Provincetown-ma.gov - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
56% 
Page structure
25% 
Link structure
25% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.78 s
File size
176.60 kB
Words
1178
Media files
29
Number of links
126 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Town of Provincetown, MA - Official Website | Official Website
There are word repetitions in the page title.
The length of the page title is perfect. (553 pixels out of 580 max pixel length)
Meta description
(Critically important)
The official website of the Town of Provincetown, Massachusetts.
The length of the meta description is perfect. (401 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
category0Home
theme-color#1c2a4d
descriptionThe official website of the Town of Provincetown, Massachusetts.
keywordsprovincetown
langen
Content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1178 words. That's ok.
26.1% of the text are stop words.
23 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.78 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 15 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
/ImageRepository/Document?documentID=16227MA Provincetown Home page
/ImageRepository/Document?documentID=16244Facebook
/ImageRepository/Document?documentID=16252Twitter
/ImageRepository/Document?documentID=16254YouTube
/ImageRepository/Document?documentID=16256Search
/ImageRepository/Document?documentId=16270Provincetown Massachusetts
/ImageRepository/Document?documentID=17145Montserrat (website font) (13)Montserrat (website font) (13)
/ImageRepository/Document?documentID=18604Homepage News Story Images - 2024-08-26T094937.159
data:[...] Base64Image_VisionZero
data:[...] Base64Homepage News Story Images - 2024-09-11T155049.694
data:[...] Base6410th Annual Greet N Treat
data:[...] Base64Homepage News Story Images (100)
data:[...] Base64Homepage News Story Images - 2024-08-29T152424.933
data:[...] Base64Homepage News Story Images - 2024-08-05T094736.728
data:[...] Base64Homepage News Story Images - 2024-07-31T143739.543
data:[...] Base64Homepage News Story Images - 2024-07-23T145553.412
data:[...] Base64Groundbreaking_2
data:[...] Base64Homepage News Story Images (99)
data:[...] Base64Homepage News Story Images (98)
data:[...] Base64Homepage News Story Images (95)
data:[...] Base64Senior2024
data:[...] Base64Homepage News Story Images (80)
data:[...] Base64Homepage News Story Images (91)
data:[...] Base6409-Provincetown Martinez-MacNeely-Nystrom
data:[...] Base64Homepage News Story Images (75)
data:[...] Base64Homepage News Story Images (76)
data:[...] Base64Homepage News Story Images (64)
data:[...] Base64Homepage News Story Images (78)
/ImageRepository/Document?documentId=16257Town of Provincetown Home Page

