Order.design - SEO Checker

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Overview of the SEO Check
Meta information
87% 
Page quality
44% 
Page structure
58% 
Link structure
25% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.65 s
File size
356.50 kB
Words
456
Media files
224
Number of links
384 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Order - Design
The page title is too short. (134 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Order is a design office founded by Jesse Reed and Hamish Smyth specializing in brand identity. We do everything for a reason, never for decoration.
The length of the meta description is perfect. (920 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, viewport-fit=cover
csrf-tokenJkNCklBssQGVUHBS2NtwPPU6YvPOin5UbxmkvrMO
descriptionOrder is a design office founded by Jesse Reed and Hamish Smyth specializing in brand identity. We do everything for a reason, never for decoration.
msapplication-TileColor#ffffff
msapplication-TileImage/assets/favicon/ms-icon-144x144.png
theme-color#ffffff
langen
twitter:cardsummary_large_image
twitter:site@order
twitter:titleOrder - Design
twitter:descriptionOrder is a design office founded by Jesse Reed and Hamish Smyth specializing in brand identity. We do everything for a reason, never for decoration.
twitter:imagehttps://order-site-images-dev.imgix.net/d7996afc-e580-4494-bc4a-f0e6f9c7f2c2/ORDER_OFFICE.jpg?auto=compress%2Cformat&crop=entropy&fit=crop&fm=jpg&h=470&q=70&rect=0%2C880%2C8376%2C4375&w=900
og:titleOrder - Design
og:site_nameOrder
og:url//
og:descriptionOrder is a design office founded by Jesse Reed and Hamish Smyth specializing in brand identity. We do everything for a reason, never for decoration.
og:typebusiness.business
og:imagehttps://order-site-images-dev.imgix.net/d7996afc-e580-4494-bc4a-f0e6f9c7f2c2/ORDER_OFFICE.jpg?auto=compress%2Cformat&crop=entropy&fit=crop&fm=jpg&h=470&q=70&rect=0%2C880%2C8376%2C4375&w=900
content-typetext/html;charset=UTF-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 456 words on this page. Good pages should have about 800 words of useful content.
9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
110 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
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data:[...] Base64No alt attribute provided
...1-63e2b8d3e3aa/UNDERLINE_LOGO_MOBILE.svgUnderline Logo Mobile
...64d315b96b/ELIA_LOGO_HOMEPAGE_MOBILE.svgElia Logo Homepage Mobile
...be28-7261d36621d3/ELIA_LOGO_HOMEPAGE.svgElia Logo Homepage
data:[...] Base64No alt attribute provided
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...0b908368c070/KICKSTARTER_SYMBOL_NEWS.svgKickstarter Symbol News
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Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 82 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Munson
H2 Herman Miller
H2 24 April, 2024
H2 Journal House
H2 Palisades Parks Conservancy
H2 The Giancarlo DiTrapano Foundation for Literature & the Arts
H2 Apple
H2 Collective Ten
H2 Classified
H2 Crux
H2 Climate Imperative
H2 Skateyogi
H2 02 June, 2023
H2 Rex Brasher
H2 NYC Literary Action Coalition
H2 Industrious Labs
H2 Maxio
H2 Chatham
H2 QSL?
H2 MoMA
H2 Autumn
H2 Teal
H2 Union
H2 Forward Majority
H2 Justworks
H2 Speed & Scale
H2 Williams College
H2 West End Square
H2 Block by Block
H2 ClHu
H2 Songtrust
H2 Undivided
H2 All the Streets Are Silent
H2 For Promotional Use Only
H2 Rebecca Atwood
H2 Gage & Tollner
H2 The Motorcycle: Design, Art, Desire
H2 Heyday
H2 Every
H2 Dieter Rams: The Complete Works
H2 Elkin
H2 Standards
H2 Sourdough Disco
H2 James Felton Keith (JFK)
H2 Gathering Growth Foundation
H2 Vessel Floats
H2 Greenhouse
H2 NYCTA Graphics Standards Manual Reissue
H2 CANY
H2 Ribbon
H2 Parks
H2 Żywieckie Suwakowanie
H2 Jefferson Studios
H2 Breaker
H2 Architizer
H2 Kickstarter
H2 Anicorn
H2 Floyd
H2 25 May, 2017
H2 Hillary for America
H2 Brand Identities
H2 NYCTA Objects
H2 05 May, 2016
H2 Anthology of Emo
H2 NASA Graphics Standards Manual Reissue
H2 Dadada
H2 16 August, 2018
H2 The Underline
H2 Elia
H2 Transatlantic Film Orchestra
H2 EPA Graphic Standards System Reissue
H2 24 November, 2017
H2 Reception Bar
H2 Radar
H2 Quicksilver Daydream
H2 Everything Beautiful is Far Away
H2 Exhibit A
H2 Gaslit Nation
H2 Identity: Chermayeff & Geismar & Haviv
H2 Slip
H2 Olympism Made Visible
H2 subscribe
Some anchor texts are used more than once.
