Shakespeare.org.uk - SEO Checker

Overview of the SEO Check
Meta information
95% 
Page quality
100% 
Page structure
58% 
Link structure
63% 
Server
95% 
External factors
100% 
SEO Score
Response time
2.67 s
File size
152.90 kB
Words
801
Media files
5
Number of links
108 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Shakespeare Birthplace Trust
The length of the page title is perfect. (267 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Caring for William Shakespeare’s family homes in Stratford-upon-Avon, and celebrating his life & works through collections and educational programs.
The length of the meta description is perfect. (924 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionCaring for William Shakespeare’s family homes in Stratford-upon-Avon, and celebrating his life & works through collections and educational programs.
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#da532c
msapplication-TileImage/static/img/favicon/mstile-144x144.png
msapplication-config/static/img/favicon/browserconfig.xml
theme-color#ffffff
twitter:cardsummary
twitter:site@shakespearebt
twitter:titleHome
twitter:descriptionEmpty
twitter:imagehttps://media.shakespeare.org.uk/images/JAM01937.original.jpg
fb:app_id1623690144613678
og:typewebsite
og:urlhttps://www.shakespeare.org.uk/
og:titleHome
og:imagehttps://media.shakespeare.org.uk/images/JAM01937.original.jpg
og:descriptionEmpty
og:site_nameShakespeare Birthplace Trust
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 801 words. That's ok.
29.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.08 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/img/logo-red.svgShakespeare Birthplace Trust logo
/static/img/ticket.svgTicket icon
/static/img/ticket.svgTicket icon
/static/img/logo-red.svgShakespeare Birthplace Trust logo
/static/img/arts-council.svgArts Council logo

