Pratt.duke.edu - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
72% 
Page structure
77% 
Link structure
40% 
Server
46% 
External factors
100% 
SEO Score
Response time
1.08 s
File size
140.10 kB
Words
776
Media files
23
Number of links
99 internal / 31 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Impactful Research to Fight Diseases & Save Lives | Duke Pratt School of Engineering
The page title should be shorter than 580 pixels. It is 774 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Duke Engineering is committed to improving the health of individuals, communities and the environment
The length of the meta description is perfect. (637 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://pratt.duke.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionDuke Engineering is committed to improving the health of individuals, communities and the environment
google-site-verificationvm5neIzNNyMv1GONa8pjG5upzx-nx768sjiuHs10ubI
generatorWordPress 6.7.2
tec-api-versionv1
tec-api-originhttps://pratt.duke.edu
msapplication-TileImagehttps://pratt.duke.edu/wp-content/uploads/2024/07/cropped-ms-icon-310x310-1-1-270x270.png
article:publisherhttps://www.facebook.com/DukeEngineering/
article:modified_time2025-03-14T21:03:04+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@dukeengineering
og:localeen_US
og:typewebsite
og:titleImpactful Research to Fight Diseases & Save Lives | Duke Pratt School of Engineering
og:descriptionDuke Engineering is committed to improving the health of individuals, communities and the environment
og:urlhttps://pratt.duke.edu/
og:site_nameDuke Pratt School of Engineering
og:imagehttps://pratt.duke.edu/wp-content/uploads/2025/03/research-saves-lives.png

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 776 words. That's ok.
21.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.59 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 32 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...uploads/2024/03/duke-pratt-navy-logo.pngDuke Pratt School of Engineering
...t/themes/duke-pratt/assets/play-fill.svgNo alt attribute provided
.../themes/duke-pratt/assets/pause-fill.svgNo alt attribute provided
...ins/youtube-feed-pro/img/placeholder.pngIn this episode of the Dean's Minutes, join Dean Lynch and Professor Amanda Randles in a conversation about how digital twins - advanced, personalized computational models of a patient's body - could help save lives. Learn more about Amanda Randles at: https://randleslab.pratt.duke.edu/ https://www.dukechronicle.com/article/2024/10/duke-university-medical-forecasting-biomedical-engineering-center-for-computational-and-digital-health-innovation-revolutionize-healthcare-data-driven-approaches
/wp-content/uploads/2023/09/cagt3.jpgNo alt attribute provided
...ent/uploads/2023/09/petri_dish_small.jpggloved hand holds a petri dish
.../uploads/2023/09/197613_ramanujam006.jpgNimmi Ramanujam of Duke University
...uploads/2025/03/research-saves-lives.pngNo alt attribute provided
...ins/youtube-feed-pro/img/placeholder.pngDesign and Innovation is a theme that cuts across our Masters of Engineering programs at Duke University’s Pratt School of Engineering. As a Masters student, you’ll have a transformative design and innovation experience in your chosen degree program. However, you’ll also take part in a rich and diverse ecosystem of design and innovation activities both within and beyond your specific degree program that will enrich your experience and education. We highlighted just a few of these opportunities and the faculty and student leadership that brings them to life. Learn more about Duke’s Pratt School of Engineering Masters Programs – both those shown in the video and many more that have design and innovation at their core: https://pratt.duke.edu/admissions/masters/ 2024 Application deadlines are January 15 (priority and preferred) and March 15 (final). https://pratt.duke.edu/apply/ Programs Highlighted: Design Climate @ Duke: https://designclimate.duke.edu/ Design Health @ Duke: https://designhealth.duke.edu/ Christensen Family Center for Innovation: https://cfci.pratt.duke.edu/ Duke Innovation & Entrepreneurship: https://entrepreneurship.duke.edu/ Masters of Engineering in Design & Technology Innovation: https://ene.duke.edu/programs/dti Masters of Engineering in Game Design, Development & Innovation: https://ene.duke.edu/programs/gddi Masters of Engineering in Artificial Intelligence: https://ai.meng.duke.edu/ Masters of Engineering in Biomedical Engineering: https://bme.duke.edu/masters/meng-bme Masters of Engineering in Medical Technology Device Design: https://bme.duke.edu/masters/meng-medtech-design Masters of Engineering in Mechanical Engineering & Materials Science: https://mems.duke.edu/masters/degrees/meng Masters of Engineering in Civil & Environmental Engineering: https://cee.duke.edu/grad/masters#civil-meng Masters of Engineering in Electrical & Computer Engineering: https://ece.duke.edu/masters/degrees Innovation Co-Lab: https://colab.duke.edu/ Generative AI Hackathon: https://www.youtube.com/watch?v=VxMYjXQr8Tk Pratt School of Engineering Graduate Students Programs & Services: https://sites.duke.edu/prattgsps/
...07/20230919_RoboticSurgery_Edits_015.jpgNo alt attribute provided
...content/uploads/2025/03/gene-editing.jpgDNA
...ontent/uploads/2024/01/darcy_feature.jpgJoshua D'Arcy, Class of 2019, Duke University School of Medicine
...2025/03/AdobeStock_441413384-scaled.jpegColorful polygonal 3D brain illustration on BG
...nt/uploads/2023/10/040618_careerf001.jpgcrowd at a corporate recruitment event at duke university
...t/uploads/2023/10/20210406_spring048.jpgTulips beautify the traffic circle in front of Duke Chapel during a sunny Spring evening.
...ads/2023/10/52443805050_5cad7e8be6_k.jpgthree people pose at the Wilkinson Building at Duke University
...olution/assets/duke-pratt-white-logo.pngDuke Pratt School of Engineering Logo
...-enterprise-solution/assets/facebook.svgFacebook logo
...enterprise-solution/assets/instagram.svgInstagram logo
...b-enterprise-solution/assets/youtube.svgYouTube logo
...-enterprise-solution/assets/linkedin.svgLinkedIn logo
Video URLWidthHeight
...5/03/harvey-palbo-2025-insley-clip-a.mp4

