Nationaltrust.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
70% 
Page structure
25% 
Link structure
61% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.38 s
File size
588.80 kB
Words
1227
Media files
23
Number of links
194 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | National Trust
The page title is too short. (197 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
We look after the places you love, from houses, buildings and gardens to coast and countryside. Join us and help protect them.
The length of the meta description is perfect. (781 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nationaltrust.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWe look after the places you love, from houses, buildings and gardens to coast and countryside. Join us and help protect them.
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#ffffff
msapplication-TileImage/images/mstile-144x144.png
msapplication-config/browserconfig.xml
theme-color#ffffff
next-head-count29
langen
twitter:cardsummary
twitter:urlhttps://www.nationaltrust.org.uk/
twitter:titleHome
twitter:descriptionWe look after the places you love, from houses, buildings and gardens to coast and countryside. Join us and help protect them.
twitter:imagehttps://nt.global.ssl.fastly.net/binaries/content/gallery/website/national/regions/peak-district-derbyshire/places/kedleston-hall/library/autumn/visitors-in-the-garden-kedleston-hall-derbyshire-1444939.jpg?auto=webp&width=1200&crop=16:9
og:titleHome
og:urlhttps://www.nationaltrust.org.uk/
og:imagehttps://nt.global.ssl.fastly.net/binaries/content/gallery/website/national/regions/peak-district-derbyshire/places/kedleston-hall/library/autumn/visitors-in-the-garden-kedleston-hall-derbyshire-1444939.jpg?auto=webp&width=1200&crop=16:9
og:descriptionWe look after the places you love, from houses, buildings and gardens to coast and countryside. Join us and help protect them.
og:site_nameNational Trust
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1227 words. That's ok.
33.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
20 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (588.8 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...g?auto=webp&width=767&crop=16:9&dpr=2 2xVisitors in the garden at Kedleston Hall, Derbyshire
...g?auto=webp&width=767&crop=16:9&dpr=2 2xThe Portmuck coastline on the Islandmagee peninsula, Northern Ireland
...g?auto=webp&width=767&crop=16:9&dpr=2 2xA production team behind the scenes filming at Sissinghurst, Kent
...g?auto=webp&width=733&crop=16:9&dpr=2 2xExterior view of Dunster Castle and Garden in Somerset
...g?auto=webp&width=733&crop=16:9&dpr=2 2xTwo visitors holding hands whilst walking their dog at Tarn Hows, Cumbria
...g?auto=webp&width=733&crop=16:9&dpr=2 2xVisitors discovering the Painted Staircase in the Hall in country house at Hanbury Hall and Gardens, Worcestershire
...g?auto=webp&width=505&crop=16:9&dpr=2 2xView of Newton House from the parkland at Dinefwr, Carmarthenshire, Wales
...g?auto=webp&width=505&crop=16:9&dpr=2 2xSeal lying on a shingle beach with head turned to one side, with sea in background
...g?auto=webp&width=505&crop=16:9&dpr=2 2xA family playing outside at Claremont Landscape Garden, Surrey
...g?auto=webp&width=505&crop=16:9&dpr=2 2xAutumnal exterior view of Standen House, West Sussex
...g?auto=webp&width=733&crop=16:9&dpr=2 2xGarden volunteers clearing beds in autumn at Nostell Priory, West Yorkshire
...g?auto=webp&width=733&crop=16:9&dpr=2 2xA bust of Count Alberto Bevilacqua by Hendrik Andersen in the Green Room at Lamb House, East Sussex
...g?auto=webp&width=733&crop=16:9&dpr=2 2xLittle girl looking closely at a tree at Croome, Worcestershire, with lots of leaves on the ground
...g?auto=webp&width=505&crop=16:9&dpr=2 2xA child wearing headphones stares out to see while listening to audio.
...g?auto=webp&width=505&crop=16:9&dpr=2 2xClose-up detail of Medusa's head at the back of the statue of Fame and Pegasus (c1705) by Andries Carpentiere, at Powis Castle, Wales
...g?auto=webp&width=505&crop=16:9&dpr=2 2xCarved pumpkin display for Halloween at Wicken Fen Nature Reserve, Cambridgeshire
...g?auto=webp&width=505&crop=16:9&dpr=2 2xCarrot cake topped with creamy frosting, sunflower seeds and walnuts
...g?auto=webp&width=733&crop=16:9&dpr=2 2xThe National Trust AGM 2023, STEAM Museum, Swindon
...g?auto=webp&width=733&crop=16:9&dpr=2 2xVisitors at Wightwick Manor and Gardens, West Midlands
...g?auto=webp&width=733&crop=16:9&dpr=2 2xWalkers on the path besides the wall at Hadrian's Wall and Housesteads Fort, Northumberland
...g?auto=webp&width=505&crop=16:9&dpr=2 2xThe exterior of Peppercombe Coastguard Cottage 3, Devon
...g?auto=webp&width=505&crop=16:9&dpr=2 2xFelt Halloween decorations from Nepal
...g?auto=webp&width=767&crop=16:9&dpr=2 2xA group of young adults kicking up autumn leaves on a walk around the estate at Hardwick, Derbyshire

