Mountain.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
88% 
Page structure
100% 
Link structure
67% 
Server
65% 
External factors
100% 
SEO Score
Response time
0.98 s
File size
114.90 kB
Words
1968
Media files
36
Number of links
97 internal / 28 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Connected TV Performance Marketing Platform - MNTN
The length of the page title is perfect. (501 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Drive measurable conversions, revenue, site visits and more with Performance TV — the only Connected TV advertising platform optimized for outcome-based marketing goals.
The meta description is too long: 1085 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://mountain.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, user-scalable=no
msapplication-TileColor#ffffff
theme-color#ffffff
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionDrive measurable conversions, revenue, site visits and more with Performance TV — the only Connected TV advertising platform optimized for outcome-based marketing goals.
article:publisherhttps://www.facebook.com/weareMNTN/
article:modified_time2024-05-06T18:44:24+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@weareMNTN
og:localeen_US
og:typewebsite
og:titleHome
og:descriptionDrive measurable conversions, revenue, site visits and more with Performance TV — the only Connected TV advertising platform optimized for outcome-based marketing goals.
og:urlhttps://mountain.com/
og:site_nameMNTN
og:imagehttps://mountain.com/wp-content/uploads/2021/05/MNTN_Open-GraphImage-1.jpg
og:image:width1200
og:image:height630
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 1968 words. That's ok.
34% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
24 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.78 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 39 tags for this page.
Image SEO
(Somewhat important)
14 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ntent/uploads/2021/10/logo-mediapost.svgNo alt attribute provided
...ntent/uploads/2024/05/emarketer-logo.pngNo alt attribute provided
...ntent/uploads/2021/10/logo-mediapost.svgNo alt attribute provided
...nt/uploads/2021/09/logo-adweek-black.svgAdweek
...uploads/2021/02/logo-build-com-white.svgBuild with FergusonBuild with Ferguson
...s/2019/03/logo-feeding-america-white.svgFeeding AmericaFeeding America
...t/uploads/2019/03/logo-klaviyo-white.svgKlaviyoKlaviyo
...ent/uploads/2022/05/logo-tarte-black.svgTarteTarte
...ontent/uploads/2022/04/logo-titlemax.svgTitleMaxTitleMax
...9/logo-princess-polly-gray-squid-ink.svgPrincess PollyPrincess Polly
...loads/2022/12/logo-pluralsight-black.svgPluralsightPluralsight
...nt/uploads/2024/01/logo-world-market.svgWorld MarketWorld Market
...ntent/uploads/2024/01/logo-tire-rack.svgTire RackTire Rack
...s/2024/05/slide-offline-attribution2.pngNo alt attribute provided
...05/slide-offline-attribution-mobile2.pngNo alt attribute provided
...-game-small-business-mntn-case-study.jpgNo alt attribute provided
...ads/2024/02/graphic-next-gen-preview.pngNo alt attribute provided
...24/01/still-mntn-x-stagwell-ces-720p.jpgNo alt attribute provided
...-adage-best-places-to-work-2024-mntn.pngNo alt attribute provided
...23/11/video-still-alpine-sponsorship.jpgNo alt attribute provided
...t/uploads/2023/10/MNTN_Seymour_Frame.jpgNo alt attribute provided
.../uploads/2022/11/video-still-steve-o.jpgNo alt attribute provided
...mpany-next-big-things-in-tech-2023-2.pngNo alt attribute provided
...slide-adweek-b2b-innovation-awards-2.pngNo alt attribute provided
...of-tech-partner-awards-white-300x150.pngAdweek Reader's Choice Best of Tech Partner AwardsAdweek Reader's Choice Best of Tech Partner Awards
...mpany-most-innovative-companies-2023.pngFast Company - Most Innovative Companies 2023Fast Company - Most Innovative Companies 2023
.../award-next-big-things-in-tech-light.svgNext Big Things in TechNext Big Things in Tech
...-2022-marcom-platinum-winner-179x300.png2022 MarCom Platinum Winner2022 MarCom Platinum Winner
...aa-b2b-awards-2023-horizontal-300x69.pngANA B2 Awards 2023 - WinnerANA B2 Awards 2023 - Winner
.../uploads/2023/04/awards-omma-300x145.pngOMMA Awards - Online Media Marketing & AdvertisingOMMA Awards - Online Media Marketing & Advertising
...dweek-b2b-innovation-awards2-300x115.pngAdweek B2B Innovation AwardsAdweek B2B Innovation Awards
Video URLWidthHeight
...e-small-business-mntn-case-study-720.mp4
...ads/2024/01/mntn-x-stagwell-ces-720p.mp4
...3/11/preview-alpine-sponsorship-720p.mp4
.../10/MNTN_homepage_seymour_roas_v1_HB.mp4
...content/uploads/2022/07/steve-o-1250.mp4

