Thelawninstitute.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
63% 
Page structure
70% 
Link structure
93% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.38 s
File size
278.80 kB
Words
361
Media files
8
Number of links
12 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - The Lawn Institute
The length of the page title is perfect. (238 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thelawninstitute.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
mobile-web-app-capableyes
apple-mobile-web-app-capableyes
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWooCommerce 9.2.3
msapplication-TileImagehttps://www.thelawninstitute.org/wp-content/uploads/2021/02/cropped-favicon-270x270.png
article:modified_time2024-03-06T17:16:40+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome - The Lawn Institute
og:urlhttps://www.thelawninstitute.org/
og:site_nameThe Lawn Institute
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 361 words on this page. Good pages should have about 800 words of useful content.
37.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.83 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/uploads/2021/02/TLI-Final1-tag-01.pngThe Lawn Institute
...nt/uploads/2021/02/TLI-Final1-tag-01.pngThe Lawn Institute
/wp-content/uploads/2020/11/image1.pnghttps://www.thelawninstitute.org/wp-content/uploads/2020/11/image1.pngimage1
/wp-content/uploads/2020/11/slot1-1.pnghttps://www.thelawninstitute.org/wp-content/uploads/2020/11/slot1-1.pngslot1
/wp-content/uploads/2020/11/slot2.pnghttps://www.thelawninstitute.org/wp-content/uploads/2020/11/slot2.pngslot2
/wp-content/uploads/2020/11/slot3.pnghttps://www.thelawninstitute.org/wp-content/uploads/2020/11/slot3.pngslot3
/wp-content/uploads/2020/11/slot4.pnghttps://www.thelawninstitute.org/wp-content/uploads/2020/11/slot4.pngslot4
...ent/uploads/2019/08/inner_02_home_02.jpghttps://www.thelawninstitute.org/wp-content/uploads/2019/08/inner_02_home_02.jpginner_02_home_02

Page structure

H1 heading
(Critically important)
Welcome to the Lawn Institute
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to the Lawn Institute
H2 Social media:
H3 Did you know that residential lawns positively contribute to urban and suburban ecosystems?
H3 The Lawn Institute
H3 Science
H3 Education
H3 Environment
H3 Environmental Benefits
H3 Contact us for a free quotation.
H3 Contact Us
H3 Quick Links
Some anchor texts are used more than once.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
https://www.thelawninstitute.org/Subdomain IMG-ALT The Lawn Institute
https://www.thelawninstitute.org/Subdomain Text duplicate IMG-ALT The Lawn Institute
/lawn-care-basics/Subdomain Lawn Care Basics
A-TITLE Lawn Care Basics
/environmental-benefits/Subdomain Environmental Benefits
A-TITLE Environmental Benefits
https://www.facebook.com/TheLa...New window External Subdomain No Text
https://twitter.com/lawn_insti...New window External No Text
https://www.instagram.com/thel...New window External Subdomain No Text
https://www.facebook.com/boldt...External Subdomain No Text
https://twitter.com/bold_themesExternal No Text
https://www.instagram.com/bold...External Subdomain No Text
/environmental-benefits/Subdomain Trivial anchor text
Read more
A-TITLE Read more
/environmental-benefits/Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/donate/Subdomain Donate
A-TITLE Donate
https://www.facebook.com/TheLa...New window External Subdomain No Text
https://twitter.com/lawn_insti...New window External No Text
https://www.instagram.com/thel...New window External Subdomain No Text
/lawn-care-basics/Subdomain Text duplicate Lawn Care Basics
/environmental-benefits/Subdomain Text duplicate Environmental Benefits
/glossary/Subdomain Glossary
/downloadable-graphics/Subdomain Downloadable Graphics
/references/Subdomain References
https://www.generatedesign.com/New window External Subdomain Generate Design

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thelawninstitute.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.38 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (279 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 29 Sep 2024 07:12:23 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.thelawninstitute.org/wp-json/>; rel="https://api.w.org/", <https://www.thelawninstitute.org/wp-json/wp/v2/pages/1589>; rel="alternate"; title="JSON"; type="application/json", <https://www.thelawninstitute.org/>; rel=shortlink
x-httpd1
host-header8441280b0c35cbc1147f8ba998a563a7
x-proxy-cacheHIT
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 364 referring domains.
This page has 5,244 backlinks.
This page has backlinks from 313 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-content/uploads/wc-logs/
Disallow: /wp-content/uploads/woocommerce_transient_files/
Disallow: /wp-content/uploads/woocommerce_uploads/
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.thelawninstitute.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

www.thelawninstitute.org
Home - The Lawn Institute

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Lawn81%Check
Institute81%Check
Lawn Institute81%Check
square foot lawn51%Check
Welcome50%Check
environment43%Check
Contact43%Check
Contact us43%Check
lawns38%Check
Benefits38%Check

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