15 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://order.design/Work
https://order.design/profileProfile
https://order.design/indexIndex
https://order.design/otfOTF
https://order.design/changeChange
https://order.design/No Text
/project/munsonMunson
/tagged/identityIdentity
/tagged/guidelinesGuidelines
/tagged/namingNaming
/tagged/strategyStrategy
/tagged/typefaceTypeface
/project/munsonIMG-ALT Munson Assets 70
/project/munsonNo Text
/project/herman-millerHerman Miller
/tagged/identityText duplicate Identity
/tagged/motionMotion
/tagged/guidelinesText duplicate Guidelines
/project/herman-millerIMG-ALT Hm Index 01
https://order.design/News
https://vernacular.is/products...External IMG-ALT Hero 1
https://vernacular.is/New window Nofollow External Vernacular→
/project/journal-houseJournal House
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/guidelinesText duplicate Guidelines
/project/journal-houseIMG-ALT Jh 51
/project/palisades-parks-conse...Palisades Parks Conservancy
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/project/palisades-parks-conse...IMG-ALT Order Ppc 09
/project/the-giancarlo-ditrapa...The Giancarlo DiTrapano Foundation for Literature & the Arts
/tagged/identityText duplicate Identity
/tagged/websiteWebsite
/tagged/guidelinesText duplicate Guidelines
/project/the-giancarlo-ditrapa...IMG-ALT Gdf Logo Sq
/project/the-giancarlo-ditrapa...IMG-ALT Gdf Index
/project/appleApple
/tagged/guidelinesText duplicate Guidelines
/tagged/motionText duplicate Motion
/project/appleIMG-ALT Apple Home 01
/project/collectivetenCollective Ten
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/websiteText duplicate Website
/project/collectivetenIMG-ALT Collectiveten 53
/project/collectivetenIMG-ALT Collectiveten 13
/project/classifiedClassified
https://order.design/tagged/bookBook
/project/classifiedIMG-ALT Classified 01 Sqr
https://order.design/project/cruxCrux
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
https://order.design/project/cruxIMG-ALT Order Assets Crux 12
/project/climate-imperativeClimate Imperative
/tagged/identityText duplicate Identity
/tagged/websiteText duplicate Website
/tagged/guidelinesText duplicate Guidelines
/project/climate-imperativeIMG-ALT Ci 13
/project/skateyogiSkateyogi
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/project/skateyogiIMG-ALT Skateyogi 01
https://order.design/Text duplicate News
https://www.lichennyc.com/prod...External Subdomain IMG-ALT Lichen Ig 06
https://www.lichennyc.com/New window External Subdomain Lichen→
/project/rex-brasherRex Brasher
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/guidelinesText duplicate Guidelines
/project/rex-brasherIMG-ALT Order Website Assets Sqr Rb21
/project/rex-brasherIMG-ALT Order Website Assets Rb10
/project/nyc-literary-action-c...NYC Literary Action Coalition
/tagged/identityText duplicate Identity
/project/nyc-literary-action-c...IMG-ALT Lac Post 3a
/project/industrious-labsIndustrious Labs
/tagged/identityText duplicate Identity
/tagged/websiteText duplicate Website
/tagged/guidelinesText duplicate Guidelines
/project/industrious-labsIMG-ALT Il 48
/project/industrious-labsIMG-ALT Il 34
/project/maxioMaxio
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/websiteText duplicate Website
/project/maxioIMG-ALT Maxio Ooh 03b
/project/chathamChatham
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/guidelinesText duplicate Guidelines
/tagged/websiteText duplicate Website
/project/chathamIMG-ALT Chatham Index 02 02
/project/chathamIMG-ALT Chatham Website 114
https://order.design/project/qslQSL?
