Merlinmotorsport.co.uk - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
73% 
Page structure
79% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.67 s
File size
74.60 kB
Words
565
Media files
31
Number of links
184 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Merlin Motorsport: Race & Rally Parts, Equipment, Spares and Clothing
The page title should be shorter than 580 pixels. It is 641 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Quality parts, spares & racewear for all Motorsport needs. Huge stocks supplied worldwide. Fast delivery. Professional service. Call us for technical help
The length of the meta description is perfect. (938 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionQuality parts, spares & racewear for all Motorsport needs. Huge stocks supplied worldwide. Fast delivery. Professional service. Call us for technical help
viewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0
baidu-site-verificationVu9H0AOVmm
facebook-domain-verificationtjo1udmkqyzaxl6rtfw9pdhk04uahm
langen
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: If you would like to receive occasional email updates with top tips, a...
This page contains 565 words. That's ok.
16.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 17.8 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 82 characters this one is longer than 70 characters:
"click the button below to browse our latest merlin motorsport race parts catalogue"
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/img/branding.pngMerlin Motorsport: Performance Parts for Racing
/img/branding-mobile.pngMerlin Motorsport: Performance Parts for Racing
...ners/homepage_video_thumb.jpg?v=20220712Video thumbnailPlay video introducing Merlin Motorsport
/img/banners/knowledge-base.jpg?v=20230227Merlin Knowledge Base
...hebreak=a4c2ba1af3bafd9b1e8b99201a4f1e8fNo alt attribute provided
...hebreak=1f324f443aa1a0297afbae61dda3acd8No alt attribute provided
...hebreak=a13c20ff43212d23976caefe9d70d241No alt attribute provided
...hebreak=ec28e2663dd15837a2a2809ba7be1998No alt attribute provided
...hebreak=e47c8b30044dd04c3946d509ef4a04b3No alt attribute provided
...hebreak=83d0c680c750ae69071fabe08b150675No alt attribute provided
...hebreak=0c362653d905de323a63ea2006add156No alt attribute provided
...hebreak=f3a3ab12c33befcb813331c6ca7e4cdfNo alt attribute provided
...hebreak=b847b1effcf1a3cfa0949776ac941f5fNo alt attribute provided
...hebreak=3b4c571769e420c035d33aaed4f280a2No alt attribute provided
...hebreak=77b7d76febdc4cb05f4956447d58fcd4No alt attribute provided
...hebreak=7bd5ddc76935e9c1adc7e46be333df68No alt attribute provided
...hebreak=35b047bda34f31a48dc8a97374cd8093No alt attribute provided
...hebreak=27018bee49972d67f348a6cbe06809cdNo alt attribute provided
...hebreak=f170654ec90d8b249268c275aa208168No alt attribute provided
...hebreak=20f6671d81967be7da4f05726dc02632No alt attribute provided
...hebreak=6b0b4dae5fd77b2412803aa9fdb8816cNo alt attribute provided
...hebreak=9455ce78036bb502ff7fb0e14d62881dNo alt attribute provided
...hebreak=e1b2a180946edf7c9836d3cde68337ddNo alt attribute provided
...hebreak=20f6671d81967be7da4f05726dc02632No alt attribute provided
...rs/howto_drive_ccrc_small.jpg?v=20220712How to drive Castle Combe Racing Circuit, with racing expert Mark Hales.
/img/banners/en/moneyback-stocks.gifWe carry huge stocks so you don\'t have to wait
/img/banners/brochure-2024.jpgRead our 2024 brochure online
/img/padlock.pngPadlock
/img/comodo.png?v=2021SSL Certificate
/img/card_icons.pngAll major debit and credit cards accepted