Page structure

H1 heading
(Critically important)
Celebrating Shakespeare is at the heart of everything we do
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 42 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Celebrating Shakespeare is at the heart of everything we do
H3 What's on
H3 Latest blogs
H3 Sign up to our newsletter
H3 Necessary cookies
H3 Analytics cookies
H3 Advertising cookies
H4 Shakespeare's Birthplace
H4 Anne Hathaway's Cottage
H4 Shakespeare's New Place
H4 Plan Your Visit
H4 What's On
H4 Visiting FAQs
H4 October Half Term
H4 Shakespedia
H4 Support Us
H4 The Women Who Made Shakespeare
H4 Christmas at Shakespeare's Family Homes
H4 Proud Shakespeare
H4 Reading Room
H4 Shakespeare’s First Folio, All the Plays: A Children’s Edition
H4 October Half Term Duplicate text
H4 Hidden Voices Exhibition
H4 Sundays at New Place
H4 Nurture in Nature
H4 Shakespeare’s Family Trail
H4 It Ever Was
H4 How to be a woman?
H4 Stratford-upon-Avon’s Shakespeare Club reaches 200!
H4 For the latest news from the Shakespeare Birthplace Trust
H4 Help us keep Shakespeare's story alive
H5 Visit William Shakespeare's Birthplace and explore his childhood world, right where it all began.
H5 Relive Shakespeare's love story at Anne Hathaway's Cottage
H5 Walk in Shakespeare's footsteps at Shakespeare's New Place
H5 Prices, booking, opening times and more to help you get organised
H5 Enjoy seasonal activities and special events throughout the year
H5 Information to help you plan your visit to Shakespeare's family homes
H5 Help keep Shakespeare's story alive
H5 Highlights
H5 Get involved
H5 Useful
H5 Follow us
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
https://www.shakespeare.org.uk/IMG-ALT Shakespeare Birthplace Trust logo
A-TITLE Go to the Shakespeare Birthplace Trust home page
https://tickets.shakespeare.or...External Subdomain Book Now
IMG-ALT Ticket icon
A-TITLE Book now
https://www.shakespeare.org.uk/Home
A-TITLE Go to the Shakespeare Birthplace Trust home page
/visit/Visit
/visit/shakespeares-birthplace/Shakespeare's Birthplace Visit William Shakespeare's Birthplace and explore his childhood world, right where it all began.
/visit/anne-hathaways-cottage/Anne Hathaway's Cottage Relive Shakespeare's love story at Anne Hathaway's Cottage
/visit/shakespeares-new-place/Shakespeare's New Place Walk in Shakespeare's footsteps at Shakespeare's New Place
/visit/plan-your-visit/Plan Your Visit Prices, booking, opening times and more to help you get organised
/visit/whats-on/What's On Enjoy seasonal activities and special events throughout the year
/visit/faqs/Visiting FAQs Information to help you plan your visit to Shakespeare's family homes
/explore-shakespeare/Explore Shakespeare
/explore-shakespeare/shakespedia/Shakespedia
/explore-shakespeare/blogs/Blogs
/explore-shakespeare/collections/Collections
/explore-shakespeare/podcasts/Podcasts
/explore-shakespeare/leisure-c...Leisure Courses
/explore-shakespeare/museum-fr...Museum From Home
/explore-shakespeare/shakespea...Shakespeare Shorts
/education/Education
/education/early-years-home-ed...Early Years
/education/schools/Schools
/education/universities/Universities
/education/self-led-learning/Self-led Learning
/education/residential-courses/Residential Courses
/education/teaching-resources/Teaching Resources
/education/home-learning/Home Learning
/education/how-to-book/Bookings & Enquiries
/education/shakespeare-week/Shakespeare Week
/education/meet-the-team/Meet the team
/education/research-scholars/Research & Scholars
/education/education-projects/Education Projects
/education/home-educators/Home Educators
/education/learning-news/Learning News
/support-us/Support us
A-TITLE Find out how you can support the Shakespeare Birthplace Trust
/shop/Subdomain Shop
A-TITLE Go to the shop page
/about-us/About us
A-TITLE Find out more about the Shakespeare Birthplace Trust
/visit/Text duplicate Visit
/visit/shakespeares-birthplace/Shakespeare's Birthplace
/visit/anne-hathaways-cottage/Anne Hathaway's Cottage
/visit/shakespeares-new-place/Shakespeare's New Place
/visit/plan-your-visit/Plan Your Visit
/visit/whats-on/What's On
/visit/faqs/Visiting FAQs
/explore-shakespeare/Text duplicate Explore Shakespeare
/explore-shakespeare/shakespedia/Text duplicate Shakespedia
/explore-shakespeare/blogs/Text duplicate Blogs
/explore-shakespeare/collections/Text duplicate Collections
/explore-shakespeare/podcasts/Text duplicate Podcasts
/explore-shakespeare/leisure-c...Text duplicate Leisure Courses
/explore-shakespeare/museum-fr...Text duplicate Museum From Home
/explore-shakespeare/shakespea...Text duplicate Shakespeare Shorts
/education/Text duplicate Education
/education/early-years-home-ed...Text duplicate Early Years
/education/schools/Text duplicate Schools
/education/universities/Text duplicate Universities
/education/self-led-learning/Text duplicate Self-led Learning
/education/residential-courses/Text duplicate Residential Courses
/education/teaching-resources/Text duplicate Teaching Resources
/education/home-learning/Text duplicate Home Learning
/education/how-to-book/Text duplicate Bookings & Enquiries
/education/shakespeare-week/Text duplicate Shakespeare Week
/education/meet-the-team/Text duplicate Meet the team
/education/research-scholars/Text duplicate Research & Scholars
/education/education-projects/Text duplicate Education Projects
/education/home-educators/Text duplicate Home Educators
/education/learning-news/Text duplicate Learning News
/support-us/Text duplicate Support us
A-TITLE Find out how you can support the Shakespeare Birthplace Trust
/shop/Subdomain Text duplicate Shop
A-TITLE Go to the shop page
/about-us/Text duplicate About us
A-TITLE Find out more about the Shakespeare Birthplace Trust
https://tickets.shakespeare.or...External Subdomain Text duplicate Book Now
IMG-ALT Ticket icon
A-TITLE Book now
https://www.shakespeare.org.uk/Anchor No Text
