Revenue.wi.gov - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
75% 
Page quality
40% 
Page structure
69% 
Link structure
90% 
Server
13% 
External factors
100% 
SEO Score
Response time
3.03 s
File size
126.50 kB
Words
1290
Media files
64
Number of links
54 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
DOR Wisconsin Department of Revenue Portal
The length of the page title is perfect. (419 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.revenue.wi.gov/Pages/Home.aspx
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationQO0gYqRpmZoVaavEKo6sIP9rfBTSQAOsxmSRz_dJU6g
GENERATORMicrosoft SharePoint
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#da532c
msapplication-config/_catalogs/masterpage/Tile Design/img/favicon/browserconfig.xml
theme-color#ffffff
langen
X-UA-CompatibleIE=edge
Content-typetext/html; charset=UTF-8

Automatically check revenue.wi.gov including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 14 text duplicates on this page:
  • Duplicate 1: javascript: SP.SOD.executeFunc('followingcommon.js', 'FollowDoc', func...
  • Duplicate 2: javascript:if (typeof CalloutManager !== 'undefined' && Boolean(Callou...
  • Duplicate 3: javascript:(function(){var a=document.createElement('a');a.href=SPClie...
  • Duplicate 4: javascript:SP.UI.ModalDialog.ShowPopupDialog('{SiteUrl}'+ '/_layouts/1...
The average number of words per sentence of 6.48 words is low.
This page contains 1290 words. That's ok.
6.8% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 26 tags for this page.
Image SEO
(Somewhat important)
29 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_layouts/15/images/spcommon.png?rev=44No alt attribute provided
...terpage/Tile Design/img/revenue_logo.pngDepartment Of Revenue Logo
/DORImages/Secretary.jpgSecretary David Casey
/DORImages/WisTax1.pngWisTax e-file
/DORImages/MyTaxAccount1.pngMy Tax Account
/DORImages/RefundNew.pngWhere's My Refund
/DORImages/eRETR2.pngeRETR, Electronic Real Estate Transfer
/DORImages/IDVerification1.pngID Verification
/DORImages/IncentiveFinder1.pngTax incentives for business
/DORImages/DirectFileLogo1.pngIRS Direct File
/DORImages/WisTaxButton1.pngWisTax Direct File
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/icpng.gif?rev=44WheresRefund2025_1.pngWheresRefund2025_1.png
/_layouts/15/images/icpng.gif?rev=44WisTax_2025_1.pngWisTax_2025_1.png
/_layouts/15/images/icpng.gif?rev=441099G is Available2024.png1099G is Available2024.png
/_layouts/15/images/icpng.gif?rev=44WisTaxRefund1.pngWisTaxRefund1.png
/_layouts/15/images/icpng.gif?rev=44DependantCareCredit1.pngDependantCareCredit1.png
/_layouts/15/images/icpng.gif?rev=44OrganDonorBox1.pngOrganDonorBox1.png
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/_layouts/15/images/blank.gif?rev=44No alt attribute provided
/DORImages/IRS_weblink_large_BLUE.gifirs.gov
/DORImages/Lottery1.pngWisconsin Lottery

