Polarisprofessional.com - SEO Checker

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Overview of the SEO Check
Meta information
91% 
Page quality
62% 
Page structure
100% 
Link structure
100% 
Server
95% 
External factors
12% 
SEO Score
Response time
1.55 s
File size
63.60 kB
Words
263
Media files
21
Number of links
18 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Attrezzatura per la Refrigerazione Professionale in Cucina | Polaris
The page title should be shorter than 580 pixels. It is 598 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Da oltre 30 anni al tuo fianco in cucina con una gamma completa di attrezzature per la refrigerazione professionale.
The length of the meta description is perfect. (708 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.polarisprofessional.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: it
Language defined in HTML: it-it
Server location: United States of America
The following language is defined by HTML: it-it
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, height=device-height, initial-scale=1.0, shrink-to-fit=no
theme-color#003057
mobile-web-app-capableyes
googlenotranslate
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionDa oltre 30 anni al tuo fianco in cucina con una gamma completa di attrezzature per la refrigerazione professionale.
msapplication-TileImagehttps://www.polarisprofessional.com/wp-content/uploads/2019/11/cropped-Polaris-Behind-The-Freshness-1-270x270.png
article:modified_time2025-04-18T12:28:25+00:00
langit-it
twitter:cardsummary_large_image
og:localeit_IT
og:typewebsite
og:titleAttrezzatura per la Refrigerazione Professionale in Cucina | Polaris
og:descriptionDa oltre 30 anni al tuo fianco in cucina con una gamma completa di attrezzature per la refrigerazione professionale.
og:urlhttps://www.polarisprofessional.com/
og:site_namePolaris
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 263 words on this page. Good pages should have about 800 words of useful content.
17.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, height=device-height, initial-scale=1.0, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (8). We recommend using a maximum of 6 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../themes/polaris/images/logos/polaris.svgPolaris
...ent/themes/polaris/images/icons/lens.svgCerca
...nt/themes/polaris/images/icons/arrow.svgTorna indietro
data:[...] Base64Hero img
data:[...] Base64Polaris attrezzatura per la refrigerazione professionale
...bbattitore-di-temperatura-keep-90x71.pngPolaris - dettaglio abbattitore di temperatura Keep - Thumbnail
data:[...] Base64Polaris - dettaglio abbattitore di temperatura Keep
data:[...] Base64No alt attribute provided
data:[...] Base64Polaris attrezzatura per la refrigerazione professionale
...ploads/2025/04/Genius-Logical-90x202.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Polaris attrezzatura per la refrigerazione professionale
...tent/uploads/2025/04/MasteMax-90x268.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
...lay-armadio-refrigerato-master-90x79.jpgPolaris - display armadio refrigerato Master - Thumbnail
data:[...] Base64Polaris - display armadio refrigerato Master
data:[...] Base64No alt attribute provided
.../themes/polaris/images/icons/iceberg.svgDeco Iceberg
...hemes/polaris/images/logos/ali-group.svgAli Group

Page structure

H1 heading
(Critically important)
ATTREZZATURE PROFESSIONALI PER IL FREDDO
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 ATTREZZATURE PROFESSIONALI PER IL FREDDO
H2 GENIUS LOGICAL
H2 IL TUO ESPERTO IN CUCINA
H2 Ultime novità
H2 Polaris a Host Milano 2023
H3 ABBATTITORE DI TEMPERATURA
H3 ARMADIO REFRIGERATO MASTER MAX
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Subdomain IMG-ALT Polaris
/azienda/Subdomain Azienda
/prodotti/Subdomain Prodotti
/settori/Subdomain Settori
/focus/Subdomain Focus
/news/Subdomain News
/contatti/Subdomain Contatti
/download/Subdomain Download
https://polaris.aftersalestool...New window External Subdomain Service
A-TITLE Accedi all’area Service
/online/it/Subdomain Catalogo OnLine
A-TITLE Accedi al catalogo online
/Subdomain it
/en/Subdomain en
A-TITLE English
/fr/Subdomain fr
A-TITLE Français
/de/Subdomain de
A-TITLE Deutsch
/es/Subdomain es
A-TITLE Español
/categoria-prodotto/abbattitor...Subdomain Scopri Genius Logical
/categoria-prodotto/armadi-ref...Subdomain SCOPRI MASTER MAX
/polaris-news/polaris-a-host-m...Subdomain LEGGI TUTTO
/news/Subdomain LEGGI TUTTE LE NEWS
https://www.facebook.com/Polar...New window External Subdomain Pagina Facebook di Polaris
A-TITLE Vai alla pagina Facebook di Polaris
https://www.instagram.com/pola...New window External Subdomain Pagina Instagram di Polaris
A-TITLE Vai alla pagina Instagram di Polaris
https://www.youtube.com/channe...New window External Subdomain Canale Youtube di Polaris
A-TITLE Vai al canale Youtube di Polaris
https://www.linkedin.com/compa...New window External Subdomain Pagina Linkedin di Polaris
A-TITLE Vai alla pagina Linkedin di Polaris
https://www.atklab.com/New window External Subdomain ATK+LAB
https://www.iubenda.com/privac...External Subdomain Cookie Policy
A-TITLE Cookie Policy
https://www.iubenda.com/privac...External Subdomain Privacy Policy
A-TITLE Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.polarisprofessional.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (1.55 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (64 kB).