https://order.design/tagged/bookText duplicate Book
https://order.design/project/qslIMG-ALT Qsl 011 Hero 02
https://order.design/project/momaMoMA
/tagged/brand-architectureBrand architecture
/tagged/motionText duplicate Motion
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
https://order.design/project/momaIMG-ALT Moma Page Images 09
https://order.design/project/momaNo Text
/project/autumnAutumn
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/project/autumnIMG-ALT Autumn Logo 01
https://order.design/project/tealTeal
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/websiteText duplicate Website
https://order.design/project/tealNo Text
/project/unionUnion
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/guidelinesText duplicate Guidelines
/project/unionIMG-ALT Union Phone 02
/project/forward-majorityForward Majority
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/project/forward-majorityIMG-ALT Fm Logo 01
/project/justworksJustworks
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/guidelinesText duplicate Guidelines
/project/justworksIMG-ALT Jw Logo 06
/project/justworksNo Text
/project/speed-and-scaleSpeed & Scale
/tagged/identityText duplicate Identity
https://order.design/tagged/bookText duplicate Book
/tagged/guidelinesText duplicate Guidelines
/tagged/illustrationIllustration
/project/speed-and-scaleIMG-ALT Ss 5 A
/project/williams-collegeWilliams College
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/illustrationText duplicate Illustration
/tagged/guidelinesText duplicate Guidelines
/tagged/strategyText duplicate Strategy
/project/williams-collegeIMG-ALT Williams Social Posts 210307 01
/project/williams-collegeIMG-ALT Williams Casestudy Rectangle 1280px
/project/west-end-squareWest End Square
/tagged/identityText duplicate Identity
/tagged/environmentalEnvironmental
/project/west-end-squareIMG-ALT So2021012 13 Home
/project/west-end-squareText duplicate IMG-ALT So2021012 13 Home
/project/block-by-blockBlock by Block
/tagged/identityText duplicate Identity
/tagged/illustrationText duplicate Illustration
/tagged/motionText duplicate Motion
/tagged/guidelinesText duplicate Guidelines
/project/block-by-blockNo Text
https://order.design/project/clhuClHu
/tagged/identityText duplicate Identity
/tagged/packagingPackaging
/tagged/guidelinesText duplicate Guidelines
https://order.design/project/clhuIMG-ALT Clhu Casestudy Square13
/project/songtrustSongtrust
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/strategyText duplicate Strategy
/project/songtrustIMG-ALT Songtrust 01
/project/undividedUndivided
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/namingText duplicate Naming
/project/undividedIMG-ALT Undivided Ig 4b
/project/undividedIMG-ALT Undivided Case Study 45
/project/all-the-streets-are-s...All the Streets Are Silent
/tagged/identityText duplicate Identity
/tagged/titlesTitles
/project/all-the-streets-are-s...No Text
/project/for-promotional-use-onlyFor Promotional Use Only
https://order.design/tagged/bookText duplicate Book
/project/for-promotional-use-onlyIMG-ALT A24 Fpuo Cover 04
/project/rebecca-atwoodRebecca Atwood
/tagged/identityText duplicate Identity
/tagged/packagingText duplicate Packaging
/tagged/guidelinesText duplicate Guidelines
/project/rebecca-atwoodIMG-ALT Ra Website 94
/project/rebecca-atwoodIMG-ALT Ra Website 08
/project/gage-and-tollnerGage & Tollner
/tagged/identityText duplicate Identity
/tagged/signageSignage
/project/gage-and-tollnerIMG-ALT Gt Edit 05
/project/gage-and-tollnerText duplicate IMG-ALT Gt Edit 05
/project/the-motorcycle-design...The Motorcycle: Design, Art, Desire
https://order.design/tagged/bookText duplicate Book