Page structure

H1 heading
(Critically important)
State of Wisconsin
Too many H1 headings
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 State of Wisconsin
H1 Department Of Revenue
H2 Message from Secretary Casey
H2 Current Topics
H2 Online Services
H2 IRS Direct File & WisTax
H2 Quick Links
Anchor text is an URL
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.wisconsin.gov/Page...New window External Subdomain Agency Directory
https://www.wisconsin.gov/Page...New window External Subdomain Online Services
/pages/home.aspxIMG-ALT Department Of Revenue Logo
/Pages/OnlineServices/home.aspxONLINE SERVICES
/Pages/Businesses/home.aspxBUSINESSES
/Pages/Individuals/home.aspxINDIVIDUALS
/Pages/TaxProfessionals/Home.aspxTAX PROFESSIONALS
/Pages/Governments/home.aspxGOVERNMENTS
/Pages/UnclaimedProperty/Home....UNCLAIMED PROPERTY
https://www.irs.gov/filing/irs...New window External Subdomain check to see if you are eligible
/Pages/FAQS/IP-PIN.aspxWI Identity Protection PIN
/Pages/FAQS/ise-mkesalestax.aspxCity of Milwaukee Sales Tax​
/Pages/AlcoholBeverage/home.aspxAlcohol Beverage
/Pages/News/AdminRules.aspxAdministrative Rules
/Pages/WisTax/home.aspxIMG-ALT WisTax e-file
https://tap.revenue.wi.gov/New window External Subdomain IMG-ALT My Tax Account
https://tap.revenue.wi.gov/Ref...New window External Subdomain IMG-ALT Where's My Refund
/Pages/RETr/Home.aspxIMG-ALT eRETR, Electronic Real Estate Transfer
/Pages/Individuals/id-verifica...IMG-ALT ID Verification
/Pages/Businesses/Incentives.aspxIMG-ALT Tax incentives for business
https://www.irs.gov/filing/irs...New window External Subdomain IMG-ALT IRS Direct File
/Pages/WisTax/home.aspxIMG-ALT WisTax Direct File
/Pages/HTML/formpub.aspxForms
/Pages/HTML/pubs.aspxPublications
/Pages/Report/Home.aspxReports
/Pages/BackTaxes/home.aspxOwe back taxes
/Pages/FAQS/ise-fraud.aspxReport tax fraud
/Pages/OnlineServices/Pay.aspxMake a payment
/Pages/VideoCenter/videos-home...Helpful videos
/Pages/HTML/delqlist.aspxDelinquent taxpayer listing
/Pages/FAQS/home.aspxCommon questions
/Pages/HTML/espanol.aspxEn Espanol
/SliderImages/WheresRefund2025...Subdomain WheresRefund2025_1
https://tap.revenue.wi.gov/Ref...External Subdomain URL anchor text
https://tap.revenue.wi.gov/RefundStatus/_/
/SliderImages/WisTax_2025_1.pngSubdomain WisTax_2025_1
/Pages/VideoCenter/videos-home...URL anchor text
https://www.revenue.wi.gov/Pages/VideoCenter/videos-home.aspx?ytvideoID=sElS-zlod48&ytplID=individuals
/SliderImages/1099G is Availab...Subdomain 1099G is Available2024
/Pages/OnlineServices/Form1099...URL anchor text
https://www.revenue.wi.gov/Pages/OnlineServices/Form1099G-home.aspx
/SliderImages/WisTaxRefund1.pngSubdomain WisTaxRefund1
/Pages/WisTax/home.aspxURL anchor text
https://www.revenue.wi.gov/Pages/WisTax/home.aspx
/SliderImages/DependantCareCre...Subdomain DependantCareCredit1
/TaxForms2024/2024-ScheduleWI-...URL anchor text
https://www.revenue.wi.gov/TaxForms2024/2024-ScheduleWI-2441-Inst.pdf
/SliderImages/OrganDonorBox1.pngSubdomain OrganDonorBox1
/Pages/News/2025/Jan-FY25-Coll...Subdomain Jan-FY25-Collections
/Pages/News/2025/IowaCountyMan...Subdomain IowaCountyManCharged-with-FilingFraudulentReturn
/Pages/News/2025/DirectFileSaf...Subdomain DirectFileSafeSecureOption
/Pages/News/2025/2025-Tax-Fili...Subdomain 2025-Tax-Filing-Seasons-Opens
/Pages/News/2025/Dec-FY25-Coll...Subdomain Dec-FY25-Collections
/Pages/News/2025/Direct-File-P...Subdomain Direct-File-Press-Release-Jan25
https://www.irs.gov/New window External Subdomain IMG-ALT irs.gov
A-TITLE IRS.gov
https://wilottery.com/New window External IMG-ALT Wisconsin Lottery
A-TITLE Wisconsin Lottery
/Pages/AboutUs/home.aspxAbout Us
/Pages/ContactUs/home.aspxContact Us
/Pages/Employment/home.aspxEmployment
/Pages/MediaRoom/home.aspxMedia Room
/Pages/Privacy/Home.aspxPrivacy
/Pages/HTML/disclaim.aspxLegal
/Pages/Training/Home.aspxTraining
/Pages/Translate.aspxEspañol
/Pages/Translate.aspxHmong
/Pages/Translate.aspx中文
/Pages/Translate.aspxрусский
/Pages/Translate.aspxMore...
https://x.com/wi_revenueNew window External X-Twitter
https://www.youtube.com/user/W...New window External Subdomain YouTube
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://www.facebook.com/wisre...New window External Subdomain Facebook

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.revenue.wi.gov/Pages/home.aspx"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (3.03 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (127 kB).

HTTP Response Header

NameValue
cache-controlprivate, max-age=0
content-typetext/html; charset=utf-8
expiresWed, 12 Feb 2025 14:59:00 GMT
last-modifiedThu, 27 Feb 2025 14:59:00 GMT
x-sharepointhealthscore0
x-xss-protection0
x-aspnet-version4.0.30319
sprequestguid7ea185a1-4c22-0066-9261-396d98ccd611
request-id7ea185a1-4c22-0066-9261-396d98ccd611
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self' teams.microsoft.com *.teams.microsoft.com *.skype.com *.teams.microsoft.us local.teams.office.com *.powerapps.com *.yammer.com *.officeapps.live.com *.office.com *.stream.azure-test.net *.microsoftstream.com *.dynamics.com *.microsoft.com onedrive.live.com *.onedrive.live.com;
sprequestduration170
spiislatency0
x-winsourcewinsp-pw4
strict-transport-securitymax-age=31536000; includeSubDomains; preload
microsoftsharepointteamservices16.0.0.17928
x-content-type-optionsnosniff
x-ms-invokeapp1; RequireReadOnly
dateThu, 27 Feb 2025 14:59:00 GMT
content-length129619
set-cookie197 Characters
referrer-policyno-referrer
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 463 referring domains.
This page has 769 backlinks.
This page has backlinks from 272 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *

Disallow: /_layouts/
Disallow: /_vti_bin/
Disallow: /_catalogs/
Disallow: /Pages/Employment/Badge-Photo.aspx

Similar sites

Search preview

www.revenue.wi.gov › Pages › home.aspx
DOR Wisconsin Department of Revenue Portal

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
wisconsin63%Check
Revenue60%Check
Wisconsin Department58%Check
Department52%Check
State52%Check
Revenue Collections47%Check
gov44%Check
TAX44%Check
WisTax44%Check
File WisTax43%Check
Show more keywords and terms

Automatically check revenue.wi.gov including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions