Kohls.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
64% 
Page structure
79% 
Link structure
25% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.12 s
File size
344.80 kB
Words
960
Media files
11
Number of links
118 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Kohl's | Shop Clothing, Shoes, Home, Kitchen, Bedding, Toys & More
The page title should be shorter than 580 pixels. It is 619 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Enjoy free shipping and easy returns every day at Kohl's! Find great savings on clothing, shoes, toys, home décor, appliances and electronics for the whole family.
The length of the meta description is perfect. (996 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kohls.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Strict is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
companyEmpty
copyrightEmpty
descriptionEnjoy free shipping and easy returns every day at Kohl's! Find great savings on clothing, shoes, toys, home décor, appliances and electronics for the whole family.
keywordsEmpty
revisit-afterEmpty
robotsEmpty
titleKohl's | Shop Clothing, Shoes, Home, Kitchen, Bedding, Toys & More
fb:app_id207826302581986
og:site_nameKohl's
og:typeproduct
al:ios:app_store_id“472014516"/
al:android:packagecom.kohls.mcommerce.opal
al:ios:urlkohlsphone://www.kohls.com
al:android:urlkohlsphone://www.kohls.com
twitter:app:id:iphone472014516
twitter:app:id:googleplaycom.kohls.mcommerce.opal
twitter:app:url:iphonekohlsphone://www.kohls.com
twitter:app:url:googleplaykohlsphone://www.kohls.com
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=Edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 960 words. That's ok.
30.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
A viewport "initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, user-scalable=0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 0 item(s), $0.00
H2 Great prices & styles to make summer sweeter.
H2 What are you shopping for today?
H3 Priced-right presents for celebrating Dad.
H3 Save big on the hottest brands.
H3 Make room for a few finishing touches.
H3 Clearance
H3 Connect With Us
H3 get our app
H3 Customer Service
H3 Shop Kohl’s
H3 My Account
H3 Kohl’s Card & Rewards
H3 About Kohl’s
H4 Father’s Day Gift Quiz
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
10 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 20 external links on this page.
LinkAttributesAnchor text
/ecom/shipping/49_Shipping_916...New window Subdomain Free shipping with $49 purchase. details
/catalog.jsp?CN=InStoreOnline:...New window Subdomain Fast & free store pickup! details
/ecom/PrintPass/CUSTOMERAPPREC...New window Subdomain Take an extra 30%, 20% or 15% off during the Customer Appreciation Event. details
https://www.kohls.com/A-TITLE Kohls Logo
/checkout/shopping_cart.jsp0 item(s), $0.00
A-TITLE Mini Shopping Cart
https://www.kohls.com/Anchor Skip navigation
/myaccount/mycard/manage.jsp?i...Kohl's Card
/sale-event/coupons-deals.jspKohl’s Coupons
/upgrade/myaccount/order_statu...Order Status
IMG-ALT Order Status
A-TITLE Order Status
/myaccount/v2/purchase-history...Text duplicate Order Status
IMG-ALT history
A-TITLE Order Status
https://cs.kohls.com/External Subdomain Help
/catalog.jsp?CN=Assortment:Kca...No Text
/ecom/Kcash/EarnKohlsCash_2024...New window Subdomain details
/catalog.jsp?CN=SellerType:Koh...No Text
/catalog.jsp?CN=SellerType:Koh...No Text
https://cs.kohls.com/app/answe...External Subdomain No Text
/catalog.jsp?CN=CouponEligible...No Text
/ecom/PrintPass/CUSTOMERAPPREC...New window Subdomain Text duplicate details
/ecom/PrintPass/CUSTOMERAPPREC...New window Subdomain Text duplicate details
/catalog.jsp?CN=SellerType:Koh...New window Join today
/kohlscard/prequal.jsp?icid=hp...New window Apply today
/catalog.jsp?CN=CouponEligible...$10 & Under
/catalog.jsp?CN=CouponEligible...$20 & Under
/catalog/mens-clothing.jsp?CN=...Men
/catalog/gift-ideas-fathers-da...Father’s Day Gifts
/catalog/for-the-home.jsp?CN=A...Home
/catalog/womens-clothing.jsp?C...Women
/catalog/kids-clothing.jsp?CN=...Kids
/catalog.jsp?CN=CouponEligible...Shoes
/catalog/gift-ideas-fathers-da...No Text
/catalog/gift-ideas-fathers-da...Explore the Gift Shop
/catalog/fathers-day.jsp?CN=Oc...No Text
/catalog/fathers-day.jsp?CN=Oc...New window Text duplicate details
/catalog/mens-tops-tees-tops-c...999 + save with coupon* Sonoma Goods For Life® polos for men and big & tall. Reg. $14.99. Select styles.
/catalog/gift-ideas-fathers-da...$15 & Under
/catalog/gift-ideas-fathers-da...$25 & Under
/catalog/mens-gift-ideas-fathe...Clothing & Shoes
/catalog/patio-outdoor-gift-id...Home Gifts
/catalog/mens-outdoor.jsp?CN=G...Active & Outdoor Gifts
/catalog/gift-ideas-fathers-da...Grooming & Cologne
/catalog/gift-ideas-fathers-da...Electronic Gifts
/catalog/gift-cards.jsp?CN=Dep...Gift Cards
/feature/fathers-day-gift-quiz...Father’s Day Gift Quiz Find one-of-a-kind gifts for all the dads in your life. Start the Quiz
/catalog/active.jsp?CN=Occasio...Save big on the hottest brands.
/catalog/sale-womens-active.js...Text duplicate Women
/catalog/sale-mens-active.jsp?...Text duplicate Men
/catalog/sale-girls-active-kid...Girls
/catalog/sale-boys-active-kids...Boys
/catalog/sale-under-armour.jsp...25 % off Top active brands. Select styles on sale for a limited time only. Coupons do not apply.