Page structure

H1 heading
(Critically important)
The hardest working software in television.
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The hardest working software in television.
H2 Boost and Measure Sales IRL, Too
H2 The Big Screen Isn't Just for Big Brands
H2 The Next Gen of Performance TV Has Arrived
H2 MNTN X Stagwell @ CES
H2 MNTN is one of Ad Age’s Best Places to Work 2024
H2 MNTN Partners with BWT Alpine F1® Team
H2 Meet Seymour Roas
H2 The Hottest Demo Ever
H2 MNTN Named Fast Company’s Next Big Thing in Tech
H2 MNTN CEO Named Tech Innovator of the Year
H2 Peak Praise for MNTN
H2 MNTN is making TV advertising easy, affordable, and fully measurable.
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (28) on this page.
LinkAttributesAnchor text
https://mountain.com/MNTN
/performance-tv/b2c/MNTN for B2C See how B2C advertisers utilize the MNTN platform to drive performance
/performance-tv/b2b/MNTN for B2B See how B2B advertisers utilize the MNTN platform to generate demand
/performance-tv/small-business/MNTN for Small Business Discover how small business advertisers use the MNTN platform to grow
https://quickframe.com/New window External QuickFrame
/performance-tv/optimization/Automated Optimization Auto-Optimized to drive stronger results
/performance-tv/inventory/Premium Inventory The best streaming TV networks, every time
/performance-tv/creative/Creative Solutions Accessible solutions to create high quality Connected TV ads
/performance-tv/reporting/Reporting Suite Report into a customizable dashboard and Google Analytics
/performance-tv/caas/Creative-as-a-Subscription™ Tap into a consistent stream of performance-driven TV creatives
/performance-tv/activation/Simple Activation Launch your campaign in just a few clicks
/performance-tv/integrations/Integrations and APIs Empowering nimble measurement and fresh audiences
/performance-tv/verified-visits/Verified Visits™ Proprietary attribution tailor-made for Connected TV
/performance-tv/audience/High Performance Audiences Match with the consumers most likely to engage with your brand — and convert.
/case-studies/Case Studies Brand & agency success stories
/case-studies/mountain-mikes-p...Mountain Mike’s Pizza Serves Up Some Hot ROAS With MNTN Performance TV After 45 years in business, and with nearly 300 restaurants in the western United Stat...
/case-studies/performance-blos...Performance Blossoms for Farmgirl Flowers with MNTN and Creative-as-a-Subscription™ Farmgirl Flowers is a female-founded ecommerce flower company that ships ...
/case-studies/chamber-media-st...Chamber Media Strengthens Fitness Client’s Conversion Rate by 9.5x With MNTN Performance TV Jaquish Biomedical is a research and development group that appli...
/case-studies/View All
/white-papers/White Papers Research & analysis
/white-papers/your-performance...Your Performance TV Guide to Summer When you think of the summer season, we’re guessing you picture sandy beaches, warm weather, and exciting vacations. But ...
/white-papers/your-performance...Your Performance TV Guide to Father’s Day 2024 “Breaking records” is a recurring theme we’ve been seeing since we kicked off our seasonal shopping calendar l...
/white-papers/what-youre-actua...What You’re Actually Getting When You Buy Performance TV Connected TV is a buzzword in the advertising space, but it’s not always clear what it can actually ...
/white-papers/Text duplicate View All
https://mountain.com/webinars/Webinars & Events See what we're up to next
https://attendee.gotowebinar.c...New window External Subdomain Upcoming The Dog Days Are Over: Summer’s Heating Up For CTV Advertisers Presented by: May 29, 2024 2:00 pm ET / 11:00 am PT
/webinar/how-ctv-attribution-k...On-Demand How CTV Attribution Keeps Your Ads in the FAST Lane Presented by:
/webinar/i-retailer-the-ai-tre...On-Demand I, Retailer: The AI Trends Making Connected TV Work Harder for Retail Marketers Presented by:
/webinar/debating-the-social-d...On-Demand Debating the Social Data That Drives Performance Presented by:
IMG-ALT Adweek
https://mountain.com/webinars/Text duplicate View All
/about/press-announcements/Press & Announcements For the latest press, news, and announcements
https://fortune.com/2024/02/15...New window External News Ryan Reynolds-Backed Firm MNTN Teams With David Lynch To Do a Super Bowl Commercial 2 Min Read
https://www.cnbc.com/video/202...New window External Subdomain Press MNTN CEO on the Winners and Losers of the Super Bowl Ads 1 Min Read
https://www.thestreet.com/medi...New window External Subdomain News MNTN CEO Weighs In on New Sports Streaming Partnership 2 Min Read
/about/press-announcements/Text duplicate View All
https://mountain.com/blog/Blog Best practices, insights, and more.
/blog/first-touch-vs-last-touc...Connected TV First-Touch vs. Last-Touch Attribution: Which Is Best? by The MNTN Team
/blog/upfronts-2024-how-fragme...Connected TV Upfronts 2024: How Fragmentation, New Models, and Brand-fluencers Are Shaping the Future of Connected TV by Melissa Yap
/blog/move-over-brand-awarenes...Advertising Move Over, Brand Awareness: Performance is Stealing the (TV) Show by Isabel Greenfield
https://mountain.com/blog/Text duplicate View All
https://research.mountain.com/...New window External Subdomain Advertiser Trends Insight into the statistics and trends shaping streaming television advertising
https://research.mountain.com/...New window External Subdomain Consumer Insights Analysis of viewership and adoption of streaming television
https://research.mountain.com/...New window External Subdomain Ad Creative Analysis Data-driven insights on Connected TV and video advertising formats
https://research.mountain.com/New window External Subdomain Explore All
https://mountain.com/about/About Get to know us better
/about/careers/Careers Take a look at current openings
https://mountain.com/contact/Contact
/request-demo/Request Demo
https://ui.mountain.com/New window External Subdomain Sign in
/request-demo/Text duplicate Request Demo
https://facebook.com/weareMNTN/New window External Facebook
https://twitter.com/weareMNTNNew window External Twitter
https://linkedin.com/company/w...New window External LinkedIn
https://instagram.com/wearemntn/New window External Instagram
https://youtube.com/MNTN/New window External YouTube
/request-demo-b/Get Started
/offline-attribution/Learn More
https://mountain.com/go-big/See the Final Score
https://mountain.com/nextgen/Explore Now
https://mountain.com/ces2024/Watch Now
https://www.businesswire.com/n...New window External Subdomain Text duplicate Learn More
/high-performance/Watch the Video
https://mountain.com/roas/See More
https://mountain.com/steve-o/Text duplicate Watch the Video
/news/mntn-named-one-of-fast-c...Text duplicate Learn More
/news/mntn-ceo-mark-douglas-aw...Text duplicate Learn More
https://mountain.com/news/News
/news/ryan-reynolds-backed-fir...Ryan Reynolds-Backed Firm MNTN Teams With David Lynch To Do a Super Bowl Commercial
https://mountain.com/news/Text duplicate News
/news/mntn-ceo-weighs-in-on-ne...MNTN CEO Weighs In on New Sports Streaming Partnership
https://mountain.com/news/Text duplicate News
/news/mntn-selected-for-ad-age...MNTN Selected for Ad Age Best Places To Work 2024
/request-demo-b/Text duplicate Request Demo
/performance-tv/b2c/MNTN for B2C
/performance-tv/b2b/MNTN for B2B
/performance-tv/small-business/MNTN for Small Business
/performance-tv/optimization/Automated Optimization
/performance-tv/inventory/Premium Inventory
/performance-tv/creative/Creative Solutions
/performance-tv/reporting/Reporting Suite
/performance-tv/caas/Creative-as-a-Subscription™