Page structure

H1 heading
(Critically important)
Seasonal show
Too many H1 headings
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 48 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Seasonal show
H1 Wild at heart
H1 Behind the scenes
H2 Find your next visit
H2 Ideas for days out
H2 Start your journey of discovery
H2 Things to see and do
H2 Last chance to have your say
H2 Free Wills Month
H2 In the news
H2 Holidays and shopping
H2 Become a member
H2 For everyone, for ever
H3 Explore all the places you can visit
H3 See what you can discover and learn
H3 Find out about our cause
H3 Discover our different types of membership
H3 Find out how you can support us
H3 Explore all the places you can go on holiday
H3 Go to our online shop
H3 Castles and forts
H3 Dog-friendly places to visit
H3 Houses and buildings
H3 Our most haunted places
H3 Visit nature reserves
H3 October half-term events and activities
H3 Arts and Crafts houses
H3 Gardening tips
H3 History
H3 Nature
H3 Ranger Rae and the Wildlifers kids' podcast
H3 Mysterious objects in our collections
H3 Carve a pumpkin lantern
H3 Cakes, bakes and desserts
H3 Annual General Meeting
H3 How to write your will
H3 Sycamore Gap Trees of Hope scheme launched
H3 Book a last-minute getaway
H3 Celebrate spooky season
H3 Who we are
H3 Services
H3 Get in touch
H3 Our policies
H3 You might also like
H3 Download the app
H4 Areas A-Z
H4 Things to do
H4 Place types
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nationaltrust.org.uk/Anchor Skip to content
https://www.nationaltrust.org.uk/No Text
/visitVisit
/discoverDiscover & learn
/our-causeOur cause
/membershipMembership
/support-usSupport us
/holidaysHolidays
https://shop.nationaltrust.org...External Subdomain Shop
https://www.nationaltrust.org.uk/No Text
/visitExplore all the places you can visit
/visit/bath-bristolBath & Bristol
/visit/birmingham-west-midlandsBirmingham & West Midlands
/visit/cambridgeshireCambridgeshire
/visit/cheshire-greater-manche...Cheshire & Greater Manchester
/visit/cornwallCornwall
/visit/devonDevon
/visit/dorsetDorset
/visit/essex-bedfordshire-hert...Essex, Bedfordshire & Hertfordshire
/visit/gloucestershire-cotswoldsGloucestershire & the Cotswolds
/visit/hampshireHampshire
/visit/isle-of-wightIsle of Wight
/visit/kentKent
/visit/lake-districtLake District
/visit/leicestershire-northamp...Leicestershire & Northamptonshire
/visit/liverpool-lancashireLiverpool & Lancashire
/visit/londonLondon
/visit/norfolkNorfolk
/visit/north-eastNorth East
/visit/northern-irelandNorthern Ireland
/visit/nottinghamshire-lincoln...Nottinghamshire & Lincolnshire
/visit/oxfordshire-buckinghams...Oxfordshire, Buckinghamshire & Berkshire
/visit/peak-district-derbyshirePeak District & Derbyshire
/visit/shropshire-staffordshireShropshire & Staffordshire
/visit/somersetSomerset
/visit/suffolkSuffolk
/visit/surreySurrey
/visit/sussexSussex
/visit/walesWales
/visit/warwickshireWarwickshire
/visit/wiltshireWiltshire
/visit/worcestershire-hereford...Worcestershire & Herefordshire
/visit/yorkshireYorkshire
/visit/dog-friendlyDog-friendly
/visit/family-friendlyFamily-friendly
/visit/walkingWalking
/visit/places-to-eatPlaces to eat
/visit/outdoor-activitiesOutdoor activities
/visit/christmasChristmas
/visit/whats-onWhat's on
/visit/50-things‘50 things to do before you’re 11¾’
/visit/weddingsWeddings
/visit/coast-beachesCoast & beaches
/visit/gardens-parksGardens & parks
/visit/houses-buildingsHouses & buildings
/visit/castles-fortsCastles & forts
/visit/countryside-woodlandCountryside & woodland
/visit/bath-bristolText duplicate Bath & Bristol
/visit/birmingham-west-midlandsText duplicate Birmingham & West Midlands
/visit/cambridgeshireText duplicate Cambridgeshire
/visit/cheshire-greater-manche...Text duplicate Cheshire & Greater Manchester
/visit/cornwallText duplicate Cornwall
/visit/devonText duplicate Devon
/visit/dorsetText duplicate Dorset
/visit/essex-bedfordshire-hert...Text duplicate Essex, Bedfordshire & Hertfordshire
/visit/gloucestershire-cotswoldsText duplicate Gloucestershire & the Cotswolds
/visit/hampshireText duplicate Hampshire
/visit/isle-of-wightText duplicate Isle of Wight
/visit/kentText duplicate Kent
/visit/lake-districtText duplicate Lake District
/visit/leicestershire-northamp...Text duplicate Leicestershire & Northamptonshire
/visit/liverpool-lancashireText duplicate Liverpool & Lancashire
/visit/londonText duplicate London
/visit/norfolkText duplicate Norfolk
/visit/north-eastText duplicate North East
/visit/northern-irelandText duplicate Northern Ireland
/visit/nottinghamshire-lincoln...Text duplicate Nottinghamshire & Lincolnshire
/visit/oxfordshire-buckinghams...Text duplicate Oxfordshire, Buckinghamshire & Berkshire
/visit/peak-district-derbyshireText duplicate Peak District & Derbyshire
/visit/shropshire-staffordshireText duplicate Shropshire & Staffordshire
/visit/somersetText duplicate Somerset
/visit/suffolkText duplicate Suffolk
/visit/surreyText duplicate Surrey
/visit/sussexText duplicate Sussex
/visit/walesText duplicate Wales
/visit/warwickshireText duplicate Warwickshire
/visit/wiltshireText duplicate Wiltshire
/visit/worcestershire-hereford...Text duplicate Worcestershire & Herefordshire
/visit/yorkshireText duplicate Yorkshire
/visit/dog-friendlyText duplicate Dog-friendly
/visit/family-friendlyText duplicate Family-friendly
/visit/walkingText duplicate Walking
/visit/places-to-eatText duplicate Places to eat
/visit/outdoor-activitiesText duplicate Outdoor activities
/visit/christmasText duplicate Christmas
/visit/whats-onText duplicate What's on