HTTP Response Header

NameValue
servernginx
dateTue, 13 May 2025 10:27:17 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.polarisprofessional.com/wp-json/>; rel="https://api.w.org/", <https://www.polarisprofessional.com/wp-json/wp/v2/pages/34>; rel="alternate"; title="JSON"; type="application/json", <https://www.polarisprofessional.com/>; rel=shortlink, <https://www.polarisprofessional.com/wp-content/themes/polaris/css/build/app.css?ver=1.4.5>; rel=preload; as=style, <https://www.polarisprofessional.com/wp-content/uploads/2020/03/home-sfondo-attrezzature-professionali-per-il-freddo-90x48.jpg>; rel=preload; as=image
set-cookie80 Characters
cache-controlmax-age=300
expiresTue, 13 May 2025 10:32:16 GMT
x-httpd1
host-header6b7412fb82ca5edfd0917e3957f05d89
x-proxy-cacheMISS
x-proxy-cache-info0 NC:000000 UP:SKIP_CACHE_SET_COOKIE
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 4 referring domains.
This page only has 21 backlinks.
This page only has few backlinks from 4 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Sitemap: https://www.polarisprofessional.com/sitemap_index.xml
Sitemap: https://www.polarisprofessional.com/en/sitemap_index.xml
Sitemap: https://www.polarisprofessional.com/de/sitemap_index.xml
Sitemap: https://www.polarisprofessional.com/fr/sitemap_index.xml
Sitemap: https://www.polarisprofessional.com/es/sitemap_index.xml
Sitemap: https://www.polarisprofessional.com/pt-pt/sitemap_index.xml

User-agent: *
Allow: /wp-content/uploads/
Disallow: /wire
Disallow: /demo
Disallow: /cloud
Disallow: /.well-known
Disallow: /wp-admin
Disallow: /wp-includes
Disallow: /wp-login.php
Disallow: /wp-content/plugins/
Disallow: /area-amministrativa
Disallow: /cgi-bin
Disallow: /processwire
Disallow: /manage
Disallow: /gestione
Disallow: /data
Disallow: /nl
Disallow: /scripts
Disallow: /solo
Disallow: /sql
Disallow: /christmas
Disallow: /__deleteme_assets
Disallow: /__deleteme_common
Disallow: /__deleteme_js
Disallow: /__deleteme_modules
Disallow: /__deleteme_styles
Disallow: /_wire_2
Disallow: /components
Disallow: /mc
Disallow: /PHPMailer
Disallow: /category/*/*/page
Disallow: /category/*/page
Disallow: /tag/*/page
Disallow: /tag/*/*/page
Disallow: /page
Disallow: /2014
Disallow: /2015
Disallow: /2016
Disallow: /2017
Disallow: /2018
Disallow: /2019
Disallow: /2020
Disallow: /scripts
Disallow: /tags
Disallow: /cgi-bin
Disallow: /wp-admin
Disallow: /wp-includes
Disallow: /wp-content/plugins
Disallow: /wp-content/cache
Disallow: /wp-content/themes
Disallow: /trackback
Disallow: /feed
Disallow: /comments
Disallow: /*/trackback
Disallow: /*/feed
Disallow: /*/comments
Disallow: //*?*
Disallow: //*?
Disallow: //*.html$
Disallow: //*.ico$
Disallow: //*.opml$
Disallow: //*.php$
Disallow: //*.shtml$
Disallow: //*.xml$
Disallow: //*.php$
Disallow: //*.js$
Disallow: //*.inc$
Disallow: //*.css$
Disallow: /j1883
Crawl-delay: 60

Similar sites

Search preview

www.polarisprofessional.com
Attrezzatura per la Refrigerazione Professionale in Cucina | Polaris
Da oltre 30 anni al tuo fianco in cucina con una gamma completa di attrezzature per la refrigerazione professionale.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Polaris69%Check
di Polaris64%Check
ATTREZZATURE63%Check
Cucina61%Check
Refrigerazione59%Check
Refrigerazione Professionale59%Check
Professionale58%Check
Attrezzature professionali58%Check
FREDDO52%Check
gamma completa di51%Check
Show more keywords and terms

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