Page structure

H1 heading
(Critically important)
Helpful Links
Too many H1 headings
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 34 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Helpful Links
H1 Latest News
H1 Town Calendar
H3 September 2024
H3 September 2024 Duplicate text
H3 Contact Us
H3 Quick Links
H3 Using This Site
H4 Shank Painter Road Water Main Improvement Project to Begin on September 3, 2024
H4 Cape Cod Commission Seeks Community Feedback for Vision Zero Action Plan Development
H4 West End Breakwater/Long Point Dike Modification Project Public Meeting on September 25
H4 10th Annual Greet N' Treat Event at Motta Field
H4 Town of Provincetown Seeks Community Input for Shank Painter Road Planning Project
H4 Select Board Now Accepting Proposals for 2024 Annual Traffic Hearing
H4 Provincetown Awarded $1 Million Grant from the Commonwealth to Upgrade Central Vacuum Station
H4 Important Trash & Recycling Reminders from the Town of Provincetown to Help Keep Our Community Clean
H4 Free Health Screenings to Launch August 1 for the Outer Cape
H4 Massachusetts Lt. Governor & The Community Builders Celebrate Groundbreaking for Province Post
H4 Provincetown Select Board Adopts FY2025 Town-Wide Goals
H4 Leadership Changes in the Provincetown Fire Department
H4 Commercial Street Safety Campaign this Summer Season
H4 Provincetown’s 2024 Senior of the Year Announced
H4 “Lease to Locals” Year-Round Rental Incentive Program Now Available
H4 Paid/Permit Parking Enforcement Begins May 1 in Provincetown
H4 Provincetown Fire Department Celebrates Graduation of 3 Firefighters from Massachusetts Fire Academy
H4 Updates on Our Housing Efforts from Town Manager Alex Morse
H4 Food Waste Drop-Off Now Available to Residents at the Transfer Station
H4 Apply for 2024 Parking Permits Beginning February 5
H4 Clinical Support Added to Provincetown's Navigator Program
H4 Proposals for 2024 Annual Traffic Hearing
H4 Board of Health Regulation Changes
H4 Thu, Sep 19
H4 Mon, Sep 23
H4 Tue, Sep 24
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.
LinkAttributesAnchor text
http://provincetown-ma.gov/Anchor Skip to Main Content
http://provincetown-ma.gov/IMG-ALT MA Provincetown Home page
/8/DepartmentsDepartments
/27/Town-BoardsTown Boards
/31/ServicesServices
/9/VisitorsVisitors
/1180/How-Do-IHow Do I
https://www.facebook.com/Provi...New window External Subdomain IMG-ALT Facebook
https://twitter.com/TownofPTNew window External IMG-ALT Twitter
https://www.youtube.com/channe...New window External Subdomain IMG-ALT YouTube
/Search/ResultsIMG-ALT Search
https://provincetownma.viewpoi...New window External Subdomain IMG-ALT Montserrat (website font) (13)
https://provincetownma.viewpoi...New window External Subdomain Online Services
/965/Online-PaymentsNew window Pay a Bill
/76/AssessorAssessor's Office
/90/Agendas-MinutesMeeting Agendas & Minutes
/6/EmploymentTown Job Openings
/1126/AlertsSign Up for Alerts
http://provincetown-ma.gov/Anchor News
http://provincetown-ma.gov/Anchor Public Notices
http://provincetown-ma.gov/Anchor Text duplicate News
/CivicAlerts.aspx?AID=1650IMG-ALT Homepage News Story Images - 2024-08-26T094937.159
/CivicAlerts.aspx?AID=1650Shank Painter Road Water Main Improvement Project to Begin on September 3, 2024
/CivicAlerts.aspx?AID=1650Read on...
/CivicAlerts.aspx?AID=1658IMG-ALT Image_VisionZero
/CivicAlerts.aspx?AID=1658Cape Cod Commission Seeks Community Feedback for Vision Zero Action Plan Development
/CivicAlerts.aspx?AID=1658Text duplicate Read on...
/CivicAlerts.aspx?AID=1657IMG-ALT Homepage News Story Images - 2024-09-11T155049.694
/CivicAlerts.aspx?AID=1657West End Breakwater/Long Point Dike Modification Project Public Meeting on September 25
/CivicAlerts.aspx?AID=1657Text duplicate Read on...
/CivicAlerts.aspx?AID=1656IMG-ALT 10th Annual Greet N Treat
/CivicAlerts.aspx?AID=165610th Annual Greet N' Treat Event at Motta Field
/CivicAlerts.aspx?AID=1656Text duplicate Read on...
/CivicAlerts.aspx?AID=1638IMG-ALT Homepage News Story Images (100)
/CivicAlerts.aspx?AID=1638Town of Provincetown Seeks Community Input for Shank Painter Road Planning Project
/CivicAlerts.aspx?AID=1638Text duplicate Read on...
/CivicAlerts.aspx?AID=1652IMG-ALT Homepage News Story Images - 2024-08-29T152424.933
/CivicAlerts.aspx?AID=1652Select Board Now Accepting Proposals for 2024 Annual Traffic Hearing
/CivicAlerts.aspx?AID=1652Text duplicate Read on...
/CivicAlerts.aspx?AID=1644IMG-ALT Homepage News Story Images - 2024-08-05T094736.728
/CivicAlerts.aspx?AID=1644Provincetown Awarded $1 Million Grant from the Commonwealth to Upgrade Central Vacuum Station
/CivicAlerts.aspx?AID=1644Text duplicate Read on...
/CivicAlerts.aspx?AID=1643IMG-ALT Homepage News Story Images - 2024-07-31T143739.543
/CivicAlerts.aspx?AID=1643Important Trash & Recycling Reminders from the Town of Provincetown to Help Keep Our Community Clean
/CivicAlerts.aspx?AID=1643Text duplicate Read on...
/CivicAlerts.aspx?AID=1642IMG-ALT Homepage News Story Images - 2024-07-23T145553.412
/CivicAlerts.aspx?AID=1642Free Health Screenings to Launch August 1 for the Outer Cape
/CivicAlerts.aspx?AID=1642Text duplicate Read on...
/CivicAlerts.aspx?AID=1637IMG-ALT Groundbreaking_2
