Thebordersdistillery.com - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
85% 
Page structure
39% 
Link structure
81% 
Server
95% 
External factors
100% 
SEO Score
Response time
2.99 s
File size
184.80 kB
Words
677
Media files
24
Number of links
79 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Borders Distillery | Whisky Distillery in the Borders
There are word repetitions in the page title.
The length of the page title is perfect. (490 pixels out of 580 max pixel length)
Meta description
(Critically important)
The first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
The length of the meta description is perfect. (889 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thebordersdistillery.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
descriptionThe first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
robotsfollow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large
generatorWordPress 6.6.2
msapplication-TileImagehttps://www.thebordersdistillery.com/wp-content/uploads/2017/11/cropped-TBD-Favicon-Black_2022-270x270.png
article:published_time2021-07-08T17:24:05+01:00
article:modified_time2024-07-16T10:18:46+01:00
langen-us
twitter:cardsummary_large_image
twitter:titleThe Borders Distillery | Whisky Distillery in the Borders
twitter:descriptionThe first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
twitter:imagehttps://www.thebordersdistillery.com/wp-content/uploads/2024/05/1J0A3130.jpg
twitter:label1Written by
twitter:data1Paula Russell
twitter:label2Time to read
twitter:data2Less than a minute
og:localeen_US
og:typewebsite
og:titleThe Borders Distillery | Whisky Distillery in the Borders
og:descriptionThe first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
og:urlhttps://www.thebordersdistillery.com/
og:site_nameThe Borders Distillery
og:updated_time2024-07-16T10:18:46+01:00
og:imagehttps://www.thebordersdistillery.com/wp-content/uploads/2024/05/1J0A3130.jpg
og:image:secure_urlhttps://www.thebordersdistillery.com/wp-content/uploads/2024/05/1J0A3130.jpg
og:image:width1600
og:image:height1067
og:image:altThe Borders Distillery
og:image:typeimage/jpeg
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: We would love to send you updates and offers from the Borders Distille...
This page contains 677 words. That's ok.
34.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 14.15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 95 characters this one is longer than 70 characters:
"“the tour was fantastic, the staff are incredibly knowledgable and we really enjoyed ourselves."
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ry2021/dist/images/logo2022_dcc06470.pngalt=
...ry2021/dist/images/logo2022_dcc06470.pngThe Borders Distillery
...Borders-Workshop-Series-small-scaled.jpgBorders Malt & Rye
...8/14_07_21_TDC_BORDERS_23914-800x800.jpgAmazing Gifts
...2022/11/Borders-Distillery51-415x519.jpgWS:00 New Make Spirit
...2022/11/Borders-Distillery56-415x519.jpgWS:01 Borders Malt & Rye
...2022/11/Borders-Distillery54-415x519.jpgWS:02 The Long and Short of it
...s-Workshop_Products_merch-30-415x519.jpgWS:00-01 Box: New Make Spirit | Borders Malt & Rye
...ploads/2022/09/Borders-Distillery-28.jpgNo alt attribute provided
...08/Vertical-Banner_1080-x-1350_V2_TC.pngNo alt attribute provided
...t/uploads/2022/10/TBD_Award_Logos-02.pngNo alt attribute provided