/performance-tv/activation/Simple Activation
/performance-tv/integrations/Integrations and APIs
/performance-tv/verified-visits/Verified Visits™
/performance-tv/audience/Audience Targeting
https://quickframe.com/New window External Text duplicate QuickFrame
https://mountain.com/about/About
/about/careers/Careers
https://mountain.com/contact/Text duplicate Contact
/case-studies/Case Studies
/white-papers/White Papers
https://mountain.com/webinars/Webinars & Events
https://mountain.com/blog/Blog
/about/press-announcements/Press & Announcements
https://mountain.com/about/Text duplicate About
/about/careers/Text duplicate Careers
https://mountain.com/contact/Text duplicate Contact
https://research.mountain.com/...New window External Subdomain Advertiser Trends
https://research.mountain.com/...New window External Subdomain Consumer Insights
https://research.mountain.com/...New window External Subdomain Ad Creative Analysis
/terms-and-conditions/Terms & Conditions
/creative-services-terms-and-c...Creative Services Terms & Conditions
/terms-of-use/Terms of Use
/privacy-policy/Privacy Policy
/cookie-policy/Cookie Policy
/information-about-mntn-ads/Ad Choices
https://mountain.com/opt-out/Opt Out
/regional-privacy-notice/Regional Privacy Notice
https://research.mountain.com/...New window External Subdomain Text duplicate Advertiser Trends
https://research.mountain.com/...New window External Subdomain Text duplicate Consumer Insights
https://research.mountain.com/...New window External Subdomain Text duplicate Ad Creative Analysis
/terms-and-conditions/Text duplicate Terms & Conditions
/creative-services-terms-and-c...Text duplicate Creative Services Terms & Conditions
/terms-of-use/Text duplicate Terms of Use
/privacy-policy/Text duplicate Privacy Policy
/cookie-policy/Text duplicate Cookie Policy
/information-about-mntn-ads/Text duplicate Ad Choices
https://mountain.com/opt-out/Text duplicate Opt Out
/regional-privacy-notice/Text duplicate Regional Privacy Notice
https://mountain.com/No Text
https://facebook.com/weareMNTN/New window External Text duplicate Facebook
https://twitter.com/weareMNTNNew window External Text duplicate Twitter
https://linkedin.com/company/w...New window External Text duplicate LinkedIn
https://instagram.com/wearemntn/New window External Text duplicate Instagram
https://youtube.com/MNTN/New window External Text duplicate YouTube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://mountain.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.98 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (115 kB).

HTTP Response Header

NameValue
dateTue, 21 May 2024 20:03:01 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
link<https://mountain.com/wp-json/>; rel="https://api.w.org/"
expiresThu, 19 Nov 1981 08:52:00 GMT
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 19
x-cache-groupbot
cf-cache-statusDYNAMIC
set-cookie257 Characters
servercloudflare
cf-ray88772add7be3365c-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,119 referring domains.
This page has 41,820 backlinks.
This page has backlinks from 1,460 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 2809 shares and comments on Facebook.

Search preview

mountain.com
Connected TV Performance Marketing Platform - MNTN
Drive measurable conversions, revenue, site visits and more with Performance TV — the only Connected TV advertising platform optimized for outcome-based marketing goals.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Performance TV65%Check
Connected TV63%Check
Mark63%Check
Connected TV Performance Marketing63%Check
TV Performance Marketing Platform63%Check
Performance62%Check
marketing61%Check
TV advertising61%Check
Marketing Platform59%Check
Connected58%Check

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