Naw.org - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
61% 
Page structure
79% 
Link structure
82% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
141.30 kB
Words
434
Media files
13
Number of links
78 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Transforming The Wholesale Distribution Industry | National Association of Wholesaler-Distributors
The page title should be shorter than 580 pixels. It is 881 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.naw.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWooCommerce 9.1.2
HandheldFriendlytrue
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styleblack
viewportuser-scalable=no, initial-scale=1, maximum-scale=1, minimum-scale=1, viewport-fit=cover, width=device-width
msapplication-TileImagehttps://www.naw.org/wp-content/uploads/2022/07/cropped-cropped-NAW-Fav-Logo-Blue-270x270.png
article:publisherhttps://www.facebook.com/NAWorganization/
article:modified_time2024-11-15T22:25:22+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleNational Association of Wholesaler-Distributors | Transforming The Wholesale Distribution Industry
twitter:descriptionThe National Association of Wholesaler-Distributors (NAW) is the engine of innovation for the $7 trillion wholesale distribution industry in the United States.
twitter:site@NAWorg
og:localeen_US
og:typewebsite
og:titleNational Association of Wholesaler-Distributors | Transforming The Wholesale Distribution Industry
og:descriptionThe National Association of Wholesaler-Distributors (NAW) is the engine of innovation for the $7 trillion wholesale distribution industry in the United States.
og:urlhttps://www.naw.org/
og:site_nameNational Association of Wholesaler-Distributors
og:imagehttps://www.naw.org/wp-content/uploads/2022/07/placeholder.jpg
og:image:width960
og:image:height600
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 434 words on this page. Good pages should have about 800 words of useful content.
18.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.3 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "user-scalable=no, initial-scale=1, maximum-scale=1, minimum-scale=1, viewport-fit=cover, width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Page-Featured-Image-1400x350_OPTIONB.jpgNo alt attribute provided
.../uploads/2024/10/MDM-PS24-Web-Header.pngNo alt attribute provided
/wp-content/uploads/2023/05/naw-bg-091.jpgNo alt attribute provided
...ploads/2023/05/[email protected]No alt attribute provided
...ploads/2023/05/[email protected]No alt attribute provided
...ploads/2023/05/[email protected]No alt attribute provided
...ploads/2023/05/[email protected]No alt attribute provided
...loads/2022/09/NAW-truck-icon-300x300.pngNo alt attribute provided
...ploads/2022/09/NAW-road-icon-300x300.pngNo alt attribute provided
...s/2022/09/NAW-warehouse-icon-300x300.pngNo alt attribute provided
...ds/2022/06/Long_NAW_Logo_FC-1024x301.pngNo alt attribute provided
...ent/uploads/2022/06/Long_NAW_Logo_FC.pngNo alt attribute provided
Video URLWidthHeight
...ube.com/embed/1I-nbbmt8Sk?feature=oembed500281