...t/uploads/2022/10/TBD_Award_Logos-03.pngNo alt attribute provided
...orders-Growers-Distillers-logo-white.pngNo alt attribute provided
...content/uploads/2022/06/All-logos_v2.pngNo alt attribute provided
...ugins/instagram-feed/img/placeholder.pngWhere the magic happens ✨️🥃🌾⁠ -⁠ -⁠ -⁠ -⁠ #TBD #TheBordersDistillery #DistilleryTour #ScotchDistillery #ScottishDistillery #Scotch #Distiller #Distillery #ScotchWhisky #WhiskyDistillery #ScottishBorders #Scotland #Hawick
...ugins/instagram-feed/img/placeholder.pngThe long and short of it is... WS:02 is a FINALIST at the Scottish Whisky Awards 🥃🥇⁠ ⁠ We're excited to announce our experimental blend, WS:02 The Long and Short of it, is a finalist in the Blended Scotch category at the Scottish Whisky Awards 2024.⁠ ⁠ For this second edition of the Workshop Series, our distillers experimented with very short fermentations of 55 hours and very long ones of 150 hours. Both batches were then distilled twice and matured in first fill ex-bourbon barrels, before being married with single grain.⁠ ⁠ Boldly blended in the Borders 🙌⁠ -⁠ -⁠ -⁠ -⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts.⁠ #TheBordersDistillery #WorkshopSeries #WS02 #TheLongandShortofit #ScottishBorders #BordersWhisky #ScotchWhisky #BlendedWhisky #BlendedScotch #Fermentation #Distillery
...ugins/instagram-feed/img/placeholder.pngAt The Borders Distillery, we use a variety of different casks, including some delicious Bourbon casks from the USA. These casks give our Borders spirit lots of vanilla sweetness and fruitiness - just what we love 🍯🍐🍍🌾⁠ ⁠ You can choose from a variety of casks when you fill your 1837 Private Cask, distilled and matured in the Scottish Borders.⁠ -⁠ -⁠ -⁠ -⁠ The Borders Distillery’s 1837 Private Cask programme is for whisky enthusiasts. We are not authorised by the FCA to offer investment opportunities. Find out more by calling 01450 374330, or emailing 1837@thebordersdistillery.com⁠ ⁠ #TheBordersDistillery #ScotchDistillery #ScottishDistillery #ScotchDistiller #Distiller #Distillery #ScottishBorders #Scotland #Hawick #ScotchCask #WhiskyCask #Cask #PrivateCask #FamilyCask
...ugins/instagram-feed/img/placeholder.pngDelight in our distinctive Borders Gin 🌾⁠ -⁠ -⁠ -⁠ -⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts. ⁠ #TheBordersDistillery #KerrsGin #ScottishGin #Scotland #GinDistillery #ScottishBorders #WhiskyDistillery #ScottishDistillery #Gin #GandT #GinLover #Ginoclock
...ugins/instagram-feed/img/placeholder.pngCome and see the first Scotch Whisky distillery in the Scottish Borders since 1837 in action 🥃⚙️⁠ -⁠ -⁠ -⁠ -⁠ #TheBordersDistillery #DistilleryTour #ScotchDistillery #ScottishDistillery #Scotch #Distiller #Distillery #ScotchWhisky #WhiskyDistillery #ScottishBorders #Scotland #Hawick
...ugins/instagram-feed/img/placeholder.pngThe long and short of it is... enjoy your Whisky your way! 🕺⁠ -⁠ -⁠ -⁠ -⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts.⁠ #TheBordersDistillery #WorkshopSeries #WS02 #TheLongandShortofit #ScottishBorders #BordersWhisky #ScotchWhisky #BlendedWhisky #BlendedScotch #Fermentation #Distillery
...ery2021/dist/images/da-logo_5f2a59d6.svgNo alt attribute provided
...21/dist/images/modal-header_fa56d259.jpgThe Borders Distillery
...21/dist/images/modal-header_fa56d259.jpgThe Borders Distillery

