Stanleyblackanddecker.com - SEO Checker

Overview of the SEO Check
Meta information
97% 
Page quality
66% 
Page structure
55% 
Link structure
0% 
Server
95% 
External factors
100% 
SEO Score
Response time
3.40 s
File size
141.40 kB
Words
1219
Media files
21
Number of links
296 internal / 85 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Stanley Black & Decker Homepage | Stanley Black & Decker
There are word repetitions in the page title.
The length of the page title is perfect. (544 pixels out of 580 max pixel length)
Meta description
(Critically important)
Headquartered in the USA, Stanley Black & Decker is the world’s largest tool company with 50 manufacturing American facilities and more than 100 worldwide.
The length of the meta description is perfect. (979 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.stanleyblackanddecker.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionHeadquartered in the USA, Stanley Black & Decker is the world’s largest tool company with 50 manufacturing American facilities and more than 100 worldwide.
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
og:site_nameStanley Black & Decker
og:typewebsite
og:urlhttps://www.stanleyblackanddecker.com/home
og:titleHome
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1219 words. That's ok.
17.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.43 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/stanley_default/logo.svgStanley Black & Decker
...1920x1080_5.jpg?h=d1cb525d&itok=Qte9YTVxHomeowner using CRAFTSMAN tool outdoors
...20x1080_1_0.jpg?h=d1cb525d&itok=UMkg4vWLWoman using a DEWALT circular saw
...dewalt_tool.jpg?h=d1cb525d&itok=h1B0QIlLA construction pro using a DEWALT Powerstack drill on a job site
...2_1920x1080.jpg?h=d1cb525d&itok=IeizxUnHWoman on a Cub Cadet mower
...-innovation.jpg?h=d1cb525d&itok=HnS4iCqPIndustrial worker in manufacturing facility grinding piece of metal
...es/default/files/2022-03/dewalt-logo.svgDewalt
...default/files/2022-05/craftsman-logo.svgCRAFTSMAN logo
...s/default/files/2022-05/stanley-logo.svgSTANLEY logo
.../files/2022-05/black-and-decker-logo.svgBLACK+DECKER logo
...default/files/2022-05/cub-cadet-logo.svgCUB CADET logo
/sites/default/files/2022-05/lenox-logo.svgLENOX logo
...s/default/files/2022-08/hustler-logo.svgHUSTLER logo
...default/files/2022-05/troy-bilt-logo.svgTROY-BILT logo
...1920x1080_0.jpg?h=d1cb525d&itok=5cGC2suKA woodworker participating in a World Skills competition
...1920x1080_0.jpg?h=d1cb525d&itok=Zw5u20nqCarpenter working with wood.
...1920x1080_0.jpg?h=d1cb525d&itok=3BCMMNihA person using a leaf blower
...1920x1080_1.jpg?h=d1cb525d&itok=qSkvuH32Wind turbines
...1920x1080_0.jpg?h=d1cb525d&itok=bQWGHOpgAllison Lawrence meeting with a group of Stanley Black & Decker employees at the Manufactory in Hartford, CT.
...cOrihLX_As7gSDHAhn0myDyvBDQslT8UIwHU.jpgNo alt attribute provided
...ustom/stanley_default/images/ea-logo.pngEssential Accessibility

Page structure

H1 heading
(Critically important)
Gear Up for the Spring Refresh
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Gear Up for the Spring Refresh
H1 Empowering Women to Thrive in the Trades
H1 Reinventing the Tools Industry Since 1843
H1 Blazing New Trails, Staying on the Cutting Edge
H1 Relentlessly Focused on Finding a Better Way
H2 Our Brands & Businesses
H2 Helping Resolve the World’s Skilled Trades Shortage
H2 Latest News
H2 Sign up for the news and information that matters to you.
H2 Making an Impact
H2 Careers
H3 About
H3 Brands
H3 Impact
H3 Investors
H3 News & Stories
H3 Careers Duplicate text
H3 The Women Engineers Unleashing Bold Ideas. And Their Career Potential.
