Nikon.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
58% 
Page quality
54% 
Page structure
76% 
Link structure
82% 
Server
76% 
External factors
100% 
SEO Score
Response time
0.92 s
File size
244.30 kB
Words
311
Media files
37
Number of links
52 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage
The title contains the word Homepage! More content should be covered in the title.
The page title is too short. (100 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Nikon
The meta description is too short. (37 pixels out of 1000 max pixel length) Optimize description
The meta description contains only one word.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nikon.co.uk/en_GB
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
theme-color#000000
descriptionNikon
google-site-verificationyKinmwrpRI0V83wHaqO3xU3PVRZw9sIkDM4kjCtCzi8
langen-gb
twitter:cardsummary
twitter:image/globalassets/digizuite/175901-en-ayr_art1_-6.jpg/OptimizelySmallDesktop
twitter:siteEmpty
og:titleHomepage
og:descriptionNikon
og:url/en_GB
og:typeEmpty
og:image/globalassets/digizuite/175901-en-ayr_art1_-6.jpg/OptimizelySmallDesktop
og:localeen-GB
og:locale:alternatenl-NL

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 311 words on this page. Good pages should have about 800 words of useful content.
17% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.6 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...39-en-nikon-logo.png/OptimizelyPhoneWebPnikon-image
...81-en-z6iii_hero.png/OptimizelyPhoneWebPnikon-image
...aging-cloud-logo.png/OptimizelyPhoneWebPnikon-image
...n-z35_1.4_angle1.png/OptimizelyPhoneWebPnikon-image
..._jarnoschurgers_9041.jpg/OptimizelyPhonenikon-image
...iii_usdd_jc_5809-169.jpg/OptimizelyPhonenikon-image
data:[...] Base64Hue
...ta_instant_savings_1.jpg/OptimizelyPhonenikon-image
...omo_2024_cta_banner3.jpg/OptimizelyPhonenikon-image
...aging-cloud-logo.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
...n-z35_1.4_angle1.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
...ii_24-70_4_front.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
...8-400_4-8_angle1.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
...r__get_original_.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
...owangle_adjusted.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
..._giii_g_lowangle.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
..._5809_0_cta_crop.png/OptimizelyPhoneWebPnikon-image
..._5809_0_cta_crop.png/OptimizelyPhoneWebPnikon-image
...24-120_hero_shot.png/OptimizelyPhoneWebPnikon-image
...n-zf_10_usdd_mu_0787.jpg/OptimizelyPhonenikon-image
...7934-en-z_ppdd_1.png/OptimizelyPhoneWebPnikon-image
data:[...] Base64hue
...usdd_ambassador_0453.jpg/OptimizelyPhoneNikon Z8 USDD Ambassador shoot series
...39-en-nikon-logo.png/OptimizelyPhoneWebPnikon-image
...ogo_mastercard.png/OptimizelyDesktopWebPPayment logos with no border
...ment_logo_visa.png/OptimizelyDesktopWebPPayment logos with no border
...ment_logo_amex.png/OptimizelyDesktopWebPPayment logos with no border
..._logo_applepay.png/OptimizelyDesktopWebPPayment logos with no border
...nt_logo_klarna.png/OptimizelyDesktopWebPPayment logos with no border
..._logo_clearpay.png/OptimizelyDesktopWebPPayment logo with no border