/catalog/summer.jsp?CN=Occasio...Great prices & styles to make summer sweeter.
/catalog/womens-summer-clothin...Text duplicate Women
/catalog/mens-summer-clothing....Text duplicate Men
/catalog/girls-summer-kids-clo...Text duplicate Girls
/catalog/boys-summer-kids-clot...Text duplicate Boys
/catalog/active.jsp?CN=Occasio...19 99 & Under + save with coupon* Tek Gear® clothing for the family. Select styles.
/catalog/for-the-home.jsp?CN=A...Make room for a few finishing touches.
/catalog/storage-organization-...2999 + save with coupon* Sonoma Goods For Life® storage and organization. Select styles.
/catalog/comforters-bed-linens...Starting at 2999 + save with coupon* Twin reversible down-alternative comforters. Select styles.
/catalog/dorm.jsp?CN=Room:Dorm...Dorm
/catalog/bedding.jsp?CN=Depart...Bedding
/catalog/bath.jsp?CN=Departmen...Bath
/catalog/kitchen-dining.jsp?CN...Kitchen & Dining
/catalog/furniture.jsp?CN=Depa...Furniture
/catalog/home-decor.jsp?CN=Dep...Decor
/catalog/for-the-home.jsp?CN=A...Text duplicate Home
/catalog/womens-clothing.jsp?C...Text duplicate Women
/catalog/mens-clothing.jsp?CN=...Text duplicate Men
/catalog/kids-clothing.jsp?CN=...Text duplicate Kids
/catalog/sephora-beauty.jsp?CN...Beauty
/catalog/shoes.jsp?CN=Departme...Text duplicate Shoes
/catalog/jewelry.jsp?CN=Depart...Jewelry & Accessories
/catalog/pet-supplies.jsp?CN=D...Pet
/catalog/clearance.jsp?CN=Prom...Clearance New markdowns taken! Save up to 70% Shop Now More sizes and styles available in store.
/catalog/clearance.jsp?CN=Prom...Text duplicate $10 & Under
/catalog/clearance.jsp?CN=Prom...Text duplicate $20 & Under
/catalog/clearance-for-the-hom...Text duplicate Home
/catalog/womens-clearance.jsp?...Text duplicate Women
/catalog/mens-clearance.jsp?CN...Text duplicate Men
/catalog/girls-clearance-kids....Text duplicate Girls
/catalog/boys-clearance-baby.j...Text duplicate Boys
/catalog/clearance-shoes.jsp?C...Text duplicate Shoes
/catalog.jsp?CN=Assortment:Pri...Cheerful, colorful & created for celebrating all year long. Explore the Collection
/catalog/sephora.jsp?CN=Partne...No Text
/feature/amazon.jsp?icid=hpmf-...No Text
/catalog.jsp?CN=Assortment:Inf...No Text
/sale-event/kohl-s-cares.jsp?i...No Text
/feature/kohls-cash.jspNew window Details.
/feature/kohls-coupon-eligible...New window Kohls.com/details
https://www.facebook.com/kohls...New window External Subdomain No Text
https://www.tiktok.com/@kohls?...New window External Subdomain No Text
https://www.pinterest.com/kohl...New window External Subdomain No Text
https://www.instagram.com/kohl...New window External Subdomain No Text
https://www.youtube.com/kohls?...New window External Subdomain No Text
/feature/app.jsp?icid=ft-conne...Learn More
https://cs.kohls.com/?icid=ft-...External Subdomain Contact Us
/upgrade/myaccount/order_statu...Text duplicate Order Status
/feature/kohls-coupon-eligible...Subdomain Coupon Eligibility
https://cs.kohls.com/app/answe...External Subdomain Shipping
https://cs.kohls.com/app/answe...External Subdomain Returns
/sale-event/rebates.jsp?icid=f...Rebates
https://cs.kohls.com/app/answe...External Subdomain Recalls
/feature/productguides.jsp?ici...Product Guides
/feature/kohls-cash.jsp?icid=f...Kohl’s Cash
/feature/flipp.jsp?auto_locate...Today’s Ad
/feature/sale-alert.jsp?icid=f...Get 15% off when you sign up for our emails
/feature/sitemapmain.jsp?icid=...Site Map
/stores/search.m.shtml?icid=ft...Store Locator
/catalog/gift-cards.jsp?CN=Dep...Text duplicate Gift Cards
/sale-event/coupons-deals.jsp?...Text duplicate Kohl’s Coupons
/ideas/?icid=ft-shop-k-blogSubdomain Kohl’s Blog
/myaccount/kohls_login.jsp?ici...Sign In
/myaccount/dashboard.jsp?icid=...My Account
/myaccount/accountsettings.jsp...Update Password
/upgrade/myaccount/order_statu...Text duplicate Order Status
/myaccount/kohls_rewards.jsp?i...Rewards Account
/giftcard/gift_card_check_bala...Gift Card Balance & Kohl’s Cash Balance
/sale-event/my-kohls-charge.js...Text duplicate Kohl's Card
/feature/rewards.jsp?ICID=footerKohl's Rewards
https://mykohlscard.com/?icid=...New window External Pay & Manage My Kohl's Card
https://kohls.capitalone.com/?...New window External Subdomain Pay & Manage My Kohl's Rewards® Visa
https://apply.kohls.com/?icid=...New window External Subdomain Apply for a Kohl’s Card
/kohlscard/prequal.jsp?icid=pr...New window See if you prequalify
/kohlscard/prequal?icid=kcc-pr...New window Text duplicate See if you prequalify
/sale-event/kohl-s-cares.jsp?i...Community
/feature/diversityandinclusion...Diversity & Inclusion
https://corporate.kohls.com/co...External Subdomain Sustainability
https://careers.kohls.com/?ici...External Subdomain Careers
https://careers.kohls.com/seas...External Subdomain Apply for Seasonal Jobs
https://myhr.kohls.com/?icid=f...New window External Subdomain Associate Services
https://corporate.kohls.com/in...External Subdomain Investor Relations
/info/affiliate-program.shtml?...Subdomain Affiliate Program
/advertising?icid=ft-about-adv...New window Subdomain Advertise with Us
/feature/legal-notices.jspLegal Notices
/feature/privacy-policy.jspPrivacy Policy
/feature/privacy-policy.jspCalifornia Privacy Policy
https://privacyportal.onetrust...New window External Subdomain Do Not Sell or Share My Personal Information
/feature/about-our-ads.jspAbout Our Ads
/feature/socially-responsible.jspCalifornia Transparency in Supply Chains Act