H3 DEWALT Introduces XR POWERPACK™ Tabless Cell Battery Within Next Generation XR® Portfolio Establishing its Best Performing Line Of 20V MAX* Batteries and Power Tools
H3 New BuildStrong Academy Offers Complimentary Carpentry and Electrical Training
H3 DEWALT Announces the 2024 DEWALT Trades Scholarship Recipients; Encourages High School Seniors Attending Trade School To Post Their Trade School Decision on Social Media
H3 DIY Like a Pro: CRAFTSMAN® Introduces New Tools to its V20* System of Cordless Products
H3 DEWALT Announces the 2024 DEWALT Trades Scholarship Recipients; Encourages High School Seniors Attending Trade School To Post Their Trade School Decision on Social Media Duplicate text
H3 Making Tough, Heavy Duty Lifting Smarter: DEWALT® Launches TOUGHSERIES™ Construction Jack for Safe, Hands-Free Lift Assistance
H3 Advancing DEI, Empowering Our People and Growing the Trades
H3 Investing to Accelerate Sustainable Innovation and Supply Chain
H3 Optimizing Sustainable Operations
H3 Sign Up for Our Email
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (85) on this page.
LinkAttributesAnchor text
/Anchor Skip to main content
/search?keys=Careers&psi=1Careers
/search?keys=Brands&psi=1Brands
/search?keys=Contact Us&psi=1Contact Us
/search?keys=Investors&psi=1Investors
/search?keys=About&psi=1About
/search?keys=Privacy Policy&psi=1Privacy Policy
/IMG-ALT Stanley Black & Decker
https://ir.stanleyblackanddeck...New window External Subdomain SWK $84.13 -0.23 (-0.27%)
/Anchor Text duplicate About
/aboutView About
/about/leadershipLeadership
/about/board-directorsBoard of Directors
/about/our-historyOur History
/about/our-inclusive-cultureOur Inclusive Culture
/about/how-we-operateHow We Operate
/about/brand-partnersBrand Partners
/about/contactText duplicate Contact Us
/impact/governanceGovernance
/about/leadershipText duplicate Leadership
/about/board-directorsText duplicate Board of Directors
/about/our-historyText duplicate Our History
/about/our-inclusive-cultureText duplicate Our Inclusive Culture
/about/how-we-operateText duplicate How We Operate
/about/brand-partnersText duplicate Brand Partners
/about/contactText duplicate Contact Us
/impact/governanceText duplicate Governance
/Anchor Text duplicate Brands
/brandsView Brands
/brands/toolsTool Brands
/brands/tools/dewaltDEWALT
/brands/tools/craftsmanCRAFTSMAN
/brands/tools/stanleySTANLEY
/brands/tools/black-deckerBLACK+DECKER
/brands/tools/lenoxLENOX
/brands/tools/irwinIRWIN
/brands/outdoorOutdoor Brands
/brands/tools/dewaltText duplicate DEWALT
/brands/tools/craftsmanText duplicate CRAFTSMAN
/brands/outdoor/cub-cadetCub Cadet
/brands/outdoor/hustlerHustler
/brands/outdoor/troy-biltTroy-Bilt
/brands/industrialIndustrial Solutions
/brands/industrial/engineered-...Engineered Fastening
/brands/industrial/camConsolidated Aerospace Manufacturing
/brands/industrial/cribmasterCribMaster
/brands/manufacturing-solutionsManufacturing Solutions
/about/contactText duplicate Contact Us
/brands/toolsText duplicate Tool Brands
/brands/tools/dewaltText duplicate DEWALT
/brands/tools/craftsmanText duplicate CRAFTSMAN
/brands/tools/stanleyText duplicate STANLEY
/brands/tools/black-deckerText duplicate BLACK+DECKER
/brands/tools/lenoxText duplicate LENOX
/brands/tools/irwinText duplicate IRWIN
/brands/outdoorText duplicate Outdoor Brands
/brands/tools/dewaltText duplicate DEWALT
/brands/tools/craftsmanText duplicate CRAFTSMAN
/brands/outdoor/cub-cadetText duplicate Cub Cadet
/brands/outdoor/hustlerText duplicate Hustler
/brands/outdoor/troy-biltText duplicate Troy-Bilt
/brands/industrialText duplicate Industrial Solutions
/brands/industrial/engineered-...Text duplicate Engineered Fastening
/brands/industrial/camText duplicate Consolidated Aerospace Manufacturing
/brands/industrial/cribmasterText duplicate CribMaster
/brands/manufacturing-solutionsText duplicate Manufacturing Solutions
/about/contactText duplicate Contact Us
/innovationInnovation
/Anchor Impact
/impactView Impact
/impact/peoplePeople
/impact/people/diversity-equit...Diversity, Equity & Inclusion
/impact/people/philanthropyPhilanthropy
/impact/people/grow-the-tradesGrow the Trades
/impact/productProduct
/impact/product/electrificationElectrification
/impact/product/sustainable-so...Sustainable Sourcing
/impact/product/sustainable-so...Supplier Diversity
/impact/planetPlanet
/impact/planet/carbon-neutralBeyond Carbon Neutral
/impact/planet/sustainable-wat...Sustainable Water Use
/impact/planet/zero-waste-land...Zero Waste to Landfill
/impact/governanceText duplicate Governance
/impact/peopleText duplicate People
