Insights.com - SEO Checker

Overview of the SEO Check
Meta information
97% 
Page quality
65% 
Page structure
58% 
Link structure
85% 
Server
40% 
External factors
100% 
SEO Score
Response time
1.65 s
File size
81.30 kB
Words
1225
Media files
81
Number of links
113 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Global leader in learning and development solutions | Insights
The length of the page title is perfect. (551 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
For over 20 years, we've provided tailored learning and development solutions that help global businesses get the very best from their people at work.
The length of the meta description is perfect. (920 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionFor over 20 years, we've provided tailored learning and development solutions that help global businesses get the very best from their people at work.
ServerNamedw2mdwk0001HR
SiteMetaTaginsights_eu
BuildVersionRelease-10-20190712.1
viewportwidth=device-width, initial-scale=1.0, user-scalable=yes, maximum-scale=5
msapplication-confighttps://insights-media.azureedge.net/assets/images/browserconfig.xml?v=2.0.46
msvalidate.01D2A657648EBF30637BD3BE030023FC1C
theme-color#ffffff
google-site-verificationMksntUMF0qZErHDN3zAZ_Lukc7kMO3Pk9_WuidIvXvw
facebook-domain-verificationar5e8nqkz4bkyg1q9rkrtk45997zsv
og:titleGlobal leader in learning and development solutions - Insights
og:descriptionFor over 20 years, we've provided tailored learning and development solutions to help global businesses get the very best from their people.
langen
twitter:cardsummary_large_image
twitter:titleGlobal leader in learning and development solutions - Insights
twitter:descriptionFor over 20 years, we've provided tailored learning and development solutions to help global businesses get the very best from their people.
twitter:imagehttps://www.insights.com/media/1647/new_website-linkedin-link-image.jpg
og:titleGlobal leader in learning and development solutions - Insights
og:descriptionFor over 20 years, we've provided tailored learning and development solutions to help global businesses get the very best from their people.
og:urlhttps://www.insights.com/
og:imagehttps://www.insights.com/media/1647/new_website-linkedin-link-image.jpg
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