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Transforming The Wholesale Distribution Industry
H2 Featured Events
H2 Our Mission
H3 Our Story
H3 NAW’s Voice in Washington, DC
H3 News
H4 NEW: 11/15/24: Government Relations Update
H4 Executive Summit
H4 Virtual Profitability Summit
H4 Distribution Leadership Program
H4 Get NAW SmartBrief delivered free to your inbox
H5 GR Update – Nov 15, 2024
H5 NAW Legal Policy Center Secures Legal Victory Against Harmful Overtime Rule
H5 NAW Looks Forward to Advancing Pro-Business Agenda with Senate Majority Leader Thune
H5 NAW Congratulates Speaker Mike Johnson on Re-Election as Speaker of the House
H5 5.9 Million Employees Nationwide
H5 35,000 Employers
H5 $8.2 Trillion in Economic Activity
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.naw.org/donate/Donate
https://www.naw.org/Anchor MyNAW Login
https://www.naw.org/membership/Join NAW!
https://www.naw.org/No Text
https://www.naw.org/No Text
https://www.naw.org/Anchor My Account
https://www.naw.org/cart/Subdomain A-TITLE View your shopping cart
https://www.naw.org/donate/Text duplicate Donate
https://www.naw.org/Anchor Text duplicate MyNAW Login
https://www.naw.org/membership/Text duplicate Join NAW!
https://www.naw.org/Subdomain Transforming The Wholesale Distribution Industry
https://www.naw.org/about/Subdomain About
https://www.naw.org/events/Subdomain Events
/education-programs/Subdomain Education
/government-relations/Subdomain Government Relations
https://www.naw.org/news/Subdomain News
https://www.naw.org/membership/Subdomain Membership
https://www.naw.org/mynaw/Subdomain MyNAW
https://www.naw.org/mynaw/asknaw/Subdomain AskNAW
/category/blog/Blog
/business-solutions/Subdomain Business Solutions
/mynaw/digital-warehouse/Subdomain Digital Warehouse
https://www.naw.org/pac/Subdomain NAW-PAC
/gr-update-nov-15-2024/Subdomain Read Now
/events/executive-summit-2025/Subdomain No Text
/events/executive-summit-2025/Subdomain Learn More
/events/mdm-distribution-profi...Subdomain Text duplicate Learn More
/events/distribution-leadershi...Subdomain No Text
/events/distribution-leadershi...Subdomain Text duplicate Learn More
http://naw.org/eventsView full calendar
/government-relations/Subdomain Learn How NAW Is Fighting For You
/gr-update-nov-15-2024/Subdomain 11.15.2024 | NAW Government Relations Team GR Update – Nov 15, 2024
/category/blog/Distributing Ideas Blog
/category/news/Text duplicate News
/naw-legal-policy-center-secur...Subdomain 11.15.2024 NAW Legal Policy Center Secures Legal Victory Against Harmful Overtime Rule
/naw-looks-forward-to-advancin...Subdomain 11.13.2024 NAW Looks Forward to Advancing Pro-Business Agenda with Senate Majority Leader Thune
/naw-congratulates-speaker-mik...Subdomain 11.13.2024 NAW Congratulates Speaker Mike Johnson on Re-Election as Speaker of the House
https://www.naw.org/about/Subdomain Learn More About Us
https://www.smartbrief.com/sig...External Subdomain Subscribe Now
https://www.naw.org/Subdomain Home
https://www.naw.org/about/Subdomain Text duplicate About
https://www.naw.org/naw-team/Subdomain NAW Team
/about/naw-institute/Subdomain NAW Institute
https://www.naw.org/news/Subdomain Press Inquiries
/thought-leadership-proposal-f...Subdomain Speakers Submissions
https://www.naw.org/membership/Subdomain Text duplicate Membership
/membership-interest-form/Subdomain Membership Interest Form
/membership/member-support/Subdomain Member Support
/business-solutions/Subdomain Text duplicate Business Solutions
/business-solutions/ar-automat...Subdomain A/R Automation Solutions
/business-solutions/business-t...Subdomain Business Travel
/business-solutions/energy-ser...Subdomain Energy Services
/business-solutions/business-i...Subdomain Insurance, Benefits and HR Services
/business-solutions/freight-se...Subdomain Freight Services
/business-solutions/media/Subdomain Marketing & Recruitment Solutions
/business-solutions/real-estat...Subdomain Real Estate Services
/business-solutions/affiliate-...Subdomain Affiliate Membership Program
https://www.naw.org/mynaw/Subdomain Text duplicate MyNAW
/mynaw/digital-warehouse/Subdomain Text duplicate Digital Warehouse
https://www.naw.org/blog/Subdomain Text duplicate Distributing Ideas Blog
https://www.naw.org/news/Subdomain Text duplicate News
/mynaw/bookstore/Subdomain Bookstore
/education-programs/osu/Subdomain Ohio State University
/education-programs/management...Subdomain Management Academy
/events/webinars/Subdomain Webinars
/distributor-executive-networks/Subdomain DENs
https://www.naw.org/events/Subdomain Text duplicate Events
/events/roundtables/Roundtables
/events/webinars/Subdomain Text duplicate Webinars
/government-relations/Subdomain Text duplicate Government Relations
/find-your-legislator/Subdomain Find Your Legislator
/naw-legal-policy-center/Subdomain NAW Legal Policy Center
https://www.naw.org/pac/Subdomain Text duplicate NAW-PAC
/mynaw/government-relations-re...Subdomain Resources & Updates
/congressional-visits/Subdomain Site Visits
/voter-resources/Subdomain Voter Resources
https://twitter.com/NAWorgNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/user/N...New window External Subdomain No Text
https://www.naw.org/No Text
/cdn-cgi/l/email-protection[email protected]
/privacy-policy/Privacy Policy
https://naw.my.site.com/sExternal Subdomain Distributor / Affiliate Member
https://naw.my.site.com/associ...External Subdomain Member Association

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.naw.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (141 kB).

HTTP Response Header

NameValue
dateSun, 17 Nov 2024 14:26:53 GMT
content-typetext/html; charset=UTF-8
cache-controlpublic, max-age=600
link<https://www.naw.org/wp-json/>; rel="https://api.w.org/"
strict-transport-securitymax-age=300
x-pantheon-styx-hostnamestyx-fe3-b-7c5f7ff685-66rgd
x-styx-req-idf17e568b-a4ee-11ef-ba15-7a37189919d2
x-served-bycache-chi-klot8100115-CHI, cache-fra-eddf8230083-FRA
x-cacheHIT, MISS
x-cache-hits4, 0
x-timerS1731853613.340168,VS0,VE116
varyAccept-Encoding, Cookie, Cookie
age450
via1.1 varnish, 1.1 varnish
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=7OZs2tG8haV3PthPMopJH5bxgxgHSbrLadtUdGWPSR0mhthdsxiqjli0aDiOOHpHdsWrWAKFGKbC78%2B23T%2BYCrIrB%2B2KGLQUdWw1twGIDawT0k15xTaDj3qiR7pC"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8e4065fb2fb65d8e-FRA
content-encodinggzip
server-timingcfL4;desc="?proto=TCP&rtt=3915&sent=6&recv=10&lost=0&retrans=0&sent_bytes=3375&recv_bytes=939&delivery_rate=749870&cwnd=91&unsent_bytes=0&cid=1638ab95c62a1216&ts=166&x=0"
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 748 referring domains.
This page has 13,254 backlinks.
This page has backlinks from 510 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.naw.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NAW56%Check
Distribution54%Check
Wholesale Distribution54%Check
Distribution Industry54%Check
Wholesale Distribution Industry53%Check
Transforming50%Check
Industry49%Check
Wholesale Distributors47%Check
National Association46%Check
wholesaler-distributors45%Check
Show more keywords and terms

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