/visit/50-thingsText duplicate ‘50 things to do before you’re 11¾’
/visit/weddingsText duplicate Weddings
/visit/coast-beachesText duplicate Coast & beaches
/visit/gardens-parksText duplicate Gardens & parks
/visit/houses-buildingsText duplicate Houses & buildings
/visit/castles-fortsText duplicate Castles & forts
/visit/countryside-woodlandText duplicate Countryside & woodland
/discoverSee what you can discover and learn
/discover/historyHistory
/discover/natureNature
/discover/gardening-tipsGardening tips
/discover/foodFood
/discover/craftsCrafts
/discover/virtual-visitVirtual visit
/discover/film-tvFilm & TV
/our-causeFind out about our cause
/our-cause/nature-climateNature & climate
/our-cause/history-heritageHistory & heritage
/our-cause/communitiesCommunities
/membershipDiscover our different types of membership
/membershipJoin
https://renew.nationaltrust.or...External Subdomain Renew
/membership/gift-membershipGift membership
/membership/enquiriesEnquiries
https://account.nationaltrust....External Subdomain My Account
/membership/magazineMagazine
/support-usFind out how you can support us
/support-us/donateDonate
/support-us/plant-a-treePlant a Tree
/support-us/lottery-raffleLottery & raffle
/support-us/fundraisingFundraising
/support-us/volunteerVolunteer
/support-us/gifts-in-willsGifts in wills
/support-us/appealsAppeals
/support-us/supporter-groupsSupporter groups
/holidaysExplore all the places you can go on holiday
/holidays/searchSearch for a holiday
/holidays/last-minute-holidaysSpecial offers & last-minute breaks
/holidays/half-termHalf-term holidays
/holidays/cottages/christmas-n...Christmas & new year
/holidays/cottages/dog-friendlyDog friendly
/holidays/destinationsDestinations
/holidays/camping-glampingCamping
/holidays/cottagesCottages
/holidays/hotelsHotels
/holidays/bothies-and-bunkhousesBothies & bunkhouses
/holidays/inspirationInspiration
/holidays/booking-informationBooking information
/holidays/booking-information/...FAQs
/holidays/balance-paymentSubdomain Balance payments
/holidays/contact-usContact the holidays team
https://shop.nationaltrust.org...External Subdomain Go to our online shop
/site-searchSearch
https://donate.nationaltrust.o...External Subdomain Text duplicate Donate
/visit/gardens-parksVisit a garden or park near you
/our-cause/nature-climate/natu...Learn about our nature conservation work
/discover/virtual-visitExplore virtual visits
/searchExplore
/visit/castles-fortsCastles and forts
/visit/dog-friendlyDog-friendly places to visit
/visit/houses-buildingsHouses and buildings
/visit/houses-buildings/most-h...Our most haunted places
/visit/countryside-woodland/vi...Visit nature reserves
/visit/whats-on/october-half-t...October half-term events and activities
/visit/houses-buildings/arts-a...Arts and Crafts houses
/discover/gardening-tipsText duplicate Gardening tips
/discover/historyText duplicate History
/discover/natureText duplicate Nature
/discoverLearn something new
/discover/virtual-visit/podcas...Ranger Rae and the Wildlifers kids' podcast
/discover/history/art-collecti...Mysterious objects in our collections
/discover/crafts/carve-a-pumpk...Carve a pumpkin lantern
/discover/food/recipes/cakes-b...Cakes, bakes and desserts
/who-we-are/annual-general-mee...Annual General Meeting
/support-us/gifts-in-wills/fre...How to write your will
/who-we-are/newsMore news
/visit/north-east/hadrians-wal...Sycamore Gap Trees of Hope scheme launched
/holidays/last-minute-holidaysBook a last-minute getaway
https://shop.nationaltrust.org...External Subdomain Celebrate spooky season
/membershipText duplicate Join
/who-we-are/about-usAbout us
/who-we-are/about-us/how-we-ar...How we are run
/who-we-are/annual-reportsAnnual reports
/who-we-are/annual-general-mee...Text duplicate Annual General Meeting
http://www.nationaltrustjobs.o...External Subdomain Jobs
/who-we-are/our-partnersOur partners
/who-we-are/our-brand-licence-...Our brand licence collaborations
/who-we-are/newsNews
/who-we-are/researchResearch
/services/help-centreHelp centre
/holidays/contact-usHolidays help centre
/services/online-shop-help-centreOnline shop help centre
/services/venue-hireVenue hire
/services/information-for-supp...Information for suppliers
/who-we-are/research/climate-c...Climate change adaptation guidance for heritage organisations
/services/public-noticesPublic notices
/services/residential-and-farm...Residential & farm lettings
/services/mediaMedia
/get-in-touch/contact-usContact us
https://cloud.email.nationaltr...External Subdomain Sign up to hear more
https://www.nationaltrust.org.uk/Manage cookies
/our-policies/cookie-policyCookie policy
/our-policies/accessibilityAccessibility
/our-policies/terms-conditionsTerms & conditions
/our-policies/modern-slaveryModern slavery
/our-policies/privacyPrivacy
https://www.nationaltrustjobs....External Subdomain Text duplicate Jobs
https://www.nationaltrustcolle...External Subdomain Collections
https://www.ntprints.com/External Subdomain Prints
https://apps.apple.com/gb/app/...External Subdomain No Text
https://play.google.com/store/...External Subdomain No Text
https://www.facebook.com/natio...External Subdomain No Text
https://x.com/nationaltrustExternal No Text
https://www.instagram.com/nati...External Subdomain No Text
https://www.youtube.com/user/n...External Subdomain No Text
https://www.fundraisingregulat...External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nationaltrust.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (589 kB).
The page response time is excellent with 0.38 seconds.

