Shirt
...shire-printed-mug-colours1.jpg&width=400Hampshire MugHampshire Mug
...d-bottle-500ml-colours2023.jpg&width=400Trek UK Matt Vacuum Insulated Bottle 500mlTrek UK Matt Vacuum Insulated Bottle 500ml
...oto-promotional-mug-white4.png&width=400Full Colour Mug - WhiteFull Colour Mug - White
...push-pull-lid-500ml-group1.jpg&width=400Thirst Grip Bottle Push-Pull Lid 500mlThirst Grip Bottle Push-Pull Lid 500ml
/images/icons/designed.svgNo alt attribute provided
/images/icons/delivered.svgNo alt attribute provided
http://hotline.co.uk/images/icons/done.svgNo alt attribute provided
...ow-it-works/how-to-pick-your-product.jpgNo alt attribute provided
...ow-it-works/how-to-free-visual-proof.jpgNo alt attribute provided
...ges/how-it-works/how-to-order-online.jpgNo alt attribute provided
...ow-it-works/how-to-pick-your-product.jpgNo alt attribute provided
...ow-it-works/how-to-free-visual-proof.jpgNo alt attribute provided
...ges/how-it-works/how-to-order-online.jpgNo alt attribute provided
...shire-printed-mug-colours1.jpg&width=400Hampshire MugHampshire Mug
...oto-promotional-mug-white4.png&width=400Full Colour Mug - WhiteFull Colour Mug - White
...hattan-printed-mug-colours.jpg&width=400Manhattan MugManhattan Mug
...a-Full-Colour-Mugs-gallery.png&width=400Vivid Ultra Full Colour MugsVivid Ultra Full Colour Mugs
...motional-mug-colours-nov21.jpg&width=400Griffin MugGriffin Mug
...e-duo-colour-mugs-gallery2.png&width=400Hampshire Duo Colour MugsHampshire Duo Colour Mugs
...hire-edge-printed-mug-main.jpg&width=400Edge MugEdge Mug
...hoto-promotional-mug-black.png&width=400Full Colour Mug - BlackFull Colour Mug - Black
/images/home/lucy-clutch-of-bottles.pngNo alt attribute provided
/images/customer-logos/column1.pngNo alt attribute provided
/images/customer-logos/column2.pngNo alt attribute provided
/images/customer-logos/column3.pngNo alt attribute provided
/images/customer-logos/column4.pngNo alt attribute provided
/images/customer-logos/column5.pngNo alt attribute provided
/images/customer-logos/column6.pngNo alt attribute provided
/images/customer-logos/column7.pngNo alt attribute provided
/images/customer-logos/column8.pngNo alt attribute provided
/images/customer-logos/column9.pngNo alt attribute provided
/images/customer-logos/column10.pngNo alt attribute provided
...rise-printed-metal-pen-fan.png&width=400Elite Recycled Metal Pen - PrintedElite Recycled Metal Pen - Printed
...etal-pen-blue-ink-darkblue.png&width=400Elite Recycled Metal Pen - Blue InkElite Recycled Metal Pen - Blue Ink
...-vantage-pen-engraved-ylh1.jpg&width=400Vantage Recycled Pen - EngravedVantage Recycled Pen - Engraved
...61-vantage-pen-printed-fan.jpg&width=400Vantage Recycled Pens - PrintedVantage Recycled Pens - Printed
...et/printimages/10738402_G1.jpg&width=400Eden Recycled Card And Corn PenEden Recycled Card And Corn Pen
...engraved-metal-pen-fan-ylh.jpg&width=400Elite Recycled Metal Pen - EngravedElite Recycled Metal Pen - Engraved
...ecycled-Stylus-Pen-Gallery.png&width=400Vantage Recycled Stylus PenVantage Recycled Stylus Pen
...ympia-Recycled-Pen-Gallery.png&width=400Olympia Recycled PenOlympia Recycled Pen
...ges/d27e2b49ee25409e8d21fe66576d7661.jpgNo alt attribute provided
...ges/c1f58582d41d4007a707bbddd310fc21.jpgNo alt attribute provided
...ges/c94268d79ca8464bbf3859860810b8c6.jpgNo alt attribute provided
...ges/07cddd5b4cb5448ea8de22ef544459b7.jpgNo alt attribute provided
/images/home/hotline-desk.jpgNo alt attribute provided
...line-logo/hotline-logo-tagline-white.svgHotline Branded Products
/images/reviews/trustpilot-5star.pngNo alt attribute provided
/images/reviews/trustpilot-logo-white.svgNo alt attribute provided
/images/icons/threads-logo-white.svgThreads
...ges/icons/payment-icons/paypal-white.svgNo alt attribute providedPayPal
...icons/payment-icons/mastercard-white.svgNo alt attribute providedMasterCard
/images/icons/payment-icons/visa-white.svgNo alt attribute providedVisa
/images/icons/payment-icons/bacs-white.svgNo alt attribute providedBank Transfer (BACS)
/images/icons/payment-icons/gov-white.svgNo alt attribute providedGovernment or Local Authority Account