/impact/people/diversity-equit...Text duplicate Diversity, Equity & Inclusion
/impact/people/philanthropyText duplicate Philanthropy
/impact/people/grow-the-tradesText duplicate Grow the Trades
/impact/productText duplicate Product
/impact/product/electrificationText duplicate Electrification
/impact/product/sustainable-so...Text duplicate Sustainable Sourcing
/impact/product/sustainable-so...Text duplicate Supplier Diversity
/impact/planetText duplicate Planet
/impact/planet/carbon-neutralText duplicate Beyond Carbon Neutral
/impact/planet/sustainable-wat...Text duplicate Sustainable Water Use
/impact/planet/zero-waste-land...Text duplicate Zero Waste to Landfill
/impact/governanceText duplicate Governance
/Anchor Text duplicate Investors
/investorsView Investors
/about/contactText duplicate Contact Us
https://ir.stanleyblackanddeck...New window External Subdomain Stock Information
https://ir.stanleyblackanddeck...New window External Subdomain Stock Split History
https://s29.q4cdn.com/24509443...New window External Subdomain Form 8937
https://ir.stanleyblackanddeck...New window External Subdomain Dividend History
https://ir.stanleyblackanddeck...New window External Subdomain Analyst Coverage
https://ir.stanleyblackanddeck...New window External Subdomain Financials
https://ir.stanleyblackanddeck...New window External Subdomain Quarterly Results
https://ir.stanleyblackanddeck...New window External Subdomain Annual Reports & Proxy Statement
https://ir.stanleyblackanddeck...New window External Subdomain SEC Filings
https://newsroom.stanleyblacka...New window External Subdomain News & Events
https://ir.stanleyblackanddeck...New window External Subdomain Press Releases
https://ir.stanleyblackanddeck...New window External Subdomain Events
https://ir.stanleyblackanddeck...New window External Subdomain Presentations
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Governance
/about/leadershipExecutive Management
/about/board-directorsText duplicate Board of Directors
https://ir.stanleyblackanddeck...New window External Subdomain Committee Composition
https://ir.stanleyblackanddeck...New window External Subdomain Resources
https://ir.stanleyblackanddeck...New window External Subdomain Glossary
https://ir.stanleyblackanddeck...New window External Subdomain Investor Email Alerts
https://ir.stanleyblackanddeck...New window External Subdomain Information Request Form
/about/contactText duplicate Contact Us
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Stock Information
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Stock Split History
https://s29.q4cdn.com/24509443...New window External Subdomain Text duplicate Form 8937
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Dividend History
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Analyst Coverage
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Financials
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Quarterly Results
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Annual Reports & Proxy Statement
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate SEC Filings
https://newsroom.stanleyblacka...New window External Subdomain Text duplicate News & Events
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Press Releases
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Events
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Presentations
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Governance
/about/leadershipText duplicate Executive Management
/about/board-directorsText duplicate Board of Directors
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Committee Composition
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Resources
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Glossary
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Investor Email Alerts
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Information Request Form
/Anchor News & Stories
/news-storiesView News & Stories
/news-stories/allView All News
https://newsroom.stanleyblacka...New window External Subdomain Press Center
/impact/people/maker-month/all...Maker Stories
/careers/why-work-here/meet-ou...Employee Stories
/about/contactText duplicate Contact Us
/news-stories/allText duplicate View All News
https://newsroom.stanleyblacka...New window External Subdomain Text duplicate Press Center
/impact/people/maker-month/all...Text duplicate Maker Stories
/careers/why-work-here/meet-ou...Text duplicate Employee Stories
/about/contactText duplicate Contact Us
/Anchor Text duplicate Careers
/careersView Careers
/careers/why-work-hereWhy Work Here
/about/our-inclusive-cultureText duplicate Our Inclusive Culture