Test up to 1.000 webpages of insights.com with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: Insights Discovery accreditation is our flagship program. When you are...
This page contains 1225 words. That's ok.
38.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
26 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 22.39 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, user-scalable=yes, maximum-scale=5" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
68 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...e2872864c2ac384131fb3e47220971b041b0.jpgNo alt attribute provided
...90c689afa68ee20eac46bdb69c1d2b1576ea.jpgNo alt attribute provided
...0c503fd2a87766a5fae1858a96cd0d344ac4.jpgNo alt attribute provided
...63bb6dcd9c64bc360e428a2d0d1d94f0ae46.jpgNo alt attribute provided
...bf8c683d69fecfeebe08c4b863d52fe0b16d.jpgNo alt attribute provided
...63f9adf67645b9ae415da741663f382258e6.jpgNo alt attribute provided
...83a2d886b8c8691623e6702c8db467c8d387.jpgNo alt attribute provided
...88f9df8885f5785299e1bcbaa2fe7cfadd1b.jpgNo alt attribute provided
...b61277ced30142d83edec03aada1d0e509a3.jpgNo alt attribute provided
...19a81346eb388f4d929c69c71235ed016e31.jpgNo alt attribute provided
...1690bbaf4ffae5d4944b2c3c9ad7a6755853.jpgNo alt attribute provided
...1690bbaf4ffae5d4944b2c3c9ad7a6755853.jpgNo alt attribute provided
...04b19e6f5f1854200e3ea4ff78dcf84da82f.jpgNo alt attribute provided
...c26ecb2ab71e0dc3148d8d13a28ccec6a364.jpgNo alt attribute provided
...16b85355968aef63dc264e9d0f346c8c65e9.gifNo alt attribute provided
...2448593010c344dfa2a6ace3ec288fc33141.jpgNo alt attribute provided
...d72a295fc6050c6ccfcdfc67f55b1ab1001b.jpgNo alt attribute provided
...095107bab29bfcdf684efbda5c9331b3e2b5.jpgNo alt attribute provided
...42e120b42f9257c886a95ab3781f13bd0388.jpgNo alt attribute provided
...1ac4d511afd15272e4e524408b99ec0bad4f.jpgNo alt attribute provided
...4e50106a63f714eeed13ad8bd01b1c6b4bc1.jpgNo alt attribute provided
...11ff154ca1c5495079e0bd2186db3947dda9.jpgNo alt attribute provided
...156f7bcaf644675dce2c07bc47945592a8b5.jpgNo alt attribute provided
...32f29133d3610424c4250d61681b3c15ce4d.gifNo alt attribute provided
...ba1aa3b3489e8d9dca7b8d8617e04892f2bb.jpgNo alt attribute provided
...a722f554533d3162905ce875db5680e470a8.jpgNo alt attribute provided
...d9f1752699daa4f7ae564f6e454a577562f4.jpgNo alt attribute provided
...077af38a9d3cc763f990fe6531f20aa13f92.jpgNo alt attribute provided
...ce7b6cc745d98167edab3b1a9eb0930b044d.jpgNo alt attribute provided
...8dcd7cfd667d92b3f48287845fa0d33b79ff.jpgNo alt attribute provided
...5648f9b3a391ae5326be0099f1252064df78.gifNo alt attribute provided
...9e6140d0f016a8f01eca1f4bd5942024ac58.jpgNo alt attribute provided
...a078186b8d390b0554e723c80c92084ca70e.jpgNo alt attribute provided
...1c14e97b19944cfcf00efae413deb2e33000.jpgNo alt attribute provided
...3101045238931beaee5fa033b6e5afbd5cf5.jpgNo alt attribute provided
...b9e7daa220e1eca5bc08a0d7669da42a4733.gifNo alt attribute provided
...ec000b53e71d8698bad3af91083ad12f5460.jpgNo alt attribute provided
...030d8ce97f4f4ff8dcc05cdf1226f12284e7.jpgNo alt attribute provided
...bab22f6088c25f6cfe7452ccdd48d9050a2c.jpgNo alt attribute provided
...4b98f0718f858bf92eb457a7b4b5c54ed903.gifNo alt attribute provided
...66a39b160529803ad9087c78eb129631d900.jpgNo alt attribute provided
...2fbd7fd47cb7e8667d21966f40c10cf882c7.jpgNo alt attribute provided
...4b5b1c4f2f77616e6d5919de9d866de6cd52.jpgNo alt attribute provided
...7735b2bf5caf087e3f75b5ff3f5d3aa0233b.jpgNo alt attribute provided
...bb3d4589e791b516e4209025f3518b2e568a.jpgNo alt attribute provided
...9c8e0cd62bc484b554367f0dbaa75192f1a4.jpgNo alt attribute provided
...33be0b1a09804941ee7f439b798e7a1fb9f0.jpgNo alt attribute provided
...04a616fb2586e61f3b20f0bbe814b741eae2.jpgNo alt attribute provided
...b2556a55b32fe08c9d7685009217c03dd9f5.jpgNo alt attribute provided
...8b921ea5b77de8023b0d859ca22374378be5.jpgNo alt attribute provided
...5a2301be72786088a4c2a0f26b0d58c077e0.jpgNo alt attribute provided
...5468a8fe6182cd91cb33e4731ca015413a61.pngNo alt attribute provided
...04dde2a20cd567e5124b4665539d2ccba38a.pngNo alt attribute provided
...8077e65f17c2155b68ed70d7307cd8e1d20a.pngNo alt attribute provided
...90464b63c13565488faf26de51839a8e6466.pngNo alt attribute provided
...eccffdcc4209208ea0aa188256c97c8538ac.pngNo alt attribute provided
...8662b1bce3236463bb052e16b8708a3eebb3.pngNo alt attribute provided
...6d92ed2db45bfbd26effea1d081e922075f0.jpgNo alt attribute provided
...cd8f7fdad5c3cd83bfdbbf63792dbd01cb13.pngNo alt attribute provided
...cd8f7fdad5c3cd83bfdbbf63792dbd01cb13.pngNo alt attribute provided
...ceb34f01791564fa72fd589853db65f8a4ba.pngNo alt attribute provided
...ceb34f01791564fa72fd589853db65f8a4ba.pngNo alt attribute provided
...2ec09142ce25f3a0f9d88119ab2cdc69538b.pngNo alt attribute provided
...2ec09142ce25f3a0f9d88119ab2cdc69538b.pngNo alt attribute provided
...bfc111a1dc4c9259ac2843fff0063611c992.pngNo alt attribute provided
...bfc111a1dc4c9259ac2843fff0063611c992.pngNo alt attribute provided
...7b133aabd9605cfe6a412e8994af1436bca2.jpgNo alt attribute provided
...aa0465666de7bd565579260db304773ca5df.jpgNo alt attribute provided
...3077e09889c68af22dc846edc39e04a1eb67.pngInsights