https://www.facebook.com/dialo...External Subdomain Share on Facebook
A-TITLE Share on Facebook
https://twitter.com/intent/twe...External Share on Twitter
A-TITLE Share on Twitter
https://www.linkedin.com/share...External Subdomain Share on LinkedIn
A-TITLE Share on LinkedIn
/visit/Visit Shakespeare's family homes
/visit/shakespeares-birthplace/Shakespeare's Birthplace Explore Open Daily, 10am - 5pm
/visit/anne-hathaways-cottage/Anne Hathaway's Cottage Explore Open Daily, 10am - 5pm
/visit/shakespeares-new-place/Shakespeare's New Place Explore Open Daily, 10am - 5pm.
/visit/plan-your-visit/opening...Opening Times
A-TITLE Go to Opening Times
/visit/plan-your-visit/getting...Getting Here
A-TITLE Go to Getting Here
/visit/whats-on/Text duplicate What's On
A-TITLE Go to What's On
https://tickets.shakespeare.or...External Subdomain Book Online
A-TITLE Go to Book Online
/october-half-term-at-shakespe...Subdomain October Half Term Autumn is here and we can't wait to welcome you to Shakespeare’s family homes.
A-TITLE View this page
/explore-shakespeare/shakespedia/Subdomain Text duplicate Shakespedia
A-TITLE View this page
/support-us/Subdomain Support Us Support our work as a volunteer, donor or member of our Friends and Patrons schemes
A-TITLE View this page
/explore-shakespeare/the-women...Subdomain The Women Who Made Shakespeare A multi-year project, 2024-2026
A-TITLE View this page
/christmas/Subdomain Christmas at Shakespeare's Family Homes Christmas at Shakespeare's family homes
A-TITLE View this page
/explore-shakespeare/museum-fr...Subdomain Proud Shakespeare Supporting, celebrating, and reflecting LGBTQ+ communities
A-TITLE View this page
/visit/plan-your-visit/reading...Subdomain Reading Room
A-TITLE View this page
/explore-shakespeare/shakespea...Subdomain Shakespeare’s First Folio, All the Plays: A Children’s Edition This edition includes all 36 plays in the original volume, in the same order, and edited to be...
A-TITLE View this page
/visit/whats-on/october-half-t...26 Oct 2024 - 3 Nov 2024 October Half Term October half term at Shakespeare's family homes. Family Booking required Various
A-TITLE View this event
/visit/whats-on/hidden-voices-...16 Mar 2024 - 3 Nov 2024 Hidden Voices Exhibition A new exhibition at Shakespeare’s New Place Exhibition No booking required Shakespeare's New Place
A-TITLE View this event
/visit/whats-on/sundays-at-new...31 Mar 2024 - 3 Nov 2024 Sundays at New Place Enjoy a different hands-on activity every Sunday over the Warwickshire School holidays in the garden of Susanna...
A-TITLE View this event
/visit/whats-on/nurture-in-nat...29 May 2024 - 1 Nov 2024 Nurture in Nature Make and Take Family Activities from the Cottage Garden Family No booking required Anne Hathaway's Cottage
A-TITLE View this event
/visit/whats-on/shakespeares-f...27 Jul 2024 - 3 Nov 2024 Shakespeare’s Family Trail Discover the women who were born, grew up and lived in our homes Family No booking required Various
A-TITLE View this event
/visit/whats-on/it-ever-was/16 Aug 2024 - 6 Oct 2024 It Ever Was An experimental audio artwork created by artist Dr Rosie Poebright, in response to exploring the SBT collections General...
A-TITLE View this event
/visit/whats-on/See all events
/explore-shakespeare/blogs/how...How to be a woman?
A-TITLE View this post
/explore-shakespeare/blogs/str...Stratford-upon-Avon’s Shakespeare Club reaches 200!
A-TITLE View this post
/explore-shakespeare/blogs/See all blogs
/mailing-list/Sign up
https://cafdonate.cafonline.or...External Subdomain Donate Online
A-TITLE Donate Online
/visit/plan-your-visit/Subdomain Text duplicate Plan Your Visit
/visit/plan-your-visit/groups/Subdomain Groups
/visit/plan-your-visit/access/Subdomain Access
/support-us/donate/Subdomain Donate
/support-us/volunteer/Subdomain Volunteer
https://jobs.shakespeare.org.u...External Subdomain Jobs
/about-us/contact-us/Subdomain Contact Us
/explore-shakespeare/collections/Subdomain Text duplicate Collections
/education/research-scholars/Subdomain Research
/about-us/news-media/Subdomain Press & Media
/terms-conditions/Subdomain T&Cs, Privacy and Cookies
https://www.facebook.com/Shake...External Subdomain Facebook
https://twitter.com/shakespearebtExternal Twitter
https://instagram.com/shakespe...External Instagram
/visit/plan-your-visit/covid-1...Subdomain Newsletter
https://www.shakespeare.org.uk/Text duplicate IMG-ALT Shakespeare Birthplace Trust logo
A-TITLE Go to the home page
http://www.artscouncil.org.uk/External Subdomain IMG-ALT Arts Council logo
/terms-conditions/cookie-policy/Subdomain Cookies Policy.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.shakespeare.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.67 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (153 kB).

HTTP Response Header

NameValue
dateWed, 02 Oct 2024 19:53:16 GMT
content-typetext/html; charset=utf-8
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cf-cache-statusDYNAMIC
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referrer-policysame-origin
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speculation-rules"/cdn-cgi/speculation"
x-content-type-optionsnosniff
x-frame-optionsDENY
servercloudflare
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,518 referring domains.
This page has 49,115 backlinks.
This page has backlinks from 3,024 different ip addresses.

Search preview

www.shakespeare.org.uk
Shakespeare Birthplace Trust
Caring for William Shakespeare’s family homes in Stratford-upon-Avon, and celebrating his life & works through collections and educational programs.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Shakespeare83%Check
Celebrating Shakespeare70%Check
Shakespeare Birthplace66%Check
Celebrating62%Check
Shakespeare Birthplace Trust59%Check
visit Shakespeare59%Check
keep Shakespeare59%Check
Birthplace56%Check
family54%Check
homes54%Check

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