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Go Green
H2 Clothing
H2 Drinkware
H2 Discover why thousands of companies choose hotline
H2 Bestselling Mugs
H2 Our happy customers
H2 Eco Pens
H2 Latest from the blog
H2 Hotline is the The UK’s Number One Shop for Promotional Products and Clothing.
H3 Designed
H3 Delivered
H3 Done
H3 What our customers say
H3 Only Hotline make promotional products brilliantly effortless
H3 Here at Hotline, we make ordering promotional products brilliantly effortless
H4 Pens & Pencils
H4 Branded Sports Bottles
H4 Custom Notebooks
H4 Clothing & Caps
Baselink: /
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
http://hotline.co.uk/IMG-ALT Hotline Promotional Products
/products/bags/reusable-shoppe...Printed Cotton Tote Bags
/products/pens-and-pencils/pla...Curvy Pens
/categories/pens-and-pencils/m...Metal Pens
/categories/exhibition-and-giv...Giveaways
/categories/exhibition-and-giv...Lanyards
/products/bags/reusable-shoppe...IMG-ALT 100% Cotton Tote 5oz
/products/pens-and-pencils/pla...IMG-ALT Curvy Printed Pens
/products/mugs-and-bottles/mug...IMG-ALT Hampshire Mugs
/categories/hot-products-c903See all the Best Selling products
/promo-portal/visualsVisuals
/promo-portal/sign-inSign In
http://hotline.co.uk/basketBasket
http://hotline.co.uk/Text duplicate IMG-ALT Hotline Promotional Products
/promo-portal/visualsText duplicate Visuals
/promo-portal/sign-inText duplicate Sign In
http://hotline.co.uk/basketText duplicate Basket
/products/bags/reusable-shoppe...Text duplicate Printed Cotton Tote Bags
/products/pens-and-pencils/pla...Text duplicate Curvy Pens
/categories/pens-and-pencils/m...Text duplicate Metal Pens
/categories/exhibition-and-giv...Text duplicate Giveaways
/categories/exhibition-and-giv...Text duplicate Lanyards
/categories/hot-products-c903Hot Products
/categories/eco-c904Eco
/categories/express-c905Express
/categories/new-arrivals-c901New Arrivals
/categories/clearance-c902Clearance
/promo-portal/sign-inLog In or Sign Up
http://hotline.co.uk/contactNeed Help?
/categories/hot-products-c903Text duplicate Hot Products
/categories/eco-c904Text duplicate Eco
/categories/express-c905Text duplicate Express
/categories/clearance-c902Text duplicate Clearance
https://blog.hotline.co.uk/External Subdomain Blog
http://hotline.co.uk/aboutAbout Us
http://hotline.co.uk/faqFAQ
/search?kw=category:ecoView more
/products/bags/reusable-shoppe...IMG-ALT GRS Recycled Natural Cotton Tote Bags
/products/bags/reusable-shoppe...Text duplicate GRS Recycled Natural Cotton Tote Bags
/products/bags/reusable-shoppe...Text duplicate IMG-ALT Printed Cotton Tote Bags
/products/bags/reusable-shoppe...Text duplicate Printed Cotton Tote Bags
/products/bags/reusable-shoppe...IMG-ALT GRS Recycled Natural Cotton Tote Bags - 2 Sided
/products/bags/reusable-shoppe...Text duplicate GRS Recycled Natural Cotton Tote Bags - 2 Sided
/products/bags/reusable-shoppe...IMG-ALT Full Colour Natural Cotton Tote Bag 5oz
/products/bags/reusable-shoppe...Text duplicate Full Colour Natural Cotton Tote Bag 5oz
/search?kw=clothingText duplicate View more