Page structure

H1 heading
(Critically important)
Impactful Research to Fight Diseases & Save Lives
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Impactful Research to Fight Diseases & Save Lives
H2 Transformative Discoveries
H2 A Check Engine Light for the Human Body
H2 Changing Lives
H2 Research Leadership
H2 Innovative Education
H2 Health Technology Design
H2 Educational Opportunities
H2 Highly Ranked Programs
H2 Make a Connection
H3 Next-Gen Genomic Medicine
H3 Precision Microbiome Engineering
H3 Women’s Health Care
H3 Tenure-Track Engineering Faculty
H3 Major Engineering Research Centers
H3 Annual Engineering Research Expenditures
H3 Revenue from Faculty Inventions
H3 Medical Robotics
H3 AI Ethics in Health
H3 Engineering in Medical Education
H3 Undergraduate
H3 Master’s
H3 PhD
H3 Advances in Treatments for Tremors
H3 Duke Engineering Now Newsletter
H6 Feature Story
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (31) on this page.
LinkAttributesAnchor text
https://pratt.duke.edu/IMG-ALT Duke Pratt School of Engineering
https://pratt.duke.edu/applyApply
https://pratt.duke.edu/about/Subdomain Our Story
/about/welcome/Subdomain Dean’s Welcome
/about/pratt-2039/Subdomain Strategic Vision
/about/focus/Subdomain Focus Themes
/about/history/Subdomain History
/about/deic/Subdomain Diversity, Equity, Inclusion & Community
/about/character-forward/Subdomain Character Forward
/about/team/Subdomain Dean’s Office Staff
https://pratt.duke.edu/about/bov/Subdomain Board of Visitors
https://pratt.duke.edu/people/Subdomain Full Directory
/about/team/careers/Subdomain Careers at Pratt
https://pratt.duke.edu/visit/Subdomain Visit Us
/about/awards/Subdomain External Faculty Awards
/about/awards/nae-members/Subdomain NAE Members
/about/awards/internal/Subdomain Pratt School of Engineering Awards
/admissions/undergrad/Subdomain Undergraduate Admissions
/admissions/undergrad/fyd/Subdomain First-Year Design
/admissions/undergrad/outcomes/Subdomain Undergraduate Student Outcomes
/admissions/masters/Subdomain Master’s Admissions
/admissions/masters/outcomes/Subdomain Master’s Student Outcomes
/admissions/phd/Subdomain PhD Admissions
/admissions/phd/outcomes/Subdomain PhD Student Outcomes
/admissions/financial-support/Subdomain Financial Support
/admissions/welcome/Subdomain Admitted Students
/admissions/international/Subdomain International Students
/admissions/tours/Subdomain Campus Tours
/academics/departments/bme/Subdomain Biomedical Engineering
/academics/departments/cee/Subdomain Civil & Environmental Engineering
/academics/departments/ece/Subdomain Electrical & Computer Engineering
/academics/departments/mems/Subdomain Mechanical Engineering & Materials Science
/academics/departments/iene/Subdomain Institute for Enterprise Engineering
/people?s&department&research_...Subdomain Faculty
/academics/undergrad/Subdomain Undergraduate Experience
/academics/undergrad/requireme...Subdomain General Degree Requirements
/academics/undergrad/majors-mi...Subdomain Majors & Minors
/academics/undergrad/four-plus...Subdomain 4+1: Bachelors & Master’s Program
/academics/undergrad/first-year/Subdomain Your First Year
/academics/undergrad/entrepren...Subdomain Student Entrepreneurship
/academics/undergrad/research/Subdomain Undergraduate Research
/academics/masters/Subdomain Master’s Experience
/academics/masters/degrees/Subdomain Master’s Degrees
/academics/phd/Subdomain PhD
/academics/certificates/Subdomain Certificates
https://pratt.duke.edu/life/Subdomain Life at Pratt
/life/groups/Subdomain Organizations & Clubs
/life/durham/Subdomain Life in Durham
/life/resources/undergrad/Subdomain Undergraduate Student Resources
/life/resources/grad/Subdomain Graduate Student Resources
/life/resources/advising/Subdomain Advising
/life/resources/career-services/Subdomain Internships & Career Services
/life/resources/phd-plus/Subdomain PhD Plus Professional Development
/life/resources/undergrad/poli...Subdomain Undergraduate Policies & Procedures
/impact/pre-research/Subdomain Pre-Research Support
/impact/research/Subdomain Signature Research Areas
/impact/research/funding/Subdomain Selected External Funding Awards
/impact/centers/Subdomain Centers & Institutes
/impact/translation/signature-...Subdomain Signature Discoveries
/impact/translation/entreprene...Subdomain Entrepreneurship
/impact/community/Subdomain Community-Based Innovation
/impact/report-2024/Subdomain 2024 Impact Report
https://pratt.duke.edu/news/Subdomain News
/news/category/media-hits/Subdomain Media Hits
/news/media/relations/Subdomain Media Relations
/news/magazines/Subdomain Magazines
/news/newsletters/Subdomain Email Newsletters