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
set-cookie131 Characters
dateSun, 20 Oct 2024 03:16:17 GMT
varyAccept-Encoding
x-varnish38024796 22301002
age258
via1.1 varnish-5fcc77ff86-xkklc (Varnish/7.5)
x-cacheHIT
x-cache-hits11
cache-controlprivate, no-cache, no-store, max-age=0, must-revalidate
pragmano-cache
expires0
x-frame-optionsDENY
x-xss-protection0
strict-transport-securitymax-age=31536000; includeSubDomains
x-content-type-optionsnosniff
referrer-policyno-referrer, same-origin
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 36,180 referring domains.
This page has 3,142,754 backlinks.
This page has backlinks from 20,705 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /media-gallery/*
Disallow: /join-at-places
Disallow: /site-search*
Disallow: /page/*
Disallow: /support-us/gifts-in-wills/enquiry-confirmation
Disallow: /support-us/gifts-in-wills/gifts-in-wills-guide-confirmation
Disallow: /support-us/gifts-in-wills/free-will-confirmation
Disallow: /support-us/gifts-in-wills/download-gifts-in-wills-guide
Disallow: /resourceapi*
 
Sitemap: https://www.nationaltrust.org.uk/sitemap.xml
Sitemap: https://www.nationaltrust.org.uk/cy/sitemap.xml

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Search preview

www.nationaltrust.org.uk
Home | National Trust
We look after the places you love, from houses, buildings and gardens to coast and countryside. Join us and help protect them.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
National Trust61%Check
Support us61%Check
Houses58%Check
places56%Check
garden54%Check
buildings50%Check
Coast50%Check
Gardens50%Check
Best Places47%Check
500 places47%Check
Show more keywords and terms

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