/products/clothing-and-caps/ts...IMG-ALT Fruit of the Loom Value T-Shirt - Front Print
/products/clothing-and-caps/ts...Text duplicate Fruit of the Loom Value T-Shirt - Front Print
/products/clothing-and-caps/ap...IMG-ALT Reeva 100% Cotton Apron With Tie-Back Closure
/products/clothing-and-caps/ap...Text duplicate Reeva 100% Cotton Apron With Tie-Back Closure
/products/clothing-and-caps/ca...IMG-ALT Baseball Cap - Full Colour Print
/products/clothing-and-caps/ca...Text duplicate Baseball Cap - Full Colour Print
/products/clothing-and-caps/po...IMG-ALT Unisex Embroidered Polo Shirt
/products/clothing-and-caps/po...Text duplicate Unisex Embroidered Polo Shirt
/search?kw=mugs and bottlesText duplicate View more
/products/mugs-and-bottles/mug...IMG-ALT Hampshire Mug
/products/mugs-and-bottles/mug...Text duplicate Hampshire Mug
/products/mugs-and-bottles/met...IMG-ALT Trek UK Matt Vacuum Insulated Bottle 500ml
/products/mugs-and-bottles/met...Text duplicate Trek UK Matt Vacuum Insulated Bottle 500ml
/products/mugs-and-bottles/mug...IMG-ALT Full Colour Mug - White
/products/mugs-and-bottles/mug...Text duplicate Full Colour Mug - White
/products/mugs-and-bottles/pla...IMG-ALT Thirst Grip Bottle Push-Pull Lid 500ml
/products/mugs-and-bottles/pla...Text duplicate Thirst Grip Bottle Push-Pull Lid 500ml
/categories/hot-products-c903Shop Best Sellers
http://hotline.co.uk/reviews25 September 2024 Steve Furse Quick, Easy and Nice!
http://hotline.co.uk/reviews25 September 2024 CHARLES WILSON brilliant, used many times for screen printing on stuff we cant produce...
http://hotline.co.uk/reviews24 September 2024 deb So far very good but only just ordered which has been very easy!
http://hotline.co.uk/reviews17 September 2024 Kelvin Corfield Very easy to use website. Staff helped get what I needed. Will use again
http://hotline.co.uk/reviewsTrivial anchor text
Read more
/search?kw=mugsView All
/products/mugs-and-bottles/mug...Text duplicate IMG-ALT Hampshire Mug
/products/mugs-and-bottles/mug...Text duplicate IMG-ALT Full Colour Mug - White
/products/mugs-and-bottles/mug...IMG-ALT Manhattan Mug
/products/mugs-and-bottles/mug...IMG-ALT Vivid Ultra Full Colour Mugs
/products/mugs-and-bottles/mug...IMG-ALT Griffin Mug
/products/mugs-and-bottles/mug...IMG-ALT Hampshire Duo Colour Mugs
/products/mugs-and-bottles/mug...IMG-ALT Edge Mug
/products/mugs-and-bottles/mug...IMG-ALT Full Colour Mug - Black
/categories/new-arrivals-c901Fresh picks for you
/categories/new-arrivals-c901SHOP NOW
/search?kw=recycled pensText duplicate View All
/products/pens-and-pencils/met...IMG-ALT Elite Recycled Metal Pen - Printed
/products/pens-and-pencils/met...IMG-ALT Elite Recycled Metal Pen - Blue Ink
/products/pens-and-pencils/met...IMG-ALT Vantage Recycled Pen - Engraved
/products/pens-and-pencils/met...IMG-ALT Vantage Recycled Pens - Printed
/products/pens-and-pencils/pla...IMG-ALT Eden Recycled Card And Corn Pen
/products/pens-and-pencils/met...IMG-ALT Elite Recycled Metal Pen - Engraved
/products/pens-and-pencils/sty...IMG-ALT Vantage Recycled Stylus Pen
/products/pens-and-pencils/pla...IMG-ALT Olympia Recycled Pen