Page structure

H1 heading
(Critically important)
WELCOME TO THE BORDERS DISTILLERY
The H1 heading contains the words WELCOME TO! Use important keywords instead.
Headings
(Important)
Some headings occur twice on the page.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 WELCOME TO THE BORDERS DISTILLERY
H2 Welcome to the Borders Distillery
H2 Welcome to the Borders Distillery Duplicate text
H2 BOLDLY BLENDED IN THE BORDERS
H2 THE FIRST SINCE 1837
H2 SHOP MORE FROM THE BORDERS DISTILLERY
H2 Read more about our Borders Growers & Distillers programme here.
H2 Featured In
H2 Sign up for our newsletter and get 10% off your first order on all shop products
H2 Sign up for our newsletter and get 10% off your first order on all shop products Duplicate text
H3 Empty heading
H3 Learn more
H3 WORKSHOP SERIES
H3 Empty heading
H3 PUFFING BILLY VODKA
H3 Empty heading
H3 KERR'S GIN
H3 Empty heading
H3 WHISKY BLENDS
H3 Empty heading
H3 5* DISTILLERY TOUR
H3 FROM SEED TO SPIRIT.
H4 Shop
H4 Borders Malt & Rye
H4 Distillery
H4 Amazing Gifts
H4 Connect
H4 Follow
H4 Find
H4 Shop Duplicate text
H4 Distillery Duplicate text
H4 Inspire
H4 Private Cask
H4 Info
H5 Our Borders Growers & Distillers programme puts our seed to spirit ethos at the heart of everything we do. Working exclusively with local farms, all within a 35 mile distance of the Distillery, we ...
H5 Empty heading
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.instagram.com/theb...New window External Subdomain Find us on Instagram
https://www.facebook.com/thebo...New window External Subdomain Find us on Facebook
https://www.linkedin.com/compa...New window External Subdomain Find us on LinkedIn
/shop/Free shipping on orders over £50
/tab/Favourites
/my-account/Account
/Subdomain IMG-ALT The Borders Distillery
/shop/Shop
/puffing-billy-vodka/Puffing Billy Vodka
/our-gin/Kerr's Gin
/our-spirits/lower-east-side-w...Lower East Side Whisky
/our-spirits/clan-fraser-whisky/Clan Fraser Whisky
/workshop-series/Workshop Series
/shop/category/gifts/Gifts
/shop/View all >
/product/ws01-borders-malt-rye/Borders Malt & Rye
IMG-ALT Borders Malt & Rye
/our-distillery/Subdomain Distillery
/people/People
/how-we-make-whisky/Making Whisky
/growers-distillers/Growers & Distillers
/explore-the-bordersExplore The Borders
/distillery-tour-in-the-borders/Distillery Tour
/events/Events
/blog/Blog
/shop/Amazing Gifts
IMG-ALT Amazing Gifts
/private-whisky-cask/Private Whisky Cask
/product/distillery-tour/Book a Tour
/basketNo Text
/basket/No Text
https://vimeo.com/877529518External No Text
/product/new-make-spirit/Subdomain IMG-ALT WS:00 New Make Spirit
/product/ws01-borders-malt-rye/Subdomain IMG-ALT WS:01 Borders Malt & Rye
/product/ws02-the-long-and-sho...Subdomain IMG-ALT WS:02 The Long and Short of it
/product/ws00-01-box-new-make-...Subdomain IMG-ALT WS:00-01 Box: New Make Spirit | Borders Malt & Rye
/private-whisky-cask/Learn more
/workshop-series/Subdomain WORKSHOP SERIES
/puffing-billy-vodka/Subdomain PUFFING BILLY VODKA
/our-gin/Subdomain KERR'S GIN
/our-spirits/lower-east-side-w...Subdomain WHISKY BLENDS
/distillery-tour-in-the-borders/BOOK A TOUR
/growers-distillers/Subdomain Read more about our Borders Growers & Distillers programme here.
https://www.instagram.com/theb...New window Nofollow External Subdomain IMG-ALT Where the magic happens ✨️🥃🌾⁠ -⁠ -⁠ -⁠ -⁠ #TBD #TheBordersDistillery #DistilleryTour #ScotchDistillery #ScottishDistillery #Scotch #Distiller #Distillery #Sc...
https://www.instagram.com/theb...New window Nofollow External Subdomain The long and short of it is... WS:02 is a FINALIST
IMG-ALT The long and short of it is... WS:02 is a FINALIST at the Scottish Whisky Awards 🥃🥇⁠ ⁠ We're excited to announce our experimental blend, WS:02 The Long and S...
https://www.instagram.com/theb...New window Nofollow External Subdomain At The Borders Distillery, we use a variety of dif
IMG-ALT At The Borders Distillery, we use a variety of different casks, including some delicious Bourbon casks from the USA. These casks give our Borders spirit lots...