/about/our-inclusive-culture/e...Employee Resource Groups
/careers/why-work-here/meet-ou...Meet Our Employees
/careers/why-work-here/benefit...Benefits & Perks
/careers/why-work-here/interviewAbout Your Interview
/careers/featured-careersFeatured Careers
/careers/featured-careers/engi...Engineering
/careers/featured-careers/manu...Manufacturing
/careers/featured-careers/tech...Technology & Data
/careers/featured-careers/salesSales
/careers/featured-careersView All
/careers/early-careerEarly Career
/careers/early-career/internshipsInternships
/careers/early-career/leadersh...Leadership Program
/careers/early-career/sales-ma...Sales & Marketing Development Program
/careers/early-career/vocation...Vocational Leadership Program
https://sbdinc.wd1.myworkdayjo...New window External Subdomain Search Jobs
/careers/why-work-hereText duplicate Why Work Here
/about/our-inclusive-cultureText duplicate Our Inclusive Culture
/about/our-inclusive-culture/e...Text duplicate Employee Resource Groups
/careers/why-work-here/meet-ou...Text duplicate Meet Our Employees
/careers/why-work-here/benefit...Text duplicate Benefits & Perks
/careers/why-work-here/interviewText duplicate About Your Interview
/careers/featured-careersText duplicate Featured Careers
/careers/featured-careers/engi...Text duplicate Engineering
/careers/featured-careers/manu...Text duplicate Manufacturing
/careers/featured-careers/tech...Text duplicate Technology & Data
/careers/featured-careers/salesText duplicate Sales
/careers/featured-careersText duplicate View All
/careers/early-careerText duplicate Early Career
/careers/early-career/internshipsText duplicate Internships
/careers/early-career/leadersh...Text duplicate Leadership Program
/careers/early-career/sales-ma...Text duplicate Sales & Marketing Development Program
/careers/early-career/vocation...Text duplicate Vocational Leadership Program
https://sbdinc.wd1.myworkdayjo...New window External Subdomain Text duplicate Search Jobs
/Anchor Text duplicate About
/Anchor Text duplicate Brands
/innovationText duplicate Innovation
/Anchor Text duplicate Impact
/Anchor Text duplicate Investors
/Anchor Text duplicate News & Stories
/Anchor Text duplicate Careers
/aboutText duplicate About
/about/leadershipText duplicate Leadership
A-TITLE data
/about/board-directorsText duplicate Board of Directors
/about/our-historyText duplicate Our History
/about/our-inclusive-cultureText duplicate Our Inclusive Culture
/about/how-we-operateText duplicate How We Operate
/about/brand-partnersText duplicate Brand Partners
/about/contactText duplicate Contact Us
/about/contact/submit-your-ideaSubmit Your Idea
/about/contact/vulnerability-d...Vulnerability Disclosure Policy
/impact/governanceText duplicate Governance
/brandsText duplicate Brands
/brands/toolsText duplicate Tool Brands
A-TITLE data
/brands/tools/dewaltText duplicate DEWALT
/brands/tools/craftsmanText duplicate CRAFTSMAN
/brands/tools/stanleyText duplicate STANLEY
/brands/tools/black-deckerText duplicate BLACK+DECKER
/brands/tools/lenoxText duplicate LENOX
/brands/tools/irwinText duplicate IRWIN
/brands/outdoorText duplicate Outdoor Brands
A-TITLE data
/brands/tools/dewaltText duplicate DEWALT
/brands/tools/craftsmanText duplicate CRAFTSMAN
/brands/outdoor/cub-cadetText duplicate Cub Cadet
/brands/outdoor/hustlerText duplicate Hustler
/brands/outdoor/troy-biltText duplicate Troy-Bilt
/brands/industrialText duplicate Industrial Solutions
/brands/industrial/engineered-...Text duplicate Engineered Fastening
/brands/industrial/camText duplicate Consolidated Aerospace Manufacturing
/brands/industrial/cribmasterText duplicate CribMaster
A-TITLE data
/brands/manufacturing-solutionsText duplicate Manufacturing Solutions
/about/contactText duplicate Contact Us
/innovationText duplicate Innovation
/impactText duplicate Impact
/impact/peopleText duplicate People
/impact/people/diversity-equit...Text duplicate Diversity, Equity & Inclusion
A-TITLE data
/impact/people/philanthropyText duplicate Philanthropy
/impact/people/grow-the-tradesText duplicate Grow the Trades
/impact/productText duplicate Product
/impact/product/electrificationText duplicate Electrification
/impact/product/sustainable-so...Text duplicate Sustainable Sourcing
/impact/product/sustainable-so...Text duplicate Supplier Diversity
/impact/planetText duplicate Planet
A-TITLE data
/impact/planet/carbon-neutralText duplicate Beyond Carbon Neutral
/impact/planet/sustainable-wat...Text duplicate Sustainable Water Use
/impact/planet/zero-waste-land...Text duplicate Zero Waste to Landfill
/impact/governanceText duplicate Governance