https://blog.hotline.co.uk/202...New window External Subdomain The Significance of Promotional Products in Modern Marketing Strategies
https://blog.hotline.co.uk/202...New window External Subdomain The Timeless Promotional Appeal of the Rubik’s Cube
https://blog.hotline.co.uk/202...New window External Subdomain Success Stories: How Charlotte Storrs Turned Her Passion into a Thriving Business
https://blog.hotline.co.uk/202...New window External Subdomain Success Stories: How Just Brew Café Used Promo Products to Personalise Their Brand
https://blog.hotline.co.uk/External Subdomain Read our Blogs
http://hotline.co.uk/IMG-ALT Hotline Branded Products
http://hotline.co.uk/aboutAbout us
http://hotline.co.uk/contactContact us
https://blog.hotline.co.uk/External Subdomain Text duplicate Blog
http://hotline.co.uk/reviewsReviews
http://hotline.co.uk/faqText duplicate FAQ
https://ebrochures.hotline.co....New window External Subdomain Bestsellers e-brochure
http://hotline.co.uk/brochureRequest brochure
http://hotline.co.uk/sponsorshipSponsorship Program
/privacy-policyPrivacy
/terms-and-conditionsTerms & conditions
/safe-shopping-guaranteeSafe shopping
http://hotline.co.uk/sitemapSitemap
https://www.facebook.com/hotli...New window External Subdomain No Text
https://www.instagram.com/hotl...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.tiktok.com/@hotlin...New window External Subdomain No Text
https://www.pinterest.co.uk/ho...New window External Subdomain No Text
https://x.com/hotline_co_ukNew window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.threads.net/@hotli...New window External Subdomain IMG-ALT Threads

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 5 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.16 seconds.
The file size of the HTML document is fine (107 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSat, 28 Sep 2024 12:31:12 GMT
serverKestrel
cache-controlno-cache, no-store
content-encodinggzip
pragmano-cache
varyAccept-Encoding
blazor-enhanced-navallow
x-frame-optionsSAMEORIGIN
set-cookie90 Characters
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 343 referring domains.
This page has 1,634 backlinks.
This page has backlinks from 204 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: Googlebot
Disallow:

User-agent: Googlebot-image
Disallow:

User-agent: Bingbot
Disallow:

User-agent: Slurp
Disallow:

User-agent: DuckDuckBot
Disallow:

User-agent: Baiduspider
Disallow:

Sitemap: https://www.hotline.co.uk/sitemap.xml

Similar sites

Search preview

hotline.co.uk
Home | Hotline Promotional Products
Hotline | The easiest way to buy printed promotional products, to promote your message. The best prices, instant online quotes, and quick lead times.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
hotline81%Check
Hotline Promotional Products73%Check
products70%Check
promotional70%Check
Promotional Products70%Check
promotional products brilliantly effortless56%Check
Printed52%Check
Best50%Check
pen48%Check
online48%Check
Show more keywords and terms

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