/project/the-motorcycle-design...IMG-ALT Order Website Assets Moto11 Mobile
/project/the-motorcycle-design...IMG-ALT Order Website Assets Moto11
/project/heydayHeyday
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/motionText duplicate Motion
/project/heydayIMG-ALT Heyday Icon 01
/project/heydayNo Text
/project/everyEvery
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/guidelinesText duplicate Guidelines
/project/everyIMG-ALT Every Social Documentation 02 07
/project/everyIMG-ALT Every 3
/project/dieter-rams-the-compl...Dieter Rams: The Complete Works
https://order.design/tagged/bookText duplicate Book
/tagged/typefaceText duplicate Typeface
/project/dieter-rams-the-compl...IMG-ALT Rams Social Posts 210205 11 11
/project/elkinElkin
/tagged/identityText duplicate Identity
/tagged/packagingText duplicate Packaging
/tagged/websiteText duplicate Website
/project/elkinIMG-ALT Order Website Assets Sqr Elkin Rev
/project/elkinIMG-ALT Order Website Assets Elkin Rev3
/project/standardsStandards
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/brand-architectureText duplicate Brand architecture
/tagged/websiteText duplicate Website
/project/standardsIMG-ALT Standards Index 02
/project/sourdough-discoSourdough Disco
/tagged/identityText duplicate Identity
/project/sourdough-discoIMG-ALT Sourdough Disco Documentation 201022 27
/project/sourdough-discoNo Text
/project/james-felton-keith-jfkJames Felton Keith (JFK)
/tagged/identityText duplicate Identity
/project/james-felton-keith-jfkIMG-ALT Jfk Homepage
/project/gathering-growth-foun...Gathering Growth Foundation
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/tagged/websiteText duplicate Website
/project/gathering-growth-foun...IMG-ALT Ggf Logo 07
/project/gathering-growth-foun...No Text
/project/vessel-floatsVessel Floats
/tagged/identityText duplicate Identity
/tagged/packagingText duplicate Packaging
/tagged/motionText duplicate Motion
/tagged/environmentalText duplicate Environmental
/tagged/websiteText duplicate Website
/project/vessel-floatsIMG-ALT Vf Website 03 Mobile
/project/vessel-floatsIMG-ALT Vf Hero 2
/project/greenhouseGreenhouse
/tagged/identityText duplicate Identity
/tagged/illustrationText duplicate Illustration
/tagged/guidelinesText duplicate Guidelines
/project/greenhouseIMG-ALT Gh Logo Mobile 01
/project/greenhouseIMG-ALT Gh Logo 02 01 01
/project/nycta-graphics-standa...NYCTA Graphics Standards Manual Reissue
https://order.design/tagged/bookText duplicate Book
/tagged/websiteText duplicate Website
/project/nycta-graphics-standa...IMG-ALT Nycta Homepage
https://order.design/project/canyCANY
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
https://order.design/project/canyIMG-ALT Cany Logo Pattern Logo Square
https://order.design/project/canyIMG-ALT Cany Logo Pattern Logo
/project/ribbonRibbon
/tagged/identityText duplicate Identity
/tagged/illustrationText duplicate Illustration
/tagged/guidelinesText duplicate Guidelines
/project/ribbonIMG-ALT Ribbon Logo 01
/project/ribbonText duplicate IMG-ALT Ribbon Logo 01
/project/parksParks
https://order.design/tagged/bookText duplicate Book
/project/parksIMG-ALT Standards Manual Parks Book3218
/project/parksIMG-ALT Standards Manual Parks Book3218 2400 Profile Assigned
/project/zywieckie-suwakowanieŻywieckie Suwakowanie
/tagged/identityText duplicate Identity
/tagged/guidelinesText duplicate Guidelines
/project/zywieckie-suwakowanieIMG-ALT Zywieckie Suwakowanie Logo Mobile
/project/zywieckie-suwakowanieNo Text
/project/jefferson-studiosJefferson Studios
/tagged/identityText duplicate Identity
/project/jefferson-studiosIMG-ALT Js Logo 02
/project/jefferson-studiosText duplicate IMG-ALT Js Logo 02
/project/breakerBreaker
/tagged/identityText duplicate Identity
