Playengland.org.uk - SEO Checker

Overview of the SEO Check
Meta information
65% 
Page quality
82% 
Page structure
74% 
Link structure
53% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
190.00 kB
Words
604
Media files
11
Number of links
85 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Play England
The page title is too short. (120 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.playengland.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionEmpty
langen-gb
twitter:titlePlay England
twitter:imagehttp://static1.squarespace.com/static/609a5802ba3f13305c43d352/t/60ab81dd59fb433826571d92/1621852638035/Play+England+logo+web.png?format=1500w
twitter:urlhttps://www.playengland.org.uk
twitter:cardsummary
og:site_namePlay England
og:titlePlay England
og:urlhttps://www.playengland.org.uk
og:typewebsite
og:imagehttp://static1.squarespace.com/static/609a5802ba3f13305c43d352/t/60ab81dd59fb433826571d92/1621852638035/Play+England+logo+web.png?format=1500w
og:image:width1166
og:image:height993
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 25.17 words is high.
This page contains 604 words. That's ok.
33.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
Play England
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Play England
H2 Trends in Children's Street Play
H2 Downloadable Info Sheets
H2 Latest News
H2 You Can Help Us Support Every Child’s Right To Play
H2 Get Involved!
H4 Join the campaign!
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
/cartNo Text
https://www.playengland.org.uk/Anchor Skip to Content
/manifestoManifesto
/strategyStrategy
/newsblogNews
/petcPETC
/resourcesResources
/designforplayDesign for Play
/qualityinplayQuality in Play
/publicationsPublications
/linksLinks
/get-involvedGet Involved
/corporate-social-responsibilityCorporate Social Responsibility
/become-a-memberBecome a Member
/donateDonate
/contact-usContact Us
/aboutAbout
/what-we-doWhat We Do
/charter-for-playCharter For Play
/our-valuespoliciesOur Values/Policies
/trusteesTrustees
/searchSubdomain Search
https://www.playengland.org.uk/IMG-ALT Play England
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text
/contact-usText duplicate Contact Us
/manifestoText duplicate Manifesto
/strategyText duplicate Strategy
/newsblogText duplicate News
/petcText duplicate PETC
/resourcesText duplicate Resources
/designforplayText duplicate Design for Play
/qualityinplayText duplicate Quality in Play
/publicationsText duplicate Publications
/linksText duplicate Links
/get-involvedText duplicate Get Involved
/corporate-social-responsibilityText duplicate Corporate Social Responsibility
/become-a-memberText duplicate Become a Member
/donateText duplicate Donate
/contact-usText duplicate Contact Us
/aboutText duplicate About
/what-we-doText duplicate What We Do
/charter-for-playText duplicate Charter For Play
/our-valuespoliciesText duplicate Our Values/Policies
/trusteesText duplicate Trustees
/searchSubdomain Text duplicate Search
https://www.playengland.org.uk/Text duplicate IMG-ALT Play England
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text
/contact-usText duplicate Contact Us
/manifestoText duplicate Manifesto
/strategyText duplicate Strategy
/newsblogText duplicate News
/petcText duplicate PETC
/resourcesFolder: Resources
https://www.playengland.org.uk/Back
/designforplayText duplicate Design for Play
/qualityinplayText duplicate Quality in Play
/publicationsText duplicate Publications
/linksText duplicate Links
/get-involvedFolder: Get Involved
https://www.playengland.org.uk/Text duplicate Back
/corporate-social-responsibilityText duplicate Corporate Social Responsibility
/become-a-memberText duplicate Become a Member
/donateText duplicate Donate
/contact-usText duplicate Contact Us
/aboutFolder: About
https://www.playengland.org.uk/Text duplicate Back
/what-we-doText duplicate What We Do
/charter-for-playText duplicate Charter For Play
/our-valuespoliciesText duplicate Our Values/Policies
/trusteesText duplicate Trustees
/searchSubdomain Text duplicate Search
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text
/contact-usText duplicate Contact Us
/s/Street-Play-Report-July-202...No Text
https://mcusercontent.com/5ac0...New window External IMG-ALT Recruitment and retention(mcusercontent.com)
/s/Mental-Health-and-Play-Feb-...New window No Text
/s/IT-tips-and-tricks-Informat...New window No Text
/newsblog/playday-2024IMG-ALT Playday 2024 - The Culture of Childhood
/newsblog/playday-2024Text duplicate Playday 2024 - The Culture of Childhood
/newsblog/open-letter-to-gover...IMG-ALT OPEN LETTER TO GOVERNMENT
/newsblog/open-letter-to-gover...Text duplicate OPEN LETTER TO GOVERNMENT
/newsblog/recruitment-uk-playw...IMG-ALT Recruitment: UK Playwork NOS review
/newsblog/recruitment-uk-playw...Text duplicate Recruitment: UK Playwork NOS review
/newsblog/202425-review-of-the...IMG-ALT 2024/25 Review of the National Occupational Standards for Playwork (NOS)
/newsblog/202425-review-of-the...Text duplicate 2024/25 Review of the National Occupational Standards for Playwork (NOS)
/campaigningText duplicate Get Involved
/privacy-policyNew window Privacy Policy
/terms-and-conditionsNew window Terms and Conditions
/contact-usText duplicate Contact Us
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/playe...New window External Subdomain No Text
https://www.instagram.com/play...New window External Subdomain No Text
http://x.com/PlayEnglandNew window External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.playengland.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (190 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age58329
content-encodinggzip
content-typetext/html;charset=utf-8
dateFri, 20 Sep 2024 14:18:33 GMT
etagW/"ca360a6a5bdd5a8ad1a94295d7488bb5"
expiresThu, 01 Jan 1970 00:00:00 GMT
serverSquarespace
set-cookie72 Characters
strict-transport-securitymax-age=0
varyAccept-Encoding
x-content-type-optionsnosniff
x-contextid9JC3hRJG/jmkLioZU
content-length26976
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 460 referring domains.
This page has 1,404 backlinks.
This page has backlinks from 389 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: GPTBot
User-agent: ChatGPT-User
User-agent: CCBot
User-agent: anthropic-ai
User-agent: Google-Extended
User-agent: FacebookBot
User-agent: Claude-Web
User-agent: cohere-ai
User-agent: PerplexityBot
User-agent: Applebot-Extended
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.playengland.org.uk/sitemap.xml

Search preview

www.playengland.org.uk
Play England

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Play86%Check
Play England85%Check
England82%Check
Street45%Check
children43%Check
Trends43%Check
Sheet40%Check
Get40%Check
Freedom39%Check
get involved39%Check

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