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 This month's featured products - from over 18,000 race parts & accessories
H3 Special Deals *** Grab a Bargain *** While Stocks Last
H4 Product Categories
H4 Featured Brands
H5 Secure Shopping Padlock
Some anchor texts are used more than once.
51 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
/Subdomain No Text
https://fr.merlinmotorsport.co...External Subdomain No Text
https://de.merlinmotorsport.co...External Subdomain No Text
https://it.merlinmotorsport.co...External Subdomain No Text
https://es.merlinmotorsport.co...External Subdomain No Text
https://pt.merlinmotorsport.co...External Subdomain No Text
https://nl.merlinmotorsport.co...External Subdomain No Text
https://se.merlinmotorsport.co...External Subdomain No Text
https://jp.merlinmotorsport.co...External Subdomain No Text
/currencies/switch_to/GBPNofollow A-TITLE £, GB Pound
/currencies/switch_to/EURNofollow A-TITLE €, Euro
/currencies/switch_to/USDNofollow A-TITLE $, US Dollar
/currencies/switch_to/AUDNofollow A-TITLE AU $, Australian Dollar
/currencies/switch_to/CADNofollow A-TITLE CA $, Canadian Dollar
/currencies/switch_to/MXNNofollow A-TITLE MX $, Mexican Dollar
/currencies/switch_to/NZDNofollow A-TITLE NZ$, New Zealand Dollar
/currencies/switch_to/JPYNofollow A-TITLE ¥, Japanese Yen
/currencies/switch_to/DKKNofollow A-TITLE DK kr, Danish Krone
/currencies/switch_to/SEKNofollow A-TITLE SE kr, Swedish Krone
/currencies/switch_to/NOKNofollow A-TITLE NO kr, Norwegian Krone
/currencies/switch_to/CHFNofollow A-TITLE CHF, Swiss franc
/currencies/switch_to/BRLNofollow A-TITLE R$, Brazillian Real
/currencies/switch_to/ZARNofollow A-TITLE SA R, South African Rand
/currencies/switch_to/PLNNofollow A-TITLE Zloty, Polish Zloty
/vat/toggleVAT is OFF
/IMG-ALT Merlin Motorsport: Performance Parts for Racing
/Home
/pages/merlinmotorsport-videosAbout Merlin
/pages/merlinmotorsport-videosMerlin Videos
/pages/merlin-track-side-shopTrack-side Shop
/pages/goodridge-workshopTechnical Workshop
/pages/how-to-shopHow to Order
/pages/find-usFind us
/pages/customer-feedbackCustomer Feedback
/pages/jobs_at_merlinJobs at Merlin
/pages/shippingShipping
/pages/shippingText duplicate Shipping
/pages/terms-conditionsTerms & Conditions
/pages/privacyPrivacy Policy
/pages/returns-refund-policyReturns & Refunds Policy
/pages/merlin-shopText duplicate Track-side Shop
/pages/merlin-track-side-shopText duplicate Track-side Shop
/pages/goodridge-workshopText duplicate Technical Workshop
https://castlecombecircuit.co.uk/New window Nofollow External Castle Combe Circuit
/knowledge_baseTechnical Help
/knowledge_baseMerlin Knowledge Base
/contactContact
/s/clearanceSpecial Deals
/s/gift-ideas-vouchersGreat Gifts
/s/gift-ideas-vouchers/gift-ideasPerfect Gift Ideas
/s/gift-ideas-vouchers/merlin-...Merlin Vouchers
/s/clearanceText duplicate Special Deals
https://castlecombecircuit.co....New window Nofollow External Driving Gifts
/pages/find-usText duplicate Find us
/pages/how-to-shopHow to Shop
/contactText duplicate Contact
/users/logoutLogout
/cartYour Basket 0
/cartCheckout
/loginLogin/Sign up
/m/alpinestarsNo Text
/m/avo-technicsNo Text
/m/bellNo Text
/m/cobra-seatsNo Text
/m/goodridgeNo Text
/m/itgNo Text
/m/jetexNo Text
/m/lifelineNo Text
/m/longacreNo Text
/m/millers-oilsNo Text
/m/MOMONo Text
/m/monitNo Text
/m/mountneyNo Text
/m/ompNo Text
/m/pwr-oil-coolersNo Text
/m/schrothNo Text
/m/stand-21No Text
/pages/shippingNEXT DAY DELIVERY available - UK & Northern Europe
/pages/brochureOUR LATEST CATALOGUE Click here to browse online
/contactGET OUR E-NEWSLETTERS updates by email (max 20 a year)
/pages/merlinmotorsport-videosIMG-ALT Video thumbnail
/knowledge_baseText duplicate IMG-ALT Merlin Knowledge Base
/p/clear-pvc-fuel-tube-hose-fo...Clear PVC Fuel Tube for Low Pressure (Per Metre)
A-TITLE Clear PVC Fuel Tube for Low Pressure (Per Metre)
/s/fuel-system/bullet-fuel-fil...Fuel Filters and Accessories
A-TITLE Fuel Filters
/s/electrical/jump-plugsJump Start Plugs
A-TITLE Jump Plugs
/s/instruments-gauges-senders/...Stack Electric Auxiliary Gauges
A-TITLE Stack Electric Gauges
/p/millers-ee-performance-5w30...Millers EE Performance 5W30 Synthetic Engine Oil (...
A-TITLE Millers EE Performance 5W30 Synthetic Engine Oil (5 Litre)
/s/cooling/header-tanks-and-sw...Header Tanks and Swirl Pots
A-TITLE Header Tanks and Swirl Pots
/p/laminova-oil-cooler-heat-ex...Laminova Oil Cooler Heat Exchanger 245mm Overall
A-TITLE Laminova Oil Cooler Heat Exchanger 245mm Overall
/p/bg-racing-toe-plates-pair-w...BG Racing Toe Plates (Pair) with Magnetic Tapes
A-TITLE BG Racing Toe Plates (Pair) with Magnetic Tapes
/s/goodridge-fluid-transfer/go...Goodridge Tools
A-TITLE Goodridge Tools
/p/jaguar-mk-2-adjustable-fron...Jaguar Mk II Adjustable Front Shock Absorber - TG252
A-TITLE Jaguar Mk II Adjustable Front Shock Absorber - TG252