/news/podcast/Subdomain Rate of Change Podcast
https://pratt.duke.edu/events/Subdomain All Events
/commencement/Subdomain Commencement
https://pratt.duke.edu/e-week/Subdomain Engineers Week
/friends/alumni/Subdomain Alumni
/friends/parents/Subdomain Parents
/friends/giving/Subdomain Giving
https://pratt.duke.edu/industry/Subdomain Industry Engagement
/industry/students/Subdomain Student Engagement
/industry/affiliates/Subdomain Affiliates Program
/friends/giving/Subdomain Give
https://pratt.duke.edu/peopleSubdomain Directory
https://pratt.duke.edu/applyText duplicate Apply
https://pratt.duke.edu/Anchor Transformative Discoveries
https://pratt.duke.edu/Anchor Innovative Education
https://www.youtube.com/channe...New window External Subdomain YouTube Video JTGeTzFDoyI
IMG-ALT In this episode of the Dean's Minutes, join Dean Lynch and Professor Amanda Randles in a conversation about how digital twins - advanced, personalized comput...
https://cagt.pratt.duke.edu/?u...External Subdomain Next-Gen Genomic Medicine
https://premier-microbiome.org...External Precision Microbiome Engineering
https://www.dukegwht.org/?utm_...External Subdomain Women’s Health Care
https://today.duke.edu/researc...External Subdomain No Text
https://today.duke.edu/researc...External Subdomain Read the Stories
/industry/?utm_source=pratt&ut...Subdomain Industry Partnerships
/people/?utm_source=pratt&utm_...Subdomain Tenure-Track Engineering Faculty
/impact/centers/?utm_source=pr...Subdomain Major Engineering Research Centers
/impact/research/?utm_source=p...Subdomain Annual Engineering Research Expenditures
/impact/translation/entreprene...Subdomain Revenue from Faculty Inventions
https://www.youtube.com/channe...New window External Subdomain YouTube Video BqjDg07hGOU
IMG-ALT Design and Innovation is a theme that cuts across our Masters of Engineering programs at Duke University’s Pratt School of Engineering. As a Masters student,...
https://designhealth.duke.edu/...External Subdomain Start Inventing
https://mems.duke.edu/academic...External Subdomain Medical Robotics
https://aihealth.duke.edu/comm...External Subdomain AI Ethics in Health
https://bme.duke.edu/academics...External Subdomain Engineering in Medical Education
https://pratt.duke.edu/Anchor Browse Programs
/admissions/undergrad/?utm_sou...Subdomain Undergraduate
/admissions/masters/?utm_sourc...Subdomain Master’s
/admissions/phd/?utm_source=pr...Subdomain Text duplicate PhD
https://bme.duke.edu/academics...External Subdomain Text duplicate Biomedical Engineering
https://cee.duke.edu/academics...External Subdomain Civil Engineering
https://ece.duke.edu/academics...External Subdomain Computer Engineering
https://ece.duke.edu/academics...External Subdomain Electrical Engineering
https://cee.duke.edu/academics...External Subdomain Environmental Engineering
https://mems.duke.edu/academic...External Subdomain Materials Science
https://mems.duke.edu/academic...External Subdomain Mechanical Engineering
https://today.duke.edu/2025/02...External Subdomain See the Video
https://today.duke.edu/researc...External Subdomain Read more Stories
/contact/?utm_source=pratt&utm...Subdomain Contact Us
/industry/?utm_source=pratt&ut...Subdomain Text duplicate Industry Partnerships
/about/team/careers/?utm_sourc...Subdomain Careers
/friends/giving/?utm_source=pr...Subdomain Text duplicate Giving
https://www.facebook.com/DukeE...New window External Subdomain IMG-ALT Facebook logo
https://www.instagram.com/duke...New window External Subdomain IMG-ALT Instagram logo
https://www.youtube.com/user/D...New window External Subdomain IMG-ALT YouTube logo
https://www.linkedin.com/schoo...New window External Subdomain IMG-ALT LinkedIn logo
https://www.google.com/maps/pl...New window External Subdomain 305 Teer Engineering Bldg Box 90271 Durham, NC 27708
https://pratt.duke.edu/visit/Subdomain Visit
https://pratt.duke.edu/contact/Subdomain Text duplicate Contact Us
https://pratt.duke.edu/emergency/Subdomain Emergency Information
https://inside.pratt.duke.edu/External Subdomain Pratt Intranet
https://inside.pratt.duke.edu/EFCExternal Subdomain Engineering Faculty Council
/governance/Subdomain Faculty Governance
https://web.accessibility.duke...External Subdomain Accessibility
https://form.asana.com/?k=5EV3...External Subdomain Report a Web Problem
https://100.duke.edu/External Subdomain No Text
https://oarc.duke.edu/privacy/...External Subdomain Duke Privacy Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://pratt.duke.edu/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.08 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 32 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (140 kB).