Page structure

H1 heading
(Critically important)
Outperform
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Outperform
H2 Make it iconic
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 20 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nikon.co.uk/en_GBIMG-ALT nikon-image
https://store.nikon.co.uk/b2c/...External Subdomain Account
https://store.nikon.co.uk/b2c/...External Subdomain Basket
/en_GB/product/cameras/z6iiiExplore the Z6III
/en_GB/product/apps-software/n...Nikon Imaging Cloud Create. Save. Update.
IMG-ALT nikon-image
/en_GB/product/lenses/mirrorle...Street-smart classic NIKKOR Z 35mm f/1.4
IMG-ALT nikon-image
/en_GB/learn-and-explore/magaz...Dive into the Z6III Inside the Stats
IMG-ALT nikon-image
/en_GB/learn-and-explore/the-h...The Human Prompt The Creative Athlete series
IMG-ALT nikon-image
/en_GB/promotions/camera-savingsSave today
/en_GB/promotions/save-on-nikkorBUY NOW
/en_GB/product/apps-software/n...Text duplicate IMG-ALT nikon-image
/en_GB/product/apps-software/n...Learn more
/en_GB/product/lenses/mirrorle...Text duplicate IMG-ALT nikon-image
/en_GB/product/lenses/mirrorle...Text duplicate Learn more
/en_GB/product/lenses/mirrorle...Shop
/en_GB/product/cameras/z6iiiText duplicate IMG-ALT nikon-image
/en_GB/product/cameras/z6iiiText duplicate Learn more
/en_GB/product/cameras/z6iii-V...Text duplicate Shop
/en_GB/product/lenses/mirrorle...Text duplicate IMG-ALT nikon-image
/en_GB/product/lenses/mirrorle...Text duplicate Learn more
/en_GB/product/lenses/mirrorle...Text duplicate Shop
/en_GB/product/apps-software/n...Text duplicate IMG-ALT nikon-image
/en_GB/product/apps-software/n...Text duplicate Learn more
/en_GB/product/sport-optics/co...Text duplicate IMG-ALT nikon-image
/en_GB/product/sport-optics/co...Text duplicate Learn more
/en_GB/product/sport-optics/co...Text duplicate Shop
/en_GB/product/sport-optics/co...Text duplicate IMG-ALT nikon-image
/en_GB/product/sport-optics/co...Text duplicate Learn more
/en_GB/product/sport-optics/co...Text duplicate Shop
/en_GB/learn-and-explore/the-h...Watch Now
/en_GB/product/cameras/z-8Explore the Nikon Z 8
/en_GB/product/cameras/z-f3Text duplicate IMG-ALT nikon-image
/en_GB/product/cameras/z-f3Text duplicate Learn more
/en_GB/product/cameras/z-f-VOA...Text duplicate Shop
https://www.nikon.co.uk/Text duplicate IMG-ALT nikon-image
https://www.tiktok.com/@nikon.euNew window External Subdomain No Text
https://www.instagram.com/niko...New window External Subdomain No Text
https://www.facebook.com/NikonNew window External Subdomain No Text
https://twitter.com/UKNikonNew window External No Text
https://www.youtube.com/user/i...New window External Subdomain No Text
/en_GB/products/camerasCameras
/en_GB/products/lensesLenses
/en_GB/products/sport-opticsSport Optics
/en_GB/products/other-products...Apps & Software
/en_GB/learn-and-explore/magaz...Magazine
https://nikonschool.co.uk/?utm...External Nikon School
https://store.nikon.co.uk/b2c/faqExternal Subdomain Nikon Store FAQ
https://store.nikon.co.uk/b2c/...External Subdomain Nikon Store T&Cs
/en_GB/help-and-support/store-...Store Finder
https://www.nikonimgsupport.co...External Subdomain Product Registration
https://downloadcenter.nikonim...External Subdomain Download Centre
/en_GB/help-and-support/produc...Product repairs
https://service.nikonrepair.eu...External Subdomain Support Centre
https://service.nikonrepair.eu...External Subdomain Technical Service Advisories
/en_GB/contact-usContact Us
/en_GB/help-and-support/about/...Company Profile
/en_GB/help-and-support/about/csrCorporate Social Responsibility
/en_GB/help-and-support/about/...Charity
/en_GB/help-and-support/about/...Nikon Partnerships
/en_GB/help-and-support/about/...UK Tax Strategy
/en_GB/help-and-support/about/...Modern Slavery Act Statement
/en_GB/help-and-support/about/...Press Enquiries
https://europebv.nikon.com/External Subdomain Working at Nikon
https://www.tiktok.com/@nikon.euNew window External Subdomain No Text
https://www.instagram.com/niko...New window External Subdomain No Text
https://www.facebook.com/NikonNew window External Subdomain No Text
https://twitter.com/UKNikonNew window External No Text
https://www.youtube.com/user/i...New window External Subdomain No Text
/en_GB/contact-usText duplicate Contact Us
/en_GB/privacy-noticePrivacy Notice
/en_GB/terms-of-useTerms of Use
/en_GB/cookie-noticeCookie Notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nikon.co.uk/en_GB"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.92 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (244 kB).

HTTP Response Header

NameValue
dateTue, 10 Sep 2024 03:19:37 GMT
content-typetext/html; charset=utf-8
set-cookie132 Characters
strict-transport-securitymax-age=31536000; includeSubDomains
request-contextappId=cid-v1:73f27552-5fcf-4cf8-9589-97437ea8e853
content-security-policyframe-ancestors 'self' https://mcnk64xr71xx8t-v1mr4dcx1zk84.pub.sfmc-content.com
x-correlation-idd08724e5-359c-4338-ba9f-e1614fac174e
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
referrer-policystrict-origin-when-cross-origin
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8c0c4709dc54a01b-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 192 referring domains.
This page has 8,032 backlinks.
This page has backlinks from 161 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /en/*
Sitemap: https://www.nikon.co.uk/en_GB/sitemap.xml

Similar sites

Search preview

www.nikon.co.uk › en_GB
Homepage
Nikon

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Nikon56%Check
Outperform50%Check
Nikon Store45%Check
Instant41%Check
Savings41%Check
Save39%Check
NIKKOR39%Check
LENSES39%Check
Human39%Check
Prompt39%Check
Show more keywords and terms

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