/impact/governance/annual-sust...Annual Sustainability Reports
/impact/governance/code-busine...Code of Business Ethics
/impact/governance/materiality...Materiality Assessment
/impact/governance/performance...Performance Metrics
A-TITLE data
/impact/governance/resources-p...Resources & Policies
/investorsText duplicate Investors
/about/contactText duplicate Contact Us
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Stock Information
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Stock Split History
https://s29.q4cdn.com/24509443...New window External Subdomain Text duplicate Form 8937
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Dividend History
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Analyst Coverage
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Financials
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Quarterly Results
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Annual Reports & Proxy Statement
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate SEC Filings
https://newsroom.stanleyblacka...New window External Subdomain Text duplicate News & Events
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Press Releases
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Events
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Presentations
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Governance
/about/leadershipText duplicate Executive Management
/about/board-directorsText duplicate Board of Directors
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Committee Composition
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Resources
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Glossary
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Investor Email Alerts
https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate Information Request Form
/news-storiesText duplicate News & Stories
/news-stories/allText duplicate View All News
https://newsroom.stanleyblacka...New window External Subdomain Text duplicate Press Center
/impact/people/maker-month/all...Text duplicate Maker Stories
/careers/why-work-here/meet-ou...Text duplicate Employee Stories
/about/contactText duplicate Contact Us
/careersText duplicate Careers
/careers/why-work-hereText duplicate Why Work Here
A-TITLE data
/about/our-inclusive-cultureText duplicate Our Inclusive Culture
/about/our-inclusive-culture/e...Text duplicate Employee Resource Groups
A-TITLE data
/careers/why-work-here/meet-ou...Text duplicate Meet Our Employees
A-TITLE data
/careers/why-work-here/benefit...Text duplicate Benefits & Perks
/careers/why-work-here/interviewText duplicate About Your Interview
/careers/featured-careersText duplicate Featured Careers
/careers/featured-careers/engi...Text duplicate Engineering
/careers/featured-careers/manu...Text duplicate Manufacturing
/careers/featured-careers/tech...Text duplicate Technology & Data
/careers/featured-careers/salesText duplicate Sales
/careers/featured-careersText duplicate View All
/careers/early-careerText duplicate Early Career
/careers/early-career/internshipsText duplicate Internships
/careers/early-career/leadersh...Text duplicate Leadership Program
/careers/early-career/sales-ma...Text duplicate Sales & Marketing Development Program
/careers/early-career/vocation...Text duplicate Vocational Leadership Program
https://sbdinc.wd1.myworkdayjo...New window External Subdomain Text duplicate Search Jobs
A-TITLE Search Jobs
/brands/spring-cleaning-guideLet Us Guide You
/impact/people/grow-the-trades...Learn More
/aboutOur Story
/brands/outdoorOur Growing Lineup
/innovationOur Innovative Spirit
/brandsSee All Brands
/brandsText duplicate See All Brands
/brands/tools/dewaltIMG-ALT Dewalt
/brands/tools/craftsmanIMG-ALT CRAFTSMAN logo
/brands/tools/stanleyIMG-ALT STANLEY logo
/brands/tools/black-deckerIMG-ALT BLACK+DECKER logo
/brands/outdoor/cub-cadetIMG-ALT CUB CADET logo
/brands/tools/lenoxIMG-ALT LENOX logo
/brands/outdoor/hustlerIMG-ALT HUSTLER logo
/brands/outdoor/troy-biltIMG-ALT TROY-BILT logo
/brands/toolsText duplicate Tool Brands
/brands/outdoorText duplicate Outdoor Brands
/brands/industrialText duplicate Industrial Solutions
/impact/people/grow-the-tradesOur $30M Challenge
/news-stories/allSee All News & Stories
/news-stories/allText duplicate See All News & Stories
/news-stories/stories/women-en...The Women Engineers Unleashing Bold Ideas. And Their Career Potential. Jun 18, 2024
https://newsroom.stanleyblacka...New window External Subdomain DEWALT Introduces XR POWERPACK™ Tabless Cell Battery Within Next Generation XR® Portfolio Establishing its Best Performing Line Of 20V MAX* Batteries and Pow...