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kohls.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.12 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (345 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=utf-8
set-cookie26 Characters
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strict-transport-securitymax-age=15768000 ; preload
x-origin-ttlMon, 10 Jun 2024 04:59:59 GMT
x-origin-cc
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 23,082 referring domains.
This page has 1,686,207 backlinks.
This page has backlinks from 13,002 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 217143 shares and comments on Facebook.

Robots.txt

User-Agent: *

Disallow: /bvreviews/
Disallow: /*&sortfilter=true
Disallow: /product/prd-5132720
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Disallow: /checkout/shopping_cart.jsp
Disallow: */myaccount/*
Disallow: /pickuppass
Disallow: /product_videos/
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Disallow: /search/
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Disallow: /ecom/PrintPass/
Disallow: /feature/homepage2.jsp
Disallow: /content/spotlight/

User-agent: Baiduspider
Disallow: /

Sitemap: https://www.kohls.com/sitemap.xml

Search preview

www.kohls.com
Kohl's | Shop Clothing, Shoes, Home, Kitchen, Bedding, Toys &a...
Enjoy free shipping and easy returns every day at Kohl's! Find great savings on clothing, shoes, toys, home décor, appliances and electronics for the whole family.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kohl79%Check
Shoes58%Check
Clothing58%Check
Shop Clothing58%Check
Clothing Shoes58%Check
item or57%Check
day56%Check
Shop54%Check
Free51%Check
shipping51%Check

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