https://www.instagram.com/theb...New window Nofollow External Subdomain IMG-ALT Delight in our distinctive Borders Gin 🌾⁠ -⁠ -⁠ -⁠ -⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts. ⁠ #TheBordersDistillery #Ker...
https://www.instagram.com/theb...New window Nofollow External Subdomain Come and see the first Scotch Whisky distillery in
IMG-ALT Come and see the first Scotch Whisky distillery in the Scottish Borders since 1837 in action 🥃⚙️⁠ -⁠ -⁠ -⁠ -⁠ #TheBordersDistillery #DistilleryTour #ScotchDi...
https://www.instagram.com/theb...New window Nofollow External Subdomain The long and short of it is... enjoy your Whisky y
IMG-ALT The long and short of it is... enjoy your Whisky your way! 🕺⁠ -⁠ -⁠ -⁠ -⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts.⁠ #TheBor...
/Anchor Get our Newsletter
https://www.facebook.com/thebo...New window External Subdomain Text duplicate Find us on Facebook
https://www.instagram.com/theb...New window External Subdomain Text duplicate Find us on Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate Find us on LinkedIn
https://www.drinkaware.co.uk/External Subdomain drinkaware.co.uk
https://www.google.co.uk/maps/...New window External Subdomain View on map
/our-whisky/Whisky
/our-gin/Gin
/puffing-billy-vodka/Vodka
/shop/category/gifts/Text duplicate Gifts
/trade/Trade Account Registration
/my-account/Login
/the-borders-distillery/Building
/people/Text duplicate People
/growers-distillers/Text duplicate Growers & Distillers
/how-we-make-whisky/Text duplicate Making Whisky
/distillery-tour-in-the-borders/Whisky Distillery Tour
/explore-the-borders/Explore the Borders
/events/Text duplicate Events
/blog/Text duplicate Blog
/private-whisky-cask/1837
/1837-terms-and-conditions/1837 Terms
/privacy-policy/Privacy
/terms-and-conditions/Terms & Conditions
/delivery-and-returns/Delivery & Returns
/faqs/FAQs
/borders-distillery-address-co...Contact us
https://daysix.co/New window External daysix
/terms-and-conditionsTerms and Conditions
/Home
/shop/All Products
/workshop-series/Whisky Workshop Series
/our-gin/Subdomain Kerr’s Gin
/puffing-billy-vodka-2/Subdomain Text duplicate Puffing Billy Vodka
/our-spirits/clan-fraser-whisky/Subdomain Text duplicate Clan Fraser Whisky
/our-spirits/lower-east-side-w...Subdomain Text duplicate Lower East Side Whisky
/shop/category/gifts/Text duplicate Gifts
/our-distillery/Subdomain Our Distillery
/distillery-tour-in-the-borders/Subdomain Distillery Tours
/people/Subdomain Text duplicate People
/how-we-make-whisky/Subdomain How we make whisky
/growers-distillers/Text duplicate Growers & Distillers
/explore-the-borders/Subdomain Text duplicate Explore The Borders
/events/Subdomain Text duplicate Events
/blog/Subdomain Text duplicate Blog
/private-whisky-cask/Text duplicate Private Whisky Cask
/product/distillery-tour/Text duplicate Book a Tour
/my-account/Text duplicate Account

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thebordersdistillery.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.99 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (185 kB).

HTTP Response Header

NameValue
servernginx
dateTue, 01 Oct 2024 01:39:00 GMT
content-typetext/html; charset=UTF-8
content-length45619
link<https://www.thebordersdistillery.com/wp-json/>; rel="https://api.w.org/", <https://www.thebordersdistillery.com/wp-json/wp/v2/pages/23986>; rel="alternate"; title="JSON"; type="application/json", <https://www.thebordersdistillery.com/>; rel=shortlink
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 149 referring domains.
This page has 1,230 backlinks.
This page has backlinks from 135 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /*?taxonomy


Sitemap: https://thebordersdistillery.com/sitemap_index.xml

Similar sites

Search preview

www.thebordersdistillery.com
The Borders Distillery | Whisky Distillery in the Borders
The first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Borders93%Check
Distillery93%Check
Borders Distillery93%Check
Whisky Distillery80%Check
Distillery Tour76%Check
Borders Distillery Company76%Check
Borders Distillery Hawick76%Check
Distillery Tours71%Check
Borders Malt71%Check
Whisky68%Check
Show more keywords and terms

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