https://newsroom.stanleyblacka...New window External Subdomain New BuildStrong Academy Offers Complimentary Carpentry and Electrical Training May 31, 2024
https://newsroom.stanleyblacka...New window External Subdomain DEWALT Announces the 2024 DEWALT Trades Scholarship Recipients; Encourages High School Seniors Attending Trade School To Post Their Trade School Decision on ...
https://newsroom.stanleyblacka...New window External Subdomain DIY Like a Pro: CRAFTSMAN® Introduces New Tools to its V20* System of Cordless Products May 30, 2024
https://newsroom.stanleyblacka...New window External Subdomain Text duplicate DEWALT Announces the 2024 DEWALT Trades Scholarship Recipients; Encourages High School Seniors Attending Trade School To Post Their Trade School Decision on ...
https://newsroom.stanleyblacka...New window External Subdomain Making Tough, Heavy Duty Lifting Smarter: DEWALT® Launches TOUGHSERIES™ Construction Jack for Safe, Hands-Free Lift Assistance May 23, 2024
/Corporate News
https://ir.stanleyblackanddeck...New window External Subdomain Investor News
https://sbd.avature.net/standa...New window External Subdomain Careers News
/impact/peopleOur Positive Impact
/impact/people/grow-the-tradesText duplicate Grow the Trades
/impact/people/diversity-equit...Text duplicate Diversity, Equity & Inclusion
/impact/people/philanthropyGiving Back
/impact/governanceReporting Center
/impact/productText duplicate Our Positive Impact
/impact/product/electrificationText duplicate Electrification
/impact/product/sustainable-so...Text duplicate Sustainable Sourcing
/impact/product/sustainable-so...Text duplicate Supplier Diversity
/impact/governanceText duplicate Reporting Center
/impact/planetText duplicate Our Positive Impact
/impact/planet/carbon-neutralCarbon Neutrality
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/impact/governanceText duplicate Reporting Center
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https://sbdinc.wd1.myworkdayjo...New window External Subdomain Text duplicate Search Open Positions
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A-TITLE Why Work Here
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https://ir.stanleyblackanddeck...New window External Subdomain Text duplicate SWK $84.13 -0.23 (-0.27%)
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/impactText duplicate Impact
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/about/contactContact
/privacy-policyPrivacy
/privacy-policy/cookie-noticeCookies
/privacy-policy/global-privacy...California Privacy
/terms-useTerms of Use
/sitemapSite Map
/impact/governance/resources-p...Transparency in the Supply Chain
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https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.twitter.com/Stanle...New window External Subdomain Twitter
https://www.youtube.com/user/S...New window External Subdomain Youtube
/privacy-policyNew window privacy policy
A-TITLE Privacy Notice
/about/contactNew window contact us
A-TITLE Contact
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Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.stanleyblackanddecker.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (3.40 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (141 kB).

HTTP Response Header

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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,016 referring domains.
This page has 2,338,143 backlinks.
This page has backlinks from 2,714 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
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Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
Allow: /search/
# Directories
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# Files
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Disallow: /index.php/filter/tips
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Disallow: /index.php/search/
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Disallow: /index.php/*/media/oembed
Disallow: *?*
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Search preview

www.stanleyblackanddecker.com
Stanley Black & Decker Homepage | Stanley Black & Decker
Headquartered in the USA, Stanley Black & Decker is the world’s largest tool company with 50 manufacturing American facilities and more than 100 worldwide.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
STANLEY73%Check
BLACK73%Check
DECKER73%Check
black decker73%Check
Stanley Black73%Check
Stanley Black Decker73%Check
Tool58%Check
Stanley Black Decker Homepage57%Check
Sign up54%Check
News and Information50%Check

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