HTTP Response Header

NameValue
dateSat, 15 Mar 2025 12:15:18 GMT
serverApache/2.4.52 (Ubuntu)
cache-controlmax-age=3600, must-revalidate
link<https://pratt.duke.edu/wp-json/>; rel="https://api.w.org/", <https://pratt.duke.edu/wp-json/wp/v2/pages/111108>; rel="alternate"; title="JSON"; type="application/json", <https://pratt.duke.edu/>; rel=shortlink
x-tec-api-versionv1
x-tec-api-roothttps://pratt.duke.edu/wp-json/tribe/events/v1/
x-tec-api-originhttps://pratt.duke.edu
hummingbird-cacheServed
varyAccept-Encoding
content-encodinggzip
content-length30758
connectionclose
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,215 referring domains.
This page has 131,769 backlinks.
This page has backlinks from 3,416 different ip addresses.

Search preview

pratt.duke.edu
Impactful Research to Fight Diseases & Save Lives | Duke Pratt ...
Duke Engineering is committed to improving the health of individuals, communities and the environment

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Duke76%Check
Duke research73%Check
Duke Engineering71%Check
Save Lives69%Check
Duke Pratt69%Check
Research68%Check
Lives68%Check
Engineering66%Check
Impactful Research66%Check
Engineering Research66%Check

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