/tagged/namingText duplicate Naming
/tagged/guidelinesText duplicate Guidelines
/project/breakerIMG-ALT Breaker Logo Mobile
/project/breakerNo Text
/project/architizerArchitizer
https://order.design/tagged/bookText duplicate Book
/project/architizerIMG-ALT Architizer Cover Grid
/project/architizerText duplicate IMG-ALT Architizer Cover Grid
/project/kickstarterKickstarter
/tagged/identityText duplicate Identity
/tagged/brand-architectureText duplicate Brand architecture
/tagged/guidelinesText duplicate Guidelines
/project/kickstarterIMG-ALT Kickstarter Logo Homepage Mobile
/project/kickstarterIMG-ALT Kickstarter Logo Homepage
/project/anicornAnicorn
/tagged/industrialIndustrial
/project/anicornIMG-ALT Anicorn Homepage
/project/floydFloyd
/tagged/identityText duplicate Identity
/tagged/typefaceText duplicate Typeface
/tagged/packagingText duplicate Packaging
/tagged/guidelinesText duplicate Guidelines
/project/floydIMG-ALT Floyd Homepage Mobile
/project/floydIMG-ALT Floyd Homepage
https://order.design/Text duplicate News
https://www.fastcompany.com/90...External Subdomain IMG-ALT Fast Company News Mobile
https://www.fastcompany.com/90...External Subdomain IMG-ALT Fast Company News
https://www.fastcompany.com/90...New window External Subdomain Fast Company→
/project/hillary-for-americaHillary for America
/tagged/identityText duplicate Identity
/project/hillary-for-americaNo Text
/project/brand-identitiesBrand Identities
/tagged/identityText duplicate Identity
/project/brand-identitiesIMG-ALT Logos Homepage Mobile
/project/brand-identitiesIMG-ALT Logos Homepage
/project/nycta-objectsNYCTA Objects
https://order.design/tagged/bookText duplicate Book
/project/nycta-objectsIMG-ALT Nycta Objects Cover Mobile
/project/nycta-objectsIMG-ALT Nycta Objects Cover
https://order.design/Text duplicate News
https://www.vanityfair.com/cul...External Subdomain IMG-ALT Vanity Fair News Mobile
https://www.vanityfair.com/cul...External Subdomain IMG-ALT Vanity Fair News
https://www.vanityfair.com/cul...New window External Subdomain Vanity Fair→
/project/anthology-of-emoAnthology of Emo
https://order.design/tagged/bookText duplicate Book
/project/anthology-of-emoIMG-ALT Aoe Homepage
/project/nasa-graphics-standar...NASA Graphics Standards Manual Reissue
https://order.design/tagged/bookText duplicate Book
/project/nasa-graphics-standar...IMG-ALT Nasa Homepage Mobile
/project/nasa-graphics-standar...IMG-ALT Nasa Homepage
/project/dadadaDadada
/tagged/identityText duplicate Identity
/project/dadadaIMG-ALT Dadada Homepage Mobile
/project/dadadaIMG-ALT Dadada Homepage
https://order.design/Text duplicate News
https://www.commarts.com/exhib...External Subdomain IMG-ALT Floyd Newsprint News Mobile
https://www.commarts.com/exhib...External Subdomain IMG-ALT Floyd Newsprint News
https://www.commarts.com/exhib...New window External Subdomain Communication Arts→
/project/the-underlineThe Underline
/tagged/identityText duplicate Identity
/tagged/environmentalText duplicate Environmental
/tagged/namingText duplicate Naming
/tagged/guidelinesText duplicate Guidelines
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https://www.itsnicethat.com/ne...New window External Subdomain It's Nice That→
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order.design
Order - Design
Order is a design office founded by Jesse Reed and Hamish Smyth specializing in brand identity. We do everything for a reason, never for decoration.

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Order73%Check
Design73%Check
Brand50%Check
Identity50%Check
Brand Identity50%Check
Standards46%Check
NYCTA46%Check
office46%Check
Jesse46%Check
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