/p/mountney-steering-wheel-bos...No Text
/p/mountney-steering-wheel-bos...Mountney Steering Wheel Boss Kit For Subaru Legacy...
A-TITLE Mountney Steering Wheel Boss Kit For Subaru Legacy 1.8 & 2.2 1989-96
/p/samco-silicone-hose-kit-for...No Text
/p/samco-silicone-hose-kit-for...Samco Silicone Hose Kit for Ford Focus RS Mk1
A-TITLE Samco Silicone Hose Kit for Ford Focus RS Mk1
/p/samco-silicone-t-piece-hose...No Text
/p/samco-silicone-t-piece-hose...Samco Silicone T-Piece Hose 60mm I.D with 25mm I.D...
A-TITLE Samco Silicone T-Piece Hose 60mm I.D with 25mm I.D Spout in Black
/p/national-3-8-bore-x-3-8-unf...No Text
/p/national-3-8-bore-x-3-8-unf...National 3/8 Bore x 3/8 UNF Left Hand Female Rod End
A-TITLE National 3/8 Bore x 3/8 UNF Left Hand Female Rod End
/p/flat-touring-car-white-left...No Text
/p/flat-touring-car-white-left...Flat Touring Car White Left
A-TITLE Flat Touring Car White Left
/p/goodridge-hose-kit-for-land...No Text
/p/goodridge-hose-kit-for-land...Goodridge Hose Kit For Land Rover S2 & S3 88 Metri...
A-TITLE Goodridge Hose Kit For Land Rover S2 & S3 88 Metric 1980-1984
/p/samco-coolant-hose-for-mits...No Text
/p/samco-coolant-hose-for-mits...Samco Coolant Hose for Mitsubishi Lancer Evo 10
A-TITLE Samco Coolant Hose for Mitsubishi Lancer Evo 10
/p/national-7-16-bore-x-1-2-un...No Text
/p/national-7-16-bore-x-1-2-un...National 7/16 Bore x 1/2 UNF Left Hand Thread Rod End
A-TITLE National 7/16 Bore x 1/2 UNF Left Hand Thread Rod End
/p/itg-air-filter-for-bmw-e90-...No Text
/p/itg-air-filter-for-bmw-e90-...ITG Air Filter For BMW E90/91 318D (09/07>)
A-TITLE ITG Air Filter For BMW E90/91 318D (09/07>)
/p/goodridge-hose-kit-for-land...No Text
/p/goodridge-hose-kit-for-land...Goodridge Hose Kit For Land Rover Defender 90 Metr...
A-TITLE Goodridge Hose Kit For Land Rover Defender 90 Metric 1984 - 1998
/pages/merlinmotorsport-videosIMG-ALT How to drive Castle Combe Racing Circuit, with racing expert Mark Hales.
/pages/brochureBrowse Catalogue
/s/brake-clutch-partsBrake & Clutch Parts
/s/carburettor-partsCarburettor Parts
/s/coolingCooling
/s/electricalElectrical
/s/exhaustsExhausts
/s/bodywork-fasteners-&-catchesFasteners & Catches
/s/fire-extinguishersFire Extinguishers
/s/fluids-oilsFluids & Oils
/s/fuel-systemFuel System
/s/goodridge-fluid-transferGoodridge Fluid Transfer
/s/hans-fhr-deviceHANS & FHR Devices
/s/heat-insulationHeat Insulation
/s/helmets-and-racewearHelmets & Racewear
/s/ignition-systems-rev-limitersIgnition Systems & Rev Limiters
/s/instruments-gauges-sendersInstruments & Gauges
/s/itg-air-filtersITG Air Filters
/s/mirrorsMirrors
/s/oil-systemOil System
/s/pit-track-rally-equipmentPit Track & Rally
/s/samco-silicone-hoses-kitsSamco Silicone Hose & Kits
/s/seats-harnessesSeats & Harnesses
/s/steering-wheelsSteering Wheels
/s/suspension-steeringSuspension & Steering
/s/trimTrim
/s/weld-on-alloy-fittingsWeld On Alloy Fittings
/pages/brochureIMG-ALT Read our 2024 brochure online
/m/alpinestarsNo Text
/m/araiNo Text
/m/avo-technicsNo Text
/m/bellNo Text
/m/cobra-seatsNo Text
/m/goodridgeNo Text
/m/itgNo Text
/m/jetexNo Text
/m/lifelineNo Text
/m/longacreNo Text
/m/millers-oilsNo Text
/m/mocalNo Text
/m/MOMONo Text
/m/monitNo Text
/m/mountneyNo Text
/m/ompNo Text
/m/pwr-oil-coolersNo Text
/m/samcoNo Text
/m/schrothNo Text
/m/spa-techniqueNo Text
/m/sparcoNo Text
/m/stand-21No Text
/m/vdoNo Text
/m/zircotecNo Text
/Text duplicate Home
/pages/how-to-shopText duplicate How to Order
/contactText duplicate Contact
/pages/privacyText duplicate Privacy Policy
/pages/terms-conditionsText duplicate Terms & Conditions
/s/brake-clutch-partsText duplicate Brake & Clutch Parts
/s/carburettor-partsText duplicate Carburettor Parts
/s/coolingText duplicate Cooling
/s/electricalText duplicate Electrical
/s/exhaustsText duplicate Exhausts
/s/bodywork-fasteners-&-catchesText duplicate Fasteners & Catches
/s/fire-extinguishersText duplicate Fire Extinguishers
/s/fluids-oilsText duplicate Fluids & Oils
/s/fuel-systemText duplicate Fuel System
/s/goodridge-fluid-transferText duplicate Goodridge Fluid Transfer
/s/hans-fhr-deviceText duplicate HANS & FHR Devices
/s/heat-insulationText duplicate Heat Insulation
/s/helmets-and-racewearText duplicate Helmets & Racewear
/s/ignition-systems-rev-limitersText duplicate Ignition Systems & Rev Limiters
/s/instruments-gauges-sendersText duplicate Instruments & Gauges
/s/itg-air-filtersText duplicate ITG Air Filters
/s/mirrorsText duplicate Mirrors
/s/oil-systemText duplicate Oil System
/s/pit-track-rally-equipmentText duplicate Pit Track & Rally
/s/samco-silicone-hoses-kitsText duplicate Samco Silicone Hose & Kits
/s/seats-harnessesText duplicate Seats & Harnesses
/s/steering-wheelsText duplicate Steering Wheels
/s/suspension-steeringText duplicate Suspension & Steering
/s/trimText duplicate Trim
/s/weld-on-alloy-fittingsText duplicate Weld On Alloy Fittings