/CivicAlerts.aspx?AID=1637Massachusetts Lt. Governor & The Community Builders Celebrate Groundbreaking for Province Post
/CivicAlerts.aspx?AID=1637Text duplicate Read on...
/CivicAlerts.aspx?AID=1636IMG-ALT Homepage News Story Images (99)
/CivicAlerts.aspx?AID=1636Provincetown Select Board Adopts FY2025 Town-Wide Goals
/CivicAlerts.aspx?AID=1636Text duplicate Read on...
/CivicAlerts.aspx?AID=1633IMG-ALT Homepage News Story Images (98)
/CivicAlerts.aspx?AID=1633Leadership Changes in the Provincetown Fire Department
/CivicAlerts.aspx?AID=1633Text duplicate Read on...
/CivicAlerts.aspx?AID=1619IMG-ALT Homepage News Story Images (95)
/CivicAlerts.aspx?AID=1619Commercial Street Safety Campaign this Summer Season
/CivicAlerts.aspx?AID=1619Text duplicate Read on...
/CivicAlerts.aspx?AID=1625IMG-ALT Senior2024
/CivicAlerts.aspx?AID=1625Provincetown’s 2024 Senior of the Year Announced
/CivicAlerts.aspx?AID=1625Text duplicate Read on...
/CivicAlerts.aspx?AID=1596IMG-ALT Homepage News Story Images (80)
/CivicAlerts.aspx?AID=1596“Lease to Locals” Year-Round Rental Incentive Program Now Available
/CivicAlerts.aspx?AID=1596Text duplicate Read on...
/CivicAlerts.aspx?AID=1605IMG-ALT Homepage News Story Images (91)
/CivicAlerts.aspx?AID=1605Paid/Permit Parking Enforcement Begins May 1 in Provincetown
/CivicAlerts.aspx?AID=1605Text duplicate Read on...
/CivicAlerts.aspx?AID=1604IMG-ALT 09-Provincetown Martinez-MacNeely-Nystrom
/CivicAlerts.aspx?AID=1604Provincetown Fire Department Celebrates Graduation of 3 Firefighters from Massachusetts Fire Academy
/CivicAlerts.aspx?AID=1604Text duplicate Read on...
/CivicAlerts.aspx?AID=1588IMG-ALT Homepage News Story Images (75)
/CivicAlerts.aspx?AID=1588Updates on Our Housing Efforts from Town Manager Alex Morse
/CivicAlerts.aspx?AID=1588Text duplicate Read on...
/CivicAlerts.aspx?AID=1591IMG-ALT Homepage News Story Images (76)
/CivicAlerts.aspx?AID=1591Food Waste Drop-Off Now Available to Residents at the Transfer Station
/CivicAlerts.aspx?AID=1591Text duplicate Read on...
/CivicAlerts.aspx?AID=1573IMG-ALT Homepage News Story Images (64)
/CivicAlerts.aspx?AID=1573Apply for 2024 Parking Permits Beginning February 5
/CivicAlerts.aspx?AID=1573Text duplicate Read on...
/CivicAlerts.aspx?AID=1592IMG-ALT Homepage News Story Images (78)
/CivicAlerts.aspx?AID=1592Clinical Support Added to Provincetown's Navigator Program
/CivicAlerts.aspx?AID=1592Text duplicate Read on...
/CivicAlerts.aspx?CID=1View All News
http://provincetown-ma.gov/Anchor Text duplicate Public Notices
/DocumentCenter/View/18617/200...New window Proposals for 2024 Annual Traffic Hearing
/DocumentCenter/View/18617/200...New window Additional Info...
/CivicAlerts.aspx?AID=1641New window Board of Health Regulation Changes
/CivicAlerts.aspx?AID=1641New window Text duplicate Additional Info...
/CivicAlerts.aspx?CID=29View All List News
http://provincetown-ma.gov/Anchor Board & Committee Meetings
http://provincetown-ma.gov/Anchor Town Events
http://provincetown-ma.gov/Anchor Text duplicate Board & Committee Meetings
/calendar.aspx?view=list&year=...19
/calendar.aspx?view=list&year=...23
/calendar.aspx?view=list&year=...24
/calendar.aspx?view=list&year=...25
/calendar.aspx?view=list&year=...26
/Calendar.aspx?EID=11474Health, Board of Meeting
/Calendar.aspx?EID=11480Open Space Committee Meeting
/Calendar.aspx?EID=10962Zoning Board of Appeals Meeting
/Calendar.aspx?EID=11479Community Preservation Committee Meeting Notices
/Calendar.aspx?EID=11481Housing Authority Meeting
/Calendar.aspx?EID=11012Select Board Meeting
/Calendar.aspx?EID=11482Coastal Resiliency Advisory Meeting
/Calendar.aspx?EID=11096Licensing Board Meeting
/calendar.aspx?CID=26,27,28,29...View All Events
http://provincetown-ma.gov/Anchor Text duplicate Town Events
/calendar.aspx?CID=24,70,14,84Text duplicate View All Events
/1068/Select-BoardProvincetown Select Board
/1433/Housing-Projects-Initiat...Housing Projects & Initiatives
http://www.provincetowntv.org/...External Subdomain PTV Videos & Livestream
/83/Emergency-PreparednessEmergency Preparedness
http://provincetown-ma.gov/69Bylaws & Regulations
/37/ProcurementBid Opportunities
/directoryStaff Directory
/2517/Coastal-Resiliency-Infor...Subdomain Coastal Resiliency
/1408/The-Cannery-Wharf-Park-D...New window • Cannery Wharf ParkGet updates on the Cannery Wharf Park Renovation Project
https://ptowntourism.com/External • Visit ProvincetownProvincetown Office of Tourism website
/79/Harbor-Pier• Harbor & PierLearn about Provincetown Harbor and MacMillan Pier
http://provincetown-ma.gov/IMG-ALT Town of Provincetown Home Page
https://www.facebook.com/Provi...New window External Subdomain Text duplicate Facebook
https://twitter.com/TownofPTNew window External Text duplicate Twitter
https://www.youtube.com/channe...New window External Subdomain Text duplicate YouTube
/QuickLinks.aspx?CID=39Quick Links
/37/ProcurementText duplicate Bid Opportunities
/350/Housing-ProgramsHousing Programs
/6/EmploymentJob Openings
http://provincetown-ma.gov/158Rental Certificates
/1083/Public-RecordsPublic Records Request
/QuickLinks.aspx?CID=40Using This Site
http://provincetown-ma.gov/Home
/sitemapSite Map
/directoryContact Us
/accessibilityAccessibility
https://connect.civicplus.com/...External Subdomain CivicPlus®