Page structure

H1 heading
(Critically important)
Data that proves your instincts right: The ROI of Insights Discovery is finally available
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Data that proves your instincts right: The ROI of Insights Discovery is finally available
H2 Global Coverage
H2 About Insights Discovery and our products
H2 What we do
H2 Facing business challenges together
H2 CLIENT SPOTLIGHT
H2 CLIENT SPOTLIGHT Duplicate text
H2 CLIENT SPOTLIGHT Duplicate text
H2 CLIENT SPOTLIGHT Duplicate text
H2 Latest blogs
H2 Let us help your business today. Contact us now to start your journey.
H3 Teamwork
H3 Teamwork Duplicate text
H3 Employee Engagement
H3 Employee Engagement Duplicate text
H3 Leadership Development
H3 Leadership Development Duplicate text
H3 Sales and Service
H3 Sales and Service Duplicate text
H3 Change Management
H3 Change Management Duplicate text
H3 Improving employee engagement
H3 Sparking internal communication
H3 Reducing staff turnover
H3 Creating a vibrant and inclusive work culture
H3 Celebrating achievements in data security excellence
H3 News section
H3 Empty heading
H3 Upcoming events
H3 Follow us
H4 Insights Co-Founder receives MBE in New Year Honours
H4 In 2024 Work on the Business, Not in the Business
H4 Insights Discovery Accreditation
H4 Insights Discovery Accreditation Duplicate text
H4 Global headquarters
H4 International office
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 19 external links on this page.
LinkAttributesAnchor text
/what-we-do/global-offices/View our global coverage
/what-we-do/global-offices/Brazil
https://www.insights.com/ca/Canada
/what-we-do/global-offices/Mexico
https://www.insights.com/us/United States
/what-we-do/global-offices/Australia
/what-we-do/global-offices/China
/what-we-do/global-offices/Hong Kong
/what-we-do/global-offices/India
/what-we-do/global-offices/Indonesia
/what-we-do/global-offices/Japan
/what-we-do/global-offices/Malaysia
/what-we-do/global-offices/New Zealand
/what-we-do/global-offices/Singapore
/what-we-do/global-offices/Ghana
/what-we-do/global-offices/Israel
/what-we-do/global-offices/Kenya
/what-we-do/global-offices/Nigeria
/what-we-do/global-offices/South Africa
/what-we-do/global-offices/United Arab Emirates
/what-we-do/global-offices/Uganda
/what-we-do/global-offices/Saudi Arabia
/what-we-do/global-offices/Austria
https://www.insightsbenelux.com/External Subdomain Belgium & Luxembourg
/what-we-do/global-offices/Bosnia & Herzegovina
/what-we-do/global-offices/Bulgaria
/what-we-do/global-offices/Croatia
/what-we-do/global-offices/Czech Republic
https://www.insights.com/dk/Denmark
/what-we-do/global-offices/Finland
https://www.insights.com/fr/France
/what-we-do/global-offices/Georgia
https://www.insights.com/de/Germany
/what-we-do/global-offices/Hungary
/what-we-do/global-offices/Ireland
https://www.insights.com/itSubdomain Italy
/what-we-do/global-offices/Moldova
/what-we-do/global-offices/Montenegro
https://www.insightsbenelux.com/External Subdomain Netherlands
/what-we-do/global-offices/Norway
/what-we-do/global-offices/North Macedonia
http://www.insights.pl/External Subdomain Poland
/what-we-do/global-offices/Romania
/what-we-do/global-offices/Serbia
/what-we-do/global-offices/Slovakia
/what-we-do/global-offices/Slovenia
https://www.insights.com/es/Spain
https://www.insights.com/se/Sweden
https://www.insights.com/ch/Switzerland
/what-we-do/global-offices/Turkey
/what-we-do/global-offices/Ukraine
https://www.insights.com/United Kingdom
/knowledge-hub/Knowledge Hub
/grow-your-business-with-insig...Become a Partner
https://www.insights.com/careers/Careers
/customer-login/Login
https://twitter.com/InsightsNew window External No Text
https://www.facebook.com/Insig...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/c/insi...New window External Subdomain No Text
https://www.insights.com/No Text
/contact-us/Contact Us
/what-we-do/What we do
/solutions/Solutions
/insights-discovery-accreditat...Accreditation
/products/Products
/case-studies/Case studies
/resources/Resources
https://www.insights.com/blog/Blog
/contact-us/Text duplicate Contact Us
/what-we-do/our-story/Our story
/what-we-do/why-insights/Why Insights?
/what-we-do/validity/Validity
/what-we-do/global-offices/Global coverage
/what-we-do/leadership-team/Leadership team
/what-we-do/csr/CSR
/solutions/virtual-solutions/Virtual
/solutions/teamwork/Teamwork
/solutions/employee-engagement/Employee Engagement
/solutions/leadership-developm...Leadership Development
/solutions/change-management/Change Management
/solutions/sales-and-service/Sales and Service