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.merlinmotorsport.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.67 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page only loads 1 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (75 kB).

HTTP Response Header

NameValue
dateMon, 04 Nov 2024 07:26:03 GMT
serverApache
set-cookie146 Characters
varyAccept-Encoding
content-encodinggzip
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
feature-policy
content-length13431
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 580 referring domains.
This page has 143,606 backlinks.
This page has backlinks from 507 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Bytespider is abusive (no crawl rate limits and prob ignores robots.txt)
User-agent: Bytespider
User-agent: GPTBot
User-agent: DataForSeoBot
Disallow: /
Crawl-delay: 1000

User-agent: *
Disallow: /admin/
Disallow: /carts/add
Disallow: /orders/add
Disallow: /knowledge_base/search/
Disallow: /currencies/switch_to/
# Crawl-delay is seconds between each page, probably ignored
Crawl-delay: 10

Search preview

www.merlinmotorsport.co.uk
Merlin Motorsport: Race & Rally Parts, Equipment, Spares and Cl...
Quality parts, spares & racewear for all Motorsport needs. Huge stocks supplied worldwide. Fast delivery. Professional service. Call us for technical help

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Motorsport78%Check
Merlin Motorsport72%Check
parts68%Check
Race Parts67%Check
Merlin66%Check
race66%Check
Race Rally Parts56%Check
Stocks54%Check
Parts Accessories53%Check
Technical46%Check

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