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.78 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 15 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (177 kB).

HTTP Response Header

NameValue
cache-controlprivate, s-maxage=600,no-transform
content-typetext/html; charset=utf-8
content-encodinggzip
etag" "
varyAccept-Encoding
serverMicrosoft-IIS/10.0
p3pCP="IDC DSP COR ADM DEVi TAIi PSA PSD IVAi IVDi CONi HIS OUR IND CNT"
set-cookie25 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://*.granicus.com https://platform.civicplus.com https://account.civicplus.com https://analytics.civicplus.com; img-src * data: blob:; worker-src * data: blob: 'unsafe-eval' 'unsafe-inline'; script-src * about: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; media-src * blob:; font-src * data:; default-src *
dateThu, 19 Sep 2024 21:34:48 GMT
content-length45704
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,390 referring domains.
This page has 22,981 backlinks.
This page has backlinks from 913 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

user-agent: Baiduspider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: *
Disallow: /activedit
Disallow: /admin
Disallow: /common/admin/
Disallow: /OJA
Disallow: /support
Disallow: /currenteventsview.asp
Disallow: /search.asp
Disallow: /currenteventsview.aspx
Disallow: /search.aspx
Disallow: /currentevents.aspx
Disallow: /Support
Disallow: /CurrentEventsView.asp
Disallow: /Search.asp
Disallow: /CurrentEventsView.aspx
Disallow: /Search.aspx
Disallow: /Search
Disallow: /CurrentEvents.aspx
Disallow: /Currentevents.aspx
Disallow: /map.aspx
Disallow: /map.asp
Disallow: /Map.aspx
Disallow: /Map.asp
Sitemap: /sitemap.xml
Disallow: /RSS.aspx
User-agent: Siteimprove
Crawl-delay: 20
User-agent: Siteimprovebot
Crawl-delay: 20
User-agent: Siteimprovebot-crawler
Crawl-delay: 20

Search preview

provincetown-ma.gov
Town of Provincetown, MA - Official Website | Official Website
The official website of the Town of Provincetown, Massachusetts.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Provincetown84%Check
Cape Town63%Check
Provincetown Awarded63%Check
Province Post63%Check
Provincetown Select Board59%Check
website56%Check
Massachusetts56%Check
Provincetown Fire Department56%Check
Links54%Check
Board47%Check

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