/insights-discovery-accreditat...Virtual Accreditation Calendar
/insights-discovery-accreditat...Face-to-Face Accreditation Calendar
/insights-discovery-accreditat...Practitioner Development
/products/insights-discovery/Insights Discovery
/products/insights-explore/Insights Explore
/products/self-aware-leader/Self-Aware Leader
/products/insights-team-effect...Team Effectiveness
/products/insights-sales-effec...Sales Effectiveness
/contact-us/Text duplicate Contact Us
https://info.insights.com/roiExternal Subdomain Read more >
https://www.insights.com/Anchor No Text
https://www.youtube.com/watch?...External Subdomain No Text
/products/insights-discovery/Learn more about Insights Discovery
/products/Explore all Products
/what-we-do/More about what we do
/what-we-do/our-story/Find out more about who we are
/solutions/teamwork/Teamwork Teamwork We help people understand why they choose to work the way they do, why others may make different choices, and what that might mean for the ...
/solutions/employee-engagement/Employee Engagement Employee Engagement We create engaged organisations one employee at a time by making engagement part of everyone's conversation. FIND OUT...
/solutions/leadership-developm...Leadership Development Leadership Development By shining a light on the relationships that each leader has with those around them, we help you see that a goo...
/solutions/change-management/Change Management Change Management Change is no longer an event that happens to people, teams or organisations – it’s a constant state of being. FIND OUT MORE
https://www.insights.com/Anchor No Text
https://www.insights.com/Anchor No Text
https://www.insights.com/Anchor No Text
https://www.insights.com/Anchor No Text
https://www.youtube.com/watch?...External Subdomain No Text
/case-studies/nhs-hub/NHS hub
https://www.youtube.com/watch?...External Subdomain No Text
/case-studies/View our latest case studies
https://www.youtube.com/watch?...External Subdomain No Text
/case-studies/Text duplicate View our latest case studies
/case-studies/elanco/View the case study
https://blog.insights.com/en-g...External Subdomain View all
/our-media/news/celebrating-ac...No Text
/our-media/news/celebrating-ac...Trivial anchor text
Read more
/our-media/news/insights-found...Insights Co-Founder receives MBE in New Year Honours
/our-media/news/Text duplicate View all
/our-media/news/in-2024-work-o...In 2024 Work on the Business, Not in the Business
/our-media/events/Text duplicate View all
/our-media/events/4-7-june-derby/Insights Discovery Accreditation
/our-media/events/11-14-june-2...Text duplicate Insights Discovery Accreditation
/contact-us/Text duplicate Contact Us
https://twitter.com/InsightsNew window External No Text
https://www.facebook.com/Insig...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/c/insi...New window External Subdomain No Text
https://instagram.com/insightsNew window External No Text
https://uk.pinterest.com/WeAre...New window External Subdomain No Text
/privacy-policy/Privacy policy
/legal-notices/Legal notices
/accessibility/Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.insights.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (1.65 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (81 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSat, 25 May 2024 09:15:47 GMT
access-control-expose-headersRequest-Context
cache-controlprivate
set-cookie87 Characters
content-length83255
strict-transport-securitymax-age=31536000
x-html-minification-powered-byWebMarkupMin
request-contextappId=cid-v1:f1bdf88e-f6a1-4f8b-be3d-d2ae6f00041b
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
x-xss-protection1; mode=block
referrer-policyno-referrer-when-downgrade
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,232 referring domains.
This page has 16,611 backlinks.
This page has backlinks from 896 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 3071 shares and comments on Facebook.

Search preview

www.insights.com
Global leader in learning and development solutions | Insights
For over 20 years, we've provided tailored learning and development solutions that help global businesses get the very best from their people at work.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Insights80%Check
Global66%Check
Insights Discovery66%Check
Development65%Check
development solutions63%Check
Global Leader60%Check
learning58%Check
Insights Discovery Accreditation58%Check
Solutions56%Check
work54%Check

Test up to 1.000 webpages of insights.com with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions